Radio Advertising in Thorpe Green

Get in touch

Radio Station Advertising in Thorpe Green

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in CO16 0?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Thorpe Green?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Thorpe Green, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in CO16 0. 

We cover Thorpe Green (Essex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Navestock Heath Meadowend Roydon Hamlet Ingrave Paternoster Heath Abbey Field Wakes Colne Sewardstone Fyfield Tumbler's Green Cupid's Corner Canvey Island Baddow Park St Osyth Heath Wivenhoe Brook Street Whiteash Green Marks Tey Twinstead Langford Keeres Green Purton End Kelvedon Hatch Widdington Upper Green Boxted Stanway Great Notley Messing Manwood Green Birdbrook Hutton Mount Ramsden Bellhouse Maggots End Stafford's Corner Chipping Hill High Ongar Tye Green Rivenhall Battlesbridge Skye Green Temple End Netteswell Cross Cock Clarks Stockstreet Great Easton Mucking Wellstye Green South Stifford Farther Howegreen Orsett Nazeing Mead Matching Writtle Aveley Dovercourt Tiptree Heath Hallsford Bridge Debden Radley Green Boose's Green Bocking Hornestreet Gaunt's End Seven Star Green Threshers Bush Paglesham Eastend Cobbs Fenn Creeksea Pond Street Greenstead Handley Green Little Thurrock Felsted Upshire Pig Street Twinstead Green Raven's Green Nevendon Crow Green Fox Hatch Chalvedon Baconend Green Bradfield North End Thorpe Cross Jasper's Green Stones Green Dry Street South Woodham Ferrers Langham Little Wakering Farnham Loyter's Green Berechurch Queen's Park Church End Earls Colne Corringham Parkeston Howe Green Elder Street Brookend Mark Hall South Great Canney Kingswood Great Burstead Black Horse Corner Ramsey Island Fordham Nazeing Long Green Bedlar's Green Chignall Smealy West Bergholt Coopersale Layer-de-la-Haye Sunnymede Layer Marney Tolleshunt Knights Northend Greenwoods Faulkbourne Bocking Churchstreet Pebmarsh Bustard Green Molehill Green Little Yeldham Lower Pond Street Frinton-on-Sea King Street Forrey Green Fordham Heath Warley Bush End Gooseberry Green Campions South Ockendon Tye Green Kirby Cross Widford Arkesden Little Easton Colliers Hatch Moreton Middleton Crays Hill Silver End Peldon Man's Cross Canvey Village Sewardstonebury Good Easter Deer's Green Broxted Great Saling Nounsley Perry Green Courtsend Beacon Hill Duton Hill Little Tey Four Wantz Clavering Glen Faba Debden Green Finkle Green Little Chesterford Oxen End Countess Cross Howegreen Epping Upland Kingsmoor Richmond's Green Upper Pond Street North Stifford High Laver Olmstead Green Little Bentley New Mistley East Gores Burton's Green Horne Row Cross End Woodend Great Oakley Horkesley Heath Pipps Hill Hellman's Cross Cornish Hall End Willows Green Braintree Littlebury Green Broad Green Little Oxney Green Brightlingsea Abbess Roding Beggar Hill Stondon Massey Halstead Delvin End Loves Green Tye Green Panfield Broad's Green Southminster Buttsbury Broadley Common Tye Green Rotchfords Tye Green Goose Green Waltham's Cross Hawkwell Great Bromley Woodhatch Ardleigh Heath Hyde Chase West Thurrock Mount Bovers Coopersale Common Latton Bush Littlebury Radwinter End Wickham Bishops Seawick Church End Bardfield End Green Tilekiln Green Downhall Beach Estate Leaden Roding North Benfleet Little