Radio Advertising in Brook End

Get in touch

Radio Station Advertising in Brook End

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in MK16 9?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Brook End?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Brook End, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in MK16 9. 

We cover Brook End (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Great Horwood Coombe Willen Park Westbury Aston Sandford Southend Heath End Spurlands End Chicheley East Burnham Bragenham Great Hivings East End Bolbeck Park Buckland Common Bourne End Middle Weald Ballinger Bottom Wing Turweston Stratton Chase Granborough Walton Manor Lower End Redmoor Shreding Green Shenley Wood Littleworth Common Hoggeston Newtown Rush Green The Lee Little Frieth Lower Weald Hawridge Marsworth Hunt's Green Holly Green Weston Turville Willen Botolph Claydon Hunt's Hill Ham Green Winterhill Ashendon Monks Risborough Denbigh West Wendover Dean Upper Winchendon Hulcott Bryant's Bottom Tattenhoe Wooburn Boarstall Shalstone Bennett End Charndon Penn Bottom Little Chalfont Dagnall Fishermead Hardwick George Green Fingest Oldbrook Wilton Park Woughton Park Lee Clump Wolverton Wheeler End Bishopstone Whelpley Hill Bovingdon Green Horsenden Danesfield Farnham Common Towerage Butler's Cross Little Ickford Wotton Underwood Amersham on the Hill New Denham Tathall End Filgrave Cores End Chessmount Ludgershall Church End Haddenham Elfield Park Pheasants Codmore Marlow Common Lower Hartwell Amersham Common Mantles Green Upper North Dean Studley Green Broughton Crossing Whitney Medmenham Stoke Poges Hodge Lea Moor Common Walter's Ash Skirmett Ilmer Burcott Forty Green Moulsoe Blakelands Great Kimble Hyde End Townsend Sills Yard Chalfont St Peter Lenborough Little London Olney Chalfont St Giles Flackwell Heath Great Hampden Baker's Wood Fullers Slade Chisbridge Cross Oxley Park Ditchfield Waterside Church End Marsh Gayhurst Church End Chearsley Gibraltar Orchard Leigh Stoke Green Stonebridge Speen Bolter End Upton Walton Hall Wolverton Mill East Old Wolverton Latimer Whitchurch Stony Green East Claydon West End Woodhill Longwick Greenleys Buckland Chalfont Grove Middle Claydon South End Soulbury West Wycombe Wooburn Moor Kiln Farm Woodham Ashland Kents Hill Middleton Bledlow Ridge World's End Downhead Park North Lee Littlecote Micklefield Cholesbury Princes Risborough Tetchwick Aston Abbotts North End Blue Bridge Drayton Parslow Hedsor Lower Bois Lower Woodend Mount Pleasant Iver Colstrope Giffard Park Greenlands Greatgap Sprig's Alley Skittle Green Loughton Bradville Austenwood Crownfield Darvillshill Woolstone Milton Keynes Edlesborough Tickford End Weston Underwood Ravenstone Parmoor Oakhill Asheridge Thornton Hazeley Easington Haydon Hill Well End Tinkers End Wexham Street Hillesden Frieth Old Farm Park Foscote Horton Wharf Seer Green Sedrup Beachampton Grendon Underwood Kingsmead Ashley Green Amersham Old Town Lower Ascott Chalkshire Ledburn Nearton End Bancroft Brinklow Page Hill Pond Park Heelands Waddesdon Pednormead End Flowers Bottom Rockwell End Hedgerley Green Hillesden Hamlet Grove Fulwell Mentmore Victoria Park Terrick Newport Pagnell Cold Brayfield Newlands Lower Pollicott Westlington Bradwell Abbey Heath End Nup End Pitstone Hill Lee Gate Berghers Hill Forty Green Clayhill Pheasant's Hill Bellingdon Shipton Lee Lower Cadsden Campbell Park Fenny Stratford Linden Village Worminghall Saunderton Calvert Monkston Newton Leyes Lent Rise Biddlesden Middle Green High Wycombe Clanking Woodrow California Oakley Kingswood Upper Weald Bletchley Great Brickhill Cadmore End Little Brickhill Saunderton Lee Little Hampden Layters Green Lake End Piddington Cublington Bradwell