Sports Marketing in Deepcut

Get in touch

Sports Advertising in Deepcut

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Deepcut, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Deepcut?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Deepcut, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in GU16 6?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Deepcut get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

Other locations available for sports marketing
Shepperton Green Puttenham Okewood Hill East Ewell Deepcut Dogkennel Green Broadmoor Gadbrook Whitebushes Munstead Heath Fetcham Stonebridge Wormley Sunbury-on-Thames Mogador Littleton Abbotswood Weybourne Badshot Lea Shortfield Common Waterloo West Molesey Lane End Gatwick Rydeshill Merstham Willey Green St Ann's Hill The Ridge Limpsfield Chart Millbridge Felthamhill Logmore Green Chelsham Frith Hill Haslemere Addlestonemoor Whitfield Court Cudworth Horsell Birch Tilford Common Oxted Upper Eashing Woldingham Garden Village Sandhills Pachesham Park Hale Godalming May's Green Buckland Holmethorpe Farley Green East Horsley Long Ditton Ranmore Common Ashtead Common Burwood Park Upper Halliford Jacobs Well Shepperton Wanborough Westhumble Mid Holmwood Elmbridge Village Coles Meads Albury Whitmoor Bottom Heatherside Burstow Hydestile Chattern Hill Lower Bourne Busbridge Wey Meadows Runfold Stroud Common Mickleham Walliswood Downside Trumps Green Pirbright Holmwood Corner Broadham Green St George's Hill Row Town South Holmwood Stroude Mytchett Brockham Park Limpsfield New England Critchmere Burrows Cross Lucas Green Horne Shepherd's Hill West Byfleet Friday Street Alfold Crossways Spreakley Esher Chertsey Meads Catteshall Towpath Pixham Shalford Pagewood Hockering Estate Wonersh Woking Lingfield Common Tuesley Artington West Clandon Blackheath Dorking Bramley Grayswood Dippenhall Nutcombe Newlands Corner Pyrford Green South Godstone Capel Pitch Place Warlingham Tandridge Lingfield Longcross Cramhurst South Merstham Kingswood Upper Hale Brewer Street Mugswell Haxted Kingfield Compton Brooklands Reigate Heath Dunsfold Green Tilford Birch Green East Clandon Wyke Fickleshole Farnham Tower Hill Box Hill Sutton Abinger Shrubs Hill Shellwood Cross Almshouse Common Littlefield Common Brookwood Englefield Green Bisley Lightwater The Sands Sheerwater Enton Green West End Whiteley Village Nalderswood Cartbridge Stonehill Shortheath South Earlswood Dawesgreen Farleigh Court Burgh Heath Doversgreen Lock Island Isle of Wight Thorncombe Street Fan Grove Claygate Peper Harow Effingham Horley Stanwell Moor Kempton Park Send Grove Ripley Henley Park Pitland Street Little London Shamley Green Walton-on-Thames Hurtmore Little Bookham Lower Kingswood Manor Park Lyne Paynes Green The Bourne Slyfield Thorpe Hambledon Rowly Stanners Hill Addlestone Rose Hill Langley Vale Whitewood Staines-upon-Thames Grove Heath Brockham Tongham Chiddingfold Hersham North Holmwood Hatchford End Ottershaw Dormansland North Looe Frimley Epsom Downs Redhill Charlton Sheet's Heath Wotton St Ann's Heath Whitmoor Vale Cranleigh Walton on the Hill Charleshill Thursley The Wells Albury Heath Thames Ditton Ockham Merle Common Bushy Hill Hookwood Parkgate Ash Vale Banstead Leigh Ridge Green Nutfield Ashley Park Woodham Rushmoor Birtley Green Newdigate