Radio Advertising in St John's

Get in touch

Radio Station Advertising in St John's

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in SE8 4?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in St John's?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in St John's, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in SE8 4. 

We cover St John's (London)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Chadwell Heath Queensbury Brentford End Golders Green East Wickham Earlsfield Shoreditch Grove Park Stamford Hill Bow Common St Giles Hampton Court Sipson Shadwell Pinner Longford Hazelwood Albany Park Keston Mark Docklands Rayners Lane Norbury Walthamstow Marylebone Hatch End Harold Park Hallsville Quarter Clapham Upper Shirley Cyprus North Greenwich Castelnau Crook Log Shortlands Central Parade Bopeep Lea Bridge Clock House Grahame Park Cann Hall Walthamstow Forest Hampton Wick Rainham Harlington Collier's Wood Selhurst Cowley Peachy Islington Underhill Well Hall Hillingdon Hyde Park Corner Parliament Hill Berry's Green Cole Park Putney Vale Forestdale Kew New Cross Gate Elmers End Brunswick Park West Ham Surbiton Catford Westbourne Green Chingford Hatch Hornchurch Penge Hadley West Thamesmead Clapham Park Woodford Bell Green Enfield Highway Tooting Bec Oakwood Barnes South Norwood Ealing Balham Foxbury Keston Aldersbrook Union Mews Barnes Cray Friern Barnet Poynders Parade Horns Green North Finchley Lesnes Abbey Streatham Hill Kilburn Westminster Lessness Heath Hornsey Vale Harrow Hillingdon Heath Plumstead Common Hoxton Wealdstone Southend Barnehurst Holloway Clapton Park Pinner Green Teddington Totteridge Sydenham Hill Seven Sisters St Paul's Cray Preston Harmondsworth Sands End South Ruislip The Borough Plumstead Frank Whipple Estate Lee Crystal Palace West Barnes Hornsey Crooked Billet East Dulwich Mile End Fulham Walthamstow Village Ponders End Denmark Hill Knight's Hill Primrose Hill Bloomsbury Mill Meads Ruxley Soho Southborough Kingston Hill Tottenham Green Thornton Heath Kensington Hampstead Garden Suburb East Finchley Mayfair West Norwood North Cray Wapping West Harrow Feltham Hackney Rosehill Canning Town Forest Hill Brimsdown Cottenham Park Hayes Redbridge Colindale Tufnell Park Temple Fortune Plashet Tolworth Sidcup South Harefield Becontree Heath Mitcham Kenley Petts Wood Berrylands Willesden Hale End Charlton Strand on the Green Hounslow Northolt Bush Hill Park Church End North Acton New Eltham Chinatown Harrow on the Hill Rushmore Hill Woodcote Green Monks Orchard Copse Hill Sudbury Shirley Aperfield Lewisham Surrey Quays Canons Park Little Woodcote Barnet South Wimbledon Gants Hill St Pancras Leyton Marshes Aldborough Hatch St Mary Cray Maze Hill Wandsworth Camden Town Manor House Grove Park Kingston Vale Beddington Corner Wimbledon Common St George in the East Isle of Dogs Streatham Homerton South Hackney Hampstead Heath The Burroughs Cranham Blendon Shepherd's Bush Croydon North Kensington Bow Oval Fortis Green Stratford Wallington Barbican Beckton Plaistow Bowes Park Northwood Hills Luxted Belsize Park Upper Edmonton Cambridge Heath New Charlton Belvedere Shacklewell Repton Park Fullwell Cross South Croydon Southgate Festubert Place Kingsland North Hillingdon Waddon Highlands Village Longlands Sydenham Turnpike Lane Uxbridge Norbiton Upper Holloway Brockwell Park Dudden Hill Maida Vale Blackfriars Wallend Whitechapel Nine Elms Chislehurst West Pimlico Brent Cross Uxbridge Moor Hainault St Helier Wandsworth Common Unity Place Maryland Woodcote Tooting Newbury Park Dulwich Village Gunnersbury Shooters Hill Cudham Upminster East Barnet Hadley Wood Lower Clapton Coldblow Spitalfields Blackheath Park Mortlake Morden Park Hacton North End Canary Wharf Victoria Arpley Square Farnborough Pentonville Headstone Clayhall Lower Edmonton Woodside Park Isleworth Belmont Charing Cross Wallington Square Broad Green Hackney Marsh Upper Walthamstow Tulse Hill Bexley Harlesden Mottingham Arnos Grove Lower Sydenham Ruislip Gardens Knightsbridge New Cross Camberwell Sundridge Eastcote Hitchin Square Heston Wembley Park Plaistow Farringdon Ruislip Bulls Cross Park Langley Stoke Newington East Ham Derry Downs Ardleigh Green South Hampstead South Street Higham Hill Twickenham Greenwich Roehampton South Hornchurch Limehouse Colney Hatch Eel Pie Island Leamouth Lower Place Upton Park Wormwood Scrubs Broom Hill Burnt Oak South Woodford Royal Arsenal West Temple Mills Upper Ruxley Stepney Downham Purley Dartmouth Park Stockwell Freezy Water West Drayton Clerkenwell Poplar The Wrythe Millbank King's Cross Bounds Green Chipping Barnet Hayes East Sheen West Heath Coombe Castle Green Harefield Walham Green Whitton Westcombe Park Kensal Green Harringay Lower Belvedere Manor Park Little Britain Raynes Park Old Oak Common Chessington