Radio Advertising in Manswood

Get in touch

Radio Station Advertising in Manswood

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in BH21 5?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Manswood?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Manswood, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in BH21 5. 

We cover Manswood (Dorset)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Rivers' Corner Chilfrome Higher Holnest Pleck Lodbourne Dewlands Common Fleet Chedington Hinton Martell Whitcombe Clapgate Stanbridge Caundle Marsh Southbourne Furzebrook Cann Pokesdown Kingston Higher Wraxall Worbarrow Belchalwell Street East Brook Southill Manning's Heath Stinsford Ashington Hedge End Mount Pleasant Deanland Crossways Maiden Newton Bradford Peverell Blandford Forum Bedchester The Common Leigh Haydon Fortuneswell Bovington Camp Burngate Redford Chilbridge Stoke Wake Mounters Bettiscombe The Folly Combe Almer Yewstock God's Blessing Green Stourpaine Portland Port Almer Oakley Winterborne Houghton Woodbridge Leweston Netherbury Charmouth Springbourne Sockety Ham Three Gates Moreton East Knighton Fairmile Bourne Valley Goathill Kingston Russell Notton Bookham Bittles Green Throop Muscliffe Cobb Lytchett Minster Hound Hill Winterbourne Abbas Throop Edmondsham Stalbridge Westham Creech Blandford Camp Longham Winfrith Newburgh Nether Cerne West End Hincknowle Pimperne Chickerell Stanpit Wimborne St Giles Winterborne Kingston South Perrott Blacknoll Briantspuddle Herston Sharnhill Green Yondover Talbot Heath North Bowood Beaulieu Wood Hartgrove Atrim Swanage Putton Champernhayes Marsh Rew Knighton Up Cerne Rushcombe Bottom New Town West Shilvinghampton Meerhay Mappowder Sandpit New Swanage Redlands Shave Cross Redbridge Winterborne St Martin Overcombe Bothenhampton Tiley Littlemoor Alton Pancras Seatown Sandford Orcas Stoke Abbott Rossmore Stalbridge Weston East Stoke Dunbury Rixon Kingsland Swyre Coldharbour Lulworth Camp Daggons North Bockhampton Upton The Mount Branksome Dewlish Askerswell East Bloxworth Ulwell Hilton Uphall Leigh Lower Eype Kit Hill Burton Bradstock Winterborne Tomson Gaunts Holworth Turners Puddle Netherstoke Pilford Powerstock Coombe Keynes Lyon's Gate Plush East Fleet Winkton Columbia Farm Hursey Holway Corscombe Coneygar Margaret Marsh Watton Wonston Evershot Templeman's Ash Wyke Lower Mannington Dean Lyme Regis Child Okeford Ryall Lillington Organford Kingston Maurward Bishop's Down Longburton Woodlands Crooked Withies Waytown Netherhay Dottery Totnell Chetnole Henley Charlestown Lower Strode Holton Heath Marshalsea Holdenhurst Boveridge Wooth Skilling Abbotsbury Pilsdon Ashley Heath Mosterton Poxwell North Wootton Rew White Moor Tadden Talbot Woods Laymore Hengistbury Head Tarrant Crawford Bearwood Spetisbury Minchington Tarrant Monkton Highcliffe Sandford Guy's Marsh Whitcombe Tuckton Nettlecombe Whitecross Townsend Ashley Corfe Castle Durweston White Post Higher Eype Fontmell Magna Ringstead Hopsfield Boscombe Furzehill Lower Holwell Cosmore Crab Orchard Moorside Mudeford Drive End Middlemarsh Broadwey Walditch Penn Hanford Sandhills Bagber Meyrick Park Cold Harbour Colesbrook Knowlton Frome St Quintin Nether Compton Wynford Eagle Broadmayne Alweston Melbury Sampford Gribb Studland West Milton Cocknowle Lane End Piddlehinton Chaldon Herring Lower Row East Chelborough Osmington Cashmoor Silton Littlewindsor Steeple Charlton on the Hill Ibberton Talbot Village Gillingham