Radio Advertising in Hockenden

Get in touch

Radio Station Advertising in Hockenden

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in BR8 7?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Hockenden?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Hockenden, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in BR8 7. 

We cover Hockenden (London)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Hanworth Charlton Pinner Green Globe Town Berry's Green Bullsmoor Cudham Mitcham North Feltham Blackfen Bulls Cross Unity Place Catford Kingsland Barnes Cray Hampton Hill Lower Holloway Winchmore Hill West Ruislip Whetstone Denmark Hill Summerstown Hayes Town Barkingside Oval Barbican Dagenham Richmond Morden Park Beckton Hyde Park Corner Lower Sydenham Ladywell South Acton Notting Hill South Harrow Bermondsey Stratford Marsh Snaresbrook Plashet Lee Preston Clerkenwell Childs Hill Bromley South Bromley Harrow on the Hill Kilburn Covent Garden Lea Bridge Harold Hill Seething Wells Widmore Walthamstow Lower Place Hither Green Addington Wapping North Cheam Frognal South Croydon Kennington St John's East Ham Ratcliff Highams Park Chelsea East Dulwich The Mews St Mary Cray Upton Park Hatch End Woodford Bridge East Bedfont Brent Park Finsbury Park Upper Ruxley East Barnet Blackheath West Hampstead Kidbrooke Chingford Hatch Alexandra Park Longlands Stroud Green Hanwell Kenton Hayes Leyton Marshes North Finchley Locksbottom Kensal Town Crofton Park Ruxley Barnehurst Avery Hill Sanderstead Farringdon Roxeth Upper Belvedere Little Ilford Central Parade Ickenham Dulwich Stockwell Hammersmith Blackwall Edmonton Colindale Crooked Billet Eastcote Russell Hill Leytonstone Cowley Holders Hill Royal Arsenal West Newington Enfield Island Village Knightsbridge Chase Cross Hackney Putney Marylebone Upper Sydenham Belsize Park Grahame Park Kensington Forest Gate Woolwich West Brompton Primrose Hill Lamorbey Monken Hadley Upper Norwood Acton Belgravia Belmont South Hackney Forest Hill North End Woodford Green Upper Tooting Downe Dormer's Wells World's End Foots Cray Merton Soho Tottenham Green Battersea Rushmore Hill Creekmouth Willesden Green The Hale London Tavern Quay Yeading Ruislip Gardens Hounslow West Noak Hill Lower Belvedere Oakleigh Park Berrylands Eel Pie Island Botany Bay Coombe Barnet Gate Fairlawn Cottage Poynders Parade Tokyngton North Harrow Sydenham Bromley Park Chelsfield West Heath Feltham Corbets Tey Becontree Heath Hounslow Heath Barnet Pinnerwood Park Docklands Brondesbury Sudbury Hackney Marsh Nunhead Friday Hill Hayes End Becontree Stepney Plaistow West Norwood West Hackney Highlands Village Thamesmead Hampstead Heath Barnes Totteridge Holloway Clayhall Northwood Foxbury Manor Park Arkley Rotherhithe West Thamesmead Mayfair Sands End Bowes Park Millwall Hadley Tufnell Park Belvedere Norwood New Town Rayners Lane West Harrow Hornsey Vale Regent's Park Bounds Green Shacklewell Colham Green Malden Rushett Ducks Island Raynes Park Harold Park Oakwood North End Little Britain Uxbridge Canons Park Clapham Park Hazelwood Bandonhill Lessness Heath Sundridge Vauxhall Brent Cross Kingston upon Thames South Norwood The Borough Edgware West Hendon Roundshaw Hoxton Muswell Hill Temple Mills Ramsden Hainault Wealdstone Pratt's Bottom Old Ford Keston Mark Tower Hill Goddington Bethnal Green Newyears Green Rosehill Southall Riddlesdown Bedford Park Uxbridge Moor Farnborough Enfield Bow Common West Drayton West Wickham Coldblow Downham Grove Park Plumstead Common Barnsbury West Ham Haggerston Hampstead Earl's Court Harold Wood Clapham Junction Ruislip Shoreditch Sydenham Hill Croydon Mottingham Ponders End Clock House Southend Little Stanmore Bankside Crystal Palace Woodford South Kensington Castelnau Streatham Vale Wanstead Dudden Hill Hornchurch Fortis Green Crook Log Hayes St Margarets Little Heath Chiswick Sipson Grove Park Lower Morden Enfield Lock Selhurst Dulwich Village Clapham Limehouse Barking Wharf Square Stoke Newington Leaves Green Hill End Westminster Fulwell Southwark Norbury Spitalfields Clapton Park Cann Hall East Acton Upper Walthamstow Lambeth Crews Hill Enfield Highway Turnpike Lane Canning Town Walham Green Abbey Wood Wandsworth Common Carshalton on the Hill Kensal Rise Nine Elms Beddington Cole Park Bellingham Hackney Wick Emerson Park Old Oak Common Marks Gate Isle of Dogs Lower Edmonton Ruislip Common Willesden Biggin Hill Bromley Common Seven Kings South Tottenham North Acton Hampstead Garden Suburb Stratford Chislehurst Walthamstow Village Sutton Bostall Heath Archway Fitzrovia Cottenham Park Cheam Elmstead South Harefield Aldborough Hatch Elstree Park Thornton Heath Strand Highgate Plumstead Forty Hill Shepherd's Bush Eastcote Village Custom House Camberwell Cyprus New Addington North Greenwich Maryland Lampton