Radio Advertising in Higher Ansty

Get in touch

Radio Station Advertising in Higher Ansty

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in DT2 7?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Higher Ansty?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Higher Ansty, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in DT2 7. 

We cover Higher Ansty (Dorset)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Woodbridge Whitefield East Stour St Johns The Borough Ameysford Acton Rushcombe Bottom Buckland Ripers Stanpit Highcliffe Stapehill Ibberton Stoborough Green Stanley Green Walkford Duntish Stallen Stourpaine Child Okeford Broom Hill Castletown Rew Lower Kingcombe Monkton Up Wimborne Buckhorn Weston Primrose Hill Ensbury Hardy Country Park Burleston Burton Talbot Village Tarrant Hinton Hillbourne Woodville East Cliff St Catherine's Hill Winterborne Muston Bothenhampton Over Compton Rixon Queen Oak Folke Durlston Dorchester Leigh Haydon Shillingstone Oathill Branksome Park Hopsfield Margaret Marsh Dean Goathill Bingham's Melcombe Three Legged Cross Alweston Cranborne Middle Bockhampton Holt Friar Waddon Langton Long Blandford Canford Heath Ham East Holme West Chaldon Swyre Coldharbour Grimstone Spyway Milton Abbas West Southbourne Sturminster Common Cosmore Pillwell Belchalwell Street Merley Elm Hill Higher Melcombe Kittwhistle Farrington Osehill Green Boveridge Stoborough Heath Stone Shaftesbury Old Town Creekmoor Beaumont Village Brockhampton Green Mannington Ashley Almer Alum Chine West End Ilsington Ebblake White Post Tarrant Launceston Owermoigne Buckham New Swanage St Leonard's Farm Park Blackney Hinton Martell Haddon Hill Tarrant Gunville Higher Totnell Throop Horton White Moor Holywell Corfe Castle Hamworthy Muckleford Lanehouse Cross Lanes Bridport Templeman's Ash Ansty Cross Spetisbury Rushton Pimperne Glue Hill Newtown Hursey Rodden Lower Whatcombe Caundle Marsh Oakdale Adber Minterne Magna Bettiscombe Chalbury Common Wool Turners Puddle Melbury Bubb Littlebredy Clift Bishop's Down Stanbridge East Creech Coker's Frome Steeple Gore Netherhay Leigh Wyke Regis Winterborne St Martin Thornford Maudlin Cross Tadnoll Long Cross Stour Provost West Chelborough Wynford Eagle Newton Peveril Tadden Woolcombe Seaborough Whitmore Lower Row Ensbury Park Tarrant Crawford Warmwell Hartmoor Wimborne St Giles Cheselbourne Knackers Hole Nottington Shipton Gorge Columbia Farm Hartgrove Higher Bockhampton Rolls Mill Verwood Wigbeth Durweston Bowleaze East End Cowgrove Todber Glebeland Estate Litton Cheney Mapperton Tarrant Rushton Sandbanks Chettle Moordown Whitcombe Shothole Melbury Osmond Binnegar Gussage St Andrew Shapwick East Shilvinghampton Three Gates Ivy Cross Holway Tollard Farnham East Stour Common West Pulham East Melbury Piddletrenthide Synderford Park Gate Pleck Woolsbridge Farnham Moorbath Crendell Trent East Morden Poole Sydling St Nicholas Higher Eype Newtown Laymore Filford Maiden Newton Mounters Jumpers Common West Parley Talbot Woods Harman's Cross The Folly Horn Ash Lower Street Cashmoor Knowlton Shave Cross Monkton Wyld Sutton Waldron Hanford Mangerton Mount Pleasant Pig Oak Waddon Burton Pymore West Howe Fontmell Parva Dean Park Pilsdon Puncknowle North Poorton Stratton Dibberford Newland Kingston Henley Coneygar Lower Eype East Burton Furzehill Minterne Parva Yewstock Springbourne Oakley Belchalwell Holworth Stalbridge Marnhull North Bowood Higher Sandford Talbot Heath Burngate Bishop's