Bus Advertising in Mitnell

Get in touch

Bus Marketing in Mitnell

Bus advertising is a very popular form of outdoor marketing, and with 4.53 billion bus journeys made every year, you can see why - particularly as those travelling represent a captive audience for advertisers.

Household names and local brands alike, therefore, favour advertising inside buses, seat advertising and advertising on bus sides and can be used for both commercial and public service messages to hit a variety of target markets. It is a high-frequency form of advertising. 

If you are interested in bus advertising, contact us today, and one of our friendly media planning teams will call you to discuss the various options available.

Most bus campaigns require a minimum of £3000 to have a successful impact, but this depends on your aims. 

Contact Us

What is Bus Advertising?

Bus Advertising refers to marketing on bus vehicles and their travel infrastructure. This allows bus users to be exposed to advertising messages as they travel and, perhaps more importantly, the public who sees the buses and their adverts on the street. These adverts allow brands to communicate with various consumers across the socio-economic scale, with buses travelling to all corners of the country every day.

So, whoever you’re marketing to, it’s likely you’ll be able to hit your target audience using this popular form of out-of-home advertising and the various options available. As many million people use this popular form of transport, it is easy to see why it is so popular with many clients we deal with at PromoMedia, offering affordable options and a great return on investment. 

What are The Main Types of Bus Advertising Available? 

There are numerous ways that buses can be used for advertising. The most popular types of bus advertising are:

  • Bus back advertising and adverts on the exterior of buses - these are great and mainly target drivers of other vehicles who are stuck behind buses in traffic, at traffic lights or crossings. More detailed advertising messages can, therefore, be placed on the rears (as dwell time is high): a rarity for transport marketing. Again, these are a relatively cheap form of outdoor advertising and popular with lots of companies.

  • Bus side advertising in Mitnell - (the main strip on the side) is also very effective - as well as T-side bus advertising, which is a larger version of this. These essentially operate as a moving billboard and are mainly seen by pedestrians walking on pavements, they are particularly effective in areas of high footfall in places such as town and city centres. This type of advertising is very popular in the retail sector.

  • Bus T-side advertising in Mitnell - this is the large T-side poster available on the side of some buses. 

  • Bus wrap advertising in Mitnell- is the most effective but also the most expensive form of bus advert. This is essentially branding the whole of a bus; front, back and sides. It basically allows your product to become a travelling advert! With bus warp advertising, the artwork is even placed over windows with the usage of self-adhesive perforated graphics, allowing passengers within to still see out whilst those outside are presented with a bright and seamless poster.

  • Bus seat advertising and panel adverts - inside of the vehicles are the most common form of advertising, these sit above the seats, fixed to either the walls, windows or ceilings. These are hired for set time periods and can be rotated between vehicles to ensure there aren’t too many repeat messages on one bus (these ads are sometimes known as cove adverts or bus seat advertising). These are obviously great as they are seen by the travellers for the duration of their journey and they are a popular form of bus ads with all types of industry sectors particularly finance and healthcare.

  • Bus bench advertising - advertising with stickers and vinyl on the actual seats at bus stops.

  • Bus shelter advertising (including interactive bus shelter advertising) - having posters on or inside the bus stops. Bus stop advertising (a typical bus stop poster size is a 6 sheet) can be used to reinforce other messaging whilst adding a clever and creative twist to really create something memorable and shareable. Examples of this include Norwegian Airlines, who converted bus stop seats into faux-wooden sauna benches, Wonderbra who created the illusion of glass broken by large breasts, and Apple’s Macbook Air who installed swings into bus shelters!

  • Bus ticket advertising in Mitnell - advertising on the rear of tickets. Advertising across bus travel infrastructure such as the back of tickets is a high-frequency method that can also be used for both commercial and public service messages. The blank space on the back of tickets makes for a marketing opportunity that people tend to keep in their wallet or purse – so is a popular choice for coupons or point-of-purchase usage.

Free Quote

What Are The Costs of Bus Advertising?

The three main factors which determine the costs of advertising on a bus are below:

  1. location – some areas of the country are more expensive than others. Areas with a denser population mean that they are more expensive as they are seen by more people. For example, London bus stop advertising and London bus ads, in general, are more expensive than more rural areas and regional campaigns. 