Pyrford Village Milford Ashford Sutton Green Claremont Park Crosswater Subrosa Virginia Water Palmers Cross Crownpits Great Burgh Boundstone Ripley Springs Chipstead Crawley Hill Wentworth Littlewick Hermitage Woods Estate Nork Greatpark Grafham Bagshot Heath Westfield Abbey Mead Farncombe Tyrell's Wood Woodmansterne Hatchford Westcott Seale Stoughton Dormans Park West Horsley Aaron's Hill Stanford Common Send Marsh Dunsfold Common Burpham Tadworth Abinger Bottom Sidlow Kingswood Warren Laker's Green Keeper's Corner Bishopsgate Strood Green Meath Green Hooley Irons Bottom Chilworth Shackleford Stoke D'Abernon Harpesford New Haw Rowhill Livingstone Park Tilford Reeds Forest Green Bellfields Coldharbour Buckland Mayford Moorhouse Bank Norney East Molesey Woodhatch Wray Common Runnymede Shere Hook Heath Great Enton Woodcote Hamm Court Estate Westbrook Windlesham Mayes Green St Johns Wrecclesham Westborough Hurst Park Chaldon Bunce Common Compton Outwood Peartree Green Frimley Green Rowledge East Shalford Beacon Hill Hatton Hill Smallfield Hurlands Titsey Lower Eashing Tatsfield Tyler's Green Great Bookham Weybridge Russ Hill York Town Highstreet Green The Chart Pharaoh's Island Broadford Abinger Common Oatlands Park Holland Ridgebridge Hill Binscombe Littleton Common Shottermill Ashford Common Ockley Abinger Hammer Thorpe Lea Betchworth Limpsfield Common Epsom Leatherhead Common White Post Hoe Merrow Brook Fisher's Hill Brick Hill Guildford Park Peasmarsh West Ewell Ashtead Lower Halliford Stoneleigh Ramsnest Common Knowle Grove Lower Ashtead Bagshot Fredley Lower Green Ash Ewell Beare Green Bletchingley Middle Bourne Penton Hook Worcester Park Flexford South Nutfield Tyrrell's Wood Pray Heath Wasp Green Dockenfield Egham Newchapel Royal Holloway Beasley's Ait Netherne on-the-Hill Woldingham Hamm Moor Ewhurst Green Elstead Penny Pot Hamhaugh Island Bowlhead Green Hogden Bottom Upper Ifold Felcourt Mead Vale Pyle Hill Domewood Heath End Frimley Ridge Oxshott Hog Hatch Holmbury St Mary Gomshall Rydens Send Green Cross Witley Guildford Mousehill Giggshill Skimmington Batt's Corner Gatton Margery Dunsfold Lordshill Common Crowhurst Lane End Hindhead Ansteadbrook Blackbrook Godstone Egham Hythe Caterham Dennisville Weston Green West Bedfont Maybury Pains-Hill Eashing Elm Corner Hawk's Hill Smoky Hole Churt Brook Place Mimbridge St John's Normandy Salfords Fairlands Martyr's Green Woodbridge Hill Crowhurst Fetcham Grove Onslow Village Brook Frensham Byfleet Norley Common Loxhill Chertsey Sunbury South Park Woolmer Hill Egham Wick Knowle Green Whyteleafe Chobham Farleigh Ockford Ridge Wood Street Village Church Town Ash Green Warwick Wold Wheelerstreet Worplesdon Charlwood Hurst Green Knaphill Povey Cross Givons Grove Stanwell Peaslake Polesden Lacey Donkey Town Mount Hermon Pyrford Norwood Hill Field Common Weatherhill Culmer Burntcommon Alfold Headley Pot Common Wisley Reigate Sunbury Common Ash Estates Felbridge Cobham Laleham Blindley Heath Knowle Hill Combe Common Horsell Smart's Heath Littleton Anglefield Corner Hinchley Wood Ellen's Green Bisley Camp Hascombe Holloway Hill Pirbright Camp Deepdene Sandy Cross Burrowhill Hamsey Green Clark's Green Castle Green Effingham Common Old Woking Camberley Thorpe Green Fairmile Ewhurst West End Mytchett Place Leatherhead Park Barn