Caundle Middlemarsh Weston Sandhills Bowridge Hill West Milton Stourton Caundle Broad Oak Stour Meadows Wootton Fitzpaine Chalmington Cold Harbour Gaunt's Common Haydon The Mount Crouch Hill Creech Fifehead Neville Chilfrome Bradpole Lulworth Camp Chilbridge Bournemouth Marshalsea Cobb Crab Orchard Mappowder Northport Hillbutts Allington Crossways Bere Regis Milborne St Andrew Westford Thornicombe Hayes Chideock Catherston Leweston Charlton Down Stokeford Gibbs Marsh Higher Nyland Herston King's Stag West Stafford Merriott Lower Wraxall Sleight Saddle Street West Shilvinghampton Bedchester Wraxall Wimborne Minster Ansty Watton Drive End Colesbrook Melplash Yetminster Burton Bradstock South Bockhampton Higher Kingcombe Kingston Hogstock Sherborne Tyneham Worbarrow Beaulieu Wood Swanage Bradford Peverell Turlin Moor Pilford New Town God's Blessing Green Blacknoll Long Crichel Putton East Pulham Moor Crichel Chedington Yondover Oxbridge Winterborne Clenston Broadstone Lane End Silkhay Lower Mannington Broadoak Stockwood West Bourton Frome St Quintin New Town Wooth Mount Pleasant Notton Rossmore Oborne Creech Bottom Hewood Eype's Mouth Camesworth Holditch Worth Matravers Higher Chalmington Wareham Woolford's Water Ringstead Deanend Manswood Fiddleford Cann Common Southill Dottery Iford Merry Field Hill Bagber Burstock Hermitage Sturminster Newton Poyntington Pentridge Poxwell Hinton St Mary Sockety Dewlish Southwell Langham Tolpuddle Stubhampton Strouden Knob's Crook Redbridge St James Up Cerne Sixpenny Handley Poolestown Higher Row Beer Hackett Gannetts Nuffield Purse Caundle Minchington West Woodsford Alderholt Lilliput Alton Pancras Corscombe Avon Castle Puxey Sandford Up Sydling West Bexington West Bay Melcombe Bingham Hedge End Fontmell Magna Merritown Bramblecombe Higher Coombe Bourne Valley Slepe Tuckton Ranston Mosterton Penn Hummer Holdenhurst Coryates Easton West Stour Stafford's Green Melbury Abbas Branksome Tollerford Townsend Loscombe Winterborne Kingston Holmebridge Uploders Bourton Winterborne Monkton Westham Benville Stony Knaps Wych Silton East Knighton Haythorne Furzebrook Winterbourne Abbas Hincknowle Gribb Littledown Puddletown East Fleet Chiswell Lodge Copse Estate Ash Wick Sandford Woods Lower Halstock Leigh Wyke West Knighton Woodbridge Holt Wood Hollow Oak Broadmayne East Brook East Howe Compton Valence Henbury North Bockhampton Melcombe Regis Blackwater West Holme East Parley Woolgarston Canford Magna Kinson Lulworth Cove Holt Heath Hill Street Turbary Common Pulham Alcester Pokesdown Longburton Manning's Heath Foxholes Lower Holwell Uphall Southbourne Cruxton Arne Tiley Woolland Chalbury Bookham Bearwood Grange Estate West Compton Tincleton Charlton Marshall Canford Cliffs Uppington Clapgate Northbourne Chilcombe Hurn Cerne Abbas Stoke Wake Ryall Portland Port Hemsworth Lambs' Green West Morden Hamlet Loders Hazelbury Bryan Bugley Hilfield Woodrow Turnworth West Cliff Packers Hill Portesham Huntingford Blandford St Mary St Leonards Hains Cann Melbury Sampford Lower Blandford St Mary Lower Holditch Winkton Gotham Horton Heath Ryme Intrinseca Cattistock Lower Bockhampton Tarrant Rawston Warren Adam's Green Red Hill Steepleton Iwerne Trickett's Cross School House Southlands Upton Knighton Twyford Nether Compton Rowlands Sutton Poyntz Holton Heath Waterloo Fortuneswell Higher Whatcombe Dewlands Common The Common Rockley Sands Winterborne Came Ashley Heath Winterborne Stickland Enmore Green Alderney