Radio Advertising in Aldercar

Get in touch

Radio Station Advertising in Aldercar

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in NG16 4?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Aldercar?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Aldercar, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in NG16 4. 

We cover Aldercar (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Curbar Whitfield Cotes Park Stanton Congreave West Hallam Press Stonegravels Calver Horsley Rumbling Street Trentlock Blackwell Bolehill Whitwell Common Rawson Green Eckington Simmondley Tansley Knoll Swarkestone Smalldale Cross o' th' hands Stanhope Bretby Bubnell Doveridge Bolehill Leam Foston Weston Underwood Codnor Breach Highgate Acre Ridge Estate Litchurch Cromford Emmett Carr Dale End Holbrook Moor King Sterndale Pride Park Elvaston Calke Stoneheads Bagshaw Birdholme Peak Forest Aston Heath The Leys Old Whittington Langley Mill Sinfin Moor Westthorpe St Augustines Barber Booth Hopton Millers Green Litton Mill Dinting Vale Hathersage Booths New Horwich Thulston Overseal Hill Somersal Higher Dinting Brimington Higher Buxton Longfordlane Etwall Stainsby Common Denby Bottles Oversetts Shepley Street Hill Top Riddings Barton Blount Clowne Lydgate Little Chester Over Leigh Matlock Dale Robin Hood High Peak Junction Biggin Spout Hollingwood Estate Muggintonlane End Great Cubley Pear Tree Foremark Oxton Rakes Yeldersley Bridgehill Old Glossop Radbourne Common Bullhurst Hill Bole Hill Castle View Shuttlewood Hillclifflane Osleston Hollington Grove Penny Green Over Haddon Bridgemont Ashover Hay Dove Head Mercaton Harlesthorpe Hobroyd New Sawley Troway Whittington Moor Markham Vale Pentrichlane-end Little Longstone Ireton Wood Holloway Netherthorpe Brough Staveley Cropper Chevinside Snape Hill Lea Coal Aston Long Duckmanton Heathtop Rodsley Duckmanton Boylestone Ford Hardwick Holmesfield Abney Bramley Over End Hangingbridge Ogston Whaley Woodthorpe Pilsley Green Pye Bridge Flaxholme Riddings Bowden Head Tansley Wardlow Corbriggs Codnor Park Ashbourne New Zealand Overton Monyash Dicklant Butterley Denby Common Padfield Fernilee Litton Newhall Matlock Green Sparrowpit Church Hill Slaley Priestcliffe Lower Thurvaston Buxton Stoneyford Tunstead Cherrytree Hill Bellevue Quarndon Common Brindwoodgate Rowland Smalldale Burntheath Dalbury Scotches Taxal Unthank Edlaston Calow Darley Bridge Etwall Common Knockerdown Shelton Lock White Moor Pikehall Over Burrows Morton Leabrooks Cartledge Smithy Moor Butterley Kirk Ireton Church Town Birleyhay Loundsley Green Grangemill Dronfield Oaks Green Upper Hartshay Clay Mills Stony Houghton Millers Dale Ridgeway Stonebroom Blackbrook Baslow Calton Lees Plaistow Green Hilltop Ingleby Upper Birchwood Shirebrook Higher Chisworth Greenside Matlock Wheatcroft Godfreyhole Twyford Gowhole Old Tupton Eagle Tor Furness Vale Belph Upper Langwith Harehill Holmley Common Little Bolehill Staden Fallinge Matlock Bank Farhill Darley Dale Nether Burrows New Bolsover South Wingfield Burbage Longway Bank Borrowash Hulland Village Mount Pleasant Bretby Hargatewall Wilmorton Astwith Thorpe Pilhough Cowdale Woodnook Idridgehay Green Birley Poolsbrook Cressbrook Westhouses Whitwell Wigley Palterton Hollingwood Boulton Moor Stanton Lees Annwell Place Winsick Brushfield Wheston Morley Park Hartshorne Pleasley Vale South Normanton Thurvaston Whatstandwell Toadhole Furnace Longlane Nithen End Brackenfield Dethick