Turbary Common Bishop's Caundle Lytchett Matravers Minterne Magna Stour Meadows Galton Eype's Mouth Stour Provost Ansty Cross Creech Bottom Gussage St Andrew Winterborne Monkton Whetley Cross Packers Hill Henbury East Parley Maudlin Cross Iwerne Minster Pallington Haddon Hill Sturminster Marshall West Southbourne West Stafford Hermitage Little Woolgarston Romford Cold Harbour Pillwell Newton Lower Hamworthy Sherborne Leigh West Holme Newton Peveril Shillingstone Worgret Gibbs Marsh Happy Bottom Broadstone Buckhorn Weston Norden Stubhampton Weymouth Pidney Broadwindsor Lake West Parley East End Hamworthy Buckland Ripers Winterborne Muston Ashmore Moor Crichel Gaunt's Common Clift Woolford's Water Hurst Wyke Regis Wick Folke Creekmoor Westford Morcombelake Sandbanks Cripplestyle Chiswell Osehill Green Wraxall Cranborne Little Canford Bugley Uppington Yetminster Sturminster Newton Durlston Lower Wraxall Farnham Crouch Hill Moorbath Woolsbridge Holway Manston Upwey Toller Porcorum Woolgarston Stourton Caundle Winterborne Herringston Osmington Mills Sydling St Nicholas South Bowood Winterbourne Steepleton Turnworth Tarrant Rushton Frampton West Hurn Ilsington Littlebredy Higher Whatcombe Tollerford Branksome Park Sixpenny Handley Beaminster Puncknowle Monkton Up Wimborne Colehill Winterborne Whitechurch Marshwood Kittwhistle Holnest Mount Pleasant Buckham Shaggs Primrose Hill Sandhills Lower Ansty St Leonard's Farm Park East Shilvinghampton West Pulham Uploders East Stour Rodwell Sturminster Common Sutton Poyntz Oxbridge Oakdale Godmanstone Camel Green Madjeston Mapperton Avon Castle Bramblecombe Three Legged Cross Stoborough Higher Woodsford Upton Higher Chalmington Preston North Chideock Higher Sandford Warren Birdsmoorgate Compton Valence Tollard Farnham Merley Iford Canford Magna Stour Row Over Compton Tincleton Ryme Intrinseca Blackwater Portesham Shapwick Beacon Hill Alderholt Buckland Newton Hemsworth Woolcombe Haythorne Hogstock Horn Ash North Poorton Stallen Bloxworth Mill Throop Sutton Waldron West Woodsford West Howe King's Stag Stokeford Canford Cliffs Holt Heath Cattistock Mapperton Well Bottom Fifehead Neville Slepe Langton Herring Droop Hewood Rushton Dorchester Dragon's Hill Okeford Fitzpaine Tarrant Gunville East Cliff West Compton Deanend Bridport Hurn Anderson Matchams Wallisdown Stony Knaps Higher Coombe Gotham Wareham Rolls Mill Stoborough Heath Monkton Wyld Northport Hollow Oak Merry Field Hill Alum Chine Chettle Coombe Fishpond Bottom Tarrant Launceston New Town Castletown Whitefield Ranston Old Town Salway Ash Nottington West Chaldon Marnhull Jumpers Common Verwood Poundbury Twyford Woodrow Higher Totnell Eccliffe Church Knowle Frome Whitfield Coryates Higher Melcombe Tyneham Bere Regis Canford Bottom Duntish Park Gate Rodden Beer Hackett Shitterton Newtown Shaftesbury Loders Glanvilles Wootton Lower Nyland Hill Street Bincombe Harman's Cross Hillbutts East Howe Ebblake Southover Poole Stapehill Longfleet Chalbury Common Melcombe Regis Little Ansty Waddon Caundle Wake Spyway West Melbury Haydon Knighton St Ives Ferndown Whitchurch Canonicorum St Andrew's Well Lydlinch Lower Whatcombe Symondsbury Burton Stratton Melbury Osmond Portway Holt Wood St Catherine's Hill Bowleaze Enmore Green East Holton Lulworth Cove Woodcutts Knob's Crook Kinson Dean Park Walton Elm Lower Bockhampton Langton Matravers Holywell West Bourton Hooke West Knighton Poyntington Langton Long Blandford Hammoon Pleck Green