Radio Advertising in Winterborne Monkton

Get in touch

Radio Station Advertising in Winterborne Monkton

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in DT2 9?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Winterborne Monkton?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Winterborne Monkton, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in DT2 9. 

We cover Winterborne Monkton (Dorset)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
West Melbury Westbourne Overcombe Allington Waterloo Notton Gore Slepe Pleck Leigh Dewlands Common East Morden East Stour Common Merritown Wraxall Sandbanks Stoke Abbott Pulham Sandpit Chalbury Moreton Littleton Halstock The Common Woolcombe Townsend Newtown Kingston Belchalwell Coryates Tarrant Gunville East Fleet Buckland Newton East Chelborough Leigh Parkstone Broadwindsor Hedge End Broadoak Stokeford Lower Ansty Ranston Burton Sockety Shroton Hurst Lower Nyland Hains St Catherine's Hill Chedington Fleet Kingston Russell Lulworth Camp Winterborne Tomson Rowlands New Swanage Clift Sturminster Common Melbury Osmond Netherhay Charminster Oakdale Canford Bottom Pimperne Totnell Charlestown Beaulieu Wood Poyntington Winterbourne Steepleton Fontmell Parva Whitcombe Hillbutts Higher Eype Monkton Wyld Loders Frome Whitfield Lydlinch Talbot Woods West Morden St Ives Milton Abbas Bedchester Lyme Regis Cold Harbour Ferndown Redford Ryme Intrinseca Athelhampton Cobley Tadden Holdenhurst Melcombe Bingham East Pulham The Borough Newtown Filford Gannetts Up Cerne Wyke Regis Kingsland Hinton Parva Turners Puddle Muscliff Mangerton Holwell Cann Common Ebblake Rampisham Compton Abbas Moor Crichel Wyke Spetisbury Bowridge Hill Tolpuddle Kimmeridge Holworth Winterborne Came Osmington Crouch Hill Hooke Uphall Rushton Sterte Yondover Long Crichel Dewlish Langton Herring Deanend Stoke Wake Southover Dean Affpuddle Holton Heath West Chelborough Crossways Gotham Melbury Bubb Ensbury Park Templeman's Ash Branksome Park West Lulworth Sandhills Stourton Caundle King's Stag Long Cross Studland Pimperne Stanley Green Bingham's Melcombe Hursey Over Compton Sandford Bramblecombe Huntingford Watton Bearwood Somerford Turnworth Wynford Eagle Lytchett Minster East Compton Radipole Quarleston Winterborne Zelston Cold Harbour Upton Cruxton Alderney Hinton Martell West Bourton Littlemoor Lillington Witchampton Canford Magna Bugley Weston Chilbridge Hemsworth Guy's Marsh Bincombe Hillbourne Lyon's Gate Canford Heath Bowleaze Forston White Moor Church Knowle Higher Holnest Bloxworth East End Askerswell Preston Mounters Cobb Boveridge Wimborne Minster Waddon North End Rivers' Corner Lower Halstock Leigh Woodbridge Throop Stafford's Green Arne Lake Binnegar East Parley Holt Stour Provost Miles Cross Stanpit Tarrant Crawford Charlton on the Hill Whitefield Hermitage Anderson North Poorton Cripplestyle Lane End East Brook Ashley Broadwey Farnham West Bexington Ham Hill St Leonards Organford Chetnole Hincknowle Osmington Mills Wonston Portesham Coldharbour Manston Cheselbourne Deanland Spyway Pilford Canford Cliffs Walkford Stourpaine Colesbrook Lilliput Oborne Durlston Alum Chine Gillingham Southwell Coombe Keynes West Hurn Lower Bockhampton Toller Fratrum Peacemarsh Pentridge Plush Ansty Cross Higher Melcombe Nettlecombe Middlemarsh Alweston Knighton Tyneham West Orchard Melplash Synderford Boscombe Happy Bottom Holywell Broad Oak Woodville Higher Coombe West Compton Batcombe Ash Hummer Shitterton East Stour Gussage