Radio Advertising in Lower Dinting

Get in touch

Radio Station Advertising in Lower Dinting

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in SK13 7?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Lower Dinting?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Lower Dinting, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in SK13 7. 

We cover Lower Dinting (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Ockbrook Parkhouse Green Bullhurst Hill Hull End Brightgate Ingleby High Lee Stone Edge Newbold Nether Loads Tansley Barrow upon Trent Monyash Ashopton Church Wilne Holestone Charlestown Hathersage Renishaw Melbourne Littleover Higham Lane Head Dunsa Dethick Hartshorne Carr Vale Spitalhill Snitterton Ingmanthorpe Peak Dale The Forties Cowhill Calver Sough Nether Burrows Priestcliffe Ditch Willington Breckend Thornsett Crist Ashover Hay Bolehill Edale Millthorpe Cotes Park Netherthorpe Slatepit Dale Tunstead Milton Common Side Duffieldbank Stanfree Fallgate Great Cubley Stonegravels Langwith Great Longstone Blackwell Hayfield Astwith Shepley Street Barber Booth Upper Newbold Milton The Brushes Danesmoor Wirksworth Park Nook Brimington Common Sandiacre Trusley Twyford Farhill The Elms Hemming Green Spancarr Eaves Knoll Yeldersley Hollies Sutton on the Hill Hope Ridgeway Middleton Allestree Grindleford Doveridge Higher Dinting Waingroves Duffield Bubnell Sudbury Leadmill Whitehough Head Heath End Dimple Moorend Oxton Rakes Bridgehill Combs Shatton Sparrowpit Nether Biggin Newton Solney Upper Padley Newlands Atlow Over Haddon Slaley Unthank Scropton Somercotes Boylestonfield Wheatcroft Arkwright Town Repton Ashgate Quarndon Cartledge Cromford Marston on Dove Belper Flagg Aldercar Simmondley Duckmanton Perryfoot Townend Ashbourne Hundall Butterley Derby Hockerley Hallfield Gate Upper Town Abney Torr Top Little Hucklow West End Langley Mill Hollington Buckland Hollow West Hallam Oakwood Swadlincote Rylah Radbourne Common Far Laund Westhouses Conksbury Little Hallam Hallowes Crich Brindwoodgate Elton Ballidon Thornhill New Mills Dalbury Hollow Foremark Nether Padley Marehay Whitwell Radbourne Slackhall Inkersall Sinfin Hill Top Spital Shelton Lock Darley Hillside Castle View Brookside Hardstoft Common Dronfield Plaistow Common Side Calver Low Coxbench Hangingbridge Nether Chanderhill Chinley Woodville Lodge House Surface Mine Glapwell Hollins Green Heanor Gate Larklands Dalbury Cressbrook Birdholme Bowshaw Ridgeway Stanhope Bretby Furness Vale Shottle Cokhay Green Risley Kniveton Buxton Harper Hill Taxal Batham Gate Gowhole Bargate Northwood Tibshelf Brookfield Codnor Gate Lower Birchwood Bradley Litton Mill Whitfield Park Calton Lees Youlgreave Netherthorpe New Smithy Mapleton Norwood Etwall Common Pomeroy Carsington Wadshelf Deepclough Tetron Point Ironville Grangemill Chisworth Spout Greenwich Milltown Hodthorpe Osmaston Smalley Common Churchtown Starkholmes Dale Abbey Pye Bridge Fallinge Coddington Sunny Hill Roston Cross Hill Stanton by Bridge Makeney Eckington Little Bolehill Longway Bank Brough Middle Handley Coton in the Elms Moravian Settlement Old Whittington South Normanton Horwich End Burrfields Moorhall Holbrook New York Edensor Markham Vale Etwall Ambaston The Leys Trentlock Cotmanhay Glutton Bridge Cutthorpe Ravensnest Brailsford Hardwick Hearthstone Birchover Lower Pilsley Potter Somersal Longcliffe Buxworth Commonside Spinkhill Arthurs View Goseley Dale Newbold Moor Lydgate Winsick