Radio Advertising in Linley Green

Get in touch

Radio Station Advertising in Linley Green

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in WR6 5?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Linley Green?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Linley Green, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in WR6 5. 

We cover Linley Green (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Little Tarrington Wofferwood Common Easthampton Pikestye Brelston Green Claytons Edwyn Ralph Cholstrey Common Hill Stony Cross Clehonger Weobley Pipe Aston Dodmarsh Ashfield Brampton Bryan Crozen Lower Wootton Orcop Hill Cabal Walker's Green Meer Common Field's Place Pudleston New Town Poolmill Rudhall The Leys Shucknall Nextend Parkway Ryelands Sunset Clencher's Mill Lower Town Hegdon Hill Park Gate Cobhall Common Upperton Putley Millhalf The Bage Pontshill Bull's Hill Baron's Cross Veldo Madley The Heath Tillington Common Bredwardine Cold Green Little London Kivernoll Woolhope Cockshoot Cornett Westhope Eyton Golder Field The Forge Munsley Crossway King's Thorn Stowfield Deerfold Haven Lucton Leysters Lower Bullingham Byford Common The Hundred Brookfield Dancing Green Nokelane Head The Fording Upper Wellington Leominster Ruxton Totnor Newton Adforton Rhydspence Llanwarne Covender Bromyard White Rocks Ford Brick End Uphampton Turkey Tump Widemarsh Stocking Upper Hill Lower Green Holmer Cusop Yarpole Didley Stretford Wormsley Batchfields Whitbourne Tidnor Edvin Loach Brilley Mountain Stoke Cross Aylton Luntley Little Marcle Hatfield Lulham Adley Moor Upper Welson The Cleaver Upper Grove Common Tudorville Biddlestone Calver Hill Grendon Green Tedstone Wafer Foy Ham Green Hales Wood Callowside Fawley Chapel Newton Brobury Winter's Cross Becknell Hill-field Venn's Green Larport Moreton Jeffries Linley Green Dulas Allensmore Putley Common Yazor Meadow Green Little Garway Monkland Knill Pool Head Fromes Hill Kerry's Gate Monnington on Wye Carey Rodd Hurst Bobblestock Weston under Penyard Aymestrey Lugwardine Munsley Green Dormington Clifford Little Hereford Burley Gate West Town Jug's Green Upper Colwall Michaelchurch Lower Bearwood Hartleton Sellack Boat Barrelhill Green Pencraig Aston Crews Pict's Cross Steen's Bridge Woolhope Castle Frome Litmarsh Lower Hardwick Grittlesend Rushall Ebnall New Street Wellington Wellington Heath Craswall Cophill Welshman's Lane Hereford Sutton Lakes Shirl Heath Brockhampton Titley Old Country Wacton Loxter West Hill Merrivale Trolway Whitchurch Hungerstone Turnastone Michaelchurch Escley Little Birch Winforton Aston Ingham Checkley Belmont Old Forge Upper Kinsham Little Common Fiddler's Green Ballingham Hill Whitton Ullingswick Lugg Green Luston Canon Bridge Woonton Ash Wigmore The Vauld The Knapp Sutton St Michael Mansel Lacy Preston Marsh Arrow Green St Owen's Cross Woonton Stoke Lane Preston Wynne Pontshill Marsh Llanrothal Mathon Hendre Grafton Ledicot Dorstone Bearwood Portway Much Marcle Bowley Town Trereece Hagley Elmdale Walford High Lane Sarnesfield Fromington Pembridge The Weaven Archenfield Bailey Lane End Hope under Dinmore White Cross Ledgemoor Nupton Ashley Moor Nutfield Hill of Eaton Portfields Staunton on Arrow Lower Harpton Newton Ongar Street Hom Green Symonds Yat Broad Green Halmond's Frome Upper Marston Aconbury Winnal Common Wynn's Green Even Pits Perrystone Hill Marlbrook Walterstone Common Birley Norbridge Sallys Aulden Crick's Green King's Pyon Colwall Phocle Green Pontrilas Three Ashes Richards Castle Gorsley Common Sutton St Nicholas Stretton Grandison Kerne Bridge Leys Hill Brilley Grantsfield Wormelow Tump Chickward Clodock Hillhampton Pen-allt Bishops Frome Colwall Green Lower Maes-coed Kingstone Little Doward Birchall Orleton Ballsgate Common Leysters Pole Hope Mansell Cradley Hill Gate Westhide Welsh Newton Common Broad Oak Tumpy Lakes Bartonsham Ailscroft Shutton Pencoyd Norton Canon Peterchurch Altbough Elton Upper Wootton Stanley Hill Red Rail Bush Bank Dilwyn Callow Marlow Beggars Ash Bodenham Moor Bolstone Stockton Broomy Hill Foxley Birchend Bradnor Green Crocker's Ash Upper Hamnish Buckton Gilfach Ridge Hill Llangarron Pipe and Lyde Nunnington Wetmore Rowland's Green Kington Stapleton Bodenham The Marsh Kenchester Ledbury Fine Street Clouds Newton Upper Egleton Wellington Marsh St Weonards Much Birch Hampton Bishop Archenfield Westfield Howton Mortimer's Cross Sellack Bridstow Collington Brampton Abbotts Tupsley Almeley Kingsfield Donnington Upper Town Elms Green Leinthall Starkes