Radio Advertising in Walnuttree Green

Get in touch

Radio Station Advertising in Walnuttree Green

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in SG11 2?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Walnuttree Green?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Walnuttree Green, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in SG11 2. 

We cover Walnuttree Green (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Langley End The Folly Sawbridgeworth Sunnyside Smug Oak Mackerye End Baldock Wareside Puckeridge Cromer Hyde Poynders End Bassus Green Bishop's Stortford The Rookery Bell Bar St Julians Hare Street Flamstead Church End North Mymms Easthall Thorley Park Corner High Leigh Hitchin Hoddesdon Pirton Redbourn Langley Ayot Green Berkhamsted Warren's Green Little Heath Shenleybury Newnham Shootersway Wallington Little Hadham Batford Friar's Wash Hudnall Corner Walnuttree Green Hay Street Eastbury Charlton Flamstead End Norton West Watford Todd's Green Black Green New Greens Baker's End Meriden Meesden Shephall Tring Wharf Howe Green Little Hormead Brookmans Park Driver's End Chells Water End London Colney Little Gaddesden Ley Green Langleybury Holwell Hook's Cross Allen's Green Anstey Rush Green Symonds Green Tolmers Dane End Chells Manor Marshmoor Birch Green Youngsbury Lemsford Waterdale Roe Green Heronsgate Welwyn Rossway Park Moor Park Roe End Rickmansworth Babbs Green New Mill Sarratt Bottom Ashbrook Bucks Hill Winkwell Roestock How Wood Hoo End Tewin Wood King's Walden Reed Chiswell Green Monks Green Frithsden Puttock's End Bulstrode Rye Park Woollensbrook Hunsdonbury Standon Woolmer Green Thorley Houses Micklefield Green Caldecote Hill Shilley Green Marshalswick Barkway Bull's Green Kingswood Bury Green St Stephens Cumberlow Green Walsworth Batchworth Heath Kings Langley Venus Hill Trowley Bottom Bedmond Pottersheath Cadwell Coleman Green Warners End West Hyde Staines Green Cupid Green West End Holdbrook Hebing End Ayres End Nasty Jockey End Two Waters Bennetts End Bovingdon Lower Titmore Green Woodside Bury Green North Watford Barley Hammerfield Peartree Leasey Bridge Letchmore Heath Lower Woodside Hunton Bridge Therfield Wandon End Chorleywood Bottom Carpenders Park Childwick Bury Bourne End Little Tring Sarratt Munden Newtown Broadoak End Westmill The Heath Spellbrook Aspenden Dudswell Marshalls Heath Harpenden Common Woodcock Hill Great Amwell Buntingford Gustard Wood Aston End Wigginton Bottom Radlett St Albans Royston Sherrardspark Church End Chipping Widford Lincoln Hill Hexton Mangrove Green Paradise Rusling End Bragbury End Oxlease Northaw Valley Lea Valley Well End Broad Colney Little Offley Weston Watton at Stone Grovehill Kettle Green Park Street Old Hall Green Bushey Heath Flaunden St Paul's Walden Old Town Woodside Round Bush Little Almshoe Gadebridge Knebworth Hall Grove Tea Green Rushden The Willows Ganwick Corner Belsize Tonwell Cherry Green Wakeley Sacombe Green Great Munden Albury Wormleybury Thorley Wash Adeyfield Ayot St Lawrence Churchgate Fishers Green Nuthampstead Tewin Little Wymondley Broken Green Wormley Church End Brent Pelham Green End Thundridge Rooks Nest Bengeo Wyddial Boxmoor Sandridge Cheshunt Ansells End Temple Dinsley Blackmore End Buckland Codicote Epping Green Braughing Gosmore The Ryde Bromley Wheathampstead Markyate Oaklands Whempstead Tower Hill Brickendon Ringshall Goff's Oak The Node Digswell Water Shenley Snow End Fleetville Graveley Bower Heath Hatfield Smallford Swanley Bar Chorleywood West Appspond Walkern Westland Green Long