Breadsall Sleet Moor Buckland Hollow Nuttals Park Wilday Green Elmton Woolley Parwich Bakewell Holestone Wash Monsal Head Cowers Lane Hulland Moss Gosforth Valley Linton Heath Brampton Smithfield Birch Vale Fallgate Kedleston Charlestown Sandiacre Cinderhill Tissington Tupton Little Hucklow Radbourne Wakebridge Tetron Point Earl Sterndale Church Broughton Lower Kilburn Oxcroft Mickley Pratthall Stone Edge Newbold Longford Coton Park Hulland Ward Shacklecross Grassmoor Nether Green Upper Newbold Inkersall Green Makeney Hassop Woodville Dronfield Woodhouse Ible High Cross Bank Hady Bolsover Crowdicote Middlecroft Calow Green Bamford Wirksworth Moor Offerton Hognaston Weston-on-Trent Middle Handley Great Hucklow Gamesley Barrow upon Trent Tunstead Milton Lee Head Waingroves Upper Town Starkholmes Breadsall Hilltop Milehill Nether Moor Upper Town Spondon Marlpool Spancarr Walton-on-Trent Wormhill Sutton on the Hill Rose Hill Elton Church Wilne Deepclough Markeaton Cock Alley Sunny Hill Nether Handley Arthurs View The Forties Hargate Hill Loscoe Buxworth Stanton by Bridge Lilypool Bullbridge Egginton Common Rowthorne Calver Low Whaley Thorns Langwith Junction Tomthorn Belper Lane End Wingerworth Aldwark Hodthorpe Hollington Park Nook Morley Smithy Boulton River's Vale Hadfield Ridgeway Moor Owler Bar Gallows Inn Stretton Oxcroft Estate Crewton Ripley Commonside Kirk Langley Whitfield Park Bankwood Gate Combs Holmgate Nether Loads Nether Biggin Friden Church Gresley Clay Cross Harpur Hill Steeple Grange Alsop en le Dale Somercotes Cutthorpe Ingmanthorpe Oakerthorpe Higher Gamesley Fritchley Stanfree Shaw Caldwell Short Heath Toadmoor Stockley Henmoor Willington Ballidon Ravensnest Woolley Moor Dale Abbey Duffieldbank Hardwick Wood Larklands Crich Carr Ednaston Brailsford Blackbrook Grindlow Mickley Porterhouse Cross Hill Shottlegate West Broughton Farlands Booth Moorwood Moor Chapel-en-le-Frith Unstone Dalebank Upper End Shipley Common Lower Dinting Tideswell Thurvaston Ladmanlow Kniveton Edensor Bradbourne New York Ault Hucknall Wingfield Park Heage Horsley Woodhouse Hidebank Newlands Alvaston Bonsall Trusley Nether Chanderhill Turnditch Bacon's Spring Linton Langwith Birchover Wadshelf Foolow The Elms Derby Waldley Bolsover Woodhouse Matlock Bath Gorsey Leys Washgreen Bradwell Quarndon The Bungalows Culland Ashgate Dowry Ironville Barlow New Houghton Inkersall Heath Ollerbrook Booth Wyaston Upper Loads Cubley Common Long Eaton Yeaveley Ambergate Doehole Openwoodgate Hague Bar Churchtown Crich Hockerley Repton Doe Lea Canholes Nether Sturston Milltown Two Dales Potter Somersal Shirland Palmer Moor Chapel Milton Snelston Common Danesmoor Riber Hollins Draycott Hollins Green Smalley Morley Alton Warmbrook Ashopton Cotmanhay Grindsbrook Booth Whaley Bridge Rosliston Duffield Hallam Fields Coldeaton Higham Stanton Gate Darley Abbey Langley Common Brookfield Cockyard Owlcotes Marsh Lane Old Dam Coplow Dale Littleover Littlemoor Walton Belper Pleasley Leadmill Mercaston Barrow Hill Malcoff Hazelwood Dunsa Ashford in the Water Denby Village Moorhall Old Brampton Moravian Settlement Nether Padley Norwood Bradley Wardlow Mires Dalbury Hollow Upperthorpe Wirksworth Lower Crossings Dunston Swadlincote Great Longstone Glapwell Marehay Mill Green Heath End Aston Ashleyhay Melbourne Handley Pomeroy Lower Gamesley Darley Hillside Chinley Head Hundall Smithy Houses Holbrook Mastin Moor Cowlow Sheldon Little Cubley Hasland Torr Top