  2. Size of fleet – the number of buses you choose to advertise on will impact the overall costs; the more buses you want your bus ads on the higher the costs.

  3. Type of advert – as mentioned there are lots of bus advertising options in very simple terms the bigger the ad the higher the cost. That said, the bigger ads have more impact and a better return on investment, so the higher outlay is often a sound investment.

  4. Length of campaign – the longer you want your bus ads to run the more expensive, again, however, it is proven that the longer the ads are up the better the return on investment.

As you can see the costs of advertising on buses varies, for more information or a free quote drop us a message today.

What are The Benefits of Bus Advertising for My Company?

Many million people travel by bus every day, and many people prefer buses to other forms of public transport, for advertisers this offers great benefits, the main ones are: 

  • Captive audience -  it is a period in which we’re seated and often not really focusing on anything specific. Unless a bus passenger is new to a location, in which case they’re more inclined to be looking out of the window, their focus is easily drawn to advertising – particularly if it is bright, eye-catching or clever. A captive audience of this type is more likely than those ‘on the move’ to enter a URL into their device or take an action stipulated on an advert. Keeping your advertising interesting and clear but intriguing enough to encourage further activity can be extremely beneficial and successful.

  • A varied social target audience can be reached - bus users can be identified and broken down into several socio-economic groups, including some that can be hard to reach. For example, older people are likely to use bus travel in the UK over other methods of transport due to their free usage but are often not easily reached using online or television advertising. Generally, as buses drive through all areas most social and economic groups are likely to see these ads. 

  • Wide geographical reach - another benefit is that even those who don’t use buses themselves are still prone to seeing bus advertising: 90% of the British population live within 5 minutes of a bus route. It’s important therefore not to discount it from your marketing campaigns, even if you think your target audience aren’t regularly using the bus, as they will still be exposed to marketing messages on the side of vehicles, as well as at bus stops.

  • Works as part of a broader campaign - bus advertising can also reinforce brand messages as part of your overall marketing mix, even if you don’t use it as a primary advertising channel. With high levels of brand awareness in recall tests, bus advertising can enhance your existing offering and become an invaluable part of your communications strategy. PromoMedia are able to advise, create and manage your bus advertising campaigns – whether they’re a reinforcement of other messaging or the fundamental marketing channel for your brand.

Enquire Today

Some Fun Facts and Stats About Bus Advert- Did You Know...?

  • Almost 20% of buses in the UK run late: an inconvenience for passengers but a bonus for marketers as bored commuters have nowhere else to go and often nothing else to look at!

  • 33% of all bus journeys made in the UK in the last week are commutes.

  • 43% in the last week for shopping trips.

  • 21% in the last week for social visits.

Targeting Demographics with Bus Advertising

All adverts on buses can be targeted; right down to set routes. For example, public service messages aimed at children can be placed on school buses, event messaging can be placed on routes near to where an event is happening (eg. a concert, stage show), and national product messages can be plastered over all routes (London bus advertising typically carrying large national campaigns), whilst local companies can be very specific. The best bus stop advertising methods, therefore, vary depending on what you are promoting. Whether this is a local product or something with a national appeal (many people prefer buses and many million use them every week). It can be managed by contacting the bus travel provider directly, however, this can be complicated as there are hundreds of them across the country and in approaching media owners directly potential advertisers (such as yourselves) end up paying rate card costs. At PromoMedia we manage these relationships for you and have existing relationships in place, so we can successfully place your bus advert across various bus fleets at the best advertising rates, no matter where they are in the UK.

Combination Marketing Options - What Other Options Does It Work Well With?

It is also commonly combined with other forms of outdoor advertising. Typically successful combinations include other general forms of outdoor advertising, targeted local television advertising and train station advertising.

Frequently Asked Questions About Bus Advertising & Bus Stop Options

Here are the most popular questions we get asked about bus advertising.

"How much is it to advertise on a bus?" 

As discussed in the guide, these vary depending on a number of factors such as location, time of year, number of buses you want to advertise on and type of bus advert. 

"Is bus advertising effective?" 

Yes, many people prefer buses as their daily form of travel and it is surprisingly used by many million passengers across the UK every day (and bus advertising is seen by a million people not using them). The beauty of this form of outdoor advertising is that it is not just seen by passengers but by passersby and other travellers and drivers.  

