Bus Advertising in Kirstead Green

Get in touch

Bus Marketing in Kirstead Green

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Kirstead Green - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Kirstead Green - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Kirstead Green- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Kirstead Green - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Kirstead Green (Norfolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Wymondham Chedgrave Whitwell Coslany Carleton Forehoe Chequers Corner Chapelfield Grove Themelthorpe Little Fransham Lower Thurlton Pennygate Letheringsett Bawsey Easton South Creake Lamas Pilson Green Wreningham Skeyton Corner Colton Emneth Mill Common Ashwicken Church Field Hoveton Kirby Row Walton Warren Low Common Stratton St Michael Ellingham Thorpland Bellmount Low Common Hardwick Hainford Beachamwell Shipdham Castle Rising Gayton Hickling Green Welborne Common Neatishead Metton Blofield Heath Wilby Wicklewood Beeston Regis Cringleford Hunworth Cargate Common Bittering Deopham Green Saxlingham Green Penny's Green Dumpling Green Dilham Swanton Novers Little London Lyng Southrepps Cake Street Fen Street Nethergate Bexfield Great Snoring Old Hunstanton North Denes Broadflash Foxhole Red Pits Little Hale Coltishall Fincham Pockthorpe Queen's Hills Claxton Coxford Stalland Common Thorpe Abbotts Brisley Marlingford Kettlestone Dunburgh Upper Hellesdon Outwell Balsam Field Cat's Corner Thorpe Marriot Illington Maypole Green Crostwight Swanton Morley Shelton Thornham Runham West Poringland North Lynn Bird's Corner Ridlington Street Pollard Street Redcastle Furze Bramerton Great Dunham Bexwell Wighton Emorsgate Lenwade Morley St Peter Cliftonville Colney Brock's Watering Egmere Ragmere Twyford Waterloo Crane's Corner Fakenham Boughton Rockland All Saints Eccles Road Kenninghall Walpole St Peter Snow Street Fritton Fen Street North Green Sharrington Saddle Bow Great Witchingham Foulden Cangate Swanton Hill Belaugh Northwold North End Holme Hale New Sprowston Boyland Common Brooke Park Common Cawston Stalham High Street Thorpe Marriott Old Brigg New Hainford Morston Oby Tibenham Bradfield Heckingham Mundham Common Mount Pleasant Rougham Wood Norton Hardwick Wiggenhall St Peter Eaton Collett's Br West Acre Westbrook Green Wretton Sustead Horstead Stanford Sisland Hillington Lyon's Green Didlington Lower Street Ashby St Mary Newton Thwaite St Mary Great Melton Burgh next Aylsham Mattishall Stibbard Billingford Brinton Costessey Stoke Ferry Whinburgh Fengate Three Cocked Hat Brundish Brundall Blo' Norton North Tuddenham Old Hall Street Hilgay South Green North Runcton Drury Square Lower Stow Bedon Ovington Heydon Foundry Hill North Creake Beighton Cley next the Sea Stubbs Green Starston Mulbarton Westgate Muckleton Pentney Ingleborough Tilney All Saints Sidestrand Low Common Danemoor Green Crostwick Ingham Hackford Booton Great Yarmouth Cucumber Corner East Beckham Bull's Green Downham Harpley Little Marsh Upper Brandon Parva Southburgh Thuxton Browston Green Hassingham Cromer Southwood Little Green Hindolveston Banham Fiddlers' Green North End Little Witchingham Upper Street Great Moulton Tacolneston Dunston Suffield Binham Strumpshaw Burnham Westgate Litcham Badersfield Stiffkey Upton Forncett St Peter Witton Lakes End Tuttington Rollesby East Winch Wacton Common Lower Tasburgh Briningham Daffy Green Watton Green Oulton Mill Street Toft Monks Croxton Scarning Anchor Corner Glandford