Throop Purewell Bluntshay Drimpton Stoborough Matchams Littlemoor Meyrick Park West Hurn Rampisham Knighton Higher Wraxall Longfleet Hooke Sandpit Lyme Regis Winterborne Whitechurch West Orchard Dunbury Winterborne Houghton Blandford Camp Muscliff Peacemarsh North End Briantspuddle Langton Matravers Nether Cerne Portland Bill Fairmile St Andrew's Well Grange South Perrott Shaggs Bincombe Camel Green Newton Witchampton West Lulworth Stoke Abbott Charlestown South Poorton Overcombe Christchurch Piddlehinton Ham Hill New Town Gussage All Saints Fishpond Bottom North Chideock Rodwell Little Woolgarston Weston Blackdown Woodcutts Charminster Westfields Folly Whitecross Higher Halstock Leigh Marshwood Champernhayes Marsh Parkstone Poundbury Sturminster Marshall Blandford Forum Ferndown Norden Somerford Pleck Ridge Milton on Stour Manston Woodlands Sterte Gaunts Coombe Skilling Chetnole Newtown Kit Hill East Holton Shitterton Quarr Crooked Withies Stour Row New Town Littleton Rew Nettlecombe Walditch Upton Woodlands Common Holway Hound Hill Droop Totnell St Ives Braytown Avon Common Cobley Woodsford Hampreston Giddy Green Whitcombe Lyon's Gate Iwerne Minster Kingston Russell Miles Cross East Chelborough Furleigh Cross Lower Strode Evershot Halstock Grove Redlands Holwell Chickerell Birdsmoorgate Horton Common Romford Frome Whitfield Sandford Orcas Meerhay Dudsbury Affpuddle Stinsford Littlewindsor Redford Caundle Wake Pamphill Wallisdown Leigh Shroton Waytown Mudeford Abbotsbury East Orchard Broadwindsor Kingsland Wonston Osmington Buckland Newton Thorncombe Lillington White Lackington Pimperne Upper Parkstone Toller Whelme East Bloxworth Winterborne Tomson Winfrith Newburgh Lower Ansty Osmington Mills Bittles Green Batcombe Bryanston South Bowood Long Bredy North Wootton Fleet Compton Abbas Fifehead St Quintin Tarrant Keyneston Lodbourne Eccliffe Netherstoke Bradford Abbas Higher Ansty Hilton Lytchett Matravers Moreton Woodyates Salway Ash Lower Hamworthy East Compton Bear Cross Gillingham Lewcombe Rivers' Corner Greenham Colehill Aller Okeford Fitzpaine Weymouth Galton Lower Nyland Coombe Keynes Preston Organford Atrim Lydlinch Anderson Leweston Plush Combe Almer Beacon Hill Lake Langton Herring Mill Throop West Melbury Toller Fratrum Hurst Studland Birch Close Court Orchard Kitford Winyard's Gap Bovington Camp Cripplestyle Whitchurch Canonicorum Forston Mapperton Cocknowle Toller Porcorum Whetley Cross Upwey Beaminster Winterbourne Steepleton Worgret Deanland Bloxworth Cold Harbour Charminster Lytchett Minster West Moors Higher Holnest Moorside Longham Godmanstone Charmouth Post Green Kimmeridge Ulwell Quarleston Winterborne Zelston Morcombelake Little Ansty Winton Fifehead Magdalen Seatown Sandhills Holnest Hammoon Gussage St Michael Edmondsham Southover Pleck Higher Woodsford East Stoke Powerstock Pallington Lake Charlton on the Hill Netherbury Ashington Pleck Green Frampton Pleck Church Knowle Portway Chaldon Herring Motcombe Glanvilles Wootton Clifton Maybank Boys Hill Hinton Parva East Lulworth Boscombe Daggons Huish Radipole Happy Bottom Corfe Mullen Canford Bottom Walton Elm Athelhampton Winterborne Herringston Westbourne Kingston Maurward Newtown Guy's Marsh Parley Green Stoke Water Friars Cliff Sharnhill Green Kington Magna Well Bottom Woodlake Stalbridge Weston Ham Common Pidney Tarrant Monkton Askerswell Symondsbury Dragon's Hill Ashmore Sutton Holms Hengistbury Head Madjeston Little Canford Broadwey Muscliffe