Radio Advertising in Kinton

Get in touch

Radio Station Advertising in Kinton

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in SY7 0?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Kinton?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Kinton, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in SY7 0. 

We cover Kinton (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Lower Hardwick Brobury Castle Frome Vowchurch Common Bodenham Brilley Wellington Heath Winforton Bacton Moreton on Lugg Bartestree Llanveynoe King's Thorn Hatfield Lower Rabber Hegdon Hill Green Crize Newton Aylton Risbury Brinsop Common Bleak Acre Haven Bishon Common Docklow The Forge Upper Marston Kingswood Woonton Cobnash Strangford Bicton Whitbourne Brelston Green Trolway Edvin Loach Bull's Hill Whitton Upper Buckenhill Trumpet College Hill Westhide The Weaven Bircher Trewen Kinton Walterstone Common Lea Crick's Green Great Brampton Urishay Common Cobhall Common Sutton St Michael Newton Pembridge Holywell Lower Breinton Evesbatch Leinthall Earls Kington Stocking Hunderton Park Gate Haven West Lydiatt Orleton Crumpton Hill Tretire Sellack Monkhide Stretford Totnor Kymin Hales Bank Lower Hergest Westhope Stapleton Little Birch Greytree Little Merthyr Bullinghope Colwall Green Lower Wootton Mansel Lacy Munstone Catley Southfield Upper Hill Sutton Lakes Pool Head Ruckhall Old Gore Little Hereford Clehonger The Knapp Goodrich Brierley Elton Hill Gate Headland Upper Kinsham Tudorville Westmoor Eastnor Upper Breinton Thruxton Upperton Shirl Heath Upper Hergest Orcop Brampton Abbotts Stoke Edith Weirend Parkway Hardwicke Winnal Leysters Three Ashes Kimbolton Letton Willersley Broad Oak Shenmore Wigmore Upper Hamnish Kingstone Norton Wood Bush Bank Woolhope Byton Hand Tedstone Delamere Upper Wellington Rowland's Green The Bage Burmarsh Bellamore Panks Bridge Ashley Moor Upper Lye Dancing Green Checkley Hyde Ash Sandyway Allensmore Lingen Upper Colwall Marlow Beavan's Hill Linley Green Elmdale Bridstow St Margarets Phocle Green Bycross Even Pits Ryeford Stoke Lacy Barrelhill Green Stansbatch Headbrook Middle Maes-coed Dormington Ashperton Newtown Eign Hill Upper Egleton Tillington Five Bridges Shobdon Wellington Marsh Stanford Bishop Turnastone Broad Green Huntington Pict's Cross Garway Putley Green Common Bach Stoke Prior Tyberton Lower Harpton Ross-on-Wye Aymestrey Bobblestock Birley Lucton Whitchurch Ford Meer Common Sellack Boat Stretford Court Birchall Limebrook Newton Farm Rodd Hurst Fromes Hill Dinedor Camp Kerry's Gate Overross Ledbury Woonton Kinnersley Little Garway Ham Green Ledicot Ongar Street Hopley's Green Little Cowarne Golder Field Newton Edwyn Ralph Flaggoners Green Upcott Biddlestone Crossway Old Forge Ocle Pychard Whitney-on-Wye Coughton Portway Aulden Sapey Common Withington Wellington Wilson Hawkersland Cross Calver Hill Lower Burton Eaton Walford Lea Line Dilwyn Pontshill Eau Withington Priory Wood Little Doward Nokelane Head Ballingham Hill Red Hill Yarsop White Cross Sutton St Nicholas Staunton on Wye Sallys Belmont Carey Grendon Green Upper Lyde Preston on Wye Three Crosses Upper Town The Marsh Tarrington Ryelands Nutfield Merbach Archenfield King's Pyon Bowley Town Swainshill Snodhill Tedstone Wafer Hagley Welshman's Lane Netherton Leysters Pole Poolmill Elms Green Yarpole Bolstone Bishops Frome Poolpardon Brockhampton Sollers Dilwyn Newlands Portway Crow Hill Kynaston Birchend Portway Stony Cross Preston Wynne Hurstley Little Tarrington Cross Llyde Lugg Green Rotherwas Aston Ingham Newton Much Marcle Easthampton Altbough Lower Todding Rudhall Little Gorsley Donnington Bringsty Common Kilpeck Ryelands Moreton Lewis Wych Newtown Crocker's Ash Pencoyd Bodenham Bank Chickward Hill-field Vowchurch Clock Mills Welsh Newton Common Walker's Green Linton Preston Marsh Glewstone Lower Town Pontshill Marsh Stoneyard Green Weston Marlbrook Bagwyllydiart Whyle Ledgemoor Cholstrey Ludstock Waller's Green Linton Hill Bartonsham Woonton Ash Bromsash Bearwood Wood End Canon Frome Little Dewchurch Putley Lower Buckenhill Buckcastle Hill Alder's End Colwall Stone Old Country Turkey Tump Michaelchurch Escley Hungerstone Little Hill Shutton Burley Gate Larport Hales Wood Netherton Pencombe Marden High Lane Franklands Gate Hillhampton Ivington Upper Sapey Stowfield West Hill Much Cowarne Field's Place Letton Clifford Saffron's Cross Knapton Green Fownhope Leys Hill Brimfieldcross Thornbury Wayend Street Stretton Grandison Lyonshall Tumpy Lakes Buckton Wynds Point