Pentridge Whitmore East Lulworth Thorncombe Tarrant Rawston Thornicombe Woodlands Common Holditch Ash Winterborne Came Horton Friar Waddon Langham Pleck Gussage St Michael Lake Kingston Piddletrenthide Littledown Melbury Abbas Woodyates Trickett's Cross Winterborne Clenston Batcombe Chilcombe Cann Common East Orchard Cowgrove Gussage All Saints Giddy Green Moordown Winterborne Zelston Walkford Braytown Easton Birch Close East Burton Grove Fifehead St Quintin Knackers Hole Grange Estate Oborne Bourton Worth Matravers East Compton Trent Blackney East Pulham Shothole Wool Melcombe Bingham Newtown Mannington Court Orchard Parkstone Charlton Down West Stour Thornford Bear Cross Boys Hill Higher Kingcombe New Town Bluntshay Foxholes Lewcombe Long Crichel Bradpole Silkhay Rowlands Northbourne Pamphill Athelhampton Seaborough The Borough Ivy Cross St Johns Higher Nyland Arne Up Sydling Shipton Gorge Newtown Compton Abbas Allington Fontmell Parva Nuffield Southwell Toller Fratrum Dudsbury Higher Ansty Bingham's Melcombe Ensbury Upper Parkstone Loscombe West Moors Holwell Ham Hill Littleton Belchalwell Fiddleford Hinton St Mary Stockwood Burstock Hinton Parva Farrington Shroton Higher Halstock Leigh Horton Common Holt Steepleton Iwerne Woodbridge Kimmeridge Tadnoll Kington Magna Broom Hill Hilfield Hamlet Stafford's Green Pulham Stone Elm Hill Hillbourne Charminster Newtown Long Bredy East Stour Common Muscliff Newland Blackdown Camesworth Stoke Water Pleck Halstock Canford Heath Ridge Corfe Mullen West Orchard Burton Saddle Street Dibberford Kitford Lower Kingcombe Rockley Sands New Town Parley Green Litton Cheney Chalmington Wimborne Minster South Poorton Synderford Woodlake Holmebridge Warmwell Coker's Frome Merritown Huntingford Puddletown West Morden Somerford Huish Pleck Pimperne Winton School House Turlin Moor Mangerton Lower Street Catherston Leweston Gannetts Toller Whelme Middle Bockhampton East Holme Bradford Abbas Tarrant Keyneston Sleight Strouden Broad Oak Clifton Maybank Lilliput Burleston West Cliff Purewell Poolestown Melplash Merriott Cheselbourne Forston Winterborne Stickland Hampreston Pig Oak Hummer Puxey Hayes Grange Red Hill Alcester Aller Miles Cross Sterte Westbourne Alderney Weston Lower Holditch Cruxton Wych Chideock Greenham Horton Heath Chalbury Rampisham Weston Muckleford Post Green Tarrant Hinton Folly Lambs' Green Woodville West Bay Beaumont Village Hartmoor Minterne Parva Ensbury Park Charlton Marshall East Creech Ameysford Winyard's Gap Milton Abbas South Bockhampton Pymore West Lulworth West Bexington Bournemouth West Chelborough Hazelbury Bryan Crendell Lodge Copse Estate Portland Bill St James Bowridge Hill Cobley East Morden Woodsford Lanehouse Grimstone Waterloo Melbury Bubb Filford Blandford St Mary Woolland St Leonards Sutton Holms Acton Quarleston Higher Row Cerne Abbas Hardy Country Park Purse Caundle Avon Common Benville Manswood Westfields Cross Lanes Higher Bockhampton Southlands Wootton Fitzpaine Tolpuddle Peacemarsh Glebeland Estate Gore Christchurch Milborne St Andrew Furleigh Cross Affpuddle Long Cross Adam's Green Quarr Charminster Radipole Broadoak Fifehead Magdalen Bryanston Motcombe Adber Queen Oak East Melbury Hains Drimpton Lower Halstock Leigh Witchampton Brockhampton Green Oathill Sandford Woods Owermoigne White Lackington North End Glue Hill Binnegar Ansty Friars Cliff Stanley Green Todber Stoborough Green Milton on Stour Wigbeth Lower Blandford St Mary Ham Common