Parndon St Vincent's Hamlet Wyatt's Green Coggeshall Fiddlers Hamlet Old Heath Ivy Chimneys Killem's Green New England Lee Chapel North Greenhill Stock Great Totham Burton End Totham Hill Oaker Hill Roxwell Henham Broomfield Farmbridge End Heybridge Reader's Corner Saffron Walden Brookend Boyton End Nuper's Hatch Woodhill Janke's Green Salcott-cum-Virley Upper Green Far Thorpe Green Asheldham Inworth Great Bentley Grays Cowey Green Hope End Green Crockleford Hill Broad Green Chigwell Frogs' Green High Houses Mill End Green Sucksted Green Great Horkesley Mowden Chapel End Lexden Little Cambridge Navestock Side Dobb's Weir Little Maplestead Minnow End Bigods Chatter End Stebbing Green Mistley Heath Beauchamp Roding Liston Gardens Toppesfield Burnt Heath The Green Stanford-le-Hope Start Hill Suttons Lamarsh Tye Common Cobbler's Green Mott's Green Mountnessing Maple End Welshwood Park Chalkwell Great Parndon Stroud Green Tyler's Green Little Bardfield Kirkby-le-Soken Manuden Wendens Ambo Gaston Green Upper Dovercourt Ost End Bran End Fordstreet Bulphan Chelmer Village Little Bromley Brickkiln Green Tillingham Ballards Gore Boreham Brock Hill Pledgdon Green Bentfield Green Langham Moor Cripple Corner Long Gardens High Roding Ugley Gallows Green Clapgate Little Horkesley Newtown Liston Harlow Great Hallingbury Hutton Folly Green Laindon Heckfordbridge Great Warley Surrex Point Clear Cutlers Green Nazeing Hamperden End Great Maplestead Margaretting Tye Norton Mandeville Great Holland Marden Ash Stanford Rivers Pattiswick Swan Street Langham Wick Green Street Great Leighs Littley Green Mount End The Hythe Pannel's Ash Wickham St Paul Kirby-le-Soken Morris Green School Green Hardy's Green Porters Town Shoeburyness Wrabness Galley's Corner Gainsford End Don Johns Thundersley Takeley Langenhoe Roydon Totham Plains Walton-on-the-Naze Rushley Green West Hanningfield Workhouse Hill Hawkin's Hill Causeway End Chatham Green Osea Island The Ryes Stanbrook Northend Little Hallingbury Ardleigh Leigh Beck Monkey Street Lee-over-Sands Outer Part of Town Westward Broad Green Sand Hill Colne Engaine Hartford End Willingale Great Yeldham Crockleford Heath Blackheath Tylerscross Blackmore Epping Green Broad Street Green Clatterford End Fanner's Green Frating Green High Garrett Borley Lambourne Craig's End Chipping Ongar Hockley Toot Hill Paslow Wood Common East Horndon Audley End Puttock End Boyton Cross Jack's Hatch North Shoebury Malting Green Barling Roundbush Little London Gay Bowers Bocking's Elm Bath Side West Mersea Lower Sheering Cranes Hare Street Bishop's Green Bromley Cross Canewdon Sunken Marsh Little Clacton Sheering Danbury Common Moulsham Greensted Green Rayne Tendring Green Sible Hedingham Shelley Powers Hall End Mistley Daw's Cross Lucking Street Birch Mulberry Green Lawford Park Green Howe Street Bannister Green Little Baddow Mount Pleasant Rawreth Shot Alresford Aimes Green Hawbush Green Woodgates End Tendring Pinnacles Duck End Frating The High Lippitts Hill Holland-on-Sea Swallows Cross Wimbish Green Tip's Cross Knowl Green Cooksmill Green St Lawrence Mill End Cobler's Green Lamb Corner High Beach Hempstead Bacon End Ovington Outer Part of Town Eastward Hawkspur Green Oxley Green Howe Street Chalk End Mile End Great Henny Manningtree Water End Hadleigh Paglesham Churchend Breeds Doddinghurst