Radio Advertising in Woolstone

Get in touch

Radio Station Advertising in Woolstone

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in MK15 0?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Woolstone?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Woolstone, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in MK15 0. 

We cover Woolstone (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
North Marston Two Mile Ash Sedrup Hodge Lea Dorney Reach Downley Hawridge Mantles Green Hillesden Giffard Park Oldbrook Lee Clump Marsworth Burroughs Grove Lower Pollicott Penn Bottom Loosley Row Great Kimble New Denham Gibraltar Ashendon Chisbridge Cross Heath End Gerrards Cross Elmhurst Bryant's Bottom Newport Pagnell Crownfield Walton Court Ravenstone Salden Westcroft Whaddon George Green Northend Bolter End Brill Forty Green Moulsoe Higher Denham Wingrave Lye Green Bye Green Victoria Park Well End Amersham Kiln Farm Waterend Tetchwick Penn Street Tinkers End Upper Hartwell Horsenden Little Crawley Great Kingshill Greenlands World's End Whitchurch Tattenhoe South End Layters Green Shenley Lodge Medmenham Oving Taplow Amersham Old Town Terrick Upper Weald Chalfont St Giles Fern Skittle Green Honeyburge Pitstone Marlow Bottom Watermead Shenley Wood Fort End Radnage Buckland Grendon Underwood Lower North Dean Chalfont St Peter Mill End Singleborough Nash Linden Village Pednor Bottom Furzton Lake Ballinger Common Wood Green Swan Bottom Atterbury Eaglestone Haversham Baker's Wood Ditchfield Stewkley Pond Park Sprig's Alley Ivinghoe Little Boys Heath Adstock Parslow's Hillock Furzton Monks Risborough Bleak Hall Blakelands Broughton Kimble Wick Pheasant's Hill Rush Green Stoke Poges Westbury Little Horwood Stone Barton Hartshorn Monkston Ford Loudwater Bellingdon Cuddington Chessmount Saunderton Lee Wendover Dean Tickford End Little London Rockwell End Chearsley Love Green Upper Winchendon Grange Farm Marlow Maids Moreton Drayton Beauchamp Chackmore Coffee Hall Clifton Reynes Wooburn Common Lower Ascott Ellesborough Berghers Hill Diggs Holtspur Stacey Bushes Mentmore Gawcott Redmoor Downs Barn Stokenchurch Littleworth Corner Buckingham Bucklandwharf Edgcott Leckhampstead Ashley Green Prestwood Fawley Bottom Lower Woodend Littleworth Common Bledlow Ridge Woolstone Askett Bradwell Terriers Woughton Park Wendover Piddington Aston Clinton Wooburn Verney Junction Great Hampden Walnut Tree Townsend Hedgerley Hill Woodhill Little Ickford Chetwode Wooburn Green Shalstone Bletchley Broughton Crossing Dadford Fleet Marston Middle Weald Wardrobes Swanbourne Rooksley Dorton Church End Marsh Westcott West End Tinkers Bridge Boveney Stantonbury Ibstone Beacon's Bottom Penn Coleshill Great Horwood Littlecote Ashland Caldecote Shipton Lillingstone Lovell Saunderton Sherington Stratford Fields Pennyland Soulbury Woodham Olney Holmer Green Quainton Weston Turville Nash Lee Chalkshire Bledlow Hyde Heath Conniburrow Newton Blossomville Mundaydean Bottom Newton Longville Seer Green Hunt's Hill Ludgershall Elfield Park Widmer End Dunsmore Long Street Nearton End Beachampton Charndon Stoke Hammond Lee Common Kents Hill Shreding Green Pitstone Hill Halton Cold Brayfield Great Linford Haddenham Stewkley Dean Wolverton Mill South Coombe Weston Underwood Shenley Brook End Drayton Parslow Little Linford Water Eaton Latimer Long Crendon Princes Risborough Turweston Little Missenden Tilbrook Langley Corner Lent Rise Waterside Tongwell Little Frieth Woodrow Burnham Chalfont Common Emerson Valley Winchmore Hill Stonebridge Studley Green Botley Moor End Castlethorpe Medbourne Hotley Bottom High Wycombe Milton Keynes Village Northfield Winterhill The Bowl Lower End Chesham Naphill Calverton Fulmer Addington Hunt's