Airport Advertising in Histon

Get in touch

Airport Marketing

Advertising in airports is something which is becoming increasingly popular, especially with large international brands who are recognised across the world. As options are fairly limited, sites and availability are at a premium and, therefore, highly sought-after.

With a captive audience and with airports now boasting fantastic shopping facilities, exposure to potential customers of all ages, backgrounds, and nationalities is excellent, with both business travellers and holidaymakers exposed to these adverts. For these reasons, airports are a favourite place to advertise expensive luxury brands, flight carriers, major local attractions and holiday companies.

If airport advertising is something you are interested in contact us today, tell us which airport you are interested in and we will come back with options to suit your budget and target market.

Most campaigns have a recommended minimum spend of £3000 to have a successful impact. 

Enquire Now

What is Airport Advertising?

Basically, it is advertising in airport terminals and the surrounding areas, such as car parks and roundabouts. 

It is a popular form of marketing as it represents a captive audience, who are often waiting, bored and with little to do, meaning that they are often receptive to a range of messages. 

It is popular with global brands as well as attractions local to the city. It is a growing and popular media outlet with various options to suit differing budgets. 

What Are The Options for Airport Advertising?

There are a number of advertising opportunities available when advertising in airports; these are mainly outdoor and out-of-home advertising techniques and typically include:

  1. Static or digital poster sites in the terminals and shopping areas.

  2. Full branded walkways to and from the flight terminals.

  3. Rest-room and restroom options.  

  4. Ads and poster sites in departure lounges.

As airports are often clean, white and spacious, highly visible, bright stand-out artwork works really well. More details on the outdoor advertising options can be found here.

Also, as there are people of all nationalities, strong images rather than text and word-based advertising is often more successful, so that is something to bear in mind when putting together the creative of the ad. 

What are the Costs of Airport Advertising?

The costs of airport advertising are dependent on a number of factors, namely:

  • Size of the airport - the size of the airport and the number of daily flights can affect the cost of the marketing options. Advertising in major international terminals with high footfall and numbers of passengers, such as Heathrow Airport, Gatwick Airport, Manchester and Birmingham, is more expensive than smaller, more local ones - but this is because they have many million passengers using them every year. Space is often booked in advance so get in early if you want to get the sites you desire.

  • Types of media employed – branding a whole walkway is expensive whilst posters in toilets or generally smaller poster sites can offer reach at a more affordable rate, however, there are options to suit most. 

  • Length of cycle - how long you want your advert to run for, most options are for a minimum period of two weeks. 

For more information on options and costs, contact us today. 

Get a Quote

Which Industries Use Airport Marketing?

Airport advertising is used by a range of different industry sectors to appeal to both new as well as existing customers. The most popular industries which use this type of marketing are below: 

The above are often universal service and products, so they appeal to a huge cross-section and demographic, often leading with strong visual imagery. 

Terminal, Airline and In-Flight Advertising Options

As well as advertising inside the airport it’s also worth thinking about advertising outside of the terminals.

Most people travel to an airport via train or taxi so think about poster sites at train stations or taxi branding, take a look at this page for more details on vehicle adverts.

Other options could be large outdoor poster sites and 48 sheets around the airport at key roundabouts.

For those with larger budgets, there are even options to brand planes as well as a host of in-flight magazines to consider.

Frequently Asked Questions

  1. "How much does it cost to advertise in an airport?" They are a number of advertising opportunities to consider and there are different associated costs attached. Typically seen by a million passengers or so, airport adverts aren't one of the cheapest on the market but they are proven to be very successful, particularly for global brands as well as attractions local to that specific city. 

  2. "Why do airports advertise?" They generally advertise to generate money for the upkeep of the airport and surrounding areas, targeting people living in that country and also advertising to tourists

Summary

A relatively new and evolving form of marketing, options are variable depending on the specific airport as they vary greatly in size and options. If you have a specific airport you are interested drop us a message and we will let you know the options suitable for your budget and target market. 

Also don't forget to check out our advertising blog which looks at a full range of subjects including regional marketing, the dos and don'ts on social media, advertising in the summer months, which outdoor ads work best and more!

Contact us

If airport advertising is something that you are interested contact us today. Let us know the airport you are interested in, what media you are interested in and an idea of the budget.

We will then put together a bespoke package for you.

