Radio Advertising in Alton

Get in touch

Radio Station Advertising in Alton

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in GU34 1?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Alton?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Alton, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in GU34 1. 

We cover Alton (Hampshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Hatt Hill Hythe Clarken Green Ashmansworth Lower Buckland Andwell Ellingham Bursledon Peel Common Egypt Durns Town Drayton Harefield Hawthorn Knowle Lymington Pilley Bailey Milton Hamble-le-Rice Shamblehurst Yateley Chidden Fratton Alton Woodside Bramshaw Sopley Cheriton North Weirs Fawley Crockerhill Newtown Hensting Furze Hill Chilbolton Pooksgreen Elson Potbridge Shirrell Heath South View Kimbridge Horsebridge Bramdean Lower Daggons Little Down Stoney Cross Titchfield Common Buckland Dunbridge Burgates Hill Park Highways Foxdown Up Nately Worlds End Smannell Woodend Holt St Cross Upper Farringdon Aldershot Harbridge Green Boarhunt Farlington Lower Slackstead Conford Applemore Summerlug Horseport Worthy Down Hazeley Heath Hartley Wespall Titchfield Park Goodworth Clatford Segensworth Charlton Ashfield Soberton Heath East Woodhay Wonston Waterditch East Martin Colemore Chandlers Green Ashley Pondtail Lower Canterton Appleshaw Tichborne Calmore Hook Little Basing Wolverton Common Little Shoddesden Middleton Abshot Highclere Durley Street Steventon St John's Church North Oakley Froxfield Green South Hayling Woodcot Empshott Green Buriton Darby Green Pound Street Andover Lower Bullington Sheet Meonstoke Bishopstoke Houndmills Beech Stonymarsh Awbridge Sarisbury West Heath Swelling Hill Furzeley Corner Bidden Broad Oak Chilbolton Down Spearywell Netley Lower Farringdon Hearn Cold Ash Hill Hillyfields Brighton Hill Polygon Ladwell Hungerford South Farnborough West Worldham Cufaude Racedown Sandleheath Liphook Newtown Cottonworth Locks Heath Upper Kingston East Anton Milford on Sea Mill Lane Critchell's Green Longstock Monkwood Buddle Ashurst Bridge Emsworth South Gorley Southampton Bisterne Keyhaven Sandy Balls Sprat's Down Portmore Hill Top Bitterne Manor Alverstoke Bucket Corner Swanwick Warnborough Green Swarraton Outwick Tidpit Deadwater Dowd's Farm Kimpton Redbrook Hound Fox Lane Dilton Oakridge Woodgreen Exbury Rushington East Wellow Woodside Twyford Adbury Oakshott Sandford Bar End Linford Deane Dundridge Odiham Bassett Kentsboro Vernham Street Hilsea Downend Petersfield Park East Meon Wildhern Fair Cross Worting Bransbury Wilsom Upper Clatford Bedford Place Horndean Martyr Worthy Fisher's Pond Newtown Lymore East End Millbrook Pardown Upper Shirley Easton Horton Heath Totton Hillstreet Sherfield English Swanmore Weston Ball Hill Liss Forest Damerham High Cross Foxcotte Neatham Faccombe Vernham Row Hatch Warren Clatford Oakcuts Powntley Copse St Austins Carter's Clay Balmerlawn Fair Oak Green Mattingley Bashley Denvilles Criddlestyle Cocksford Down Toothill Oakley Shalden Green Northbrook Stratfield Turgis Rye Common Bagnum Tinkers Cross Hazeley Bottom Knapp Oliver's Battery Eastoke Waltham Chase Otterbourne Lower Froyle West End Catisfield Old Burghclere Arford Stoke Upper Common North Waltham Newtown Cove Cliddesden Forton Gobley Hole Browninghill Green Bull Hill Lasham Townsend Upper Canterton Custards Upper Bullington Bowyer's Common Northbrook Mellishes Bottom Beaulieu Newtown Ropley Dean Old Milton Anna Valley Wheat Hold North End Viables Mapledurwell Foxhills Ibthorpe Shirley Park Bailey Green Langstone Nether Wallop Mockbeggar Burley Sherfield on Loddon Purbrook Weeke The Frenches Abbotts Ann Camdentown West Green Ecchinswell Monxton North Street Ashley Brockbridge Tipner Lane End Murrell Green Moortown Broadgate Ower Anmore Highbury North Baddesley Stone East Boldre Hattingley Littleton Chapel Andover Down Church Crookham Pilley New Brighton Chalton Newtown Upton Wintershill Lee Ground Hillpound Itchen Stoke Little London Black Dam Woodcott Danebury South Town Vernham Bank London Minstead Fareham Boyatt Wood Redenham North End St Giles's Hill Ewshot Beauworth Hightown Fleet Bartley Wivelrod Itchen Abbas Fairdown Whale Island Ashton Havant Broughton Hipley Sway Ramridge Park Bowling Alley Blounce