Tooting Bec Common Brook Green Elephant and Castle Erith Earl's Court Barnsbury New Beckenham Woodlands Haggerston Rotherhithe Thamesmead New Southgate Romford Old Malden West Hampstead World's End Harold Hill Vauxhall Covent Garden Pratt's Bottom Woodford Wells Single Street Frognal Greenhill New Addington Neasden Acton Globe Town Herne Hill Whitehall Enfield Lock Spring Park Arkley Spring Grove Temple The Hyde Chelsfield West Ruislip Cranley Gardens Trinity Buoy Wharf Welsh Harp Perivale Biggin Hill Finsbury Park Stanmore Highwood Hill Lisson Grove Barking Church End Anerley Creekmouth Marks Gate Bedford Park Tokyngton Osterley Wennington Lower Morden Upper Belvedere Bickley Southall Newyears Green Pinnerwood Park South Tottenham Cranbrook Petersham West Acton Woodford Green Grange Park Enfield Island Village Gospel Oak Ham Benhilton Beddington Hither Green Regent's Park Yeading North Southwark Bostall Woods St James's Clapham Common Southwark Cowley Peachey Green Street Green Bandonhill Hayes Town Cranford Wanstead Flats Upper Clapton Selsdon Carshalton on the Hill South Kensington Holders Hill London Riddlesdown Staples Corner Bankside Eltham South Acton West Ealing New Malden Putney Coulsdon Cowley Crayford Lampton Summerstown Slade Green Walworth Wandle Park Bellingham West Hackney Hayes End Yiewsley Upper Elmers End Edgware Ilford Botany Bay Enfield Avery Hill Greenford Tottenham Carshalton Beeches Hackbridge Old Bexley North Sheen Brompton Brent Park Old Ford Cockfosters Streatham Vale Upper Tooting Finsbury West Hendon Bayswater Ladywell Locksbottom Havering-atte-Bower Brownswood Park Blackheath Kentish Town Rowley Green Worcester Park Aldgate Upper Norwood Cricklewood Little Heath Friday Hill East Acton Chelsea Colham Green Poverest Stonebridge Fitzrovia Barkingside Peckham East Bedfont Loxford Motspur Park Hockenden Emerson Park Richmond West Green Hounslow Heath Mill Hill Vale of Health White City Palmers Green Paddington Tavern Quay Blackwall Honor Oak Park Goddington Rush Green Norwood New Town Ruislip Common Widmore Chelsfield Hammersmith Harold Wood Strawberry Hill Stratford Marsh Bethnal Green Bullsmoor Upminster Bridge Crouch End Downe Hendon Childs Hill Dormer's Wells Bromley Kensal Town Gidea Park Southfields Hill End Eden Park Holborn St Johns Bexleyheath Harrow Weald Millwall Bostall Heath Maypole Blackheath Royal Standard Dalston Elmstead Canonbury Hampton Hanworth Clapham Junction Monken Hadley Woodford Bridge Angel Alexandra Park Corbets Tey Ruislip Manor Southbury Crossness Lower Feltham Stratford New Town Elstree Park Lower Holloway Parsons Green Brondesbury Maitland Park South Lambeth West Dulwich Dagenham Wimbledon Middle Park Seven Kings Putney Heath Forty Hill Leyton Hanwell Holland Park St Luke's Coldfall Crofton Wood Green Wembley Falconwood West Kilburn Lambeth Bromley Common Alderwood Terrace Streatham Park Brentford South Harrow North Ockendon Notting Hill Swiss Cottage Becontree Morden Bromley Park Northwood Tower Hill Battersea Kennington Ramsden Osidge Gallows Corner Custom House Archway Enfield Wash Silvertown Queen's Park Kensal Rise Highams Park Winchmore Hill Roundshaw Kenton Somers Town Leytonstone Hampton Hill Foots Cray Little Venice Muswell Hill Barnet Gate Kevingtown Stroud Green North Hyde Barking Wharf Square North Feltham Craven Walk Orpington Tower Gardens Chiswick Risley Close Hounslow West De Beauvoir Town Hook Colyers Noel Park West Wickham Park Royal Beckenham Belmont Fairlawn Cottage Edmonton Newington South Bromley The Hale Barking Riverside Crews Hill Dulwich Eastcote Village Hampstead Carshalton Kidbrooke Nunhead Enfield Town Farthing Street Fairlop Abbey Wood Leaves Green Chalk Farm Willesden Green Horn Park Forest Gate Roxeth Coldharbour Brockley Acton Green Bushey Mead North Harrow Highbury Cheam Ratcliff Hackney Wick St John's Seething Wells Honor Oak Sutton Crofton Park Upton Finchley College Park Chase Cross Norwood Green Merton Park Ducks Island Wanstead Old Coulsdon Wimbledon Park Malden Rushett Strand Goodmayes North Wembley St Margarets Chinbrook Chase Village Merton Addington Chislehurst Tottenham Hale Northumberland Heath Sanderstead South Beddington Rise Park Denham Bromley West Brompton Gipsy Hill Furzedown Oakleigh Park Welling Belgravia Harefield Grove North Woolwich Edgware Bury Chingford Kingston upon Thames West Kensington Woolwich Woodside Upper Sydenham Hatton Kingsbury Collier Row Aldwych Cubitt Town Brondesbury Park Coalmakers Wharf Fulwell Addiscombe Dollis Hill North Cheam Noak Hill Little Stanmore Russell Hill Ickenham Alperton Whetstone Deptford North End Bermondsey Blackfen Hackney Central Brixton Chingford Green Southborough New Barnet Coney Hall The Mews Highgate Elm Park Nash Little Ilford Lamorbey St John's Wood Snaresbrook Tooting Graveney