Copford Layer Breton Level's Green Southfields Hare Green North End Elmstead Market Barrow Hill Potter Street Lower Green Sandon Horndon on the Hill Abridge Bradwell on Sea Little London Little Leighs Lane End Chapelend Steeple Tilegate Green Rowhedge Belchamp St Paul Eastwood Nether Street Wethersfield Fuller Street Lower Green Stickling Green Gore Pit Piercing Hill Southend-on-Sea Breach Barns Dengie Salmon's Corner Churchend Dedham Heath Onslow Green Blasford Hill Purfleet-on-Thames High Street Green Row Heath Coggeshall Hamlet Green Street Holder's Green Stocks Green Wakes Colne Green Elmstead Heath Birch Green Cherry Green Mill End Ashdon Hullbridge Butts Green Hatfield Broad Oak Heybridge Goldhanger Curling Tye Green Building End Hobbs Cross Althorne West Horndon Ramsden Heath Duddenhoe End Chickney Barnston Duck End Ramsey Chigwell Row High Easter Thurrock Park Tolleshunt Major Church End Great Berry Fobbing Pentlow Street Bumble's Green Wiggens Green Waltham Abbey Doddinghurst Common Lambourne End Stapleford Tawney Birchanger Little Common Clatterford End Little Dunmow Gubbion's Green Stewards Burnham-on-Crouch Hare Street Little Oakley Mill End Herongate Langdon Hills Little Sampford Pitsea Watch House Green Bovinger Duckend Green Long Green Passmores Monk Street Gallows Green Housham Tye Blackmore End Milch Hill Great Bardfield Lanham Green Epping Wickford Bridge Green Easthorpe Great Waltham Curtismill Green Frenches Green Gransmore Green Navestock Common Woodham Mortimer Noak Hill Ulting Maldon Tarpots Roast Green South Fambridge Starling's Green Pentlow Woodham Walter Tilkey Lower Green Havering's Grove Wesley End Westley Heights Copthall Green Stoneyhills Harknett's Gate White Colne Copford Green Stagden Cross Greenstead Green Churchgate Street Belchamp Otten Lower Bobbingworth Green Weeley Hill Green Sturmer Waterhales Terling Linford Bradfield Heath Woodside Green Bartholomew Green Butt's Green Goose Green Peartree Green Stebbing Little Burstead Prittlewell Holyfield Helions Bumpstead Little Henny Winter Gardens Tollesbury Landermere Bamber's Green Bicknacre Jaywick Abbess End Horsley Cross Sewards End Carter's Green Hadstock Sumners Southfields Gosfield Mill Green Bulmer Cannon's Green Thorrington Bulmer Tye Bonhunt Water Hazeleigh The Common Basildon Aingers Green Foxash Estate Matching Tye Chafford Hundred North Weald Bassett Belchamp Walter Hazel End Farnham Green Steeple Bumpstead Sabine's Green Low Street Shalford Keysers Estate Abberton Edney Common Debden Green Stondon Green Braintree Corner Galleywood Burrsville Park Ostend Theydon Mount Galleyend Eversley Radwinter Newport Tilbury Brays Grove Ridgewell Eastend Smythe's Green Wix Green Chelmsford High Park Corner Brick End Row Green Little Laver Ashen Rush Green Ashingdon Watton's Green Bournes Green Pedlars End Felmore Orsett Heath Runwell Elmdon Burnt Mills Grange Hill Foster Street Ugley Green Netteswell Coopersale Street Leigh-on-Sea Langley Robinhood End Bobbingworth Aythorpe Roding Latchingdon Church Langley Thorpe-le-Soken Lower Nazeing Takeley Street Rawreth Stapleford Abbotts Black Notley Clapdog Green Westcliff-on-Sea Shrub End East Mersea Cambridge Town Molehill Green Rivenhall End Bradwell Wick Tilty Little Wigborough Bowers Gifford Shotgate Wix Gilwell Park South Green Miller's Green Tilbury Juxta