Airport Advertising in Wood Walton

Get in touch

Airport Marketing

Advertising in airports is something which is becoming increasingly popular, especially with large international brands who are recognised across the world. As options are fairly limited, sites and availability are at a premium and, therefore, highly sought-after.

With a captive audience and with airports now boasting fantastic shopping facilities, exposure to potential customers of all ages, backgrounds, and nationalities is excellent, with both business travellers and holidaymakers exposed to these adverts. For these reasons, airports are a favourite place to advertise expensive luxury brands, flight carriers, major local attractions and holiday companies.

If airport advertising is something you are interested in contact us today, tell us which airport you are interested in and we will come back with options to suit your budget and target market.

Most campaigns have a recommended minimum spend of £3000 to have a successful impact. 

Enquire Now

What is Airport Advertising?

Basically, it is advertising in airport terminals and the surrounding areas, such as car parks and roundabouts. 

It is a popular form of marketing as it represents a captive audience, who are often waiting, bored and with little to do, meaning that they are often receptive to a range of messages. 

It is popular with global brands as well as attractions local to the city. It is a growing and popular media outlet with various options to suit differing budgets. 

What Are The Options for Airport Advertising?

There are a number of advertising opportunities available when advertising in airports; these are mainly outdoor and out-of-home advertising techniques and typically include:

  1. Static or digital poster sites in the terminals and shopping areas.

  2. Full branded walkways to and from the flight terminals.

  3. Rest-room and restroom options.  

  4. Ads and poster sites in departure lounges.

As airports are often clean, white and spacious, highly visible, bright stand-out artwork works really well. More details on the outdoor advertising options can be found here.

Also, as there are people of all nationalities, strong images rather than text and word-based advertising is often more successful, so that is something to bear in mind when putting together the creative of the ad. 

What are the Costs of Airport Advertising?

The costs of airport advertising are dependent on a number of factors, namely:

  • Size of the airport - the size of the airport and the number of daily flights can affect the cost of the marketing options. Advertising in major international terminals with high footfall and numbers of passengers, such as Heathrow Airport, Gatwick Airport, Manchester and Birmingham, is more expensive than smaller, more local ones - but this is because they have many million passengers using them every year. Space is often booked in advance so get in early if you want to get the sites you desire.

  • Types of media employed – branding a whole walkway is expensive whilst posters in toilets or generally smaller poster sites can offer reach at a more affordable rate, however, there are options to suit most. 

  • Length of cycle - how long you want your advert to run for, most options are for a minimum period of two weeks. 

For more information on options and costs, contact us today. 

Get a Quote

Which Industries Use Airport Marketing?

Airport advertising is used by a range of different industry sectors to appeal to both new as well as existing customers. The most popular industries which use this type of marketing are below: 

The above are often universal service and products, so they appeal to a huge cross-section and demographic, often leading with strong visual imagery. 

Terminal, Airline and In-Flight Advertising Options

As well as advertising inside the airport it’s also worth thinking about advertising outside of the terminals.

Most people travel to an airport via train or taxi so think about poster sites at train stations or taxi branding, take a look at this page for more details on vehicle adverts.

Other options could be large outdoor poster sites and 48 sheets around the airport at key roundabouts.

For those with larger budgets, there are even options to brand planes as well as a host of in-flight magazines to consider.

Frequently Asked Questions

  1. "How much does it cost to advertise in an airport?" They are a number of advertising opportunities to consider and there are different associated costs attached. Typically seen by a million passengers or so, airport adverts aren't one of the cheapest on the market but they are proven to be very successful, particularly for global brands as well as attractions local to that specific city. 

  2. "Why do airports advertise?" They generally advertise to generate money for the upkeep of the airport and surrounding areas, targeting people living in that country and also advertising to tourists

Summary

A relatively new and evolving form of marketing, options are variable depending on the specific airport as they vary greatly in size and options. If you have a specific airport you are interested drop us a message and we will let you know the options suitable for your budget and target market. 

Also don't forget to check out our advertising blog which looks at a full range of subjects including regional marketing, the dos and don'ts on social media, advertising in the summer months, which outdoor ads work best and more!

Contact us

If airport advertising is something that you are interested contact us today. Let us know the airport you are interested in, what media you are interested in and an idea of the budget.

We will then put together a bespoke package for you.