Auberrow Lyde Cross Cold Green Weobley Marsh Logaston Ruxton Byford King's Caple Felton Cophill Ashton Callow Maund Bryan Lower Southfield Barton Court Portway Wofferwood Common Pikestye Ridgeway Cross Putley Common Grantsfield Stoke Cross Wylde Ladyridge Chance's Pitch Coldharbour Gorsley Common Mathon Hole-in-the Wall Lower Bullingham Wormbridge Llangarron Llanwarne Canon Pyon Crizeley Sarnesfield Yatton Brimfield Grittlesend Upper Hardwick Horseway Head Lower Broxwood Kivernoll Ruxton Green The Leys Burrington Eastwood Broomy Hill Symonds Yat White Rocks Enmore Field Llancloudy Shelwick Green Hamnish Clifford Westfield Lower Maes-coed Didley Covender Pen-y-Park Rushall Stony Cross Stoke Lane Lower Lye Goose Pool Holmer Crozen Batchfields Mortimer's Cross Norbridge Dulas Mahollam Ballsgate Common Elton's Marsh Lyne Down Leinthall Starkes King's Acre Moorhampton Bredenbury Clodock Symonds Yat West Hope under Dinmore Putson Todding Bishopstone Cabal Madley Westbrook Credenhill Lower Grove Common Lugwardine Munderfield Row Greenhill Foxley Bridge Sollers Shucknall Hoarwithy Bowley Lane Sunset Kentchurch Kerne Bridge Steen's Bridge Brinkley Hill Pencraig Weston Beggard Baysham Newton Titley Rushock Llandinabo Hom Green Ailscroft Stretton Sugwas New Town Michaelchurch Treaddow Pipe Aston Almeley Craswall Nextend Ballingham Humber Foy Howle Hill Winnal Common New Street Almeley Wootton The Cleaver Eyton Wharton Llangrove Kingsfield Lower Green Burghill Callow Marsh Rodd Abbey Dore Monmarsh Yazor Wormsley Acton Green Lawton Dorstone Crossway Marstow / Llanmartin The Hundred Welsh Newton Perton Sutton Marsh Becknell Colwall Woods Eaves Cusop Brockmanton Holme Lacy Moor Park Upper Broxwood Stagbatch Mordiford Leintwardine Knill Pontrilas Little Marcle Upton Crews Wormbridge Common Orleton Common Hartleton West Town Marston Kingstone Portfields Swinmore Common Leominster Garway Hill Moorend Cross Brilley Mountain Munsley Eardisland Middleton Old Wharf Tidnor Rowlestone Howton Pixley Scotland Bank The Wymm The Riddle Waterloo Luntley Stony Cross St Owen's Cross Byton Flintsham Newman's Place Stowe Arrow Green Moorfields Much Dewchurch Mansell Gamage Sollers Hope Red Rail Woolhope Cockshoot Penrhos Hereford Upper Dormington Comberton Bromyard Downs Upper Grove Common Wetmore Bringewood Forge Dinedor Cross The Heath Breinton Common Brookfield Aconbury Millhalf Lower Kinsham Clouds Hendre Collington Twyford Common Llanrosser Bradlow Nupton Ewyas Harold Stockton White Stone Trereece Cockyard St Weonards Fiddler's Green Goodrich Cross Monkland Aston Crews Ullingswick Ganarew Peterchurch Acton Beauchamp Yarkhill Isle of Rhea Little London Woodbrook Stockingfield Grafton The Fording Downton on the Rock Ridge Hill Deerfold Grendon Bishop Rhydspence Combe Kenchester Tarrington Common Harewood End Pipe and Lyde Dinedor Common Hill The Broad Urdimarsh Jug's Green Moreton Jeffries Eaton Bishop Veldo Much Birch Byford Common Streamford Hill Hole Beggars Ash Combe Moor Little Brampton How Caple Great Doward Hinton Tillington Common Staplow Newtown Munsley Green The Vauld Winter's Cross Nunnington Aston Walford Dorstone Richards Castle Canon Bridge Wolferlow Shelwick Walterstone Wynn's Green Callowside Lower Welson Wacton Kingsland Pudleston Litmarsh Perrystone Hill Claytons Llanrothal Withington Marsh Cradley Wyson Parkway Widemarsh Hill of Eaton Moccas Prior's Frome Longtown Ashfield Upper Welson Fawley Chapel Upton Bishop Pow Green Amberley Floodgates Durlow Common Bradnor Green Broadway Lands Hope's Rough Dodmarsh Orcop Hill Stretford Huntington Bodenham Moor Loxter Eardisley Coxall Munderfield Stocks Upper Wootton Lower Egleton Fromington Gilfach Lulham Upper Maes-coed Shawl Fine Street Halmond's Frome Peterstow Bredwardine Bowley Weston under Penyard Adley Moor Merrivale Crowmoor Green Lane Pen-pwll-sond Holme Marsh Pen-allt The Parks Weobley Bredward Luston Moorcot Westfields Birtley Trelough Meadow Green Hildersley Lower Bearwood Archenfield Marlas Nash Cornett Brick End Wootton Blackmarstone Wormelow Tump Hampton Bishop Marston Stannett Broadmoor Common Clencher's Mill Pentre-Jack Little Common Hope Mansell Penguithal Burcher Evendine Sapey Bridge Stanley Hill Coddington Tupsley Staunton on Arrow Bailey Lane End Falcon Wilton The Moors Aylestone Hill Norton Canon Blakemere Cock Gate Brinsop Venn's Green Middleton on the Hill Bosbury Baron's Cross Adforton Uphampton Ebnall Storridge Monnington on Wye Welsh Bicknor Sugwas Pool Whitechurch Maund Bromyard Dukes Brampton Bryan