Sports Marketing in Westhampnett

Get in touch

Sports Advertising in Westhampnett

The fitness industry is one of the fastest-growing and most popular industries globally.

Interest in fitness, sports and general well-being is more significant than ever before and appeals to many; you only need to look around at a gym floor, and you will see that the users are far from the old stereotypical image of muscly, young men posing in mirrors (although they still exist), but there are now members of all ages, sizes, backgrounds and interests.

In today’s highly competitive sports and fitness industry, it is essential to stand out for the crowd, appeal to a wide cross-section of people and get noticed.

At PromoMedia, we work with a variety of sporting and fitness companies in Westhampnett, providing marketing and advertising for a wide range of clients, including large gym chains, independent sports and leisure clubs, self-employed yoga teachers, amateur sports groups and lifestyle coaches. Each of these different propositions appeals to a different cross-section of society, meaning that each campaign has to be tailored and bespoke. 

If you work in the fitness industry and are looking to advertise your product or service, please contact one of our friendly team and tell us about your aims and ambitions, rather like putting together a fitness plan, we will put together a bespoke action plan to help you achieve the results you want!

Contact Us

What is Sports Marketing?

Put simply, it is advertising in the sports niche. This typically includes promoting gyms, sports clubs, fitness centres, lifestyle coaches, personal trainers, and more.

In today's world, sports and fitness are more popular than ever, with most people taking an interest in their health and well-being, ranging from diets to fitness and even holidays.

At PromoMedia, we work with a cross-section of sports businesses, putting together tailored campaigns to help them stand out in a competitive and crowded market. We are able to work with a variety of budgets so drop us a message, tell us more about you and what you offer, we then will put together a costed campaign for you to consider. 

Which Platforms Work Best for Fitness, Well-Being and Sports Club Marketing in Westhampnett?

This is a question that has no simple answer as you can imagine. 

In a varied market, as pointed out above, there is certainly no one set way to go about advertising in the fitness industry, for example, what works to promote a bespoke personal fitness trainer is very different to a national gym chain or a holistic retreat. Also at different times of the year, the same company may want to target different types of people – new joiners in January, people looking to get fit for summer, marketing to raise brand profile etc.

Naturally, each sector also has different target markets—young football players are different from older yoga lovers or tennis players.

Here at PromoMedia, we are a sporty bunch and love working in this sector so we can help you choose the best options to appeal to your target market. As we also work with different budgets, we can create a campaign that works for you, ultimately getting you more sales, participants or members.

Some of the most effective types of advertising in this area include: 

  • Outdoor Advertising for the Fitness Industry - outdoor advertising works great in the fitness industry as it allows you to show results and what you offer in a physical way - people can literally see the positive benefits of fitness. With this type of advertising, you can also target specific locations in Westhampnett, either local to your gym or sports centre, or you can target specific locations where your potential customers may be. You can see more details on the various outdoor ads we offer here - there are lots of suitable options to consider. 

  • Billboard Advertising - billboards are an old-school but hugely effective mode of advertising for any industry. Large billboards (48 sheets) are generally hired out for a minimum of 2 weeks and popular sites include roadsides, roundabouts and shopping centres. Other popular billboard options include poster sites at key locations, including railway stations, bus stops and underground escalator panels. At PromoMedia we can secure all these various sites for you. Contact us today telling us the area you are interested in and we will look at availability. As a general rule, the best spots get booked in advance so please try to plan ahead as much as possible.  

  • TV Ads for Gyms - for a national gym or larger regional companies, TV advertising works brilliantly. With mass reach and as a highly visible medium you can really show off your fitness, sports or well-being brand. TV is often the “jewel in the crown” for any marketing campaign, it is typically the most expensive form of advertising but this is because it yields the best results. You can find more information on television advertising here. ITV is the most popular channel for advertising on but we find that Sky Adsmart advertising for the sports and fitness industry works very well, as you can target specific locations and personal demographics. This means your ads have less wastage and can achieve better results. 

  • Radio Ads for Sporting Companies - similar to TV, radio has massive reach with people listening at home, in the car or at work. There are lots of different stations to choose from, each having different audiences. Check out this page for more details on radio marketing for your brand. Stations for you to consider include Smooth, Heart, Capital, Classic and other local smaller independent options.  When you tell us your target market we can help decide which are the best options or you may already know yourself. We can also help with production and voice-over.

  • Social media - a powerful medium that is great at showing progress and clients' results. Social media is a great way to showcase your results as well as the services you offer. You can promote across a variety of social media platforms, including Facebook, Twitter and Snapchat. Drop our experienced teams a message to find out more. 