Contact Us

We cover Wood Walton (Cambridgeshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for airport advertising
Longthorpe Caldecote Houghton Christchurch Dunkirk Orton Brimbles Snailwell Babraham Dyer's Green Inham's End Fowlmere High Cross Gold Hill Westry Eastgate Second Drove Steeple Morden Boxworth Wardy Hill Great Green Abington Pigotts Little End Great Paxton Swavesey Denny End Little Gidding Flint Cross Great Gransden Histon Diddington Boxworth End Lode Colne Wisbech Elm Walton Cottenham Orton Southgate Maxey Alwalton Gamlingay Wood Walton Westlands Offord D'Arcy Pidley The Thrift Stirtloe Pilsgate Orchard Park East End Kirtling Green Guyhirn Gull Ufford Over Helpston Shingay Great Boleness Field Gunthorpe Orwell Black Horse Drove Coton St Neots Great Raveley Quy Waters Westwick Keyston Caxton Saxon Street Longstowe Alconbury Weald Fordham Chiswick End Little Abington Harlton Old Pembroke Farm Witchford Benwick Elton Great Stukeley Reach Dennis Green Eastwood End Ring's End Kings Hedges Orton Wistow Cheveley Begdale Badgeney Eaton Socon Church End Orton Northgate Over End Coppingford Peakirk Brampton Fen Drayton Upthorpe Hardwick Long Meadow Widgham Green Huntingdon Pondersbridge Gatley End Balsham Wennington Ellington Rogues Alley Wood End Toft Castle Camps Turves Chesterton Ashley Hamerton Gamlingay Great Heath Godmanchester Eastfield Barton Newton Chatteris Orton Longueville Papworth Everard Frog End Bunker's Hill Hemingford Abbots Little Eversden Westley Waterless Landbeach Toseland Tipps End Peas Hill Upend Mepal Eye Green Whittlesford Marholm Wothorpe Eastrea Alconbury Weston Brinkley Southoe Girton Redmere Whaddon Gap West Wratting Gamlingay Cinques Little Heath Bury Woolley Brington Wentworth Newnham Hampton Vale Buckden Little Wilbraham Morborne Elsworth Romsey Town Yaxley River Bank Ellington Thorpe Ashton Kirtling Newtown Stonely Kennett Lark Hall Corner Tilbrook Glinton Yelling Stuntney Ramsey St Mary's Lolham Chettisham West Perry King's Dyke Stanground Fulbourn Tholomas Drove Newnham East Fen Common Northstowe Crow End Carlton Green Ramsey Lynch Wood Coldham Oldeamere Sawston Barrington Upwood Dutter End Tadlow Foxton Tetworth Ramsey Hollow Ely Dry Drayton Colnefields Great Shelford Little Catworth Ramsey Heights Coates Broad Hill Great Gidding Eltisley Trumpington Arbury Knapwell Haddenham Wyton North Brook End Newnham Croft Barcham Corner Chapel Head Graveley Buckworth Conington Walsoken Cardinal's Green Church End Hartford Broad Green Church Field West Wickham Easton Stow Longa Woodhurst Grafham Barnack Wimblington Bartlow Waterside Cambourne Needingworth Holywell Thriplow Westley Bottom Owl End South Bridge Field Winwick Millfield Papworth St Agnes Eldernell Swaffham Bulbeck Leverington Common Swingbrow Woodditton Northborough Gorefield Padney Murrow East Hatley Paston Hildersham Bythorn Mile End White Cross Hill Dogsthorpe Sibson Pymoor East End Longstanton Red Barns Holme Carlton Queen Adelaide Kimbolton Eynesbury Elford Closes Steeple Gidding Little London Thorney Abbots Ripton Claypit Hill Etton Chesterton Stretham Little Gransden Pampisford Staughton Highway Melbourn Lolworth Stetchworth Orton Malborne Werrington Dullingham Ley Chippenham Nosterfield End Eye Ditton Green Ailsworth Streetly End Hinxton Barham Meldreth Little Green North End Chainbridge Mill End Spaldwick Bassingbourn Sutton Guilden Morden Hinchingbrooke Old Fletton Horseway Molesworth Whaddon Horningsea Town End Coldham's Common Earith Littleport Old Weston Ravensthorpe Little Chishill Bar Hill Chapel End Prickwillow Down Field Brampton Park Burwell Newtown Doddington Badlingham Burrough Green Wendy Kings Ripton Newtown Cambridge Waterbeach Downham Hythe Sapley Great Staughton Offord Cluny Thorney Toll Childerley Way Head Great Wilbraham The Lipneas Little Ouse Lower Cambourne Fenton Guyhirn Little London Mill Green Woodston North Side Morden Green Purls Bridge North Field Welches Dam Oakington Ramsey Mereside Thornhaugh Horseheath Norman Cross Broughton Stibbington Bourn Caldecote Impington Six Mile Bottom Soham Cotes Stapleford East Perry Weston Colville Barway Sutton Little Paxton Norwoodside Somersham Litlington Briggate Tydd St Giles Heydon March Staughton Green Heathfield Hail Weston Bretton Dillington Odsey Croydon Commercial End Grantchester Teversham Peterborough Whittlesey London End Green End Alconbury Wittering Clayhithe Madingley Hampton Hargate Waresley Harston Covington Comberton Reach Ridgeway Village Bridgefoot Old Wimpole Parson Drove Wintringham Washingley Warboys Upware Wisbech St Mary Hook Freestones Corner Flood's Ferry Manea Fitton End Haddenham End Field New Fletton Bainton Willingham Green Haroldsbridge Bluntisham Milking Nook Duxford Glatton Little Thetford Hilton Stilton Haslingfield Wimpole Bottisham Haddon Shepreth Kneesworth Denton Sawtry Cherry Hinton Ickleton Linton Foul Anchor Fenstanton Orton Goldhay Great Chishill Isleham Kingston Sutton Gault Newton-in-the-Isle St Ives Orton Waterville Nene Terrace Fengate Burrough End Chittering Ramsey Forty Foot Hauxton Wistow Upton Hatley St George Great Abington Wilburton Deeping Gate Camps End Southorpe Hemingford Grey Upton Water Newton Leverington Arrington Conington Stow cum Quy Willingham Abbotsley Black Bank Caldecote Weston Green Castle End Newark Swaffham Prior Belle Isle Folksworth Eaton Ford Childerley Gate Four Gotes Farcet Highfields Caldecote New England Hardwick Westwood Newborough Stonea Friday Bridge Milton Rampton Weald Castor Cross Green Dullingham Witcham Little Stukeley Knight's End Stanground South West End Bassenhally Field Soham Green End Shudy Camps Croxton Wenny Severals Aldreth Little Raveley Little Shelford Roman Hill Little Ditton Leighton Bromswold Fen Ditton Upper Cambourne Green End Wicken Eddington Catworth Islands Common Ramsey End Coveney Oxlode Old Hurst Great Eversden Wansford Stukeley Little Downham