Airport Advertising in Great Abington

Get in touch

Airport Marketing

Advertising in airports is something which is becoming increasingly popular, especially with large international brands who are recognised across the world. As options are fairly limited, sites and availability are at a premium and, therefore, highly sought-after.

With a captive audience and with airports now boasting fantastic shopping facilities, exposure to potential customers of all ages, backgrounds, and nationalities is excellent, with both business travellers and holidaymakers exposed to these adverts. For these reasons, airports are a favourite place to advertise expensive luxury brands, flight carriers, major local attractions and holiday companies.

If airport advertising is something you are interested in contact us today, tell us which airport you are interested in and we will come back with options to suit your budget and target market.

Most campaigns have a recommended minimum spend of £3000 to have a successful impact. 

Enquire Now

What is Airport Advertising?

Basically, it is advertising in airport terminals and the surrounding areas, such as car parks and roundabouts. 

It is a popular form of marketing as it represents a captive audience, who are often waiting, bored and with little to do, meaning that they are often receptive to a range of messages. 

It is popular with global brands as well as attractions local to the city. It is a growing and popular media outlet with various options to suit differing budgets. 

What Are The Options for Airport Advertising?

There are a number of advertising opportunities available when advertising in airports; these are mainly outdoor and out-of-home advertising techniques and typically include:

  1. Static or digital poster sites in the terminals and shopping areas.

  2. Full branded walkways to and from the flight terminals.

  3. Rest-room and restroom options.  

  4. Ads and poster sites in departure lounges.

As airports are often clean, white and spacious, highly visible, bright stand-out artwork works really well. More details on the outdoor advertising options can be found here.

Also, as there are people of all nationalities, strong images rather than text and word-based advertising is often more successful, so that is something to bear in mind when putting together the creative of the ad. 

What are the Costs of Airport Advertising?

The costs of airport advertising are dependent on a number of factors, namely:

  • Size of the airport - the size of the airport and the number of daily flights can affect the cost of the marketing options. Advertising in major international terminals with high footfall and numbers of passengers, such as Heathrow Airport, Gatwick Airport, Manchester and Birmingham, is more expensive than smaller, more local ones - but this is because they have many million passengers using them every year. Space is often booked in advance so get in early if you want to get the sites you desire.

  • Types of media employed – branding a whole walkway is expensive whilst posters in toilets or generally smaller poster sites can offer reach at a more affordable rate, however, there are options to suit most. 

  • Length of cycle - how long you want your advert to run for, most options are for a minimum period of two weeks. 

For more information on options and costs, contact us today. 

Get a Quote

Which Industries Use Airport Marketing?

Airport advertising is used by a range of different industry sectors to appeal to both new as well as existing customers. The most popular industries which use this type of marketing are below: 

The above are often universal service and products, so they appeal to a huge cross-section and demographic, often leading with strong visual imagery. 

Terminal, Airline and In-Flight Advertising Options

As well as advertising inside the airport it’s also worth thinking about advertising outside of the terminals.

Most people travel to an airport via train or taxi so think about poster sites at train stations or taxi branding, take a look at this page for more details on vehicle adverts.

Other options could be large outdoor poster sites and 48 sheets around the airport at key roundabouts.

For those with larger budgets, there are even options to brand planes as well as a host of in-flight magazines to consider.

Frequently Asked Questions

  1. "How much does it cost to advertise in an airport?" They are a number of advertising opportunities to consider and there are different associated costs attached. Typically seen by a million passengers or so, airport adverts aren't one of the cheapest on the market but they are proven to be very successful, particularly for global brands as well as attractions local to that specific city. 

  2. "Why do airports advertise?" They generally advertise to generate money for the upkeep of the airport and surrounding areas, targeting people living in that country and also advertising to tourists

Summary

A relatively new and evolving form of marketing, options are variable depending on the specific airport as they vary greatly in size and options. If you have a specific airport you are interested drop us a message and we will let you know the options suitable for your budget and target market. 

Also don't forget to check out our advertising blog which looks at a full range of subjects including regional marketing, the dos and don'ts on social media, advertising in the summer months, which outdoor ads work best and more!

Contact us

If airport advertising is something that you are interested contact us today. Let us know the airport you are interested in, what media you are interested in and an idea of the budget.

We will then put together a bespoke package for you.