Gritnam Ripley Warren Corner Penton Mewsey Park Corner Bramley Northington Steep Sholing Common Dibden Purlieu Flood Street South Ham Farnborough Park King's Somborne Sandy Down Eastrop Ridge Common Nichols Town Cadnam Heather Row Ratlake Upton Laverstoke Hill Grove Frost Hill Pitt The Mint Newtown The Common Headley Down Midanbury Hill Head Anstey Cowplain Shalden Kent's Oak Ocean Village Montgomery Lines Hartley Mauditt Ringwood Gore End Weyhill Knights Enham Curbridge Bramshott Chase Lower Upham Stanmore New Milton Barton on Sea Cole Henley Privett Bramley Corner Cupernham North Sydmonton Upham Hannington Colbury Newtown Standon Hursley Hawley Kingsmead Hale Hartley Wintney Thorns Beach Rafborough Greatham Barford Grayshott Enham Alamein Furzedown Regents Park Catherington Upper Wootton Brickhill Netherton Belbins Colt Hill Woodington Linwood Winnall Widley Totford Brockhurst Peartree Green Woodlands Wildern Mottisfont Turkey Island Chandler's Ford Headbourne Worthy Lower Swanwick Chawton Hampton Park Goose Green Brock's Green Leagreen South Warnborough Freemantle Warnford Kingston Titchfield Downton Hyde Copnor Ragged Appleshaw The Close Highbridge Hordle Abbotswood Greywell Filmore Hill Newnham Wootton St Lawrence Ashurst Steep Marsh Upper Swanmore Latchmere Green Water End Eversley Centre Burghclere Botley Turgis Green Ann's Hill Soake Litchfield West End Anthill Common Crow Penwood Lindford Everton Portsea Eling Anchorage Park Fleetend Hill Palestine Banister's Park Crowdhill Wharf Hill Stoke Furzey Lodge Cuckoo's Corner Portchester Isington Stony Batter Westwood Park Weston Dean Boldre Newgrounds Rockford Newtown Hoe Marchwood Newtown Chilcomb Thornhill Stoke Charity Owslebury Drayton Martin South Down Testwood Hardley Southsea Bridgemary Warborne Thedden Overton Tufton Tadley Maybush Lower Exbury Ridgeway Parade Mullenspond Lee-on-the-Solent Little London Silchester Hocombe Avington Kingston Couch Green Tot Hill Rockbourne Blissford Birchy Hill Bashley Park Little Ann Bevois Valley Upper Slackstead Woodfalls Wallington Leigh Park Inhurst Wishanger Common West Leigh Tadley Hill Bevois Town Tilly Down Frogham Baffins Setley Hiltingbury Lower Burgate Thorney Hill North Kingston Middle Wallop North Ripley Winchfield Bank Winchfield Hurst Burley Beacon Buttsash West Liss Abbots Worthy West Meon Southend Bordon Warren Corner Hollywater Northfields Abbotstone Frithend Keeping Hollington Shirley Bramshott Headley Ropley Calshot Hurstbourne Tarrant Nutley East Cholderton Aldermoor Morestead Little Somborne Northney Fleetlands Hurstbourne Priors Wickham Hound Green Old Netley Liss Ashe Warren Battramsley Cross Mount Pleasant Picket Post Dora's Green Landport Shawford Hartfordbridge Crawley North End Eastland Gate Stakes Moulsham Green Rotherwick Compton End Plaitford Green North Camp Blackfield Phoenix Green Shedfield Mill Green Colden Common North Warnborough Newtown Wittensford North Stoneham Shortheath Kingsclere Woodlands Portswood Stonehills Shobley Upper Enham The Butts West Dean Blacknest Quarley Nursling Kings Worthy Hatch Shirley holms Tunworth Up Green Egbury Shirley Warren Westfield Whiteley Sydmonton Newtown Salters Heath Nob's Crook Rowlands Castle Townhill Park Northam Gosport Tadley Bottom Three Ashes Holbury North Hayling East Tytherley Charlwood South Baddesley Clanfield Brown Candover Kitwood West Ham Fair Oak Linkenholt Bossington Pamber Green Poulner Bailey's Hard Pamber Heath Sholing Lordswood Springvale Southington Bitterne Farnborough Street Lower Common Lower Wield Compton Heath End Ovington North Boarhunt Kingsclere Bisterne Close Brook Hook Vernham Dean Minstead Ower Stony Heath Braishfield Bellevue West End Pheonix Green North Gorley Picket Piece Heathfield Fyfield Frostlane Old Basing Paulsgrove Blackmoor North Fareham Old Alresford Charter Alley Oak Hill Hundred Acres Ampfield North Street Brook Hill Meon Harbridge East Oakley Heath End Sparsholt Winsor Baybridge Seafield Sleepers' Hill Weavers Down Oakhanger Baughurst Common Lee Eastney Tiptoe Nutburn Bevois Mount Newton Valence Mead End Four Marks Ibworth Portsea Island South Wonston Farnborough Green Upper Pennington Elvetham Heath Hawkley Southrope Stanswood Lower Ratley Wootton Ropley Soke St Mary Bourne Lower Brook Shipton