Sports Marketing in Shortheath

Get in touch

Sports Advertising in Shortheath

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Shortheath, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Shortheath?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Shortheath, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in GU9 8?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Shortheath get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Shortheath (Surrey)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Burstow Warlingham Woodham Fisher's Hill Birtley Green Woldingham Garden Village Pitland Street Woking Munstead Heath Bagshot West End Church Town Claygate Sidlow Doversgreen Little London Cobham New Haw Wisley Ellen's Green Worplesdon Rose Hill Burrows Cross Hurst Park Littleton Albury Horsell Birch Stoughton West Molesey Ashtead Common Lingfield Smoky Hole Ottershaw Woodbridge Hill Donkey Town Subrosa Tyrrell's Wood Hersham Salfords Tatsfield Holloway Hill Walton on the Hill Hale Coldharbour Chertsey Egham Wick Deepdene Hascombe Bisley Camp Shere Bagshot Heath Rowly Lower Halliford Shalford Trumps Green Brook Buckland Effingham Thorpe Green Dippenhall Netherne on-the-Hill Abinger Common Sheerwater Broadford Russ Hill Heath End Knowle Green Knowle Grove Ockham Ewhurst Margery Brook Place Virginia Water Abinger Bottom Fairlands Skimmington Old Woking Pirbright Camp Field Common Milford Holmethorpe St Johns Walton-on-Thames Hurst Green Charlwood Abinger Hammer Chertsey Meads Whitewood Merstham Kingfield Weatherhill Tower Hill Irons Bottom Lower Green Gatwick Leatherhead Great Burgh Merle Common Lightwater Hermitage Woods Estate St George's Hill Fairmile Chobham Oatlands Park Fetcham Holmwood Corner Thorpe Enton Green Felthamhill Pyle Hill Dunsfold Green Hamhaugh Island May's Green Pains-Hill Grove Heath Mugswell Catteshall Hamm Moor Ashford Common East Molesey Westcott Lane End Tyrell's Wood Combe Common Ridge Green Mogador Fickleshole Limpsfield Chart Rushmoor East Ewell Knowle Hill Pagewood Dawesgreen Hurlands Lower Eashing Hogden Bottom Farncombe Whitebushes Crosswater Pot Common Givons Grove Tilford Reeds Nork South Nutfield Hockering Estate Hatchford End Guildford Park Pyrford Green Stroud Common Dormansland Coles Meads Brockham Park Wyke Camberley Beasley's Ait Onslow Village Blackheath Brookwood Stanners Hill Burpham Shrubs Hill Westfield Shortheath Towpath Whitmoor Vale Compton Palmers Cross Broadmoor Capel Alfold Crossways Woolmer Hill Ockford Ridge Sunbury Shepherd's Hill St John's Merrow Rowhill Maybury Martyr's Green Pachesham Park Clark's Green Frith Hill Farleigh Court Fetcham Grove Tyler's Green Mid Holmwood Bishopsgate Shepperton Peasmarsh Outwood Crownpits Weybridge Lucas Green Pixham Byfleet Whyteleafe Penton Hook West End Leigh Westbrook Bowlhead Green Lingfield Common East Horsley Burrowhill Wray Common Mytchett Send Grove Horley Chelsham South Holmwood Banstead Wey Meadows Send Marsh The Sands Whitmoor Bottom Ranmore Common Grafham West Bedfont Witley White Post Littleton Caterham Dogkennel Green Longcross Peper Harow Hamsey Green Wasp Green Woodcote Ash Green Cross Stonebridge Busbridge Sandy Cross Loxhill Shellwood Cross Frimley Green Boundstone Kingswood Warren Hog Hatch Peaslake Brockham Domewood Hydestile Titsey Mayford Puttenham Newlands Corner