Clare Cole End Howlett End Tilbury Green Matching Green Horseman Side Great Oxney Green Taverners Green Bentley St Osyth Padham's Green Keelars Tye Montsale Tinkers Green Castle Hedingham Old Mead Thaxted Great Tey Chrishall Church End Tendring Heath Beazley End Friars Mead Theydon Bois Woodham Ferrers Berners Roding Samuel's Corner High Beech Loughton East Hanningfield Harlow Common Clacton-on-Sea Armigers Bell Common Lee Chapel Norton End Chitts Hills Witham Coalhill Margaret Roding Smith's Green Braiswick Woodend Green Old Harlow Windmill Hill Hope's Green Ford End Mount Bures Steeple View Hobbs Cross Little Canfield Thorpe Bay Hallingbury Street Wimbish Oak Corner Dedham Theydon Garnon Stow Maries Tindon End Garnetts Grass Green Rochford Stansted Mountfitchet Flack's Green Foxearth Feering Tye Green Smith's Green Bardfield Saling Gernon Bushes Philpot End Lee Chapel South Uppend Barstable Mark Hall North Nazeing Gate Ringtail Green Hickford Hill Eight Ash Green Southey Green Kelvedon Little Walden Mashbury Beacon End West Tilbury Norwood End Hook End Elsenham Sta Coxtie Green Chappel Stambourne Green Mallows Green Great Chesterford Biggin Newney Green Steward's Green Audley End Pigstye Green South Hanningfield Bunting's Green South Weald Vange Bradwell Waterside Stocking Green Shellow Bowells Crow's Green Billericay Greensted Puttock's End Hatfield Peverel Pharisee Green Brewer's End Parney Heath Pleshey Springfield Little Totham Brentwood Elsenham Great Wakering Henny Street Rickling Green Magdalen Laver Quendon Gestingthorpe Great Sampford Cripplegate Daws Heath Alphamstone Great Malgraves Fuller's End Rook End Little Waltham Ghyllgrove Great Wigborough Great Baddow Crawley End Halls Green Clay Hills New Thundersley Rickling Little Warley Bradwell Cock Green Great Stambridge Tiptree Brick House End Rank's Green Baker Street Pale Green Latchmore Bank Berden Little Mascalls Wormingford Sibley's Green Heybridge Basin Danbury Great Canfield Shalford Green Purfleet Clifftown Fairstead Coryton Hatfield Heath Cold Norton Lindsell Wicken Bonhunt Colchester Great Clacton Boxted Cross Southchurch Horsleycross Street Long Green Bridge End Cressing Noak Bridge Gamble's Green Further Ford End Hastingwood Dyer's End Temple Fields Balstonia Purleigh Chignall St James Blackcat Birchhall Corner Roost End Beaumont Cooper's End North Fambridge Tye Green Ingatestone Great Claydons Stonebridge Hornells Corner Needham Green Fox Street Bentfield Bury Stambourne Brandy Hole Catmere End Childerditch Katherines Norton Heath Runsell Green Finchingfield Margaretting Strethall Rayleigh Newlands Clatterford End Fryerns Chadwell St Mary Little Henham East Tilbury Blake End Harrowcross Howe Green Passingford Bridge South Heath Fryerning Rowney Corner Little End Downham Ardley End White Roding Dutch Village Ford End Brookstreet White Notley Dewes Green Pepper's Green Little Braxted Thornwood Common Great Dunmow Almshouse Green Claverhambury Borley Green Great Braxted Mundon Nine Ashes Roundbush Green Shenfield Weeley Heath Rettendon Young's End Mill Green Aldham Parson's Heath Baythorne End Steventon End Stisted South Benfleet Rose Green Thorpe Green Pilgrims' Hatch Rudley Green Buckhurst Hill The Birches Mayland Fingringhoe Elkins Green Rotten End Hemp's Green Newman's End Maylandsea Harwich Tolleshunt D'Arcy