Bellinger Curdridge Fryern Hill West Tisted The Withies Woodley Amport Golden Pot Hazeley Merry Oak Purbrook Heath Bedenham Crookhorn Turmer Langrish Foulford Popley Tangley Dunley Upper Froyle Silkstead Mengham Newtown Common Lynch Hill Kempshott Long Sutton New Town Wyck Wimble Hill Walton Heath Godshill Wood Weston Colley Allum Green Little Holbury Chilworth Old Village Up Somborne Blendworth North End Somers Town New Alresford Hatch Bottom Preston Candover Lord's Hill Foxhall Bassett Green Lovedean Woolston Langley Selsmore Wadwick Penton Grafton Burley Lawn Plastow Green Sleaford Hatchet Green Bradley Dean Warblington Bishop's Waltham Kilmeston Great Shoddesden Dummer Row Ash Lower Turmer Stubbington Highcliffe Spitalhatch Freefolk St Denys Goose Hill East End Hangersley Beckley West Common Walhampton Butlocks Heath Stratfield Saye Rowner Penton Corner Nately Scures Basingstoke Itchen Heathfield Rotten Green Upper Wield The Holdings Ashlett Blashford Coombe Lower Pennington Hazeley Lea Horris Hill Bramshill Cosham Canada Bulbery Lower Green Headley Shootash Gable Head Whitchurch Thornhill Park Godwinscroft East Liss Hammond's Green Minley Denmead Beech Hill Lower Bordean East Dean Wildmoor Stockbridge Hunton Houghton Glebe Hatchet Gate Well Shorley New Cheriton Hook Park Fullerton Quidhampton Church End Elvetham Woodlands Thruxton Ramsdean Otterwood Old Shirley Romsey Upper Street Hedge End Gundleton West Town Hammer Bottom Harefield Harestock Pamber End Waterlooville Broadmere Pikeshill Weston Corbett Abbotts Barton Pound Green Ossemsley Allbrook Hoe Gate Droxford Monk Sherborne Upton Grey Furzley Farleigh Wallop Soldridge Hightown Mortimer West End Dibden Crondall Lyndhurst Lockerley Southwood Burridge Daneshill Empshott Over Wallop Hambledon Wolverton Sea View Brokenford West Hill Durrants South Weirs Breamore Brook Tote Hill Wimpson Standford Prince's Marsh Hollington Cross Copythorne Crookham Village Buckland Duck Street Southwick Gilbert Street Tye Wymering Grateley Ashford Holt End Bramley Green Forton Mislingford Binsted Hawley Lane Ellisfield Kingsley Durley Badger Farm Dogmersfield Redbridge Ogdens Upper Ratley West Heath Brockhampton Wecock Corhampton Sutton Scotney Weston Patrick West Stratton Chilton Candover Medstead Ashford Hill Stuckton Chilworth Frenchmoor Kent Gilbury Hard Red Rice Ashe Baughurst Netley Hill Polhampton Netley Marsh Axford Bighton West End Green Barton Stacey Blackhill Michelmersh Lynch Picket Hill Norleywood North Town Crux Easton Fleet Ibsley Pucknall Dipley Rownhams Chineham Whitway West Tytherley Hillhead Newbridge Soberton Old Portsmouth Burghclere Common Compton Bransgore Eastleigh Bucklers Hard Neacroft Bishop's Green Godshill Axmansford Binley Blackwater Highfield Finchdean Canada Common Holt Pound Crosshouse Stamshaw Stroud Fair Oak Frogmore Tapnage Hinton Port Solent Stockheath Lord's Wood The Hangers Crampmoor East Tisted Rake Common Nashes Green The Hummicks East Worldham Bentworth Griggs Green Wigley Avon Passfield Street End Earlstone Common Sherborne St John Wherwell Martin Drove End Bickton Herriard Broad Layings Kings Furlong Kingsland Place Burkham Stoke Common Battramsley Hill Brow Bucks Horn Oak Brockenhurst Malshanger Whitenap Ramsdell Hatherden Valley Park Heckfield Court Corner Wheatley Funtley Whitsbury East Hill The Soke Eversley Cross Timsbury Gunville Bagmore East Aston Hook Park Estate Bedhampton Exton Redlands Swampton Newfound Stoner Hill Sladen Green Lopcombe St Mary's Woolton Hill Fulflood Bitterne Park Bishop's Sutton Emery Down Clanville Holybourne Bentley Forest Corner Bunstead Winslade Privett Whitehill Pennington Lowford North Poulner Boorley Green Leckford Popham Cricket Hill Park Gate Portsmouth Little Hoddington Micheldever Lepe Clayhall East Stratton Winklebury Bleak Hill Newton Stacey Farnborough Church Oakley Roughdown North Charford Lower Common Burley Street Halterworth Fordingbridge Winchester Brambridge Coxford Buckskin Lyde Green Stonyford West Meon Woodlands Lower Green Selborne Westley Hyde Wickham Common Little Posbrook Causeway Upper Burgate Brown Heath Hounsdown Wellow Wood Hinton Ampner Longparish Warsash Swaythling Spanish Green Cuckoo Bushes Frogmore Fritham Woodmancott North Houghton West Wellow Mount Pleasant