Yeaveley Upper Hartshay Acre Ridge Estate Brook Bottom Wingfield Park Godfreyhole Knockerdown West Handley Hollingwood Little Hayfield Stoneheads Sawley Milehill Matlock Bridge Horsley Bakewell Norbury Morton Old Brampton Chunal Little Cubley New Horwich Whaley Bridge Snelston Common Staveley Clifton Alkmonton Kelstedge Whatstandwell Birleyhay Wessington Eyam Idridgehay Mercaston Stoney Middleton Nether Sturston Ollerbrook Booth Upperthorpe Leabrooks Stanton Gate Stainsby Common Hollingwood Estate Lower Thurvaston Higher Buxton Newhaven Ault Hucknall Stony Houghton Bridge End Lower Midway Wigley Glossop Blackbrook Swarkestone Middleton Newgate Temple Normanton Boythorpe Biggin Crowhole Owler Bar Chesterfield Chellaston Toadhole Furnace Hammersmith Lea Wyaston Palterton Hathersage Booths Great Wilne Milford Aldwark Bagshaw Clowne Grindsbrook Booth Scotches Tintwistle Oxcroft Shacklecross Burntheath Yeldersley Thurvaston Stenson Toadmoor Bretby Harlesthorpe Brimington Limekiln Field Castleton Belph Lower Gamesley Froggatt Curbar Cubley Common Linton Heath Birch Vale Parsley Hay St Augustines Aston-on-Trent Bole Hill Church Gresley Farnah Green King Sterndale Holloway Ilkeston Calke Cherrytree Hill Aston Upper Town Coplow Dale Nether Moor Bowden Head Bridgeholm Green Egginton Bradwell Uppertown Holmesfield Elvaston Freebirch Poolsbrook Rodsley Clay Mills Palmer Moor Turnditch Rose Hill Walton Cockyard Friden The Flourish Tunstead Creswell Hidebank Stoneyford Longfordlane Congreave Littlemoor Handley Beeley Calow Westthorpe Rowthorne Woolley Ashleyhay Windley Alvaston Pikehall Two Dales Edale End Thurvaston Steeple Grange Lower Crossings Coton Park Bullbridge Derby War Memorial Village Holmley Common Sinfin Moor Idridgehay Green Woodnook Newhall Bacon's Spring Killamarsh Church Hill Tinkersley Barrow Hill Warmbrook Nuttals Park Bakestone Moor Crowdicote Doe Lea Boulton Offerton Barton Blount Holymoorside Burbage Owlcotes West Broughton Moorfield Eagle Tor Lullington Pilsbury Thulston Tissington Bradwell Hills Wilmorton Lower Kilburn Somersal Herbert Porterhouse Rowarth Hallam Fields Cropper Longlane Sheepbridge Pentrich Ireton Wood Northedge Smalldale Broadmeadows West Edge Gamesley Denby Common Brackenfield Dronfield Woodhouse New Bolsover Holmesdale Hulland Moss Foolow Pilsley Waldley Baslow Callow Heathcote Hardstoft Hassop Wormhill Hargate Hill Grassmoor Markeaton Bolsover Woodhouse Stanton Belper Lane End Darley Dale Heanor Bradbourne Findern Williamthorpe Lumsdale Spitewinter Shaw Fernilee Upper Loads Ogston Whitehough Swathwick Netherseal Smithy Moor Kirk Ireton Sterndale Moor Hatton Fields Kirk Langley Burnaston Wheston Stainsby Dale Moor Foston Alport Wirksworth Moor Holmewood Robin Hood Nithen End Oaks Green Mount Pleasant Over End Winster The Park Leam Unstone Green Horsley Woodhouse Broadholm Breaston Peak Forest Stanton Lees Oakerthorpe Ashover Kedleston Hargatewall Riber Dowry Overseal Pilsley Hazelwood Mickleover Darley Abbey Walton-on-Trent Upper Birchwood Little Chester Allenton Canholes Gosforth Valley Stanton-by-Dale New Houghton Mastin Moor Dicklant Muggintonlane End Scarcliffe Park Head Newtown Leaden Knowl Dinting Vale Brampton Penny Green Monsal Head Stonebroom Morley Smithy Warrencarr Great Hucklow Egginton Common Denby Bottles Litton Cowdale Ilkeston Junction Holmgate Middlecroft Priestcliffe Nether Green Riddings The Bungalows Shardlow Woodseats Old Tupton Breadsall Hilltop Corbriggs Plaistow Green