Common Diggs Sherington Lathbury Green End New Bradwell Akeley Love Green Petsoe End Rowsham Watermead Mursley Bradwell Fox Milne Chilton Buckmoorend Bottrells Close Bierton Ibstone Terriers Oving Coleshill Kimble Wick Winchmore Hill Parslow's Hillock Stony Stratford Widmer End Dorney Medbourne Great Linford Peartree Bridge Green End Edgcott Cheddington Twyford Turville Mill End Cryers Hill Bleak Hall Radclive Dinton Berryfields Lacey Green Chartridge Woughton on the Green Ivinghoe Marlow Bottom Wolverton Mill Little Wood Corner Ickford Beaconsfield Honeyburge Mop End Bucklandwharf Water Eaton Dorton Two Mile Ash Broughton Horton Marsh Gibbon Caldecotte Denham Lee Common Bancroft Park Fawley Tilbrook Burroughs Grove Wavendon Swan Bottom Wolverton Mill South Radnage Downs Barn Lower North Dean Pitch Green Chivery Tinkers Bridge Weedon Ley Hill Wymbush Fleet Marston Lane End Bedgrove Poundon Church End Central Milton Keynes South Heath Hazlemere Upper Hartwell Hyde Heath Chesham Bois Little Kingshill Hardmead Summer Heath Shabbington Wardrobes Chesham Cuddington Kingsash Aylesbury Stokenchurch Nash Lee Holmer Green Leadenhall Shenley Lodge Great Holm Alscot Long Crendon North Crawley Water Stratford Quarrendon Kingsey Langley Corner Stoke Mandeville Crafton Walnut Tree Sheepridge Far Bletchley Halton Willen Lake Naphill Clifton Reynes Farnham Park Chalfont Common Bradenham Sands Hedgerley Hill Loudwater Monkston Park Downley Bockmer End Woburn Sands Kingston Loosley Row Simpson Crownhill Haversham Lillingstone Dayrell Shenley Church End Hedgerley Burcott Chackmore Lillingstone Lovell Tyler's Hill Ellesborough Newton Blossomville Pennyland Knowlhill Ballinger Common Emerson Valley Ascott Stratford Fields Tatling End Barley End Buckingham Calverton Steeple Claydon Buffler's Holt The Bowl Rotten Row Rout's Green Green Hailey Stoke Goldington Owlswick Wycombe Marsh Wooburn Green Thorney Meadle Castlethorpe Stewkley Dean Southcourt Caldecote Coffee Hall Bye Green Aston Clinton Littleworth Corner Northall Whiteleaf Creslow Neath Hill Springfield Goddards Horsleys Green Padbury Furzton Lent Stacey Bushes Hughenden Valley Thornborough Dadford Redland End Hilltop Drayton Beauchamp St Leonards Westcott Dorney Reach Marlow Great Kingshill Verney Junction Wendover Prestwood Moor End Astwood Wooburn Common Hambleden Amersham Whaddon Tongwell Northfield Smokey Row Wingrave Chenies Pitstone Green Fort End Lavendon Hollingdon Long Street Eaglestone North Marston Linford Wood Penn Little Missenden Northend Tylers Green Singleborough Leckhampstead The City Tingewick Stantonbury Wavendon Gate Askett Newton Longville Beanhill Adstock Startop's End Stoke Hammond Boveney Fern Mundaydean Bottom Griffitts Yard Furzton Lake South End Iver Heath Netherfield Lye Green Warrington Little Marlow Holtspur Little Horwood Beamond End Quainton Higher Denham Barton Hartshorn Walton Brill Chetwode Beacon's Bottom Brook End The Badgers Pitstone Ivinghoe Aston Gerrards Cross Widmoor Farnham Royal Turville Heath Richings Park Winslow Hitchambury Hollybush Hill Browns Wood Preston Bissett Saunderton Grange Farm Nash Maids Moreton Cressex Burnham Westcroft Church End Shenley Brook End Booker Addington Swanbourne Shipton Tyringham Horn Hill Walton Dunton Slapton Stone Atterbury Rose Hill Emberton Hotley Bottom Bledlow Dunsmore Broughton Bury End Pednor Bottom Gawcott Pitchcott Little Crawley Hanslope Conniburrow Ford Botley Salden Upper Pollicott Stewkley Milton Keynes Village Little Boys Heath Brook End Knotty Green Fulmer Manor Park Great Missenden Taplow Jordans Wood Green Rooksley Little Linford Penn Street Little Kimble Bow Brickhill Elmhurst Fawley Bottom Mobwell Egypt Walton Court Waterend Nether Winchendon Wroughton Park