Contact Us

We cover Histon (Cambridgeshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for airport advertising
Wothorpe Barrington Hardwick Flood's Ferry Over Great Green Ailsworth Little Ouse Soham Cotes Pidley Heydon Woodhurst Elford Closes Great Boleness Field Colne Denny End Coldham Old Wimpole Orchard Park Chapel Head Green End Chapel End Kings Hedges Great Paxton East Hatley Conington Cottenham Lynch Wood Chatteris Cambourne Chainbridge Coppingford Peterborough Burwell Southorpe Ramsey St Mary's Grantchester Woodston Chesterton Orton Brimbles Whaddon Gap Tetworth Mill Green Bourn South Bridge Field Dunkirk Stukeley Castle End Down Field Stow Longa Great Abington Little Paxton Snailwell Bluntisham Owl End Water Newton Kirtling Green Whittlesford Impington Orton Malborne Saxon Street Upper Cambourne Great Staughton Yaxley Thorney Hampton Hargate Queen Adelaide Eldernell Caldecote Stibbington Inham's End Barcham Corner Upwood Little Shelford Leverington Litlington Warboys North End Ickleton Haroldsbridge Elton Lower Cambourne Bassingbourn Rampton Ring's End Briggate Winwick Tadlow Chippenham River Bank Hampton Vale Childerley Gate Bridgefoot Ramsey Heights Caldecote Hauxton Wintringham Deeping Gate Tipps End Upton Little Ditton Easton Four Gotes Lode Little Eversden Molesworth Little End East End Bar Hill Badlingham Church End Oxlode Hinxton Werrington Upton Northstowe Abbotsley Kneesworth Glatton Nene Terrace Arrington Brampton New Fletton Staughton Green Buckden Reach Pampisford Conington Stapleford Alconbury Weston Guyhirn Gull North Side Cherry Hinton Kirtling Huntingdon Stonely Comberton Gamlingay Newtown Southoe Ramsey Mereside Washingley Bretton Chettisham Swaffham Bulbeck Wimpole West End Cheveley Way Head Shingay Hildersham Longthorpe Little London Ramsey End Kennett Eaton Socon Balsham Glinton Stirtloe Wisbech St Mary Etton Barnack Sawtry Newborough Eye Highfields Caldecote Waterside Wenny Severals Upthorpe Millfield Brinkley Croxton The Lipneas Stanground South St Ives Purls Bridge Wennington West Perry Holme Welches Dam North Field Babraham Upware Stetchworth Great Raveley Wansford Commercial End Ramsey Keyston Little Chishill Wisbech Brington Eastgate Orton Goldhay Houghton Eltisley Kingston Chiswick End Gold Hill Coveney Brampton Park Gorefield Thorney Toll Tilbrook Wittering Chittering Newark Haddon Wood Walton Little Heath Ramsey Forty Foot Somersham Fordham Doddington Wyton Hail Weston Rogues Alley Bury Sutton Lark Hall Corner Harlton Burrough End Friday Bridge Witchford Hemingford Abbots Carlton Weald Pymoor Prickwillow Islands Common Leverington Common Croydon Romsey Town New England Willingham Helpston Ashton Tydd St Giles Knight's End Norwoodside Badgeney Barway Little Gidding Haddenham Oakington High Cross Little Stukeley Hatley St George Hilton Horseheath Wendy Wilburton Gamlingay Great Heath Upend Leighton Bromswold Redmere Foul Anchor Newton-in-the-Isle Alwalton Dry Drayton Morden Green Gunthorpe Milton Paston Abington Pigotts Church End Sibson Fulbourn Alconbury Fitton End Sutton Gault Little London Wistow Oldeamere Staughton Highway Hardwick North Brook End Guilden Morden Mepal Norman Cross Longstanton Hinchingbrooke Shepreth Old Hurst Caldecote Quy Waters Foxton Waresley Roman Hill Sutton Arbury Orton Wistow Alconbury Weald Yelling Landbeach Haddenham End Field Walton Steeple Morden Eynesbury Horseway Little Catworth Nosterfield End Thornhaugh Green End Westley Waterless Stow cum Quy Broad Green Dullingham Ley Trumpington Witcham Ellington Elsworth West Wickham Childerley Heathfield Old Fletton Histon Ravensthorpe Green End Dullingham Wicken Fengate Eddington Spaldwick Thriplow Newtown Needingworth Murrow Orton Southgate Newtown Parson Drove Newton Long Meadow Catworth Great Eversden Morborne Swingbrow Sapley Littleport Fowlmere Ashley Eaton Ford Eastwood End Little Gransden Wentworth Great Shelford Toseland Aldreth Belle Isle Offord D'Arcy Harston Orton Longueville Peakirk Coton Widgham Green Swavesey Odsey Colnefields Duxford Wood End Burrough Green Weston Green Weston Colville Orton Waterville Milking Nook Farcet East End Clayhithe Linton Flint Cross Whittlesey Town End Chesterton Bassenhally Field Eye Green Melbourn Westlands Old Weston Westwood Isleham Orwell Dennis Green Diddington Great Chishill Haslingfield Little Wilbraham Hartford Westley Bottom Wimblington Ditton Green Benwick Fenstanton Frog End Stilton Fen Ditton Westry Crow End Hook Ufford Stuntney Longstowe Ramsey Hollow Ely Woodditton Westwick Fen Drayton Dillington Coates Castor Caxton Padney Broughton Cardinal's Green St Neots Pilsgate Waterbeach Dutter End White Cross Hill Bainton Second Drove King's Dyke East Fen Common Covington Freestones Corner Tholomas Drove Peas Hill West Wratting Wardy Hill Little Raveley Madingley Cambridge Walsoken Orton Northgate Reach Willingham Green Steeple Gidding Northborough Little Abington Earith Coldham's Common Over End Little Thetford Bunker's Hill Cross Green Great Wilbraham Black Bank Stanground Church Field Turves Begdale Camps End Abbots Ripton Sawston Woolley Carlton Green Mile End Red Barns Boxworth Streetly End Toft Gamlingay Cinques Great Stukeley Grafham Hemingford Grey Old Pembroke Farm Manea Barton Eastrea Godmanchester Little Green Elm Dogsthorpe Shudy Camps Mill End Graveley London End Soham Folksworth Papworth St Agnes Newnham Croft Hamerton Gatley End Bythorn Maxey Christchurch Bottisham Swaffham Prior March East Perry Whaddon Broad Hill Kings Ripton Marholm Lolham Buckworth Lolworth Black Horse Drove Offord Cluny Six Mile Bottom Stonea Teversham Papworth Everard Ellington Thorpe Castle Camps Stretham Knapwell Ridgeway Village Meldreth Newnham Newnham Barham Guyhirn Fenton Horningsea Eastfield Denton Boxworth End Dyer's Green Pondersbridge Holywell Bartlow Downham Hythe The Thrift Claypit Hill Great Gidding Little Downham Girton Great Gransden Kimbolton