Arminghall Shotesham Tivetshall St Mary Lessingham New Catton Hunstanton Holme next the Sea The Banks Drabblegate Broome Saxlingham Bowthorpe Fodderstone Gap Little Walsingham Poringland Short Green Wicken Green Village West Barsham Stanfield King's Lynn Sculthorpe Mile Cross Wiggenhall St Germans South Lopham Letton Green Old Catton Surlingham Hempstead Terrington St John Clenchwarton Lingwood Rockland St Peter South Denes Brancaster Shelfanger Marshland St James North Lopham Stokesby Trowse Newton Fairstead Burgh St Margaret Billingford The Close Fulmodeston Bunwell Bottom Titchwell Goose Green Florence Walk Frettenham Tilney Fen End Bodney Marsham Kerdiston Ditchingham Dam Haverscroft Street Wormegay Brandon Bank Hyltons Crossways Pottergate Street Reedham Old Beetley Little London Winfarthing Langmere Mundford Suton Street Trimingham Brampton Topcroft Street Workhouse Common Silvergate Low Street Stacksford Whitlingham Welney Bush Estate Newtown Roydon Loddon Cantley Corner Winterton-on-Sea Sea Palling Meeting House Hill Keswick Crimplesham Hawes' Green Dockeney Brookville North Walsham Geldeston Cranworth Bintree Hevingham Bawburgh Gasthorpe East Carleton South Runcton Aylmerton Pedham Reepham Broome Street Watlington Little Barningham Lower Street Irstead Street East Barsham Thurning Leziate Denver Langham Potthorpe Fritton Buckenham Caister-on-Sea Tatterford Hockering Heath Itteringham Scole Swannington Clippesby Marham Thorpe End Middle Harling Walpole St Andrew Hockwold cum Wilton Mautby Pockthorpe South End Bedingham Corner Walcott Walpole Highway Shimpling Woodrising Weybourne Westfield Tumbler Hill Sporle Great Hockham Damgate Waterheath The Ling Mileham Caston Norton Subcourse Newtown Tunstead Cordwell Woodbastwick Burnham Market Roudham Little London Scoulton Hethel Bush Green Mundesley Easthaugh Catton Grove Arlington Three Holes Melton Constable Houghton St Giles Halvergate West Earlham Limpenhoe Hill The Drove Breckles Bale West End Happisburgh Common Barnham Broom West Caister Haveringland Runcton Bottom Whittington Crowshill Brandon Parva Besthorpe East Lexham Newton Flotman Drayton Kirstead Green Tower End Scottow Lyng Easthaugh Wash Dyke Ickburgh Horsey Corner Lakenham Sloley Wellingham Carbrooke Roydon Forncett End Wiveton Wimbotsham Waterloo Wood Street Frans Green Harling Road Burston Bridgham Thorpe Row Sparhamhill Copy's Green Hickling Heath Sparham Freeland Corner Mundham Kidd's Moor Beckhithe Baynard's Green Deopham Gillingham Puddledock Little Snoring Workhouse Common Grimston Barton Turf Burnham Overy Staithe Wereham Saxlingham Nethergate Sharp Street Framingham Pigot Thelveton Oxwick Sheringwood Ormesby St Michael Mustard Hyrn Blofield Upgate Street Gimingham Denton Broomsthorpe Newport Little London South Wootton Upgate Fair Green Fordham Bridge Green Hungry Hill Whissonsett Newgate Broomhill Norwich Irstead Weston Green Nordelph Burnham Deepdale Brockdish Great Walsingham Narrowgate Corner Damgate Witton Whimpwell Green Dam Green Hengrave North Elmham Hempstead Oxborough Aldeby Alderford Stow Bridge Lordsbridge Lundy Green Norton Hill Flitcham Walton Highway West Tofts High Kelling Hempton Wolferton Bustard's Green Lower Easton Brancaster Staithe Shouldham Nogdam End Wereham Row Sprowston Overstrand Stradsett Harper's Green Toftrees Kirby Bedon Lot's Bridge New Buckenham New Rackheath Weston Longville Anchor Street Piccadilly Corner Hethersett Coston Garvestone Eau Brink East Harling Ashmanhaugh Gorleston-on-Sea Upgate