Rowarth Leaden Knowl Hales Green Newgate Lower Hartshay Sudbury Smisby Shireoaks Heathcote West Edge Millthorpe Chelmorton Scarcliffe Tapton Codnor Gate Fenny Bentley Hammersmith Atlow Pinxton Low Leighton West Handley Whitehough Head Hilton New Smithy Alkmonton Oaker Roston Williamthorpe Milford Brimington Common New Brimington Lower Pilsley Hearthstone Far Laund Hillstown Blackwell Sawmills Longcliffe Crowden Bakestone Moor Crist Castle Gresley Barlborough Chellaston Pilsley Heanor Brassington Slackhall Spinkhill Wensley Egstow Whitehough Brook Bottom Old Matlock Farnah Green Compton The Brushes Oakwood Parkhouse Green Park Head Lane Head Pilsbury Mackworth Coddington Somersal Herbert Newton Solney Brockhurst Renishaw Greenwich Crowhole Hardstoft Common Bretton Golden Valley Upper Padley Upperwood Brand Side Unstone Green Matlock Cliff Mickleover Smalley Common Priestcliffe Ditch Chisworth Dale Moor Lower Midway Flagg Shipley Middleton Limekiln Field Ilkeston Youlgreave Cowhill Clifton Churchbalk Shatton Marston Montgomery Alderwasley Lightwood Hope Stoney Middleton Thornsett Harper Hill Apperknowle Shardlow Sutton Scarsdale Edale End Upper Biggin Egginton Horwich End Slatepit Dale Hemming Green Shottle Edale Pilsley Beeley Derby War Memorial Village Swanwick Brookside Slack Lodge House Surface Mine Aldercar Middleton Lullington Nether End Carsington Cowley Mount Pleasant New Whittington Spitalhill Lees Alfreton Goseley Dale Tintwistle King's Newton Eaves Knoll Aston Eyam Sterndale Moor Newtown Woodseats Chunal West End Peak Dale Milton Stanley The Park Swathwick Chinley Yeldersley Hollies Greenhillocks Glutton Bridge Hatton Cokhay Green Coton in the Elms Bradwell Hills The Holmes Ambaston Street Lane Stenson Hathersage Common Side Snitterton Shirley Sinfin Thornhill Hayfield Hardstoft Castleton Upper Booth Coxbench Common Side Windmill Codnor High Lee Lowgates Little Hayfield Plaistow Moorfield Uppertown Ashgate Peakley Hill Findern Lower Birchwood Creswell Woodlinkin Hatton Fields Osmaston Newbold Moor Breckend Tinkersley Rise End Summerwood Top Bridge End Matlock Bridge Lane Ends Moorend Callow Hilcote Idridgehay Kirk Hallam Ticknall Dove Holes Ladygrove Hillcross Peasehill Alport Netherseal Boylestonfield Brightgate Bridgeholm Green Rylah Broadmeadows Stanley Common Lumsdale Aston-on-Trent Pentrich Carr Vale Hallowes Ridgeway Mapperley Broadholm Batham Gate Winster Ilkeston Junction Holymoorside Newmarket Holmesdale Ockbrook Millington Green Northwood Parsley Hay Dimple Freebirch Perryfoot Taddington Nether Booth Horsleygate Brailsford Green Newhaven Froggatt Bowshaw Wessington Stoke Hartington Hallfield Gate Nether Heage Conksbury Windley Sawley Hare Edge Great Wilne Glossop Grindleford Hull End Charlesworth Arkwright Town Chesterfield Upper Hackney Mapleton Newton Netherthorpe Langley Gorseybank Spitewinter Bramley Vale Tibshelf Killamarsh Higher Crossings Farley Calver Sough Osmaston Heanor Gate Mount Pleasant Chaddesden Boothgate Stanton-by-Dale Burrfields Little Hallam Eastmoor Biggin Summerley Stainsby New Mills Ashover Holmewood Smalley Green Bargate Norbury North Wingfield Allestree Marston on Dove Hepthorne Lane Brockwell Little Eaton Spital Sapperton Temple Normanton Normanton Scropton Boythorpe Northedge Snelston Kilburn New Stanton Townend Mugginton Woodhead The Flourish Kelstedge Burnaston Rowsley Morleymoor Upper Midway Risley Allenton Sheepbridge Breaston The Gutter Stanton in Peak Warrencarr