Marston Waterford Dassels Rush Green Paynes End Hertford Nomansland Chipperfield Rucklers Lane South Mimms Titmore Green Green End Rosedale Potters Bar Bramfield Cheapside Hastoe Southern Green Cow Roast Nobland Green Pin Green Letty Green Standon Green End Barwick Snailswell Patient End Patchetts Green Barwick Ford Stocking Pelham Throcking Maple Cross Nast Hyde Hadham Cross Preston Hudnall Presdales West Leith Ellenbrook Kinsbourne Green Roe Green Potters Crouch Hertingfordbury Damask Green Northaw Upper Dunsley Gorhambury Sergehill Hockerill Pouchen End Lucas End Westwick Row Hitchin Hill Handside Kelshall Much Hadham Cradle End Frogmore Aldbury Wildhill Aldenham Bentley Heath Redcoats Green Rableyheath Piccotts End Purwell Caldecote New Ground Newhall Green Tring Hinxworth Poplars Mardleybury Green End Nettleden Cuffley East End Braughing Friars Spitalbrook Bullen's Green Gilston Fields End Frogmore Bushey Commonwood Wellpond Green Bulbourne Old Knebworth Sopwell Tyttenhanger Great Wymondley Essendon Codicote Bottom Green End Kimpton Haldens Church End Wigginton Peters Green Barleycroft End Childwick Green Daw's End Green Tye Gubblecote Latchford Welham Green Shaftenhoe End The Frythe Hammond Street New Town Batchworth Nether Street Mill End Ashwell Bernards Heath Washall Green Ayot St Peter Shaw Green Hogpits Bottom Colliers End St Ibbs Birchwood Wilstone Borehamwood Bendish The Camp Hadham Ford Bozen Green Wormley West End Great Hormead Water End Trims Green Oakfield Burnham Green Moneyhill Great Gaddesden Ardeley Napsbury Chandler's Cross Bayford St Margarets Ickleford Hare Street Cooper's Green Cromer Lilley Albury End Nup End Green Moor Green Porter's End Garston Hay Green Green Street Great Offley Clay End Chaulden Deacons Hill Upwick Green Mill End Hemel Hempstead Slip End Tringford Hatching Green Colney Heath Hertford Heath Norcott Hill Nash Mills Highfield East End Green Waltham Cross South Hatfield Puttenham Turnford The Folly Colney Street Napsbury Park Thorley Street Cockernhoe Darley Hall Elstree Radwell Ballingdon Bottom Batlers Green Mill Green Sleapshyde Counters End Furneux Pelham Wadesmill Apsley Corner Hall Cole Green Chapel Croft Burn's Green Stanborough Leavesden Green Clothall St Ippolyts Aston Labby Green Datchworth Green Datchworth Westmill Hatfield Garden Village Woodhall Abbots Langley Little Berkhamsted Panshanger Danesbury Whippendell Bottom Broadwater Pine Hurst Breachwood Green Loudwater Broadgreen Wood Cottered Wilstone Green Bygrave Clothall Common Letchworth Gilston Park Harpenden Digswell Ashwell End Watford Smith's End Hall's Green Brook End Wymondley Bury Langley Bottom Hartham Willian Tylers Causeway Stanstead Abbotts Oxhey Haultwick South-end Hatfield Hyde Stevenage Levens Green Welwyn Garden City Benington Perry Green Jersey Farm Frogmore End Cheverell's Green Hunsdon Helham Green Stapleford Fiddler's Hill Newsells Sandon Piper's End Green End Lower Green Holywell Chapmore End Pimlico Old Bricket Wood Gravesend Bricket Wood The Swillett Temple End Bamville Wood Burge End Old Hatfield South Oxhey Luffenhall Perry Green Bury End Reed End Potten End Eastwick Croxley Green Wood End Bedwell High Cross Dancers Hill Cold Christmas Broxbourne Hailey High Wych Redbournbury Leverstock Green Amwell Painter's Green Chorleywood Ware Felden Whitwell Cokenach Redhill The Flints Newgate Street Clapgate Ridge Westbrook Hay High Cross Green Street Watford Heath Hickman's Hill Kitts End Sacombe Patmore Heath Kemprow Astrope Townsend Lower Green Harmer Green Digswell Park Crabbs Green Northchurch