Radio Advertising in Bacton

Get in touch

Radio Station Advertising in Bacton

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in HR2 0?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Bacton?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Bacton, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in HR2 0. 

We cover Bacton (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Munderfield Stocks Little Hereford Marlow Cross Llyde Callow How Caple Adforton Auberrow Portway Crumpton Hill Newlands Cock Gate Ocle Pychard Mortimer's Cross Turkey Tump Dorstone Burcher Headland Staunton on Arrow The Broad Pict's Cross Ladyridge Chance's Pitch Sollers Dilwyn Cophill Huntington Stansbatch Canon Pyon Covender Hunderton Beggars Ash Almeley Wootton Westbrook Leysters Weston Broad Oak Lucton Hampton Bishop Clencher's Mill Harewood End Little Doward Holme Marsh Lea Line Monnington on Wye Shelwick Hill Gate Byford Woonton Upper Wootton Field's Place Eastnor Howle Hill Dorstone Greenhill Upper Marston Callowside Dinedor Camp Abbey Dore Shenmore Upper Wellington Hom Green Pencombe Marston Stannett West Lydiatt Headbrook Sutton St Michael White Stone Buckton Vowchurch Bartestree Crossway Lower Broxwood Stockton Larport Pen-y-Park Brinsop Common Tyberton The Moors Welsh Newton Llanrothal Hope Mansell Trelough Common Hill Little Gorsley Llanrosser Ford Middleton on the Hill Sutton Lakes Sallys Twyford Common Orleton Common Treaddow Bromsash Walford Newton Upper Maes-coed Eardisland Little Tarrington Deerfold Tidnor Westhide Todding New Town Fownhope Sapey Common Upper Breinton Welsh Bicknor Lower Southfield Bowley Town Bagwyllydiart Litmarsh King's Pyon Munderfield Row Ullingswick Poolpardon Pontshill Marsh Kingstone Three Crosses Bradlow Three Ashes Much Dewchurch Hill Hole Wormelow Tump Tillington Common Stoke Prior Monmarsh Snodhill Trereece Kinnersley Bromyard Kingstone Luston Meadow Green Belmont Hopley's Green Linton Upper Lye Wynn's Green Lyde Cross Coxall Brimfieldcross Llanveynoe Lower Hergest Little Brampton Nokelane Head Fawley Chapel The Wymm Knill Goose Pool Eastwood Callow Marsh Brimfield Peterchurch Aymestrey Crossway Dukes Red Rail Aconbury Pencraig Crizeley Hope under Dinmore Sandyway Jug's Green Hill-field Aylestone Hill Breinton Common Shawl The Riddle Hales Wood Coldharbour Colwall Green Penguithal Aston Crews Newton Wayend Street Garway Weston under Penyard Hardwicke Dulas Preston on Wye Dodmarsh Prior's Frome Broad Green Ruxton Green Kingswood Cobhall Common Wacton Stagbatch Ashfield Kimbolton Westmoor Waller's Green Wetmore Brampton Bryan Stanford Bishop Woodbrook Woonton Ash Wofferwood Common Moreton on Lugg Putley Green Garway Hill Ivington Cockyard Little London Little Merthyr Brookfield Tumpy Lakes Veldo Merrivale Poolmill Ailscroft Putley Common Coddington Swinmore Common Downton on the Rock Shutton Byton Bobblestock Carey Pencoyd Bishops Frome Woonton Leinthall Starkes Ashley Moor Byford Common Wellington Heath Wellington Vowchurch Common Kivernoll Brierley Brilley Lugg Green Hope's Rough Kenchester Brelston Green Canon Frome Enmore Field Horseway Head Ganarew College Hill The Forge Trolway Thruxton Upper Hergest Marlas Dilwyn Arrow Green Castle Frome Portway Biddlestone Stoke Lane Urishay Common Lower Bullingham Archenfield Munstone Much Birch Coughton Bringsty Common Didley Baysham Linton Hill Upper Grove Common Hamnish Clifford Hungerstone Millhalf Bycross Wylde Woolhope Cockshoot Pontshill Combe The Fording Foxley Bacton Glewstone Sellack Boat Wormbridge Common Kynaston Tedstone Delamere Trumpet Howton Lower Welson Pen-allt Foy Walford Stretford Court Hurstley Limebrook Park Gate Burrington Venn's Green Flaggoners Green Ridgeway Cross Putley Broadway Lands Lawton Pow Green Easthampton Bringewood Forge Westhope Newtown Marlbrook Ledbury Crick's Green Allensmore Bradnor Green Moccas Newton Lower Harpton Weirend Ryelands Lingen Letton High Lane Upper Egleton Birtley Pikestye Wilson Colwall Stone Amberley Falcon Marden Middleton Little Marcle Trewen Shucknall Edwyn Ralph Ryeford Newton Farm Shirl Heath Sarnesfield The Vauld Rotherwas Moreton Jeffries Rowlestone Evesbatch Maund Bryan Winter's Cross Dancing Green Almeley Newtown Wynds Point Lyne Down Fromington Ewyas Harold Priory Wood Upper Welson Saffron's Cross Newton Bellamore Hawkersland Cross Lulham Archenfield Crozen Wootton Urdimarsh Upcott Bridge Sollers Weston Beggard Lugwardine Weobley Marsh Brockmanton Hales Bank Aston Whitchurch Donnington Kerne Bridge Grendon Bishop