Harpesford Isle of Wight Ashley Park Addlestone Binscombe Hambledon Crawley Hill Hook Heath Strood Green Warwick Wold Holland Cranleigh Dunsfold Common Esher Ashtead Knaphill South Merstham Wrecclesham Wotton Penny Pot Betchworth Ashford Reigate Thursley Upper Halliford Fan Grove Great Enton Oxted Eashing Ewhurst Green Hatton Hill Tongham Anglefield Corner Crowhurst Tandridge Sandhills Elm Corner Churt Sunbury Common Tuesley Nutfield Norwood Hill Bushy Hill Cudworth Woodmansterne Albury Heath Westhumble Dockenfield New England Wormley Sutton Abinger Smart's Heath St Ann's Hill Middle Bourne Giggshill Frensham Chilworth Hamm Court Estate Gadbrook Hinchley Wood Godstone Deepcut Windlesham Beacon Hill Pyrford Flexford Culmer Newdigate Headley Whitfield Court Lyne Leatherhead Common Claremont Park The Bourne Kingswood Aaron's Hill Wood Street Village Weston Green Alfold Hindhead Long Ditton Nalderswood Row Town South Earlswood Beare Green Buckland Ripley Springs Livingstone Park Upper Eashing Grayswood Chiddingfold Box Hill Wonersh Pirbright Charlton Brook Thorncombe Street Hoe Brick Hill Rowledge Sunbury-on-Thames Tilford Tilford Common Ash Green Fredley Seale Horne Peartree Green Charleshill Ockley Hatchford Whiteley Village Effingham Common Cramhurst Badshot Lea Millbridge Brewer Street Dennisville Ripley Slyfield Reigate Heath Godalming Bellfields Waterloo Hawk's Hill The Chart St Ann's Heath The Ridge Moorhouse Bank Mousehill Epsom Littlewick Mead Vale Mayes Green Povey Cross Stanwell Spreakley Woodhatch Ramsnest Common Runnymede West Clandon Lordshill Common Royal Holloway Lower Bourne Pyrford Village Pray Heath Hurtmore Bunce Common Farnham Ewell Oxshott Westborough Abbey Mead Burntcommon Frimley Ridge Broadham Green North Holmwood Highstreet Green Kempton Park Dunsfold Thames Ditton Batt's Corner Mount Hermon Englefield Green Limpsfield Ash Vale Downside Ash Estates Runfold Lower Ashtead Bletchingley Langley Vale Burgh Heath Gatton West Byfleet Dormans Park Manor Park Egham Hythe Newchapel Stoke D'Abernon Wentworth Crowhurst Lane End Hooley Guildford Laleham Cartbridge Brooklands Great Bookham Woldingham Artington Mickleham Okewood Hill Staines-upon-Thames Little Bookham Felbridge Gomshall Nutcombe Frimley Weybourne Wanborough Bisley Shepperton Green South Godstone Mimbridge Logmore Green Tadworth Stonehill Hookwood Ridgebridge Hill Shottermill Jacobs Well Rydens Meath Green Stanwell Moor Send Chaldon Heatherside Keeper's Corner Abbotswood Upper Hale Shackleford Elstead Farley Green Holmbury St Mary Ansteadbrook Forest Green Shamley Green Polesden Lacey Burwood Park Birch Green Pitch Place Dorking Littlefield Common West Ewell Addlestonemoor Wheelerstreet West Horsley Bramley Friday Street Sutton Green Almshouse Common South Park Blackbrook Laker's Green Smallfield Worcester Park Paynes Green Shortfield Common Walliswood Stoneleigh Epsom Downs Norney Elmbridge Village Rydeshill Compton Felcourt Upper Ifold Haxted Lock Island Critchmere Willey Green Lower Kingswood Egham Stanford Common Redhill Blindley Heath North Looe Norley Common Henley Park East Clandon Normandy East Shalford Mytchett Place Limpsfield Common Castle Green Sheet's Heath Thorpe Lea Littleton Common The Wells Chipstead Haslemere Farleigh Parkgate Pharaoh's Island Chattern Hill Stroude York Town Greatpark Horsell Park Barn