Street Ashwellthorpe Garlic Street Gressenhall Shepherd's Port Swafield Browick Upton Green Alburgh Burnham Norton West Rudham Bunwell Hill Saham Toney Babingley Southtown Newton St Faith Fersfield Common West Dereham Harleston Hopton on Sea Swaffham Edgefield Street Setchey Colegate End Little Plumstead Eccles on Sea Martham West Lexham Ringstead Frogshall Lower Gresham Cockley Cley Great Green Taverham Low Street Guist Upper Street Framingham Earl Flaxlands North Barsham Larling Carleton St Peter Wacton Highgate Gayton Thorpe Frankfort Stockton Wolferd Green Colkirk Blackmoor Row Alby Hill Lower Bodham Upper Guist Thursford Green West End Hingham East Raynham Spa Common Brandiston Bawdeswell Shepherds' Gate East Walton South Walsham Tyegate Green Upgate St Olaves Smallworth Methwold Godwick Lyngate Hardley Street Ringland Broomholm Peaseland Green Threxton Hill Great Bircham Wattlefield Manson Green Upper Stoke Terrington St Clement South Green Roughton Blackwater Runham Vauxhall Thorpe Hamlet Brumstead New Holkham North Pickenham Harris' Green Bedingham Green Southgate Kirby Green Worstead Lynford Dickleburgh Mattishall Burgh Burnham Overy Town Saham Hills Pristow Green Frost Row Dickleburgh Moor Hellesdon Feltwell Guestwick St John's Highway East Wretham Northrepps Orange Row Tilney cum Islington Thunder Hill Long John's Hill Wood Dalling Thornage Moulton St Mary Griston Aslacton Great Ellingham Erpingham Boyces Bridge Ivy Todd Gaywood West Newton Attlebridge Burnham Thorpe Lushbush Suffield Park Filby Heath Pockthorpe Morton Suspension Bridge Holkham Bergh Apton Thurne Morley St Botolph Plaw Field Fring Bressingham Common North Wootton Primrose Corner Kelling Beetley Kirby Cane Darrow Green Great Ryburgh Pulham Market Tasburgh Thompson South Pickenham Tuckswood Snettisham Hapton Little Ellingham Great Barwick Lyngate Stow Bedon Butcher's Common Long Stratton Aldborough Fustyweed Silver Green Bagthorpe Walcot Green Lower East Carleton Postwick Shingham Corpusty West Walton Acle Guilt Cross Burlingham Green Emneth Hungate Shouldham Thorpe Ormesby St Margaret Honingham Filby Blackwater Buxton Bessingham Walpole Cross Keys Etling Green Hindringham Hempnall Green Saxthorpe Dam Brigg Alburgh Street Shadwell Snetterton Heath Great Green Little Hautbois Thorpe St Andrew The Common Ketteringham Thrigby Potter Heigham Caudlesprings Low Common Salhouse Norton Corner How Hill Horning Great Fransham Barney Great Plumstead Felbrigg Greensgate Stratton Strawless Great Hautbois Toftwood Little London Thorpe Heartsease Redenhall Blofield Corner Grub Street Langley Street Sidestock Middleton Anmer Cat's Common Garboldisham Shammer Hedenham Longham Burgh Castle The Arms Ingoldisthorpe Edingthorpe Primrose Green Baconsthorpe Cess Tivetshall St Margaret Colby Corner Scratby Dowe Hill Little Dunham East Rudham Northacre Morningthorpe Withergate Southgate Black Carr Croxton South Lynn West Runton Sutton Forncett St Mary Wroxham Weasenham All Saints Stalham Green Warham Tottenhill Row Alby Briggate Newgate Corner Tottington West Harling Gresham St James Eastgate Low Tharston Tharston West Winch Little Thornage Cockthorpe South Acre The Lings Pockthorpe Hall Green Little Massingham Waterloo Wheatacre Brakefield Green The Heath Tittleshall Shropham Westwick Drymere Hales Street Rockland St Mary Hargate Barford Horsey Ditchingham Kenninghall Heath Barton Bendish Keswick Broadmoor Haddiscoe North Earlham Itteringham Common Heacham The Grove Shernborne White Horse Common Docking