Radio Advertising in Poverest

Get in touch

Radio Station Advertising in Poverest

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in BR5 2?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Poverest?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Poverest, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in BR5 2. 

We cover Poverest (London)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
East Sheen Hayes Royal Arsenal West Soho Castelnau Castle Green Greenwich Beddington Upper Tooting Walham Green West Norwood Brimsdown Southborough The Mews Woodcote Green Notting Hill Catford Cranham Bexleyheath Harefield Tokyngton West Kilburn North Ockendon Old Bexley Hazelwood Craven Walk Wallington New Southgate Bushey Mead Queen's Park North Cheam Herne Hill Cranbrook King's Cross Hockenden Harold Hill North Cray Forestdale North Kensington Denham Finsbury Osterley Hounslow West Carshalton Copse Hill Balham Penge Holloway Colham Green Wanstead Strand Blackheath Royal Standard Hayes End The Wrythe Charing Cross Chessington Benhilton Coldharbour Wimbledon Earl's Court Central Parade Downe Battersea Kensal Town Grove Park Old Oak Common Keston Mark Bostall Woods Brondesbury Park St Helier Lewisham West Heath Hillingdon Heath Coney Hall London Chislehurst Hackney Wick Hampton Court Ruislip Seven Sisters Stanmore Twickenham Brownswood Park Norwood New Town Ramsden Downham Barking Wharf Square Yiewsley Hanworth Chingford Green North End Strand on the Green Harmondsworth Collier Row Higham Hill Norbiton Beckton Cowley Peachy The Hale Dudden Hill Docklands Brentford Hither Green Upper Walthamstow Lessness Heath Wood Green Blendon Childs Hill Northumberland Heath Wanstead Flats Dagenham Bow Cheam Norwood Green Upper Belvedere Hampton Goodmayes South Norwood Snaresbrook Streatham Park Plaistow Harrow Kensal Green Wandsworth Welsh Harp Broad Green Homerton Tooting Graveney Rosehill Golders Green Upper Clapton West Ealing Clayhall Harlington Arnos Grove Bexley Yeading Teddington Cricklewood Cyprus Plashet Bopeep Ilford Chalk Farm Enfield Town Cowley Peachey Wimbledon Common Newbury Park Horn Park Rowley Green Hackbridge Dalston Harold Wood West Harrow Edgware Mitcham Highwood Hill Leamouth Walthamstow Forest Aldborough Hatch Staples Corner Kilburn Cottenham Park Marylebone Keston Maryland Roundshaw Plaistow Hoxton Surrey Quays Freezy Water Silvertown Little Ilford Preston Crouch End North Woolwich Lower Holloway Temple Mills Hatton Vale of Health Bullsmoor Dollis Hill New Malden South Woodford Lea Bridge Bandonhill Feltham Hacton Lamorbey Chinbrook Belmont New Charlton Woodford Green Thornton Heath South Kensington East Ham Surbiton Heston Little Venice Mile End Crooked Billet Nine Elms Wormwood Scrubs West Hackney East Dulwich Summerstown Elmstead Coombe Southend Whitehall Leaves Green Covent Garden Clapham Common Fullwell Cross Marks Gate Crofton Park Sipson Colney Hatch Thamesmead Aldgate Blackheath Park Gipsy Hill Primrose Hill Brondesbury Streatham North Harrow Gospel Oak Tufnell Park South Hornchurch Chadwell Heath Foots Cray Hook Willesden Tooting Bec Common Riddlesdown Park Langley West Hampstead East Wickham Ducks Island Ardleigh Green Pinnerwood Park Sydenham Crayford Chelsfield Enfield Wash St Luke's Bowes Park Gants Hill Sutton Barbican Wennington Shadwell Clapton Park Blackfriars Barnet Gate Ruxley Totteridge South Bromley Wallington Square Alperton Barnes Clock House Little Woodcote Roxeth Northwood Hills Colindale Finsbury Park Collier's Wood Bloomsbury Wealdstone West Drayton Bush Hill Park Poplar Oval Grove Park Old Malden Canary Wharf Westcombe Park Tottenham Hale Creekmouth Carshalton on the Hill Friern Barnet Hounslow Heath Harringay Bow Common Leytonstone South Hackney Chelsea Blackfen Cubitt Town Harrow Weald Furzedown Cockfosters Maypole Crofton South Hampstead Little Heath Horns Green World's End Upper Elmers End Selsdon Wandle Park Fairlop Mortlake Muswell Hill Orpington Bayswater North Acton Upper Edmonton Highlands Village Forest Gate South Lambeth Colyers Dulwich Village Stratford Ponders End East Bedfont Willesden Green Oakwood Bromley Chelsfield Enfield Island Village St Paul's Cray Lambeth Woodlands Mayfair Upminster Friday Hill North Hyde Streatham Hill Deptford Wembley Brent Cross Tolworth Monken Hadley East Finchley Ruislip Common Barking Riverside Eden Park Earlsfield West Ham Tooting Bec College Park North End Plumstead Uxbridge Moor Haggerston Shortlands Westminster New Eltham Walthamstow North Finchley Upper Norwood Manor House Brompton Kennington Church End Blackheath Hampstead Gunnersbury Arpley Square Hampstead Garden Suburb Woodside Park Monks Orchard Brixton Stockwell West Brompton Fitzrovia Northwood Brentford End Crook Log Barking Hatch End Southgate Blackwall Derry Downs Tottenham