Get a Free Quote

What is the Cost of Advertising in The Sports Industry in PO18 0?

As you can imagine there are no set costs for sports marketing and advertising and it is totally dependent on the type of marketing that you want to adopt. Options such as large scale outdoor campaigns, TV ads and radio are the most expensive but they do subsequently achieve amazing results and a great return on investment. 

Cheaper options that are still highly effective include paid for social media, local press ads in the locale that your service is offered as well as traditional print media - such as leaflets and posters. 

When contacting us, let us know your budgets and what you are looking to achieve and we will work up a plan between us. 

Frequently Asked Questions about Sports Marketing

  1. "What do you do as a sports marketer?" The role is to identify a target audience who is going to be interested in the service or product that you are offering, this could be a young man interested in working out at the gym, an older lady interested in yoga, someone in shape or someone looking to get back in shape. Once we have the information, we put together a tailored campaign to achieve the results you want. 

  2. "What is the difference between the marketing of sports and marketing through sports?" The marketing of sports is the promotion of that sport, for example, promoting a local football team or tennis club. Marketing through sports is often sponsorship of teams, for example, carrying your logo on a sports kit or on advertising billboards at a sports arena. 

  3. "Why is marketing important in sports?" More than ever people are interested in their health and fitness and the sports industry is now crowded. To stand out and be profitable advertising and marketing is important so people know who you are and what you offer. 

Also, don't forget to check out our blog which looks at a range of subjects including more outdoor marketing options and a guide to advertising costs, as well as much more.  

Contact Us

If you are looking to promote your company in the highly competitive sports and fitness industry in Westhampnett get in contact with us today.

One of our friendly team will get back to you and talk you through the sports marketing options to take your business to the next level and stay ahead of your competition. We looking forward to hearing from you and putting together a bespoke and successful campaign. 