St Andrew Winterborne Stickland Hilfield Maudlin Cross Rolls Mill Giddy Green Mount Pleasant Shipton Gorge Stalbridge Lower Whatcombe Furleigh Cross Iford Winterbourne Abbas Drive End Blandford Camp Sleight Harman's Cross Sutton Holms North Wootton Three Gates Pleck Cann Ashmore Okeford Fitzpaine Durweston Winkton Milton on Stour Lower Street East Creech Uploders Creech Warmwell Wootton Fitzpaine Galton Thorncombe Bishop's Down Newton Peveril Camesworth Upper Parkstone Oathill Minterne Magna Mill Throop Duntish Brockhampton Green Southbourne Haydon Furzebrook Hayes Tarrant Hinton Yewstock East Orchard Kington Magna Bradpole Winterborne Houghton Stour Row Hammoon Saddle Street Laymore Alton Pancras Elm Hill Minterne Parva Creekmoor Talbot Village Hampreston Wooth Fifehead Magdalen Tuckton Child Okeford Chilcombe Fontmell Magna Purse Caundle Packers Hill Burleston Wool Burton Bradstock Pilsdon Edmondsham Horn Ash Evershot Silkhay Blacknoll Langham Purewell Stoborough East Holton Ansty Walton Elm Trickett's Cross Mapperton Tincleton Longfleet Grove Tiley Winton Charlton Down New Town Gussage St Michael Bluntshay Mappowder Grange Estate Newtown Burngate Broadstone Gibbs Marsh Wimborne St Giles Foxholes Castletown Holt Wood South Poorton Lulworth Cove Knowlton Avon Common New Town Tarrant Rawston Gaunts Upwey Wallisdown Turlin Moor Cattistock Stoborough Heath Westford Bourne Valley Litton Cheney Ensbury Long Bredy Fishpond Bottom Abbotsbury Rodden Rockley Sands Sixpenny Handley Knackers Hole Woolgarston Kittwhistle Toller Porcorum Friar Waddon Langton Long Blandford Glue Hill Holway Minchington Shave Cross Rew Crendell Creech Bottom Redlands Portland Bill Glanvilles Wootton Higher Halstock Leigh Upton Meyrick Park Lower Kingcombe Quarr Bradford Abbas Lodbourne Stanbridge Dottery Southill Woodrow East Holme Whitecross West Milton Littlebredy Pokesdown Weymouth Westfields Lower Mannington Kingston Merry Field Hill Blandford Forum St Johns Blackdown Longburton Christchurch Toller Whelme Marnhull Woodlands Common Netherbury Oakley Mannington Bookham West Moors Powerstock East Stoke South Bowood Sharnhill Green Chettle North Bowood Moorside Corscombe St Andrew's Well Littlewindsor Chideock Winfrith Newburgh Post Green Mapperton East Lulworth Wick New Town Clapgate Stoborough Green Daggons Chalbury Common Blandford St Mary Briantspuddle Skilling Drimpton Eccliffe Cross Lanes Cosmore Higher Woodsford Cashmoor Hound Hill Catherston Leweston Belchalwell Street Friars Cliff Margaret Marsh Eype's Mouth Matchams Twyford Lambs' Green Wigbeth Charminster Pleck Kitford Ilsington Bradford Peverell Melbury Abbas East Howe Farrington Yetminster Tadnoll Higher Kingcombe Stubhampton Horton Common Glebeland Estate Rew Fairmile Pig Oak Steepleton Iwerne Worbarrow Shothole Burton Hartmoor Maiden Newton School House West Holme Sandhills Higher Bockhampton Motcombe Winterborne Clenston Lower Wraxall Longham Braytown West Knighton Hogstock Warren Little Woolgarston New Town Pleck Nuffield Sandford Woods Bettiscombe West Howe Puxey God's Blessing Green Northport Caundle Marsh Poundbury Kingston Maurward Goathill Pallington Poole Madjeston Talbot Heath Milborne St Andrew Thornicombe Poolestown Ameysford Portland Port Salway Ash Rixon Bryanston Stoke Water Winterborne Herringston Kit Hill Higher Sandford Lanehouse Combe Almer West Southbourne Hardy Country Park North Bockhampton Charmouth Pillwell Holditch Stallen East Knighton Champernhayes Marsh Rushcombe Bottom Ridge