Sports Marketing in Rushall

Get in touch

Sports Advertising in Rushall

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Rushall, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Rushall?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Rushall, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in WS4 1?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Rushall get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Rushall (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Hayley Green Lea Hall Edgwick Wren's Nest Rumbush New Cross Whiteheath Gate The Leys Stoke Park Eastcote Bromford Rotton Park Illshaw Heath Whitmore Reans Upper Eastern Green Black Lake Merridale Batmans Hill Loxdale Moxley Lozells Holbrooks Hay Mills Bordesley Sedgley Castle Vale Low Hill Cofton Common Beechwood Gardens Tidbury Green Moor Green Penn Bordesley Green Wollescote Vicarage Woodgate Harvest Hill Stoke Aldermoor Pinkett's Booth Middle Bickenhill Lower Stoke Newbolds Bickenhill Woodcock Hill Lutley Saltley Wood End Priestfield Dudley's Fields Hurst Green Mushroom Green Coundon Lanesfield Pype Hayes Hasluck's Green Wood Hayes Rowley's Green Daw End Woodgate Valley Mayer's Green Coseley Bradley Tettenhall Wood Wellington Place Garretts Green Bramford Eaves Green Rowley Regis Bourne Vale Greets Green Haden Cross Bromley Finham Rushall Lyndon Norton Digbeth Foxford New Oscott Clayhanger The Coppice Queslett The Lunt Green Lane Middle Stoke Knowle Grove Scotlands Walker's Heath Royal Sutton Coldfield Walsal End Banners Gate Lapal Dibdale St Chads Blowers Green Horseley Heath Wake Green Hillfields Gravelly Hill Stambermill Millison's Wood Moseley Village The Delves Rotten Row Halesowen Great Barr New Dock Oscott Willenhall Palmers Cross West Heath Whoberley Nordley Hill Leighswood Golds Green Baptist End Washwood Heath Radford Bordesley Green East Woodside Brownhills Shenley Fields Heath End Springs Mire Tividale Hall Frankley Coombeswood Hodgehill Balsall Common Wallbrook Nechells Green Spring Vale Hall Green Warstock Old Dock Tile Cross Red Hill Catherine Cross Woodway Park Nechells Hill Bristnall Fields Scott's Green Chester Road Monks Park Great Heath Pinley Gardens Yardley Netherwood Heath Wylde Green New Town Highter's Heath Bradnock's Marsh Stoke Heath Elmdon Heath Shard End Short Heath Wolverhampton Fallings Park Solihull Hill Top Lode Heath Stechford Stow Lawn Rough Hills Church Hill Fen End Lye Springfield Elston Hall Wood Green Greenleighs New Mills Perry Pelsall Wood Lower Bradley Coal Pool Acocks Green Longbridge Pickford Green Lane Head Fordhouses Swan Village Neachells Kineton Green Handsworth Wood Gib Heath Watford Gap Upper Stoke Eve Hill Ettingshall Darby End Packwood Kitt's Green Hamstead Kingswinford Wednesfield Walsgrave on Sowe Gibbet Hill Roughley Temple Balsall Hawne Pheasey Gosford Green Oakham Merry Hill Highgate Stockfield Blakenall Heath Ridgacre Tettenhall Bushbury Wyken Springfield Copt Heath Winson Green Goldthorn Park Brockmoor Dorridge Great Bridge Perry Barr Upper Witton Bournville The Woods Carol Green Daisy Bank Hill and Cakemore Summerford Place Tibbington Tipton Green Netherton Ocker Hill Ryecroft Penn Fields Alcester Lane's End Stone Cross West Smethwick Chapel Fields Olton Shirley Bearwood Darlaston Yew Tree Boldmere Moor Hall Reeves Green Westwood Gardens Perry Common Sutton Coldfield Kates Hill Bowling Green The Straits Chelmsley Wood Dudley Wood Ryders Green Four Oaks Colehall Millfields Canley Gardens Rubery Chapel Green Binley Bentley Heath Aston Shirley Street Brownhills West The Flatts Paradise California Cannon Hill Whitlock's End Old Fallings Soho Yardley Fields Catherine-de-Barnes Hall End Lambert's End Pickford Birmingham Tyseley Wergs Darby's Hill Edgbaston Potter's Green Four Oaks Park Blackheath Underhill Pelsall