Green Edlesborough Woburn Sands Shenley Church End Page Hill Westlington Wavendon Gate Wing Stoke Goldington Colstrope Monkston Park Foscote Middleton Buckmoorend Kingsmead Chalfont Grove Asheridge Akeley Great Hivings Cheddington Summer Heath Ivinghoe Aston Nether Winchendon Lower Bois Hyde End Thorney Cressex Waddesdon New Bradwell Bancroft Park Wolverton Mill Bradenham Saunderton Emberton Frieth Green End Petsoe End Beanhill Knowlhill Tingewick Quarrendon Lenborough Booker Beaconsfield North End Lillingstone Dayrell Wymbush Willen Lake End Fishermead Church End Crafton The Badgers St Leonards Chilton Haydon Hill Radclive Thornton Barley End Boarstall Wheeler End Whelpley Hill Pheasants Farnham Royal Ascott Pitch Green Egypt Green End Wavendon Tylers Green Ledburn Pednormead End Hedgerley Cryers Hill Great Holm Bradville Chivery Aston Sandford Cublington Amersham on the Hill Hilltop Wolverton Mill East Stony Green Codmore Ickford Fox Milne Wexham Street Caldecotte Richings Park Downhead Park Hedgerley Green Hughenden Valley Bolbeck Park Hardwick Simpson Upper North Dean Tyringham Botolph Claydon East End Beamond End Lacey Green Stony Stratford Spurlands End Hardmead Brinklow Newlands Springfield Poundon Little Kingshill Rowsham Aston Abbotts Preston Bissett Tathall End Flowers Bottom Buffler's Holt Longwick Heelands Walton Manor Orchard Leigh Hollybush Hill Horton Far Bletchley Bockmer End Worminghall Hulcott Filgrave Thornborough Tyler's Hill The City Greatgap Dunton Griffitts Yard Church End Bow Brickhill Farnham Park Owlswick Middle Claydon Lower Weald Knotty Green Amersham Common North Lee Great Brickhill Warrington Little Brickhill Kingston Greenleys Biddlesden Stoke Mandeville East Burnham Hazeley Shipton Lee Blue Bridge Kingsash Clanking Willen Park Middle Green Newton Leyes Meadle Weedon Hedsor Twyford Little Wood Corner Cadmore End Mursley Mount Pleasant Danesfield Parmoor Cholesbury Turville Heath Turville Burcott Old Wolverton Hillesden Hamlet Burcott Linford Wood Brook End Bradwell Abbey Heath End Peartree Bridge Sands Speen Crownhill Denham Lathbury Hitchambury Bottrells Close Old Farm Park Bedgrove Great Missenden Hoggeston Gayhurst Rotten Row Campbell Park Stoke Green Ley Hill Walton Oakley Bennett End Water Stratford Moor Common Milton Keynes Hollingdon Horsleys Green Iver Heath Fawley Chenies Bury End Upper Pollicott Lower Cadsden Southcourt Darvillshill Bierton Upton Marsh Gibbon Tatling End Newtown Fullers Slade Lent Lane End Steeple Claydon Wooburn Moor Little Marlow Hambleden Hazlemere Bradwell Common Creslow Denbigh West Granborough Neath Hill Woughton on the Green South End Easington Hanslope South Heath Calvert Holly Green Ham Green Willen Lake Whiteleaf Clayhill Sheepridge Northall Slapton Broughton Lavendon Wycombe Marsh Little Chalfont Horton Wharf Mop End Padbury Grove Micklefield Berryfields Chartridge Pitchcott Redland End Shabbington Butler's Cross Chicheley Austenwood Horn Hill Southend Church End Fingest Stratton Chase Dorney Lower Hartwell Little Hampden Mobwell Wilton Park Little Kimble Bragenham Alscot Central Milton Keynes Skirmett Kingsey Fulwell Bishopstone Chesham Bois Leadenhall Bourne End Iver Brook End Farnham Common Towerage California The Lee Church End Dagnall Ballinger Bottom Green Hailey Walton North Crawley Winslow Bovingdon Green Widmoor East Claydon Buckland Common Forty Green Ilmer Kingswood Marlow Common Manor Park Lee Gate Rose Hill Wroughton Park Oakhill Cores End Pitstone Green Wotton Underwood Walton Hall Walter's Ash Startop's End West Wycombe Sills Yard Aylesbury Loughton Goddards Astwood Oxley Park Dinton Jordans Wolverton Rout's Green Flackwell Heath Fenny Stratford Nup End Whitney Smokey Row Bancroft Browns Wood Netherfield