Contact Us

If bus advertising is of interest to your company, whether it’s any of the options listed on this page from bus stops ads to bus shelters or tickets, please do not hesitate to contact us today.

We look forward to hearing from you and getting the wheels in motion! 

Contact Us

We cover Mitnell (Shropshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for bus advertising
Spring Gdns Stoke on Tern Barkers Green Preston Montford Conquermoor Heath Upper Ludstone Admaston Lowe Lydham Long Lane Forton Heath Stanford Chapel Lawn Shackerley Ratlinghope Spring Village Pentre-newydd Steeraway Oaks Cound Causewaywood Old Woodhouses Eyton Llanllwyd Round Oak Muckley Grindleforge Upper Longwood Rosehill Westley Cabin Dallicott Aston Square Overton Burley Long Common Lyneal Mill Eardiston Minton Upper Hengoed Melverley Wollaston Hopton Castle Upper Aston Gravelhill Habberley Sansaw Heath Kenwick Prees Heath Middleton Snedshill Hampton Loade Felton Butler Roden Westhope Bridges Town Park Badger Haston Catteralslane Newton Hadnall Hints Kingsland Besford Wood Burwood Goldstone Cleestanton Hopshort Shootrough Priors Halton Foxwood Wootton Edgmond Marsh Baschurch Broad Oak Morda Rushbury Cressage Wagbeach Pulverbatch Hope Bagot Cross Lanes Beobridge Spunhill High Ercall Halfway House Crossgreen Hadley Radbrook Shotatton Totterton Cleobury Mortimer Weston Horsebridge Argoed Heath Wall Bank Calcott Horton Llawnt Eyton upon the Weald Moors Pentreheyling Bryn The Hem Heathton Bulkeley Hall Shakeford Bicton Chipnall Ironbridge Mitnell Dudleston Grove Wood Lane Preston upon the Weald Moors Abbey Green Weston Rhyn Peplow Overs Clunton Merrington Maesbrook Montford Bridge Cherrington Stanley Cross Houses Heath Lanes Cardeston Nills Hill Pen-y-bryn Lower Ledwyche Brockton Bache Mill Weirbrook Sandford Trench Pave Lane Cheswell Longden Common Bilmarsh Hill Houses Yorton Greenfields Pen y Foel Kingsnordley Middleton Scriven Knowle Ash Parva Boraston Lawley Bank Nefod Edgebolton Hope Park Welsh Frankton Tilsop Moston Church Stretton Aston Botterell Burlton Cleemarsh Castle Hill Buttonbridge Brookside Duxmoor Linley Acton Pigott Summerhill Coppicegate Wrockwardine Acton Scott Broughton Linley Brook Hemford Stanton upon Hine Heath Yorton Heath Purslow Bolas Heath Bings Heath Dhustone Park Hall Holdgate Pinstones Newton on the Hill Newtown Milson Yockleton Crosemere Newdale Stanmore Marton Posenhall Wombridge Heathlane Smethcott Palms Hill Betton Strange Craven Arms Ackleton Inwood Sheriffhales High Hatton Lower Hayton Frodesley Rockhill Hampton Bank Wollerton Wootton Morville Heath Dorrington Hopton Brockton Lower Hopstone Pepperstreet Little Worth Wistanstow Rowley Black Marsh Deuxhill Hope Highley Bucknell Eyton Hungryhatton Woolstaston Boraston Dale Bryn-y-cochin Bourton Westwood Ollerton Lane Kemberton Pennerley Kempton Brunslow Walkmills Nant y Caws Telford Tedsmore Aqueduct Coreley Shipton Cobscot Adderley Breaden Heath Ollerton Tetchill Pentre-clawdd Little Ness Norton Wistanswick Three Ashes Ellerdine Heath Pant Randlay Cleehill Arleston Farley Rodway Upper Battlefield Llynclys Brandwood Lower Frankton Diddlebury Aston Kingswood Coleham Knowbury Churchbank Lubberland Radlith Winsley Tong Long Oak Sleap Aston Pigott Vernolds Common Doseley Choulton Crudgington Prees Wood Leaton Kenstone Great Lyth Bushmoor