Enquire Now

We cover Westhampnett (West Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for sports marketing
Hawkhurst Court Nep Town Abingworth West Worthing Crouchers Keynor Estate Rake Street End Quags Corner Madehurst Gospel Green Leggatt Hill Cowfold Tyler's Green Kingsfold Nyewood West Itchenor South Mundham Roffey Henley Ashurst Wood Midhurst Balcombe Lane Halnaker Nursted East Wittering East Grinstead Gossops Green Fittleworth Nutbourne Parbrook East Lavington Forestside Littlehampton West Dean Colworth Selham Bramber Doomsday Green Shermanbury Little London Poling Lambs Green Arundel Crabtree Worth Abbey Queen's Corner Offham Bolnore Woodmansgreen Wick Woodcote Horsham Kingsley Green Heyshott Green Walstead Findon Valley Southgate Bolney Albourne Street Horsted Keynes Scayne's Hill Broadbridge Andrew's Hill Nutbourne Sutton End Wepham West Burton Ancton Cuckfield Chilgrove Byworth Chownes Mead Bolnore Village Milland Somerley Warminghurst Ifieldwood Faygate High Cross Upperton Ashurst Felpham Lordington Commercial Square Burgess Hill Sayers Common North End Henley Common Plummers Plain Fernhurst Sidlesham Common Terwick Common Hole Street Amberley Furnace Green Broadbridge Heath Angmering Whitemans Green Graffham Goddards' Green The Close Sharpthorne Burleys Wood Iping Merston Rapkyns Beggars Bush Loxwood Hassocks Itchingfield Woldhurst Bucks Green Fulking Green Street Monk's Gate Broadford Bridge Portfield Newtimber Rowfant Heath End Crockerhill Foxhill Worthing Linchmere North Mundham Crabbet Park Dial Post Salvington Lurgashall Summersdale Haywards Heath Clapham Gorehill Bepton Apuldram Bignor Edburton Ashington Strood Green Houghton Lagness Lower Cokeham Ebernoe Strettington Upper Wardley Shopwyke Crawley Down North Stoke Stoughton Barlavington Patching Copsale St John's Common West Stoke Wheatsheaf Common Partridge Green Lindfield West Grinstead Billingshurst Smock Alley Lyminster Hammerpot Thorney Island County Oak West Tarring Crossbush West Town Clayton Poynings Cinder Hill Crosspost Littleworth Lodsworth West Durrington Northchapel South Ambersham Gay Street Shripney Shoreham-by-Sea Bexleyhill Brook Street Pagham Binsted Halecommon Hangleton Fernhill Pyecombe Northgate Henfield Fishbourne Barns Green Toddington Habin East Kingston Abbotsford Hickstead Rudgwick Upper Cokeham Goring-by-Sea Roundstreet Common Woodmancote Little Heath Prinsted Haslingbourne Slaugham Fisher Rustington East Harting Dumpford Watersfield Easebourne Rackham Brookpits West End Titty Hill Pound Hill Coombes Norton Walberton Lower Horncroft Hooksway Westbourne East Marden Broadwater West Chiltington Whitehall Hambrook Borden Marehill Tillington Warnham Rose Green West Lavington Nutbourne Common Kingston by Sea Aldingbourne Shoreham Beach Lower Fittleworth Burndell Dial Green Highbrook Treyford Bewbush Ingrams Green Nyetimber Highleigh Horsemere Green Kent Street Walderton Robins Breach Fyning Trotten Marsh Slindon Common Slough Green West Ashling Albourne Pickhurst Elbridge Forge Wood Tilgate Rock Blackstone Coolham Stubbermere Cootham Wisborough Green Coldwaltham Lickfold East Hampnett Steyning Westlands Elsted Lickfold Rookwood Broomer's Corner Wineham Oving Rotherbridge Middleton-on-Sea Donnington Cocking New Town World's End Trotton Marsh Pease Pottage Tisman's Common Langley Green Birchgrove Maidenbower Balcombe Elsted Marsh Manor Royal Twineham Green Southwater Street Stopham Topleigh Broadfield Avisford Ansty West Harting Ardingly Slinfold Almodington South Bersted West Wittering Balls Green Ifield Ford Flansham Riverhill Small Dole Baldwins Hill Snow Hill Halfway Bridge Deanlane End Selsfield Common Burpham Duncton Bury Hollow Bracklesham Lodsworth Common East Lavant North End Elmer South Harting Smithbrook Lancing Sidlesham Buchan Hill Sutton Racton Shipton Green Mannings Heath Compton Shopp Hill Castle Town Barnham Warningcamp Marley Heights Bepton Common Broomershill Upper Beeding Norton West Thorney Bosham Hillgrove Stonequarry Aldwick Dell Quay Blackwell West Chiltington Common Mid Lavant Hurst Wickham Sullington Sunnyside Saddlescombe White's Green Boxgrove Elmers Marsh Coneyhurst Tullecombe Keymer Lowfield Heath East Worthing The Common Fox Hill Westhampnett Franklands Village Brooks Green Bines Green Cocking Causeway Ashfold Crossways Crawley Windfallwood Common Albourne Green Tangmere Birdham West Marden Colgate Tortington Durrington-on-Sea Sta Bilsham Heyshott Nepcote Southwick Rogate Minsted Rusper Findon Worth Kirdford Two Mile Ash Atherington Thakeham Staples Hill Nuthurst Washington West Hoathly Stedham Charlton Lyoth Common Fox Lea Greatham Five Oaks Dragons Green East Beach Tinsley Green Flathurst Runcton Old Shoreham Hampers Green Churchwood Bury Tilgate Forest Row North Heath Climping Westerton Ifold South Lancing Storrington Aldsworth Bedham Little Bognor West Lavant Down Park Gunter's Bridge Nyton Kingston Gorse High Salvington Maudlin Turners Hill Camelsdale Maplehurst Petworth Bognor Regis Shillinglee Cote South Stoke Earnley Whyke Holbrook Fisherstreet Woodmancote Chichester Church Norton East Dean Upwaltham Shipley Bridge Cross Gate Upper Norwood Didling Sullington Warren Newpound Common Ferring River East Preston Mackerel's Common Woodend North Lancing Shipley Yapton Chithurst The Haven Hardham Navant Hill Three Bridges Balls Cross Langley Redford Sompting Adversane Pulborough Poling Corner Wiston Oakhill Hurstpierpoint Stockbridge Little Haven Hammer Inlands Alfold Bars Bedlam Street Eastergate Slindon Durleighmarsh Botolphs Plaistow Tower Hill Codmore Hill Black Corner West Kingston Waterbeach Hatch Farm Hill Handcross West Green Chidham Warninglid Copthorne Hoyle Marylands Park Lidsey Up Marden Hunston Lower Beeding Chorley Common Durfold Wood Selsey Goose Green West Barnham North Marden Funtington Woolbeding North End Bosham Hoe Lumley Eartham Coates Southbourne Fontwell Withypitts Singleton North Bersted East Ashling Adsdean Bury Common Staplefield Trotton Woodgate Ifield Green Westergate Twineham Sompting Abbotts Wiggonholt Furnace Wood Rowhook Southwater