Old Buckenham Hoe Barroway Drove Cantley Fritton Fundenhall Dereham Horningtoft Larlingford Wiggenhall St Mary Magdalen Flordon Lower Street Foxley Matlaske Hemblington Corner Misery Corner Johnson Street Beeston Brettenham Old Lakenham Narborough Fiddler's Green Bressingham Thorpe Market Dersingham Catfield North Green Salle Gunthorpe Ingham Corner Upper Sheringham Crownthorpe Wolterton Sandringham Pott Row Tilney High End Oxnead Bodham Wickhampton Heigham Grove Tyby Repps Belton The Street Diss Cobbler's Green Rackheath Gateley St James' End Yelverton Woodgate South Green Pulham St Mary Pound Corner East Runton Threehammer Common Happisburgh St John's Fen End Spooner Row West Bilney Bengate Holly End West End Weasenham St Peter Watton Sedgeford West End Bircham Tofts Neaton Little Ryburgh Hockering Costessey Park Hamrow Ingworth Crowgate Street Fundenhall Street Sheringham Furze Green California Nordelph Corner Upwell Pettywell Sparrow Green Paston Green Runhall High Green Elsing Thickthorn Hall Caistor St Edmund Bradwell Salters Lode Edingthorpe Green Horsford Witton Bridge Pudding Norton Thetford Blickling West Lynn East Tuddenham Earsham Swanton Abbott Hanworth Burgh Common Saham Waite Mill Hill Kimberley Eastmoor Paston Freethorpe East Ruston Baconsthorpe Reymerston Panxworth Podmore Trowse Millgate Ten Mile Bank Syderstone Ranworth Spixworth New Costessey Salthouse Great Massingham Bacton Briston Westgate Street Weeting Whitwell Street Foulsham Brandon Creek Topcroft Necton Crabgate Field Dalling Shereford Craymere Beck Bracon Ash Stow Bardolph Attleborough Long Row Tunstall Guestwick Green Sco Ruston Gaultree East Somerton Wiggenhall St Mary the Virgin Snetterton Calthorpe Wendling Antingham Hardingham Banningham Wickmere George Hill Thurlton Links Limpenhoe Temple Bar RAF Coltishall Honing Walpole Marsh Waxham Congham Broom Green Trunch Skeyton Richmond Hill Burgh Stubbs Pockthorpe Beckett End Felthorpe Town Green North Barningham Aylsham Wilney Green Blakeney Wells-next-the-Sea Stonebridge Sneath Common West Somerton Pooley Street Highoak Bawburgh Hill Gissing Carleton Rode Waterden Hilborough Ludham Tattersett Thursford Hemblington Bow Street Hickling Tilney St Lawrence Knapton Bastwick West Beckham Mount Pleasant Welborne Bushy Common Tottenhill West Head Horsham St Faith Raveningham Castle Acre Woodton Stanhoe Loddon Ingloss Needham Cranwich Dunton South Burlingham Little Melton Clint Green Alpington Rushall Little Cressingham Paradise Worthing Hellington Road Green Holt Thurgarton Fersfield Thurlton Methwold Hythe Brewers Green Merton Earlham Rise Howe Hellington Corner Billockby Beeston St Lawrence Bradenham Walcott Green Calthorpe Street Dunton Patch Suton Smallburgh Burgh St Peter West Raynham Foundry Corner Great Cressingham Southery High Common Wortwell Ridlington Stody Stoke Holy Cross North Burlingham Heggatt Street Bircham Newton Little London Rushford Earlham King Row Plumstead Yaxham Colby Hales Runham Barmer Upper Street Gas Hill Blackborough End Frenze Hunt's Corner Clippings Green Edgefield Houghton Oulton Street Moorgate Thurton Jordan Green Cobholm Island Intwood Toprow Crossdale Street Swainsthorpe Deopham Stalland Felmingham Hempnall South Raynham Downham Market Hemsby Wramplingham Seething Helhoughton The Green Mill Green Bunwell Silfield Barningham Green Saxlingham Thorpe Scole Common Eaton Rise Plumstead Green East Bilney Northall Green Little Barwick Gooderstone Ashill Tungate Quidenham Rush Green Swardeston Runcton Holme