Crumpsbrook Darliston Mardu Gobowen Derrington Dallicot Catherton Lower Hordley Dovaston Trefonen Longdon on Tern Stottesdon Llanyblodwel Edgeley Eaton Sytch Lane Rhydycroesau Chatford Tasley Brownheath Child's Ercall Sibdon Carwood Stanton Lacy Hinkshay Puleston Redwith Hardwick Rhosygadfa Buntingsdale Estate Hifnal Hollyhurst Hurst Marton Morton Common Old Woods Woodcote Dunnsheath Harlescott Munslow Walkmill Hartsgreen Hoptonheath Hadley Castle Wilcott Marsh Lydbury North Wyken Baveney Wood Folley Grinshill Hinstock Ruthall Lady Halton Lower Ridge Wern Newbridge Ruyton-XI-Towns Rowton Grindley Brook Coed y Go Balmer Heath Preesgweene Frankwell Great Ness Stapleton Ditton Priors Commonwood Gravenhunger Moss Kinton Ebreywood Lower Allscott Meadowtown Sandford Crickmery Brooklands Woolston Arscott Clunbury Claverley Grindle Onibury Lawley Ashfields Upper Farmcote Neen Sollars Hatton Grange Whittingslow Edgmond Knockin Heath Whatmore Street Dinas Wall under Heywood Birdsgreen Hollinwood Howle Betton Churchmoor Rough Pickstock Berwick Wharf Hampton Beech Shelve Red Lake Cantlop More Lostford Little Plealey Webscott Asterton Woodlane Bettws-y-Crwyn Ragdon Spurtree Halford Moreton Corbet Newtown Morton Mill Lythbank Doddington Buildwas Hamperley Upper Affcot Crosslanes Mose Ruewood Handless Marchamley Wood Cleobury North Moretonwood Ensdon High Heath Hanwood Bank Gadlas Marshbrook Wheathall Sidbury Renshaw Wood Newington Lighteach Forton Nantmawr Underdale Tarts Hill Pentre-cefn Stableford Weston Welsh End Cold Hatton Eaton Mascott Haygate Coundmoor Binweston Hazler Lower Hopton Lower Beobridge Stanwardine in the Wood Ternhill Broad Lanes Chelmick Callaughton Kenley Hollywaste Basford The Lye Stanwardine in the Fields Babbinswood Broncroft Clive Plasau New Ifton Wigmarsh Lyde Meole Brace Bishop's Castle Cleeton St Mary Chetwynd Aston Lipley Sutton Hall Cwm Head Colebatch Steel Heath Mondaytown Walford Heath Worfield Pentre Hillside Coalmoor Longford Alveley Rushmoor Chemistry Sascott Worldsend Bromdon Little Brockton Wettles Hoptonbank Weston Heath Ticklerton Middleton Priors Chadwell Mynd New Works Stockton Stokegorse Henbarns Coundarbour Heathbrook Tuckhill Low Town Prees Lower Heath Poynton Polesgate Gledrid West Felton Sundorne Milford Woundale Heathgates Ruckley Plaish Harton Rhyn Weston Cramer Gutter Preeshenlle Old Coppice Corfton Lower Dinchope Sugdon Shawbank Roughton Lower Down Bicton Heath Leaton Knolls Dryton Draycott Rhyd-y-cwm Knockin Walcot Henlle Isombridge Sleap Longford Turning Hallon Prees Green Edgton The Humbers Vauxhall Fauls Mickley Beckjay Willey Stoke Heath Hopton Cangeford Charlton Willaston Longden Oldington Wroxeter Chelmarsh Withington Myddlewood Ball Bitterley Albrighton Stockton Birtley Lightwood Picklescott Blackmore Alcaston Kingslow Hanwood Stirchley Broomfields Broadstone Danesford Brockton Culmington Muckley Cross Ludlow Boreton Ford Easthopewood Smythemoor Wootton Hopstone Stoneacton Calverhall Maesbury Marsh Sutton Bagley Felhampton Priest Weston Oteley Angelbank Higher Ridge Billingsley Farley The Grove Nedge Hill Aston Wern ddu Hughley Valeswood Leaton Gilberries Pen-y-Coed Crowsnest Hatton Pentre Overley Llwyn-y-go Farden Acton Round Hillwicket Stanley Green Whitehaven Cornbrook Perthy Alberbury Woodside Halesfield Horderley Pont-Faen Chirk Bank Gronwen Upton