Airport Advertising in Prickwillow

Get in touch

Airport Marketing

Advertising in airports is something which is becoming increasingly popular, especially with large international brands who are recognised across the world. As options are fairly limited, sites and availability are at a premium and, therefore, highly sought-after.

With a captive audience and with airports now boasting fantastic shopping facilities, exposure to potential customers of all ages, backgrounds, and nationalities is excellent, with both business travellers and holidaymakers exposed to these adverts. For these reasons, airports are a favourite place to advertise expensive luxury brands, flight carriers, major local attractions and holiday companies.

If airport advertising is something you are interested in contact us today, tell us which airport you are interested in and we will come back with options to suit your budget and target market.

Most campaigns have a recommended minimum spend of £3000 to have a successful impact. 

Enquire Now

What is Airport Advertising?

Basically, it is advertising in airport terminals and the surrounding areas, such as car parks and roundabouts. 

It is a popular form of marketing as it represents a captive audience, who are often waiting, bored and with little to do, meaning that they are often receptive to a range of messages. 

It is popular with global brands as well as attractions local to the city. It is a growing and popular media outlet with various options to suit differing budgets. 

What Are The Options for Airport Advertising?

There are a number of advertising opportunities available when advertising in airports; these are mainly outdoor and out-of-home advertising techniques and typically include:

  1. Static or digital poster sites in the terminals and shopping areas.

  2. Full branded walkways to and from the flight terminals.

  3. Rest-room and restroom options.  

  4. Ads and poster sites in departure lounges.

As airports are often clean, white and spacious, highly visible, bright stand-out artwork works really well. More details on the outdoor advertising options can be found here.

Also, as there are people of all nationalities, strong images rather than text and word-based advertising is often more successful, so that is something to bear in mind when putting together the creative of the ad. 

What are the Costs of Airport Advertising?

The costs of airport advertising are dependent on a number of factors, namely:

  • Size of the airport - the size of the airport and the number of daily flights can affect the cost of the marketing options. Advertising in major international terminals with high footfall and numbers of passengers, such as Heathrow Airport, Gatwick Airport, Manchester and Birmingham, is more expensive than smaller, more local ones - but this is because they have many million passengers using them every year. Space is often booked in advance so get in early if you want to get the sites you desire.

  • Types of media employed – branding a whole walkway is expensive whilst posters in toilets or generally smaller poster sites can offer reach at a more affordable rate, however, there are options to suit most. 

  • Length of cycle - how long you want your advert to run for, most options are for a minimum period of two weeks. 

For more information on options and costs, contact us today. 

Get a Quote

Which Industries Use Airport Marketing?

Airport advertising is used by a range of different industry sectors to appeal to both new as well as existing customers. The most popular industries which use this type of marketing are below: 

The above are often universal service and products, so they appeal to a huge cross-section and demographic, often leading with strong visual imagery. 

Terminal, Airline and In-Flight Advertising Options

As well as advertising inside the airport it’s also worth thinking about advertising outside of the terminals.

Most people travel to an airport via train or taxi so think about poster sites at train stations or taxi branding, take a look at this page for more details on vehicle adverts.

Other options could be large outdoor poster sites and 48 sheets around the airport at key roundabouts.

For those with larger budgets, there are even options to brand planes as well as a host of in-flight magazines to consider.

Frequently Asked Questions

  1. "How much does it cost to advertise in an airport?" They are a number of advertising opportunities to consider and there are different associated costs attached. Typically seen by a million passengers or so, airport adverts aren't one of the cheapest on the market but they are proven to be very successful, particularly for global brands as well as attractions local to that specific city. 

  2. "Why do airports advertise?" They generally advertise to generate money for the upkeep of the airport and surrounding areas, targeting people living in that country and also advertising to tourists

Summary

A relatively new and evolving form of marketing, options are variable depending on the specific airport as they vary greatly in size and options. If you have a specific airport you are interested drop us a message and we will let you know the options suitable for your budget and target market. 

Also don't forget to check out our advertising blog which looks at a full range of subjects including regional marketing, the dos and don'ts on social media, advertising in the summer months, which outdoor ads work best and more!

Contact us

If airport advertising is something that you are interested contact us today. Let us know the airport you are interested in, what media you are interested in and an idea of the budget.

We will then put together a bespoke package for you.

