Sports Marketing in West Wittering

Get in touch

Sports Advertising in West Wittering

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in West Wittering, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in West Wittering?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in West Wittering, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in PO20 8?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in West Wittering get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover West Wittering (West Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
West Wittering Bilsham Oving West End Nutbourne Wepham Fox Hill Broomer's Corner Sutton End Burndell Elbridge Henley Common Toddington Whitehall Ashfold Crossways Flansham Heyshott Green West Hoathly Ifield Green Warningcamp Milland Cootham Southbourne Broadfield Blackwell Ashurst Botolphs Robins Itchingfield Birdham East Preston Racton West Durrington South Lancing Rose Green Ifold Trotton Langley Coneyhurst Brook Street Hawkhurst Court Hurstpierpoint Edburton Worth Abbey Minsted Tortington Shoreham-by-Sea Selsfield Common Gay Street Doomsday Green West Town Marehill Bedlam Street Westbourne West Dean Stubbermere West Chiltington Littleworth Ancton Barns Green Lyminster Cowfold Copthorne Broadwater Rotherbridge East Lavant Bewbush Rake North End Wick Westlands Upper Norwood White's Green Pickhurst Hillgrove Bosham Iping Thakeham Warminghurst Hambrook Petworth Navant Hill Aldsworth Funtington Smithbrook Shopwyke Easebourne Forestside Horsham Stopham Bolnore Village Fisherstreet Singleton Hardham Marylands Park World's End North Marden Lambs Green Lyoth Common Horsemere Green Lickfold Sullington Graffham Runcton Crouchers Climping Shillinglee Lagness West Marden Angmering West Ashling Broadbridge Heath Pagham Sidlesham Rogate Pease Pottage Plaistow West Itchenor Nyton New Town Nep Town Wisborough Green Clayton Findon Smock Alley Selham Ashington Horsted Keynes Dial Post Cuckfield Fyning Shipley Bury Hollow Whitemans Green Middleton-on-Sea Billingshurst Norton Copsale Foxhill Keymer Twineham Green Colgate Didling Maplehurst Norton Lower Cokeham East Ashling Lidsey Habin Rustington Balls Cross Wiston Monk's Gate Windfallwood Common Ansty Sutton Goose Green Fisher Ardingly Walderton North End Shopp Hill East Worthing Pound Hill Newpound Common Adsdean Slinfold Tangmere Coates Watersfield Kingsfold Greatham Treyford Churchwood Buchan Hill Gorehill Lowfield Heath Dial Green Clapham Hickstead Partridge Green Tillington Rock Lancing Riverhill Bines Green Poling Corner Woolbeding Highleigh Staples Hill Burpham Lower Fittleworth Albourne West Green High Cross Crossbush Slindon Common Albourne Green Bolney Abingworth Breach Ford Fox Lea Chichester Duncton Church Norton Offham Bramber Langley Green Mid Lavant Upwaltham North Heath Street End Sompting Roundstreet Common Five Oaks Scayne's Hill Westerton Oakhill Balcombe Lane Walstead Nutbourne Black Corner Terwick Common Upper Wardley Ingrams Green Hurst Wickham Beggars Bush Westhampnett Rapkyns Almodington Maidenbower Crabbet Park Dragons Green Fishbourne Roffey Furnace Green Shipton Green Dell Quay Fernhill Aldwick Thorney Island Madehurst Titty Hill Adversane Aldingbourne Cinder Hill Upper Beeding South Ambersham Fulking Highbrook Linchmere Slindon Sunnyside Lindfield East Marden West Stoke East Dean Coldwaltham The Haven The Close South Bersted West Chiltington Common Slough Green Felpham Abbotsford Elmers Marsh West Grinstead West Thorney Kingston Gorse Commercial Square Warnham Durrington-on-Sea Sta Baldwins Hill Ferring West Lavington Balcombe Handcross Kingston by Sea Eartham Littlehampton Poynings River Salvington Small Dole Southwick Gospel Green Nyetimber Queen's Corner East Harting Merston Northchapel Tullecombe Gossops Green Bury Steyning Upperton Nursted Nyewood Little Heath Ashurst Wood Sharpthorne Rusper Donnington Shermanbury Stockbridge Binsted Strettington Sayers Common Tilgate Hooksway Woodmancote Hole Street Boxgrove Mackerel's Common Hampers Green Chidham Heath End Burleys Wood Keynor Estate Wineham Washington Crawley Down Woodend Barnham Tilgate Forest Row Little Haven Old Shoreham Findon Valley High Salvington Rowfant Midhurst Halnaker Heyshott Brookpits Patching South Mundham Deanlane End Shipley Bridge Crockerhill Ifieldwood North Bersted Worthing Bolnore Coolham Wheatsheaf Common Lodsworth St John's Common Broadbridge Sullington Warren Broadford Bridge Portfield Plummers Plain Haslingbourne Faygate Poling Leggatt Hill Halfway Bridge West Harting Barlavington Hunston Lower Beeding North Lancing Saddlescombe Burgess Hill Snow Hill East Grinstead Elsted Camelsdale West Burton Atherington Bedham Somerley Kingsley Green Summersdale Lordington Houghton Walberton Woodgate Marley Heights Goring-by-Sea Shripney Albourne Street Cocking Causeway Upper Cokeham Nuthurst Bognor Regis Franklands Village County Oak Prinsted Stedham Goddards' Green Avisford Furnace Wood Codmore Hill Charlton Withypitts West Worthing Rackham Tisman's Common Manor Royal Henfield Rookwood Tinsley Green Hangleton Down Park Bignor Hoyle Forge Wood Warninglid Alfold Bars Castle Town Northgate Redford East Lavington Fernhurst Haywards Heath Hassocks Strood Green West Lavant Bury Common Twineham West Tarring North End Pyecombe Cross Gate Three Bridges Lurgashall Stoughton Brooks Green Ebernoe Woldhurst Trotten Marsh Rudgwick Holbrook Earnley Woodcote Mannings Heath Cote Southgate Maudlin Crawley Woodmansgreen Bexleyhill Crabtree Eastergate Newtimber Gunter's Bridge Apuldram Waterbeach Hammerpot Bracklesham Topleigh Chownes Mead Bepton Henley Up Marden Colworth Blackstone Hammer Storrington East Beach Lower Horncroft Ifield Fontwell Broomershill Inlands Amberley Hatch Farm Hill Southwater Street Byworth Turners Hill Kent Street Westergate Bosham Hoe Durleighmarsh Halecommon East Wittering South Harting Balls Green Whyke Andrew's Hill North Mundham Crosspost Compton East Hampnett Tower Hill Shoreham Beach Elmer Cocking Bucks Green Woodmancote Worth Lodsworth Common Sompting Abbotts Bepton Common Dumpford Borden Wiggonholt Rowhook Tyler's Green Kirdford Nepcote Elsted Marsh West Barnham Two Mile Ash Lumley Chorley Common East Kingston Green Street Trotton Marsh Chilgrove West Kingston Selsey Southwater Sidlesham Common Little London Chithurst Yapton Birchgrove Lickfold South Stoke Loxwood Quags Corner Staplefield Pulborough Fittleworth Nutbourne Common Arundel Stonequarry The Common Little Bognor Parbrook Durfold Wood North Stoke Flathurst Coombes Slaugham