Radio Advertising in Framfield

Get in touch

Radio Station Advertising in Framfield

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in TN22 5?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Framfield?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Framfield, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in TN22 5. 

We cover Framfield (East Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Bulverhythe Hollingbury Southover West Hill North Corner Jury's Gap Cackle Street Budlett's Common Foulride Green Chelwood Common Red House Common Cripp's Corner Hooe Common Hurst Green Beddingham Cousley Wood Ely Grange Upper Hartfield Chiltington Willard's Hill Ratton Village Piltdown East Saltdean Old Town Bohemia Glenleigh Park Golden Cross Northbridge Street Watermill Union Street Down Street Riseden Withdean Grove Hill Wood's Corner Rye Newbridge Broad Oak Eastbourne East Chiltington Blacklands Harbour Heights Baldslow Chelwood Gate Pound Green Northiam Marsh Green Peacehaven Newhaven Fletching Horney Common Westdean Frant Mark Street Alfriston Gun Hill Framfield Cross in Hand Cottenden Cooden Golden Cross Pestalozzi International Village Roedean Splayne's Green Horns Cross Meads North Moulsecoomb Witherenden Hill Broomsgrove East Dean Sparrow's Green Groombridge Butcher's Cross Foxhunt Green Danegate Blackness Magham Down Skippers Hill Steel Cross South Malling Balls Green Friar's Gate St John's Broad Street Gallypot Street Davis's Town Upperton Henley's Down Houghton Green Four Oaks Crowhurst Telham Salehurst Chailey Stonegate Brownbread Street Ticehurst Punnett's Town Westdene Lower Horsebridge Earl's Down Portslade Village Laughton Common Bishopstone Church Wood Muddles Green Hampden Park Hawkhurst Common Hall's Close Staplecross Lewes Shover's Green Upper Wellingham Five Ashes Cuilfail Ovingdean Hazard's Green Rose Hill Jevington Penhurst Oxley's Green Hartfield South Heighton Litlington Mount Pleasant Etchingham Vines Cross Ninfield Roser's Cross Arlington Eckington Corner Ringles Cross Founthill Lunce's Common Wilmington Hartwell Brightling Pevensey St Leonards Green Ditchling Brighton and Hove Holmes's Hill Darwell Hole Willingdon Hellingly Mott's Mill Harley Shute Broomgrove Highgate Mutton Hall Horsted Green Swaile's Green Dallington Mount Ephraim Teasley Mead Chilley Green South Chailey Herstmonceux Chiddingly Tidebrook Catsfield Stream Snagshall Wellbrook Mount Pleasant Cooper's Corner Selmeston Pevensey Bay Russell's Green Rye Foreign Camber Best Beech Hill Poundfield Pell Green Great Maxfield Woolbridge Norton Telscombe Cliffs Chapman's Town Cowbeech Hill Burwash Weald Nutley Forest Row Landport Flackley Ash Cliffe Hankham Cliff End Dukes Green Buckham Hill Hadlow Down Warbleton West Marina Guestling Thorn Trolliloes Folkington Caneheath Birling Gap Fletching Common Chapel Cross Green Street Mayfield Whydown Potter's Green Bevendean Little Horsted Crowborough Churches Green Kent Street East Guldeford Rottingdean Three Oaks Balcombe Green Cackle Street West Blatchington Whitehawk Stone Cross Icklesham Bowlers Town Chitcombe East Blatchington Wivelsfield Green Firle Berwick St Anthony's Hill Withyham Lidham Hill Old Heathfield Wallcrouch John's Cross Newick Tolhurst Wadhurst Winchelsea Rye Harbour Fisher's Gate Horam Robertsbridge Norlington