Sandwell Walsall Showell Green Highfields Cotteridge Quarry Bank Stockwell End Tollbar End Bloomfield Rood End Streetly The Chuckery Barr Common Pinley Cradley Heath Blakenhall Ridge Hill Marston Green Kingshurst Hall Green Manor House Gospel Oak Birchills Brownshill Green Brookfields Wootton Green Ashmore Park Spring Bank Newtown Old Swinford Shirley Heath Hall Green Berkswell Friar Park Wallington Heath Lodge Green Thimble End Gilbertstone Grace Mary Estate Aldersley Darlaston Green Canley Darley Green Hawkesley Yardley Wood Hasbury Merry Hill Harvills Hawthorn Holly Hall Harborne Balls Hill Russell's Hall Reddicap Heath Weoley Castle The Manor Benton Green Brown's Green Court House Green Alum Rock Langley Langley Green Burnt Tree Maney Mere Green Short Cross Hockley Woodshires Green Whitehouse Common Billesley Falcon Lodge Turves Green Finchfield Oldwich Lane Illey Aston New Town Greet Three Maypoles Stivichall Hart's Hill Cawney Hill Short Heath Brierley Hill Brades Village Holly Bank Woodcross Old Hill Leamore Bell Green Catshill Ladywood Knowle Small Heath Freezeland Erdington Tower Hill Wall Heath Willenhall King's Norton Hardwick Woods Bank Streetly New Town Row Grove Vale Salter Street Golds Hill Dudley West Bromwich Kingstanding Ettingshall Park Henley Green Windmill End Albion Parkes Hall Newbridge Handsworth Wyken Green Ruiton Goldthorn Hill Kirby Corner Priory Elmdon Ladywood Hill Hook Smethwick The Knowle Brandwood End Old Oscott Bacon's End Allesley Green Whitmore Park Earlsdon Rough Hay Oxbarn New Town Tilehouse Green Foleshill Mill Green Coventry Pensnett Amblecote Heronfield Causeway Green Londonderry Billesley Common Balsall Heath Wollaston Pedmore Pleck Sparkbrook Tudor Hill Shelfield Birchfield Bilston Moseley Summer Hill Stoke Sharmans Cross Mount Pleasant Cradley Summerfield Park County Bridge Bradmore Ashmore Lake All Saints Goscote Upper Gornal Stubber's Green Princes End Blakeley Green Draper's Fields Garrets Green Bournbrook Wightwick Little Bloxwich Minworth Mesty Croft Walmley Sedgemere Gornalwood Hill Wood New Invention Portway Glebe Farm Tansley Hill Sheldon Oakeswell End Ward End Withymoor Village Park Village Spon End Upper Ettingshall Portobello Black Patch King's Heath Lower Gornal Sparkhill Bishopgate Green Ulverley Green Hall Green Balsall Claregate Moseley Wood End Newton Dunstall Hill Little Heath Lyndon Green Castlecroft Griffin's Hill Tippity Green Witton Brandhall Hawkes End Ladymoor Palfrey Shire Oak March End Guns Village Churchfield Beech Lanes Toll End Stourbridge Hateley Heath Round's Green West Coseley Vauxhall Norton Green Longford Chadwick End Tividale Wednesbury Oak Springfield Whitley Bunker's Hill Flint's Green Fishley Balsall Street Westwood Heath Tyburn Deepfields Heath Town Hilltop Bentley Waring's Green Selly Park Lodge Hill Four Oaks Harden Tile Hill Ten Acres Fordbridge Oldbury Oxley Hollyberry End London Fields Vigo Dixon's Green Allesley Catchems Corner Caldmore Buckland End Stirchley Shepwell Green Barston Compton Perry Beeches Ley Hill Lime Tree Park Woodsetton Stockland Green Swan Village Keresley Aldridge South Yardley Beechwood Wordsley Dickens Heath Lifford Brickhouse Farm Cinder Hill Blossomfield Tat Bank Little London Roseville Chad Valley Lower Eastern Green Cheswick Green Northfield Bescot Church End Charlemont Green Lanes Cape Hill Alderman's Green Monkspath Solihull Lodge Bartley Green Deritend Cheylesmore Parkfield Stow Heath Packwood Gullet Wednesbury Walsall Wood Warley Woods Tipton Meriden Spring Vale Box Trees King's Hill Hockley Bloxwich Hurst Hill Castle Bromwich Monmore Green Meer End Hampton in Arden Bushbury Hill Pendeford Hockley Heath Titford Birches Green Doe Bank Coundon Green Primrose Hill Parting of the Heaths Lee Bank Selly Oak Little Bromwich Fallings Heath Dudley Port