Green New Cross Gate Hampton Wick Whitechapel Newyears Green Corbets Tey Pinner Woodford Bridge Aldwych Malden Rushett Tower Hill Tower Gardens Lower Clapton Poynders Parade Ham Farringdon Angel Isleworth Belgravia Southbury Southwark Dartmouth Park Sidcup Poverest Brockley Temple Wembley Park Hanwell Hillingdon Hornsey Aldersbrook Denmark Hill Stroud Green Kensal Rise Paddington Clapham Junction West Wickham Lower Belvedere Spitalfields Hackney Central Crossness Frognal Belvedere Millbank Woodside Berry's Green Plumstead Common Kingsbury Barnehurst Bedford Park Croydon Little Britain Rushmore Hill Chinatown White City Camberwell Archway Noel Park South Wimbledon Alexandra Park Peckham Elmers End South Croydon Lower Sydenham Somers Town Wapping Sanderstead Broom Hill Berrylands Parsons Green Tulse Hill Brook Green New Beckenham Goddington Stratford Marsh Chingford Highgate Palmers Green Fulham Kingston Vale Coulsdon Rayners Lane Bickley Middle Park Hammersmith North Southwark St Giles Church End Single Street New Addington Slade Green Cowley Underhill Streatham Vale Kingsland Hainault Maze Hill Clapham Whetstone Botany Bay Isle of Dogs Fairlawn Cottage Headstone Wallend Hackney Chase Cross Cranley Gardens Chislehurst West Eastcote Village Becontree Lower Place Kew Pentonville Islington St Pancras Westbourne Green West Dulwich Fulwell Shooters Hill Osidge Upton New Cross Woolwich The Burroughs Fortis Green Upper Sydenham Ealing St James's Ruislip Manor North Hillingdon Putney Heath Greenhill Beckenham Southfields Kingston upon Thames Cole Park Stoke Newington Seething Wells South Ruislip Strawberry Hill Leyton Marshes Coalmakers Wharf Kenley Addington Selhurst Barkingside Stratford New Town Widmore Southborough Honor Oak Avery Hill Morden Park The Hyde Mill Meads Luxted Enfield Victoria Enfield Highway Whitton The Borough Grange Park Walthamstow Village Longlands Neasden Union Mews Unity Place Newington Holland Park Cambridge Heath Stepney Upper Holloway Wimbledon Park Woodford Wandsworth Common Manor Park Edgware Bury Knight's Hill Beddington Corner South Harrow Purley Park Royal Repton Park Hackney Marsh Bulls Cross Shepherd's Bush Upper Shirley South Acton Lee North Feltham Rise Park Havering-atte-Bower Foxbury Farthing Street Pinner Green Parliament Hill Greenford Lower Feltham Stamford Hill Dulwich Bermondsey Dormer's Wells Acton Hale End Forest Hill Sudbury Putney South Harefield Charlton Ickenham Limehouse Lisson Grove Shirley Clapham Park Harrow on the Hill Kevingtown Upton Park Woodford Wells Queensbury Ruislip Gardens Belmont Becontree Heath Elm Park Canons Park Acton Green Bromley Common Holborn South Street Eel Pie Island Coldblow Bounds Green Woodcote Tavern Quay Cudham Harefield Grove Chase Village Brunswick Park Aperfield Nunhead Locksbottom Hornchurch South Beddington Maida Vale West Ruislip Arkley Welling Holders Hill Highbury Motspur Park Hayes Waddon Kidbrooke Hill End Albany Park Biggin Hill Risley Close Kensington Cranford Hadley Wood West Hendon Gidea Park St John's Wood Barnet Highams Park Swiss Cottage Lower Edmonton Seven Kings Rainham Crews Hill Hayes Town East Acton Belsize Park Millwall Mill Hill Chingford Hatch Worcester Park St Mary Cray Lower Morden Honor Oak Park Chiswick Old Ford Noak Hill Harold Park Sands End Shoreditch Loxford Lesnes Abbey Upminster Bridge New Barnet Enfield Lock Bell Green Gallows Corner Pimlico Vauxhall Hitchin Square Hyde Park Corner Globe Town Brent Park Bellingham Merton Park Anerley Spring Park Knightsbridge Roehampton Frank Whipple Estate Spring Grove Camden Town Coldfall Hounslow Kentish Town Kingston Hill Walworth Richmond Rush Green Erith Hampstead Heath Carshalton Beeches Farnborough West Barnes West Kensington Grahame Park Hadley Ladywell De Beauvoir Town Emerson Park North Greenwich Shacklewell Regent's Park Custom House Harlesden North Sheen Stonebridge Bostall Heath Tooting Chipping Barnet Sydenham Hill Forty Hill Raynes Park Festubert Place Pratt's Bottom Merton St George in the East Trinity Buoy Wharf Temple Fortune Burnt Oak Putney Vale Rotherhithe Redbridge Norbury Hampton Hill St Margarets Elstree Park Uxbridge Hallsville Quarter Eltham Bethnal Green Barnes Cray Canonbury St Johns Turnpike Lane West Green Eastcote West Acton Well Hall Bromley Park Oakleigh Park Alderwood Terrace Petts Wood Addiscombe Nash Mottingham Romford Clerkenwell Finchley South Tottenham Perivale Kenton Brockwell Park Ratcliff Hendon Petersham St John's North Wembley Hornsey Vale Maitland Park Leyton Little Stanmore Russell Hill Elephant and Castle East Barnet Winchmore Hill Edmonton Lampton West Thamesmead Bromley Crystal Palace Longford Abbey Wood Old Coulsdon Canning Town Green Street Green Barnsbury Tottenham Bankside Cann Hall Southall Northolt Falconwood Morden Upper Ruxley Sundridge