Radio Advertising in Hinxworth

Get in touch

Radio Station Advertising in Hinxworth

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in SG7 5?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Hinxworth?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Hinxworth, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in SG7 5. 

We cover Hinxworth (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Munden Bulstrode Pin Green Park Street South Mimms Cold Christmas Stapleford Cumberlow Green Green Street Puckeridge Long Marston Fields End Cromer Mardleybury Cole Green Labby Green Albury End Chapel Croft Walkern Furneux Pelham Moneyhill Warren's Green Pouchen End Ardeley Wood End Poplars Paynes End Ayot St Lawrence Carpenders Park Tring Throcking Church End Digswell Snailswell Holwell Bentley Heath Sherrardspark Kinsbourne Green West Hyde Frogmore Hudnall Nash Mills Abbots Langley Green End Patchetts Green Rye Park Hitchin Cromer Hyde Cheapside Norton Roe Green Roe End Northchurch Knebworth Levens Green Kemprow Church End Gosmore Kings Langley Sandon Moor Park Harmer Green Clothall Common South Hatfield Ganwick Corner Cadwell Ashbrook Bower Heath Coleman Green Ballingdon Bottom Kimpton Mackerye End Redbourn Ellenbrook Piper's End King's Walden Green Tye Meesden Hudnall Corner Chells Manor Mangrove Green Willian Great Hormead Smallford Charlton St Paul's Walden Micklefield Green Babbs Green Leavesden Green St Albans Buntingford Nast Hyde Oxlease Shenley Bramfield The Flints Broadgreen Wood Batlers Green Temple Dinsley Walnuttree Green West Watford Little Berkhamsted Nup End Green Braughing Friars Oaklands Monks Green Mill End Birchwood Sleapshyde Trims Green Wakeley Cuffley Tonwell Bishop's Stortford Patmore Heath Counters End Heronsgate Little Gaddesden The Ryde Bury End Gubblecote Felden Ware Belsize North Mymms Bernards Heath Royston Clapgate Childwick Bury Digswell Park Sopwell Stanborough Harpenden Flaunden Newtown Westwick Row Helham Green Nether Street Newsells Little Hormead Graveley Codicote Bottom Rickmansworth Symonds Green Thorley Houses Clothall Shenleybury Chapmore End Todd's Green Much Hadham Ridge Old Hatfield Eastbury Purwell Epping Green Codicote New Greens Patient End Maple Cross Kingswood Croxley Green Hatfield Hyde Hickman's Hill Wellpond Green Hertford Heath Rosedale Napsbury Markyate The Folly Gilston Blackmore End Dassels Lea Valley Puttenham Handside Lower Titmore Green Highfield East End Bull's Green Hoddesdon Perry Green Kelshall Bushey Heath Church End Benington Broad Colney West End Redhill Reed Sacombe Green Ashwell Braughing Newhall Green New Mill Woolmer Green Slip End Park Corner Dudswell Waterdale Spitalbrook Holywell Rossway Park Wilstone Haldens High Cross Ashwell End Westland Green Cradle End Chipping Wilstone Green Chipperfield Cokenach Peters Green Rableyheath Potters Crouch Deacons Hill Marshalls Heath Bovingdon Tyttenhanger Chorleywood Baldock Borehamwood Marshmoor Panshanger Ansells End Piccotts End Whitwell Black Green Apsley Jersey Farm Clay End Datchworth Green Ayres End Wandon End Hatching Green Oakfield Little Wymondley Colliers End Hunsdon Widford Napsbury Park Roestock Gorhambury Northaw Valley Stocking Pelham Gustard Wood Nobland Green Boxmoor Little Hadham Flamstead End Adeyfield Hall's Green Wildhill Therfield Bamville Wood Corner Hall New Town Pottersheath South-end Langleybury Woodcock Hill Caldecote Langley Bottom New Ground The Swillett Mill End Bury Green Youngsbury St Stephens Hadham Cross Rucklers Lane Dane End Sandridge Trowley Bottom