Contact Us

We cover Great Abington (Cambridgeshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for airport advertising
Duxford Soham Wyton Brampton North Side Dullingham Ley Elford Closes Dry Drayton Black Bank Green End Linton Swaffham Prior Rampton Covington Freestones Corner Little Raveley Orton Wistow Great Chishill Gamlingay Great Heath Gorefield Lolham Hildersham Little Heath Stanground Westwood Orton Longueville Mill Green Waterbeach Litlington Little Shelford West Wratting Thorney Toll Cardinal's Green Oxlode New England Eynesbury West Wickham Pilsgate High Cross Woodditton Sapley Gold Hill Whittlesey Gamlingay Cinques Chesterton Abbotsley Weston Green Stow cum Quy Westwick Denny End Oakington Ramsey End Norman Cross Eltisley Quy Waters Witchford Way Head Upper Cambourne Kings Ripton Offord D'Arcy Dutter End Orton Southgate Gamlingay Trumpington Little Green Fen Ditton Arbury Whaddon Tydd St Giles Mepal Fenton Hardwick Ufford Great Gransden Madingley Great Wilbraham Little Paxton Down Field Stretham Friday Bridge Childerley Gate Dennis Green Little Chishill Ramsey Hollow Steeple Gidding Croxton Wicken Ashley Catworth Northstowe Little Stukeley Staughton Green Little Abington Peas Hill Waterside Wansford Wendy Somersham Bretton Little London Waresley Hinchingbrooke Tetworth Bury Badlingham Hartford Eye Green Chettisham Wardy Hill Croydon Teversham Ellington Bassenhally Field Toseland Sibson Westlands Leighton Bromswold Pampisford Hampton Vale Chittering Wothorpe Kirtling Eastgate Coldham's Common Toft Stow Longa Great Paxton Etton Ring's End Childerley Haddenham Shingay Murrow Water Newton Bourn Dogsthorpe Little Downham Mill End Eastwood End Woodhurst Thriplow Thornhaugh Eldernell Gunthorpe Comberton Newtown Upton Newnham Croft Upwood Milton Histon Upend Alconbury Weald New Fletton East Fen Common Over End Castle Camps Bassingbourn Castle End Great Stukeley Guyhirn Gull Thorney Boxworth Washingley Inham's End Fordham Longstanton Chainbridge Haddenham End Field Molesworth East Perry Newtown Bartlow Little Ouse Yaxley Broad Green Great Shelford Woodston Town End Newnham Oldeamere Eaton Socon Holme Haroldsbridge Willingham Green Elm Mile End Newton-in-the-Isle Swaffham Bulbeck Southoe Lynch Wood Cheveley Stapleford Offord Cluny Hinxton Stonely Benwick Woolley Barcham Corner Fitton End South Bridge Field Briggate Cross Green Houghton Saxon Street Ramsey Heights Longthorpe Shudy Camps Welches Dam Conington Great Boleness Field Burwell Abbots Ripton Newark Caldecote Horseway Fenstanton Doddington Carlton Green Meldreth Ely Ickleton Dullingham Great Raveley Peakirk Rogues Alley Sutton Chiswick End Old Hurst Spaldwick Guyhirn Cambourne Eaton Ford Highfields Caldecote Wisbech Sutton Whaddon Gap Commercial End Harlton The Lipneas Church End Harston Claypit Hill Papworth Everard Wilburton Great Staughton Leverington Ridgeway Village Stetchworth Little Gidding Green End Eddington Bar Hill Milking Nook Hook Prickwillow Stilton March Cherry Hinton Turves Nosterfield End Old Fletton Kingston Little Gransden Cottenham Knapwell Needingworth Flood's Ferry Isleham Bainton Hail Weston Flint Cross Burrough End Orwell Knight's End Pondersbridge Alconbury Winwick Orton Malborne Lark Hall Corner Orton Northgate Ramsey St Mary's Diddington Little Ditton Hatley St George Deeping Gate North Brook End Stuntney Tilbrook Werrington Walsoken Earith Upthorpe Stibbington Over Manea Weston Colville Pidley Ditton Green Tadlow Great Gidding Steeple Morden Fen Drayton West Perry Burrough Green Glatton Ramsey Mereside Upton Roman Hill Kneesworth Barnack Caldecote Wisbech St Mary Castor Cambridge Belle Isle Peterborough Shepreth Conington Four Gotes Alwalton Buckworth Haslingfield Upware Barrington Fengate Brampton Park Kirtling Green Paston The Thrift Brinkley Melbourn Coates Frog End Newborough Farcet Pymoor Old Pembroke Farm Kings Hedges Eastrea Sawtry Colnefields Church Field Papworth St Agnes Kimbolton Horningsea Guilden Morden Whittlesford Easton Red Barns East Hatley Colne Heathfield Longstowe Aldreth Marholm Bottisham Stirtloe Yelling Bunker's Hill Leverington Common Wentworth Littleport Wood End Ashton Girton Little Thetford Redmere Wennington Arrington Bluntisham Southorpe Huntingdon Dyer's Green Westley Bottom Orchard Park Foul Anchor Snailwell East End Wimpole King's Dyke Staughton Highway Little Catworth Wistow Wintringham Grantchester Little End Godmanchester Chapel End St Neots Broad Hill Westry Helpston Romsey Town Green End Camps End Morborne Ailsworth West End Chatteris Barton Nene Terrace Widgham Green Lode Boxworth End Owl End Lolworth Abington Pigotts Norwoodside Stukeley Bythorn Church End Fulbourn Queen Adelaide Orton Brimbles Chapel Head Newtown Purls Bridge Buckden Christchurch Broughton Landbeach Dunkirk Eastfield Ramsey Badgeney River Bank Coldham Soham Cotes Elsworth Dillington Hemingford Abbots Graveley Tholomas Drove Newton Caldecote Little London Hilton Keyston Orton Waterville Witcham Crow End Hauxton Wittering Six Mile Bottom Coton Newnham Padney London End Horseheath Chesterton White Cross Hill Kennett Wood Walton Downham Hythe Reach Clayhithe East End Hemingford Grey Orton Goldhay Stanground South Islands Common Haddon Lower Cambourne Coveney Begdale Ravensthorpe Glinton Impington Holywell Carlton Barway Hamerton Swingbrow Alconbury Weston Barham Morden Green Reach Odsey Parson Drove Ramsey Forty Foot North End Great Green Old Wimpole Great Eversden Stonea Maxey Weald Elton Sutton Gault Warboys Westley Waterless Little Eversden Heydon Black Horse Drove Willingham Coppingford Wenny Severals Second Drove Denton Gatley End Brington North Field St Ives Wimblington Northborough Caxton Hardwick Sawston Grafham Streetly End Folksworth Chippenham Fowlmere Little Wilbraham Millfield Walton Old Weston Babraham Bridgefoot Balsham Eye Tipps End Great Abington Foxton Long Meadow Hampton Hargate Swavesey Ellington Thorpe