Sports Marketing in Warstock

Get in touch

Sports Advertising in Warstock

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Warstock, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Warstock?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Warstock, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in B14 4?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Warstock get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Warstock (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Moxley Ruiton Lee Bank Brownhills Neachells Netherwood Heath Selly Oak Shelfield Langley Green Pleck Yardley Wood Kitt's Green Hardwick Allesley Green Grove Vale Palmers Cross Gospel Oak Streetly New Oscott Portway Millfields Earlsdon Sutton Coldfield Billesley Coventry Cinder Hill Griffin's Hill Catchems Corner Scotlands Gornalwood Carol Green Greets Green Moseley Bloxwich Foxford Springfield Longbridge Ridgacre Burnt Tree Stivichall Hurst Green Mill Green Greet Bowling Green Allesley Wergs Newtown The Lunt Norton Green Heath Town Brandhall Grace Mary Estate Ulverley Green Hill Hook Olton Dudley's Fields Hawkes End Ettingshall Park Knowle Castle Vale Walsall Wood Russell's Hall Elston Hall Goldthorn Park Glebe Farm Brockmoor Edgbaston Erdington Bromford Hall Green Tower Hill Wylde Green Aldridge Moor Hall Tile Cross Warstock Kates Hill Finchfield Langley Elmdon Heath Woods Bank Tipton Green Lower Gornal Perry Wood End Brownhills West Hasbury Kingstanding Chad Valley Bushbury Wallbrook Canley Gardens Dorridge Coundon Green Alum Rock Wightwick Nechells Green Selly Park Lea Hall Lime Tree Park Soho Church Hill Hateley Heath Rotton Park Lozells Highgate Canley Whitlock's End Stoke Aldermoor Blakenhall Wyken Edgwick Shepwell Green Birchills Beechwood Stow Heath Aldersley Handsworth Wood Mushroom Green Dudley Wood Hurst Hill The Delves Court House Green Balsall Street Dibdale Tividale Hall Brownshill Green Moseley Village Bartley Green Rowley's Green Hill Lane Head Sparkbrook West Heath Pelsall Wood Newton Caldmore Walmley Tollbar End Bentley Tettenhall Wood Cannon Hill Bishopgate Green Black Patch Pensnett Clayhanger Washwood Heath The Knowle Coal Pool Chapel Fields Lyndon Copt Heath Meer End Lutley Bell Green Berkswell Bromley Harborne Londonderry Balsall The Straits Amblecote Churchfield Woodcross Monmore Green Upper Stoke Hall Green Ettingshall Brickhouse Farm Benton Green Illshaw Heath Bradley Roughley Oakham Whitmore Reans Nordley Hill Whitley Summerford Place Blakeley Green Paradise Millison's Wood Vicarage Turves Green Leighswood Rough Hills Upper Gornal Witton Minworth Gib Heath Coombeswood Willenhall Weoley Castle County Bridge Meriden Bordesley Green Fordbridge Park Village Dudley Spon End Brierley Hill Gosford Green Woodside Golds Green Wednesbury Oak Hilltop Coseley Bourne Vale Middle Stoke Woodway Park Bradmore Saltley Oldwich Lane Woodgate Lower Stoke Beechwood Gardens Rotten Row New Town Pickford Green Brades Village Oscott Tipton Gravelly Hill Wollaston Holly Bank Darlaston Green New Invention Golds Hill Woodgate Valley Aston New Town Low Hill Smethwick Horseley Heath Church End Bentley Heath Sparkhill Gibbet Hill Dixon's Green Priestfield Lode Heath Stourbridge Flint's Green Pickford The Coppice Gilbertstone New Dock Kingswinford Short Heath Dudley Port West Smethwick Sandwell Hill Wood Bloomfield West Bromwich Showell Green Green Lane Daw End Nechells Thimble End Hamstead Yew Tree Shenley Fields Highfields Sharmans Cross Hay Mills Hall Green Halesowen Digbeth Westwood Gardens Aston Yardley Knowle Grove Woodshires Green Wolverhampton Bescot Ward End Birchfield Ten Acres Monkspath Old Dock Rood End Hill and Cakemore Garrets Green Old Fallings Springfield Bickenhill Chapel Green Shirley Bearwood Upper Witton Heath End Northfield Packwood Hawne Barston