Chevinside Highgate Mickley Low Leighton Cock Alley Nether Booth Ticknall Smithfield Hilton Aston Heath Millington Green High Cross Bank Charlesworth Farlands Booth Mugginton Sutton Scarsdale Marston Montgomery Biggin Old Matlock Hare Edge Cross o' th' hands Bramley Shottlegate Stockley Alsop en le Dale Press Riddings Newmarket Upper Langwith Tideswell Upperwood Alfreton Chaddesden Crich Carr Bellevue Crewton Alton Bolehill Oversetts Greenside Crowden Hillclifflane Marlpool Smithy Houses Lee Head Bankwood Gate Emmett Carr Ashgate Snape Hill Harehill Compton Whitfield Hartington Eastmoor Thorpe Calow Green Linton Overton Summerwood Top Mercaton Loscoe Grindlow Morleymoor Osmaston Upper Booth Dalebank Taddington Long Eaton Matlock Woodhead Bramley Vale Millers Green Rise End Stoke Wensley New Sawley Wash Pentrichlane-end Boylestone Pride Park Church Town Coldeaton Hilltop Denby Village Lower Hartshay Hollington Grove Mount Pleasant Upper Midway Ible Ford Golden Valley Alderwasley Wardlow Pinxton Fenny Bentley Wakebridge Nether Handley Matlock Cliff Lane Ends Wingerworth Kirk Hallam Marsh Lane Swanwick Mount Pleasant Mapperley Smalley Lower Dinting Hepthorne Lane South Wingfield Codnor Park Brushfield Greenhillocks Apperknowle Tansley Knoll Lilypool Farley Mill Green King's Newton Pleasley Little Longstone Codnor Breach Langley Chapel Milton Higher Gamesley Brockwell Spondon Over Leigh Birley Woolley Moor Short Heath Upper Biggin Cinderhill Washgreen Lees Cowers Lane Higher Chisworth Hillcross New Brimington Street Lane Malcoff Elmton Hognaston Summerley Cowley Henmoor White Moor Draycott The Gutter Weston Underwood Hadfield Inkersall Green Moorwood Moor Shipley Ridgeway Moor Rowsley Oaker Ashford in the Water Lightwood Hobroyd Hales Green New Whittington Gallows Inn Upper End Mackworth Osleston Little Eaton Woodthorpe Matlock Bank Blackbrook Matlock Dale Windmill Barlow Ripley Bamford Shuttlewood Ednaston Nether End River's Vale Stanley Common Hill Somersal Gorseybank Borrowash Blackwell Earl Sterndale Parwich Hollins Nether Heage Hillstown Bridgemont Weston-on-Trent Oxcroft Estate Hady Staden Caldwell Church Broughton Shipley Common Tomthorn Whaley Thorns Smalldale Harpur Hill Pilsley Green Heathtop Langwith Junction Brockhurst Rowland Doehole Hague Bar New Zealand Heage Loundsley Green Darley Bridge Heath Smisby Dove Head Higher Crossings Stanley Peasehill Stretton Barlborough Litchurch Snelston Langley Common Matlock Green Mickley Shirebrook Codnor Morley Kilburn Normanton Tapton Dunston Breadsall Sapperton Quarndon Common Hardwick Wood Hulland Village Brailsford Green Rumbling Street Pleasley Vale Pratthall Bonsall Bretton Chelmorton Hopton Boothgate Rosliston Horsleygate Cowlow Hasland Shirley Sawmills Tupton Annwell Place Smalley Green Long Duckmanton Old Glossop Butterley Shireoaks Culland Slack Hilcote Edlaston New Stanton Wilday Green Longford Stanton in Peak The Holmes Ladygrove Sleet Moor Shirland Woodlinkin Hulland Ward Egstow Ambergate Pear Tree Padfield Hatton Whaley Lowgates Dove Holes Peakley Hill Fritchley Sheldon Wardlow Mires Dale End Castle Gresley Bolsover Over Burrows Upper Hackney Holbrook Moor Chinley Head Clay Cross North Wingfield Brassington Matlock Bath Unstone Gorsey Leys Morley Park Whittington Moor Coal Aston Calver Brand Side Rawson Green Churchbalk Openwoodgate Whitwell Common Chapel-en-le-Frith Ladmanlow Newton High Peak Junction Millers Dale Troway Old Dam Boulton Moor Flaxholme Aston Pilhough