Rodmell Steven's Crouch Wilmington Green Upper Dicker Tarring Neville Mountfield Hale Green Rusher's Cross Sidley Blackness Catsfield Waldron Bardown Little Common Friar's Hill Stanmer Jumper's Town Burnt Oak Hollingrove Lower Dicker Palehouse Common Ashburnham Forge Wallands Park Eridge Green Normans' Bay Seaford Shortbridge Heathfield Pebsham Barcombe Barcombe Mills St Helen's Wood Ditchling Common Twelve Oaks Town Littleworth Bexhill-on-Sea Glyne Gap Lions Green Ginger's Green Holton Hill Hailsham Poundford Bodle Street Green Broadland Row Mill Corner Dodd's Hill Trull's Hatch High Hurstwood Collier's Green Poundgate Downside Shortgate Round Hill Lunsford's Cross Coldean Glyndebourne Netherfield Broadstreet Green Filching Sedlescombe Cackle Street Tompset's Bank Iford Jenkins' Green Northease Bells Yew Green Hooe Fairlight Wych Cross Alciston Milton Street Westham Lower Willingdon Little London Vinehall Street Southease Broyle Side Buxted Flimwell Laughton Cock Marling Chilsham Hastings Hollington Mile Oak Saltdean Ashton Green Silverhill Foul Mile Ripe Stone Cross Brighton Wartling Ore Hollington Park Little Bayham Dittons South Street Swiftsden Maresfield Wickstreet Park Corner Rushlake Green East Hoathly High Cross Silverhill Park Bachelor's Bump Burwash Maynard's Green Caldbec Hill Durgates Newbury's Millbrook The Platt Ringmer Marle Green Canadia Crowborough Warren Birchden Beachlands Dodd's Bottom Little Norlington Moulsecoomb Holtye Rocks Park Peasmarsh Kemp Town Offham Fairlight Cove Spithurst Silver Hill Ponts Green Hamsey Exceat Westfield Wood's Green Lower Cousley Wood Duddleswell Three Leg Cross Three Cups Corner Moulsecomb Halland Alderbrook Boreham Street High Wickham Streat Godleys Green Winton Broad Oak Belmont Quabrook Wannock Clive Vale Danehill Blackham Etchingwood Wivelsfield Glynde Primmers Green Whatlington Sleeches Cross Furner's Green Heighton Street Cogger's Cross Beckley Starr's Green Maresfield Park North End Whitesmith Sharp's Corner Crumbles St Helen's Terrible Down Hammerwood Westmeston Town Row Fairwarp Falmer Roselands Clayhill Dale Hill The America Ground Whitehill Playden Broomham Patcham Piddinghoe Battle Marden's Hill Cornwell's Bank Pounsley Carter's Corner Rotherfield Flowers Green Bodiam Winchelsea Beach Coleman's Hatch North Chailey Mark Cross Ridgewood Preston Windmill Hill Goatham Green Aldrington Peter's Green Black Rock Friday Street Grisling Common Rushy Green Beckley Furnace Upper Horsebridge Jarvis Brook Plumpton Crowlink Friston Portslade-by-Sea Burwash Common Tilsmore Woodingdean Sutton Blackboys Boarshead Halton Polegate Birchett's Green Thunder's Hill Burlow Uckfield St Leonards-on-Sea Nash Street Cowbeech Plumpton Green Hangleton Chapel Row Brede Hollingdean Argos Hill Five Ash Down Hove New Town Isfield Guestling Green Kingston near Lewes Pett Sweethaws Langney Village Berner's Hill Mark Cross Cooksbridge Chuck Hatch Honey's Green Bexhill West Firle The Pound Udimore Sharpsbridge Denton Sheffield Green Old Town Lyewood Common Iden Coggins Mill Beacon Down Tile Hurst Heron's Ghyll St Anne's Waldron Down Cade Street Telscombe Waterhall Rickney Burgh Hill Castle Hill Ewhurst Green Chalvington Peacehaven Heights Barcombe Cross Langney East Moulsecoomb Southern Cross Pett Level Rockrobin Eason's Green Stunts Green