Stockland Green Netherton Hill Top Rubery Parkes Hall Spring Bank St Chads Tilehouse Green The Manor Rumbush Princes End Norton Old Oscott Alcester Lane's End Darley Green Shirley Street Ladywood Box Trees Rushall Radford Catherine-de-Barnes Tettenhall Beech Lanes Woodcock Hill Cofton Common Round's Green Elmdon Bushbury Hill Perry Beeches Blackheath Ryecroft Whiteheath Gate Newbolds Fordhouses Stockfield Highter's Heath Walsgrave on Sowe Vauxhall Chester Road Roseville Cradley Birmingham Lanesfield Lodge Green Tidbury Green Garretts Green Merry Hill Parkfield Toll End Manor House Mayer's Green London Fields Tippity Green Bramford Old Swinford California Bilston Four Oaks Park Hayley Green Middle Bickenhill Frankley Ley Hill Lodge Hill Shirley Heath Wednesbury Bacon's End Oxbarn King's Hill Hall End Temple Balsall Eve Hill Pinkett's Booth Cawney Hill Tividale Shire Oak Titford Great Barr Whoberley Blossomfield Green Lanes Dickens Heath Deepfields Ashmore Park Kineton Green Causeway Green Charlemont Sedgley Mere Green The Chuckery Longford Bournville Batmans Hill New Mills Springs Mire Waring's Green Lapal Walker's Heath Three Maypoles Bordesley Maney Hall Green Hockley Kirby Corner Solihull Stoke Heath Claregate Doe Bank Banners Gate Heronfield New Town Row Wake Green Ladywood Chelmsley Wood Binley Monks Park Pendeford Holbrooks Hodgehill Moseley Cradley Heath King's Heath Potter's Green Priory Penn Fields Hillfields Perry Common Birches Green Sedgemere Newbridge Brandwood End Reddicap Heath Cheswick Green Four Oaks Foleshill Bournbrook Stow Lawn Falcon Lodge Wren's Nest New Town Dunstall Hill Brown's Green Wyken Green Billesley Common Freezeland Short Heath Bunker's Hill Stoke Bordesley Green East Withymoor Village Pinley Gardens Wallington Heath Barr Common Penn Cape Hill Windmill End Baptist End Draper's Fields Rowley Regis Stubber's Green Harden Hampton in Arden Tyburn Rough Hay Ocker Hill Upper Ettingshall The Flatts Solihull Lodge King's Norton Quarry Bank Hart's Hill Wootton Green Blowers Green Illey Daisy Bank Shard End Greenleighs Fishley Whitehouse Common Swan Village Stoke Park Lower Eastern Green Compton Summer Hill Short Cross Darlaston Balsall Heath Wood End Salter Street Merridale Winson Green Reeves Green Keresley Fallings Heath Warley Woods Balls Hill Wood Green Portobello Wordsley Eaves Green Lye Deritend Castlecroft Coundon Hollyberry End Blakenall Heath Pelsall Underhill Little London Bristnall Fields Royal Sutton Coldfield Finham Catshill Wall Heath All Saints Darby End Stockwell End Tat Bank Great Heath Upper Eastern Green Swan Village The Woods Goldthorn Hill Wellington Place Oxley Lambert's End Harvest Hill Mesty Croft Marston Green Darby's Hill Sheldon Loxdale Watford Gap Albion Yardley Fields Stambermill Fallings Park Colehall Buckland End Tyseley Tansley Hill Packwood Gullet Haden Cross Little Bloxwich Ashmore Lake Lyndon Green Stechford Leamore Tibbington Goscote Springfield Handsworth West Coseley Pheasey Cheylesmore New Cross South Yardley Little Bromwich Oakeswell End Pinley Little Heath Kingshurst March End Wood Hayes Wollescote Summerfield Park Balsall Common Hockley Heath Hasluck's Green Vigo Palfrey Catherine Cross Mount Pleasant Bradnock's Marsh Lower Bradley Great Bridge Ridge Hill Small Heath Friar Park Walsal End Tudor Hill Chadwick End Harvills Hawthorn Primrose Hill Alderman's Green Four Oaks Acocks Green Stirchley Fen End Hawkesley Stone Cross Oldbury Spring Vale Willenhall Pedmore Brookfields Boldmere Streetly Whitmore Park The Leys Queslett Holly Hall Spring Vale Scott's Green Black Lake Ryders Green Pype Hayes Hockley Cotteridge Ladymoor Woodsetton Westwood Heath Wednesfield Eastcote Tile Hill Walsall Lifford Guns Village Red Hill Old Hill Henley Green Merry Hill Castle Bromwich Moor Green Parting of the Heaths Perry Barr