Glewstone Leinthall Earls Alder's End Marden Little Cowarne King's Acre Stoke Edith Perton Wharton Hyde Ash Ashton Burghill Blackmarstone Goose Pool Ashperton Little Merthyr Upton Crews Linton Bellamore Newton Middleton Wootton Mahollam Eardisley Stretton Sugwas Brinkley Hill Storridge Lower Breinton Longtown Peterstow Portway Bacton Welsh Bicknor Horseway Head Prior's Frome Middleton on the Hill Hunderton Newtown Moorhampton Burmarsh Ivington Mordiford Munderfield Row Catley Southfield Great Doward Lea Franklands Gate Kentchurch Hurstley Bowley Lane Bodenham Bank Hinton Woodbrook Bringewood Forge Flintsham Upton Bishop Netherton Stoke Prior Lower Todding Brierley Westfields Baysham Coxall Panks Bridge Kingsland Floodgates Lower Southfield Overross Eastnor Kinton Old Gore Abbey Dore St Margarets Newman's Place Little Dewchurch Holme Lacy Tedstone Delamere Lewis Wych Canon Pyon Portway Kinnersley Ewyas Harold Bridge Sollers Lower Egleton Llangrove Eaton Bishop Lower Burton Newton Farm Coldharbour Llancloudy Dorstone Tyberton Weston Beggard King's Caple Limebrook Dinedor Upcott Barton Court Elton's Marsh Strangford The Parks Llanveynoe Kingstone Moreton on Lugg Kimbolton Sollers Dilwyn Byton Hand Grendon Bishop Crossway Llanrosser Orcop Lea Line Maund Bryan Crow Hill Little Brampton Upper Hardwick Tarrington Upper Sapey Ladyridge Three Crosses Lyonshall Wylde Sapey Common Moor Park Welsh Newton Combe Moor Preston on Wye Brimfield Auberrow Kynaston Bringsty Common Common Bach Bromsash Vowchurch Common Vowchurch Swinmore Common Brinsop Bishon Common College Hill Wynds Point Treaddow Stretford Headbrook West Lydiatt White Stone Ocle Pychard Ballingham Lower Welson Yarsop Breinton Common Brinsop Common Parkway Middle Maes-coed Rowlestone Ruxton Green Blakemere Lyne Down Dukes Putley Green Brockmanton Yarkhill Upper Maes-coed Coughton Upper Lye Moorcot Broadmoor Common Eign Hill Scotland Bank Wormbridge Sugwas Pool Merbach Knapton Green Falcon Rodd Shawl Penrhos Brimfieldcross Streamford Hill Hole Crizeley Bromyard Downs Goodrich Cross Poolpardon Lower Lye Comberton Huntington Tillington Woonton Amberley Lower Kinsham Munstone Greenhill Monkhide Downton on the Rock Ludstock Thornbury Flaggoners Green Withington Marsh Hoarwithy Dinedor Camp Sollers Hope Symonds Yat West Priory Wood Urishay Common Pen-y-Park Stansbatch Eastwood Newtown Huntington Buckcastle Hill The Wymm Hawkersland Cross Stony Cross Lower Rabber Munderfield Stocks Wyson Little Hill Enmore Field Orleton Common Risbury Shenmore Burcher Monmarsh Holywell Little Gorsley Marlas Moreton Stanford Bishop Snodhill Felton Almeley Wootton Stretford Court Pentre-Jack Stowe Portway Cock Gate Logaston Humber Crowmoor Waterloo Shelwick Colwall Stone Trumpet Stagbatch Hamnish Clifford Moccas Bicton Ryelands Whyle Lingen Marston Stannett Clock Mills Bowley Upper Hergest Putson Walford Combe Isle of Rhea Acton Green Moorend Cross Bredenbury Bosbury Dinedor Cross Beavan's Hill Rotherwas Letton Hales Bank Shelwick Green Wilton Whitechurch Maund Howle Hill Trewen Waller's Green Hildersley Winnal Eardisland Byford Yatton Letton Llandinabo Kilpeck Kymin Bleak Acre Aylestone Hill Staunton on Wye Whitney-on-Wye Kingswood Urdimarsh Trelough Withington Cockyard Bartestree Crumpton Hill Newlands Newtown Wayend Street Mansell Gamage Green Crize Hardwicke Upper Breinton Garway Hill Bradlow Broadway Lands Bullinghope Much Cowarne Twyford Common Durlow Common The Broad How Caple Callow Marsh Stoneyard Green Canon Frome Ross-on-Wye Tarrington Common Wormbridge Common Pen-pwll-sond Westbrook Hope's Rough Pixley Upper Lyde Hopley's Green Lyde Cross Docklow Netherton Lower Broxwood Weston Bredward Pencombe Leintwardine Saffron's Cross Penguithal Evendine Pow Green Evesbatch Bircher Wolferlow Upper Broxwood Stony Cross Staplow Bishopstone Norton Wood Sapey Bridge Great Brampton Lower Grove Common Coddington Wood End Birtley Marstow / Llanmartin Nash Aston Wilson Lower Hergest Greytree Swainshill Hole-in-the Wall Linton Hill Stoke Lacy Tretire Green Lane Willersley Eaton Shobdon Ryeford Red Hill Fownhope Rushock Lower Buckenhill Acton Beauchamp Harewood End Walterstone Stockingfield Garway Weirend Holme Marsh Todding Westmoor Cross Llyde Chance's Pitch Bagwyllydiart Byton The Moors Ganarew Much Dewchurch Moorfields Goodrich Eau Withington Cobnash Sandyway Upper Buckenhill Burrington Ridgeway Cross Weobley Marsh Sutton Marsh Thruxton Headland Woods Eaves Old Wharf Marston Haven Five Bridges Ruckhall Bycross Credenhill Upper Dormington The Riddle Lawton