Hebing End Ickleford Kitts End Perry Green Danesbury Luffenhall Allen's Green Church End Cooper's Green Barwick Bricket Wood Wymondley Bury Kettle Green Southern Green Pirton Standon Green End Westmill Berkhamsted Bragbury End Woodside Batchworth Heath Jockey End The Rookery Stanstead Abbotts Chorleywood West Cheshunt Titmore Green Tower Hill Little Heath Haultwick Meriden Hartham Sergehill Warners End Welham Green Westbrook Hay Lincoln Hill Sarratt Bottom Sacombe Grovehill Garston High Wych Weston Fiddler's Hill Elstree Howe Green Hare Street Hoo End West Leith Fishers Green Tring Wharf Nettleden Nasty Little Almshoe Anstey Bedmond Great Gaddesden Presdales Whempstead Bromley Baker's End Birch Green Cupid Green Hunsdonbury Well End Waltham Cross Crabbs Green Hitchin Hill Hertford Cherry Green Ringshall Great Offley Nuthampstead Broxbourne Lower Green Norcott Hill Loudwater Aldbury Water End Ley Green Appspond Hockerill Bennetts End Stevenage Bayford Flamstead Sawbridgeworth Rusling End Colney Heath Bulbourne Wormleybury Westmill Woodside Goff's Oak St Margarets Turnford Rushden Hook's Cross Standon Hunton Bridge Easthall The Willows Hatfield Garden Village Commonwood Brent Pelham Northaw Broadwater Hay Green Wyddial Bury Green Smith's End Woollensbrook Aston Green End Chandler's Cross Holdbrook Reed End Gadebridge Letchmore Heath Newnham Barley Bendish Watton at Stone Wheathampstead Hammond Street Puttock's End Datchworth Bengeo Pine Hurst Wallington Lilley Roe Green Shaftenhoe End Chells Old Bricket Wood Hailey Hay Street Mill Green Brickendon Brook End Little Offley Chiswell Green Barwick Ford Hexton Little Tring Burge End Cottered Hall Grove Rooks Nest Peartree Green End Broken Green Washall Green Buckland Winkwell Tewin Hertingfordbury East End Green Cockernhoe Chorleywood Bottom Hogpits Bottom Thorley Street Welwyn Damask Green Moor Green Batford Old Knebworth Wormley Brookmans Park Lower Woodside How Wood Lucas End Thundridge Friar's Wash Welwyn Garden City North Watford Hare Street Aspenden Cheverell's Green Swanley Bar Tringford Bozen Green Bucks Hill Upwick Green Pimlico Amwell Redcoats Green Shephall Two Waters Nomansland Letchworth Bell Bar Leverstock Green Potters Bar Leasey Bridge Hemel Hempstead Rush Green Ayot Green Barkway Tolmers Radlett Childwick Green Smug Oak Green End Porter's End South Oxhey Driver's End Essendon Whippendell Bottom Walsworth Redbournbury Lemsford Sunnyside Frogmore Wareside Old Town Broadoak End Cow Roast The Camp Burn's Green Breachwood Green Thorley Langley End Wigginton Bullen's Green Shaw Green London Colney Harpenden Common Potten End Staines Green Temple End Venus Hill Shootersway Thorley Wash Bushey Frogmore End Round Bush Aldenham Latchford Albury Old Hall Green Great Amwell The Node High Cross Caldecote Hill Lower Green Churchgate Letty Green Snow End Bedwell Paradise Fleetville Marshalswick Barleycroft End Great Wymondley Bourne End High Leigh Digswell Water Batchworth Green End Colney Street Chaulden Daw's End Radwell Wormley West End St Julians Gilston Park Ayot St Peter Langley Watford Heath Gravesend Oxhey Dancers Hill Woodhall Hinxworth Tylers Causeway Townsend Darley Hall Preston Poynders End Wadesmill Astrope Spellbrook Water End St Ippolyts St Ibbs Hatfield The Heath Painter's Green Upper Dunsley Watford Waterford The Folly Sarratt Aston End The Frythe Hastoe Tea Green Burnham Green Hammerfield Newgate Street Wigginton Bottom Tewin Wood Rush Green Bassus Green Green Street Great Munden Eastwick Hadham Ford Frithsden Shilley Green Bygrave