Cressett Eudon George Redhill Lockleywood Pant-glas Soudley Sodylt Bank Cross Stretton Westwood Creamore Bank Bulthy Rudge Heath Stretton Heath Norton Reabrook Quatt Adeney Charlton Hill Oldbury Tong Norton Woofferton Easthope Belle Vue Criftins Hordley Upper Forge Eaton Allscott Stoney Stretton Stoke St Milborough Eudon Burnell Wyke Noneley Bryn Pentirvin Hilltop Balmer Hungerford Rhiews Oswestry / Croesoswallt Walcot Walford Sheinton Elbridge Harley Beambridge Grafton Westonwharf Platt Lane Oldfield Ryebank Bicton Plowden Little Mosterley Blists Hill Little Drayton Aston Aston Munslow Lea Ford Heath The Four Alls Muckleton Sutton Hill Little Lyth Corfton Bache Upper Wigginton Batchcott Ash Magna Monkhopton Gatacre Park Snitton Maesbury Kenwick Park Woodseaves Pitchford Gretton Hengoed Church Pulverbatch Pulley Hinwood Swancote Donnington Rosehill Daywall Poynton Green Farmcote Bromfield Cotwall Hinton Church Aston Wrockwardine Wood Nobold Bronygarth Dothill Bagley Marsh Knowlesands Rockgreen Ditherington Porthill Lilyhurst Leegomery Twmpath Hook-a-gate Gravelsbank Aldon Bletchley Chesterton New Invention Loughton Leighton Lilleshall Clungunford The Wood Pontesbury Sheet Hodnet Hartlebury Wem Tilley Green Uffington Neenton Stowe Apley Forge Market Drayton Myndtown Leebotwood Gravel Hole Somerwood Stockton Middleton Cotonwood Ketley Bank Old Marton Annscroft Turleygreen Whitchurch Great Bolas Cleedownton Pentiken Lawley Common Eaton Constantine Gorsey Bank Hopesgate Middleton Baggot Wentnor Hawgreen Eyton Wooton Whixall Ightfield Heath Newton Cruckton Wilcott Norton Montford Sutton Myddle Cruckmeole Old Shorthill Enchmarsh Broadoak Abdon Wernlas Preston Brockhurst Henley Cardington Dobson's Bridge Prees Stitt Chavel Rednal Plealey Stanbatch Snittongate Upper Cound The Down Littlegain Craignant English Frankton Great Wytheford Wellington Atterley Ponthen Broseley Upper Dinchope Chetton Little Wenlock Skyborry Green Sutton Maddock Longville in the Dale Morton Cefn Einion Kinnerley Burlington Little Brampton Copthorne Bowbrook Ridgway Loppington The Yeld Kinlet Nether Skyborry Weston Lullingfields Cunnery Moreton Say Madeleywood Barrow Twitchen Hopton Wafers Westbury Broome Greenfields Mount Pleasant Monkmoor Ketley Nib Heath Hobarris Pentre Hodre Wollerton Wood Selattyn Stapeley Coalport Quabbs Bayston Hill Woore Spring Gardens Ellerton Greete Beambridge Shirlett Purlogue Mill Green Benthall Brandhill Mainstone Lea Lee Brockhurst Wixhill Moors Bank Treflach Little Stretton Rushton Strefford Buttonoak The Wyke Glynmorlas Burwarton Old Park Boningale Little Dawley Osbaston Great Ryton Minsterley Soudley Bromley Wrickton Etsell Pool Bank Bridgnorth Rodington Heath Lea Cross Romsley Vennington Norton in Hales Donnington Battlefield Stokesay Gwern y brenin Dudleston Heath Newport Whitcot Preston Turfmoor Donnington Wood Obley Burcote Upper Hayton Heathcote Osbaston Prescott Madeley Bradney Dawley The Sydnall Whitcott Keysett Longnor Park Stafford Park Quina Brook Brompton Wykey Bourton Hillend Aston Rogers Astley Spoonleygate Barnsley Titterhill Astley Abbotts Coalbrookdale Beckbury Croesau Bach Shipley The Hobbins Iron Mills Walton Ifton Heath Hollinswood Pontesbury Hill Pedlar's Rest Catstree Garden Village Wotherton Bearstone Whettleton Llwyn The Waterwheel Sleapford Sutton Newton Weston Heath