Sutton Marsh Brampton Abbotts The Cleaver Norbridge Mordiford Michaelchurch Goodrich Moor Park Pipe Aston Bredward Bishon Common The Weaven Leysters Pole Evendine Totnor Whitton Mansel Lacy Hendre Symonds Yat Canon Bridge Munsley Fiddler's Green Putson Withington Marsh Birley Rudhall Pen-pwll-sond Upper Hamnish Staplow Loxter Leinthall Earls Nextend Lower Wootton Bowley Lane Kilpeck Upper Kinsham Walker's Green Stapleton Beavan's Hill Sellack The Heath Upper Buckenhill Lower Burton Rodd Clock Mills Lower Grove Common Green Lane Bull's Hill Bosbury Pudleston Combe Moor Burghill Whitney-on-Wye Wormbridge Brinkley Hill Winnal Byton Hand Thornbury Bullinghope Dinedor Cross Lower Maes-coed Stretton Grandison The Bage Bromyard Downs Stanley Hill Kinton Munsley Green Durlow Common Hartleton Wilton Upper Hardwick Aylton Ongar Street Bicton Leys Hill Docklow Mansell Gamage Credenhill Bodenham Bank Even Pits Holmer Colwall Bleak Acre Tretire Old Country Phocle Green Preston Wynne Kymin Orleton Pembridge Lower Hardwick Parkway Batchfields Staunton on Wye Wellington Marsh Yarpole Dinedor Monkland Moorfields Stockingfield Ruxton Cold Green Huntington Lower Lye Perrystone Hill Michaelchurch Escley Brilley Mountain Humber Elms Green Buckcastle Hill Barton Court Stowfield Gilfach Greytree Bolstone Tarrington Common Much Cowarne Merbach Meer Common Lea Swainshill Hinton Stoke Cross Upper Town Richards Castle Peterstow Little Hill Mahollam Lyonshall Shelwick Green Winforton Middle Maes-coed Stocking Lower Egleton Wyson Ridge Hill Moorhampton Burley Gate Llangarron Eaton Bishop Grafton Cholstrey Hillhampton Pixley Burmarsh Sollers Hope Yatton Old Gore Mathon Little Cowarne Bailey Lane End Upton Crews Leominster Yazor Portway Hildersley Elton's Marsh Norton Wood Letton Broomy Hill Ludstock Bodenham Stretton Sugwas Symonds Yat West Hatfield Dormington Comberton Rushall Upper Colwall Cusop Lower Green Sunset Birchend King's Acre Elton Isle of Rhea The Hundred Tillington Stony Cross Halmond's Frome Walterstone Yarkhill Llanwarne Old Wharf Woods Eaves Upperton Ashperton Lower Buckenhill Grittlesend Acton Green Bircher Ashton Hagley Titley Little Birch Ballingham Hill Ryelands Orcop Goodrich Cross Strangford Aston Ingham Bridstow Nupton Storridge Calver Hill Red Hill Rowland's Green Brinsop Haven Pool Head Hoarwithy Longtown Eau Withington Sapey Bridge The Leys Brockhampton Haven Grantsfield Scotland Bank Withington Edvin Loach Hyde Ash Holywell Tupsley Panks Bridge Netherton Wormsley St Weonards Clouds Crowmoor Lower Town Ledicot Stretford Brobury Checkley Hereford Clehonger Weobley Kington Ledgemoor Kerry's Gate Moorcot West Town Moorend Cross King's Caple Chickward Portway Sugwas Pool Newman's Place Catley Southfield Stowe Ebnall Crow Hill St Owen's Cross Westfield Streamford Ballsgate Common Elmdale Wolferlow Marston Perton Eign Hill Walterstone Common Ross-on-Wye Floodgates Grendon Green Little Dewchurch Welsh Newton Common Winnal Common Llangrove Franklands Gate Knapton Green Overross Willersley Felton Hill of Eaton Bowley Norton Canon Hole-in-the Wall Lower Bearwood Great Brampton Fine Street Stoke Lacy Common Bach Llandinabo Turnastone Stretford Lower Todding Llancloudy Alder's End Lower Kinsham Whitbourne Craswall Nutfield Aulden Bredenbury Little Garway Adley Moor Rhydspence Little Common Gorsley Common Eaton Stony Cross Kingsfield Whitechurch Maund Pontrilas Tudorville Baron's Cross Acton Beauchamp The Marsh Clodock Stoneyard Green Bodenham Moor Preston Marsh Linley Green Brick End Kentchurch Parkway Rodd Hurst Whyle Old Forge Great Doward Blakemere Cradley Cornett St Margarets Bush Bank Ham Green Upper Dormington Upper Hill Yarsop Bartonsham Woolhope Penrhos Wood End Welshman's Lane Collington The Parks Altbough Holme Lacy Wigmore Bearwood Widemarsh Uphampton Westfields Leintwardine White Cross Golder Field Luntley Lower Breinton Hegdon Hill Madley Newton Wharton Becknell King's Thorn Much Marcle Tedstone Wafer Crocker's Ash Cabal Risbury Waterloo Rushock Tarrington Clifford Barrelhill Green Steen's Bridge Birchall Shobdon Pipe and Lyde Newtown Bredwardine Green Crize Netherton Kingsland Ballingham Stoke Edith Eyton Eardisley Upper Lyde Blackmarstone Cobnash Lewis Wych Broadmoor Common Claytons West Hill Pentre-Jack Monkhide Orcop Hill Nunnington New Street Portfields White Rocks Bishopstone Lower Rabber Ruckhall Upton Bishop Stony Cross Five Bridges Sutton St Nicholas The Knapp Logaston Fromes Hill Moreton Marstow / Llanmartin Upper Sapey Upper Broxwood Flintsham Nash