Woolland Hazelbury Bryan Pleck Green Higher Whatcombe Dibberford Compton Valence Horton Heath Woodyates White Post Knob's Crook Nether Cerne Chaldon Herring Lower Strode Stockwood Clifton Maybank Highcliffe Stratton Fifehead St Quintin Portway West End Court Orchard Shaggs Ibberton Woodlands Lower Row Iwerne Minster Ryall Godmanstone Columbia Farm West Pulham Lower Hamworthy Frome St Quintin Whitmore Birch Close Aller Blackwater Gussage All Saints Shapwick Hartgrove Verwood Wareham Morcombelake Bourton East Melbury Enmore Green Poxwell Springbourne Benville Turbary Common Haddon Hill Higher Ansty Stour Meadows Puddletown Higher Nyland Hilton Chalmington Woodcutts Fiddleford Branksome Muckleford Coker's Frome Stone Kinson Alderholt Caundle Wake Worth Matravers Broom Hill West Shilvinghampton Lewcombe Merley Beacon Hill St James Haythorne Cranborne Lytchett Matravers Stapehill Up Sydling Hopsfield Horton Holway Park Gate East Shilvinghampton Putton Sutton Poyntz Buckhorn Weston Romford Higher Row East Burton Loscombe Manning's Heath Uppington Shillingstone Winterborne Monkton Fifehead Neville Cowgrove Chiswell Avon Castle Frampton Holt Heath Grange South Bockhampton Three Legged Cross West Bay Blackney Norden Newland Stony Knaps Tarrant Monkton Osehill Green Henley Tarrant Keyneston Chilfrome Hill Street Westham Higher Wraxall Huish Oxbridge White Lackington Grimstone Winterborne St Martin Nottington Ulwell The Folly Symondsbury Cocknowle Pymore Dragon's Hill Woodbridge Atrim Fortuneswell Crab Orchard Nether Compton Birdsmoorgate Lower Holditch Holnest Lower Eype Folke Higher Chalmington Chickerell Sandford Orcas Hamworthy Ashley Heath Wych Todber Greenham Sturminster Marshall Tarrant Launceston Haydon Penn Sutton Waldron Coombe Marshwood Beaminster Hamlet Ashington Alcester Ringstead Redbridge Ham Common Jumpers Common Sherborne St Leonard's Farm Park Cerne Abbas Monkton Up Wimborne Dunbury Manswood Merriott East Cliff Buckland Ripers Lake Gribb Melbury Sampford Beer Hackett East Bloxworth Old Town Owermoigne Bournemouth Mudeford Beaumont Village Newtown Acton Winterborne Whitechurch Crooked Withies Rossmore Little Ansty Marshalsea Moorbath Woolsbridge Corfe Mullen West Woodsford Almer Parley Green Primrose Hill Lower Blandford St Mary Easton Ivy Cross Swanage Waytown Whetley Cross Well Bottom Leweston Weston Puncknowle Pidney Winyard's Gap Little Canford Furzehill Northbourne Dorchester Hengistbury Head Tollard Farnham Hewood Trent Stinsford Henbury Netherstoke Newton Tarrant Rushton Worgret Sydling St Nicholas Meerhay Shaftesbury Charlton Marshall Woolford's Water Swyre Colehill Adam's Green Camel Green Throop Bittles Green Higher Totnell Melcombe Regis Bridport West Parley Stalbridge Weston Whitchurch Canonicorum Winterborne Muston Strouden Pamphill Southlands Mosterton Bagber Queen Oak Buckham Herston Hurn Bear Cross Silton Mount Pleasant Thornford West Chaldon Knighton Lodge Copse Estate Steeple Rodwell Corfe Castle Seaborough Seatown The Mount Bothenhampton Holmebridge Red Hill Leigh Middle Bockhampton West Cliff Hanford Piddletrenthide Broadmayne Bere Regis Gaunt's Common Woodsford Bishop's Caundle West Stour Dudsbury North Chideock Langton Matravers Sturminster Newton Coneygar Piddlehinton Muscliffe Boys Hill Dean Park Whitcombe Folly Littledown Moordown Woodlake West Stafford Bovington Camp Adber Ham South Perrott Winterborne Kingston Burstock Hollow Oak Hinton St Mary Droop Lower Holwell Walditch Tollerford

Pages

Legal information