Chirbury Ellerdine Malinslee Seifton Garmston Sambrook Meeson Heath Albrighton Bankshead Bromlow New Woodhouses Ellesmere St Martins Long Meadowend Rodington Aston on Clun Upper Netchwood Northwood Stanton Long Whiston Cross Lee Glazeley Springfield Porth-y-waen Ridgwardine Leaton Heath Brownhills Acton Reynald Worthen Brockton Overdale East Wall Wrentnall Lyneal Sytch Ho Green Radmoor Stoneylane Shelton Edge Newcastle Pentre Blackoe Besford Oakengates Grimpo Comley Kynnersley Newton Pipe Gate Westoncommon Edgerley Farlow Cluddley Brookhampton Woodside Castle Fields Nesscliffe Meadowley Waymills Ploxgreen Crosslanes Tankerville Shawbury Longnor Betton Abbots Lane End Booleybank Broughall Lyneal Wood Woodhill Shawbirch Longford Ludford Shoot Hill Fenn Green Nash Coton Hill Emstrey Bentlawnt Bomere Heath Morville Tilstock Walton Hampton Coptiviney The Grove Elson Marsh Green Wolverley Bouldon Ashbrook Mytton Tong Forge Uppington Bache Brockton Crickheath Horton Newstreet Lane Burford Marche Duddlewick Little Minsterley Shifnal Peaton Shrawardine Stocktonwood Rowton Lower Faintree Upper College Netherton High Town Rowe Cheney Longville Paddolgreen Welshampton Shorthill Queen's Head Peatonstrand Longslow Willstone Harnage Roman Bank Chetwynd Eaton upon Tern Town Centre Dorrington Lower Monkhall Weston Underton Sutton Leamoor Common Cwm Leigh Allscott Yeaton Cross Houses Nant-y-gollen Trench Lock Hope Bowdler Horsehay Middlehope Gosford Hayton's Bent Heath Hill Prescott Waterloo The Corner Ludstone Hoptongate Cold Hatton Heath Battle Field Shelderton Muxton Gravels Ashford Carbonell Acton Little Worthen Uckington Eardington Broome Middleton Stiperstones Priorslee Jackfield Brynore Lightmoor Nordley Argoed Snailbeach Lower Chorley Harmer Hill Norbury Church Preen Betchcott Melverley Green Hilton The Bog Tweedale Saltershill Swan Hill Charlcotte Whittytree Quatford Colemore Green Colemere Hortonlane Woolston Newnes Haughton Rhewl Much Wenlock Rindleford Kynaston Ryton The Groves Linley Berrington Coundlane Wattlesborough Heath Waters Upton Patton Lodgebank Clee St Margaret Cockshutford Oreton Ireland's Cross Wallhill Honnington The Coalpits Rhos Little Soudley Ladyoak Marchamley Little Wytheford Anchor Craig-llwyn Hallonsford Meeson Dudleston Silvington Bagginswood Greenhill Bank Prees Higher Heath Papermill Bank Cross Lane Head The Leath Butlane Head Pentre-coed Churchtown New Marton Exfords Green Asterley Rorrington Wigwig Alkington Clun Twyford Ale Oak Tyn-y-coed Vron Gate Caynham Crowgreaves Fitz Lower Forge Atcham Neen Savage Pontesford Little Bolas Ashford Bowdler Dawley Bank Medlicott Lynn Tilley Shrewsbury St Martin's Moor Bluebell Linleygreen Winnington Green Bratton The Rock Acton Burnell Crickheath Wharf Malehurst Frodesley Lane Llanfair Waterdine Upper Millichope Whitton Redhill Lynchgate Spoonley Higford Condover Bedstone Edstaston Haughton Whittington Little Common Little Ryton Haughton Lower Netchwood Ightfield Upper Treverward Cheswardine Preston Gubbals Presthope Haughton Booley Lushcott Cherry Orchard Nox Tugford Standford Bridge Abcott Hodnetheath Butlersbank Aston Eyre Eyton on Severn Defford Hindford Knowlegate All Stretton Styche Hall Petton St George's Weston Crackleybank Tibberton Alderton Homer Brookrow Hopesay Lawley Upton Magna Cockshutt Upper Astley Rhoswiel Hortonwood Treverward