Coney Hall Acton Green Spring Park Brockley Kentish Town Wimbledon Common Denham Deptford Farthing Street St Giles St John's Wood Cowley Peachy Nash Putney Vale New Charlton Pimlico Southborough Clapham Common Headstone Hacton Church End The Hyde Southborough St Johns Albany Park Park Royal Wembley Homerton Seven Sisters Beddington Corner Silvertown Chipping Barnet Well Hall South Woodford Staples Corner Chessington Forestdale Chinatown Paddington West Ealing Barking Riverside Arnos Grove Surbiton Cranley Gardens Shortlands Northolt Bloomsbury Blackheath Park Harefield Grove Derry Downs Horn Park Blackheath Royal Standard North Hyde Plaistow Middle Park Friern Barnet Spring Grove Ilford East Wickham Green Street Green New Cross Gate Tottenham Hale Freezy Water Chingford Copse Hill Strawberry Hill Bromley Hale End Repton Park Brixton Little Venice St James's Dollis Hill Canary Wharf Cowley Peachey Finchley Hornsey Dalston Whitton Holborn Putney Heath Fulham Eden Park Charing Cross Crossness Chadwell Heath Hackbridge Old Coulsdon Neasden Blackfriars Upper Clapton Westbourne Green Kingston Vale Brockwell Park Orpington Wimbledon Cricklewood Isleworth North Ockendon St Helier New Cross Rush Green Tower Gardens Collier Row Risley Close Merton Park Manor House Southbury Enfield Town Woodcote Green Castle Green West Kilburn Cranford Alderwood Terrace Redbridge Sidcup Walworth Chinbrook Furzedown South Street Hillingdon St Pancras Wanstead Flats North Hillingdon Ruislip Manor West Barnes Harmondsworth Broad Green Slade Green Twickenham St George in the East Wallend Coldharbour Festubert Place Upminster Bridge Kingston Hill Tooting Bec Common Newbury Park Hounslow Peckham Brunswick Park Petersham Upton Greenhill Harlesden Brook Green Queen's Park Grange Park Chalk Farm Tolworth New Barnet Elephant and Castle Cranham South Hornchurch Southgate Coulsdon Woodside Park Woodford Wells Craven Walk Morden Harefield Noel Park Wimbledon Park Streatham Hendon Horns Green Earlsfield Gospel Oak Welling Leamouth Fairlop Gants Hill Palmers Green Lisson Grove South Beddington Kensal Green Ealing Purley Balham Stratford New Town Woodlands Upper Edmonton Upminster Worcester Park The Wrythe Collier's Wood Highbury Harlington Addiscombe Rise Park Longford Luxted Osidge Hampton Court Islington East Sheen Church End Wormwood Scrubs Aldgate Heston Brimsdown Ham Brentford Union Mews Broom Hill Chislehurst West Penge Golders Green Southfields White City South Wimbledon Little Woodcote Tooting Bexley Hitchin Square Wandle Park New Southgate Carshalton Colyers Wallington Square Woodside Bickley Strand on the Green Leyton Stonebridge Shooters Hill Chase Village Yiewsley King's Cross Brompton Bell Green Maze Hill Kew Brownswood Park Crofton Tooting Bec Colney Hatch Harrow South Hampstead Goodmayes North Wembley Gidea Park Temple Fortune Single Street College Park Mill Meads Elmers End Erith Greenwich Norwood Green Poplar Tottenham Aldersbrook Streatham Hill Bexleyheath Rowley Green Lower Clapton Edgware Bury Hampton Wick Hook Alperton Coalmakers Wharf Upper Elmers End Pentonville Aperfield Surrey Quays Perivale Bopeep Stanmore The Burroughs Cubitt Town Maida Vale Camden Town Romford Hatton Cranbrook Harrow Weald Monks Orchard Crouch End Highwood Hill New Malden Hadley Wood Fullwell Cross Osterley East Finchley Bow Queensbury Shirley Kenley De Beauvoir Town North Kensington Crayford Tulse Hill Motspur Park Cambridge Heath Waddon Higham Hill Trinity Buoy Wharf North Cray Aldwych Anerley Parsons Green Stamford Hill Brentford End Upper Shirley Frank Whipple Estate Rainham Shadwell Vale of Health West Acton Bush Hill Park Lower Feltham Gipsy Hill Lesnes Abbey St Paul's Cray Angel Brondesbury Park Chelsfield Knight's Hill Parliament Hill Old Malden Falconwood South Lambeth Hallsville Quarter Temple Teddington Honor Oak Old Bexley Honor Oak Park Hampton Wembley Park Belmont Bayswater Petts Wood Norbiton Pinner Wennington Barking Northumberland Heath North Sheen South Ruislip Mill Hill Keston Mile End West Kensington Maypole Somers Town Walthamstow Forest Upper Holloway Dartmouth Park West Dulwich Gallows Corner North Woolwich Canonbury Bostall Woods Woodcote Poverest Welsh Harp North Southwark Swiss Cottage Millbank Park Langley Holland Park Hackney Central Hillingdon Heath Enfield Wash Selsdon Ardleigh Green Roehampton Underhill Greenford Lewisham Northwood Hills New Beckenham Beckenham Wallington Hockenden Coldfall Wandsworth Carshalton Beeches Arpley Square Whitechapel Loxford Maitland Park Chingford Green Tooting Graveney Victoria Kevingtown Wood Green Cockfosters Finsbury Gunnersbury Streatham Park Bushey Mead New Eltham Westcombe Park Herne Hill Benhilton Whitehall Elm Park Eltham Havering-atte-Bower West Green Mortlake Kingsbury Harringay Blendon St Luke's Burnt Oak