Contact Us

We cover Prickwillow (Cambridgeshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for airport advertising
Shepreth Oxlode Tilbrook Wicken Yaxley Little London Little Shelford East Hatley Godmanchester Newnham Croft Dillington Ellington Thorpe Haslingfield Westwood Milton Carlton Kirtling Great Wilbraham Thorney Hardwick Weston Green Castle Camps Crow End Conington Wimblington Dry Drayton Little Wilbraham Thorney Toll Caldecote Little Thetford Cottenham Briggate Abbotsley Brinkley Chettisham Ridgeway Village Witchford Cross Green Orchard Park Hilton Great Paxton Reach Eastrea Dullingham Ley Houghton Lode Ravensthorpe Little Chishill Inham's End Southorpe Second Drove Great Stukeley Barrington Walton Newtown Broughton Stetchworth Cambourne Little End Longstanton Ramsey St Mary's Dennis Green Aldreth Stuntney Barway Elsworth Great Boleness Field Orton Goldhay Ashton Fowlmere Duxford Woolley Bar Hill Elford Closes Widgham Green Maxey Upthorpe Town End Oldeamere Impington East End Church Field Reach Tydd St Giles Lolworth Thornhaugh Ramsey Mereside Cardinal's Green West Wratting Stapleford Leverington Swaffham Prior Walsoken Glinton Knight's End Frog End Turves Westlands Kings Hedges Gatley End Little London Great Green Parson Drove Hook Stilton Staughton Highway Stonely Little Paxton Hemingford Abbots Willingham Wentworth Linton Papworth St Agnes North Brook End Wenny Severals Badlingham Chapel Head Milking Nook Church End Manea Littleport Dullingham Dutter End Newtown Roman Hill Wardy Hill Mill End Eye Holme Nosterfield End Haddon Yelling Ufford Green End North Side Upwood Kennett Wisbech St Mary Chittering The Thrift Flint Cross Lolham Welches Dam High Cross Snailwell Steeple Morden Oakington Badgeney Prickwillow Newton Orton Southgate Paston Glatton Bluntisham Southoe Foul Anchor Wisbech Harston Great Gransden Elton Ring's End West Wickham Ramsey End Mile End Upper Cambourne Newborough Eastfield Grafham Papworth Everard Waresley Bainton Castle End Buckworth Downham Hythe Fenton Woodditton Bottisham East Perry Abbots Ripton Fenstanton Burrough Green Kimbolton Benwick Dogsthorpe Redmere Coates Lark Hall Corner Ely River Bank Little Green Old Pembroke Farm Molesworth Tholomas Drove Orton Wistow Longstowe Whittlesey Sutton Kneesworth Upware Comberton Colne Black Horse Drove Stonea Burrough End Eastgate Kirtling Green Little Gransden Rampton Barham Four Gotes East Fen Common Earith Folksworth Long Meadow Coldham's Common Eastwood End Wimpole Broad Green Little Stukeley Stukeley Friday Bridge Winwick White Cross Hill Heathfield Newton-in-the-Isle Keyston Swingbrow Brampton Werrington Hemingford Grey Quy Waters King's Dyke Sutton Gault Chippenham Covington Leighton Bromswold Flood's Ferry Sawtry Waterbeach Wistow Fengate Lower Cambourne Boxworth End Westley Bottom Weston Colville Stanground Ramsey Heights Foxton Childerley Owl End Great Staughton Ramsey Forty Foot Old Fletton Alconbury Saxon Street Clayhithe Ellington Witcham Little Catworth Gamlingay Cinques Litlington West End Fen Ditton Barnack Sapley Chatteris Sutton Over Madingley Longthorpe Heydon Gold Hill Peterborough Chiswick End Westwick Castor Graveley Abington Pigotts Pymoor Coton Coppingford Denton Chainbridge Toft Millfield Harlton Hildersham Burwell Little Gidding Little Raveley Spaldwick Leverington Common Bridgefoot Upton Padney Haddenham Eynesbury Offord Cluny Huntingdon Chapel End Wendy Red Barns Ickleton Horseheath Old Wimpole Childerley Gate Bretton Whaddon Gap Gorefield East End Haroldsbridge Kingston Six Mile Bottom St Neots Alconbury Weston Sawston Soham Cotes Queen Adelaide Tetworth Shudy Camps Little Downham Orton Northgate Guyhirn Alconbury Weald Barton Ailsworth Wood Walton Little Heath Water Newton Carlton Green Belle Isle Whittlesford Norman Cross Hinxton Morden Green Kings Ripton Doddington Marholm Horningsea Barcham Corner Elm Isleham Warboys Peas Hill Romsey Town Orton Waterville Brington Catworth Stretham Fitton End Eye Green Orton Longueville Chesterton Norwoodside Pidley Bassingbourn March The Lipneas Orton Brimbles Guyhirn Gull Purls Bridge Odsey Bury Soham Northstowe Fulbourn Teversham Hampton Hargate Caxton Dunkirk Thriplow Swaffham Bulbeck Ramsey Fordham Stibbington Stow Longa Colnefields Needingworth Green End North End Stanground South Shingay Diddington Coveney Wilburton Gamlingay Great Heath Waterside Eltisley Hauxton Babraham Morborne Staughton Green Eldernell New England Croydon Hatley St George Westry Woodhurst Offord D'Arcy Hinchingbrooke West Perry Westley Waterless Brampton Park Girton Church End Great Shelford Steeple Gidding Tadlow Little Eversden Great Gidding Lynch Wood Landbeach Guilden Morden Pilsgate Hartford Mepal Haddenham End Field Holywell Gunthorpe Swavesey Hampton Vale Little Abington Bourn Pampisford Great Raveley Upton Over End Commercial End Bassenhally Field South Bridge Field Chesterton Christchurch Caldecote Nene Terrace Upend Eaton Ford Whaddon Northborough Bythorn Histon New Fletton Way Head Farcet Cherry Hinton St Ives Alwalton Great Chishill Cambridge Melbourn Eaton Socon Stow cum Quy Etton Rogues Alley Great Eversden Eddington Wothorpe Green End Broad Hill Easton Meldreth Bunker's Hill Down Field Highfields Caldecote Deeping Gate Sibson Hardwick North Field Newnham Washingley Black Bank Stirtloe Conington Coldham Helpston Arbury Hamerton Grantchester Tipps End Peakirk Caldecote Wittering Gamlingay Knapwell Ramsey Hollow Murrow Orton Malborne Somersham Wyton Balsham Mill Green Begdale Orwell Pondersbridge Trumpington Buckden Old Weston Wintringham Newnham Hail Weston Arrington Ditton Green Cheveley Great Abington Willingham Green Toseland Camps End Newark Wood End Weald Streetly End Horseway Little Ouse Old Hurst Claypit Hill Dyer's Green Freestones Corner Newtown Boxworth Little Ditton Croxton Denny End Bartlow London End Islands Common Woodston Wennington Ashley Wansford Fen Drayton