Radio Advertising in Thorpe Salvin

Get in touch

Radio Station Advertising in Thorpe Salvin

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in S80 3?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Thorpe Salvin?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Thorpe Salvin, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in S80 3. 

We cover Thorpe Salvin (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Dodworth Tapton Hill Old Cantley Greasbrough Hayfield Green Handsworth Harley Bessacarr Highfield Jordon Bradgate Whirlow Brook Wike Well End Norton Hammer Kine Moor Charltonbrook Cotterhill Woods Wilsic Ringinglow Wingfield Hillsborough Intake Rotherham Waleswood The Wheel Broomhill Greystones Cliffe Foldrings Blacker Hill Upper Whiston Pot House Old Denaby Upper Cudworth Thorpe Common Tilts Batemoor Dunsville Middlecliffe Walkley Wilthorpe Church Field Bramley Lings Base Green Todwick Stannington Pogmoor Dalton Parva Thurgoland Waterthorpe Elm Tree Hill Darton Abbeydale Park Bromley Bawtry Frickley Hoyle Mill Ravenfield Load Brook Owlthorpe Low Harley Sheffield Lane Top Belle Green Whitley Brightholmlee The Green Sandygate Throapham Low Wincobank Hood Green Swaithe Parkhead Lindrick Dale Lydgate Lowedges Rivelin Glen Victoria Swinton Bridge Woodsetts Nether Green Upper Bradway Burncross Masbrough Barnsley Barrow Firbeck Little Hay Nooking Mortomley St Ann's Ughill Brodsworth Greenland Bolton upon Dearne Aston Handsworth Hill Kexbrough Bullhouse Redbrook Tankersley Worsbrough Dale Thornseat Newfield Green Lakeside Village Lane End Totley Rise Wood Willows Low Barugh Hazlehead Endcliffe Crescent Braithwaite Westfield Gleadless Braithwell Walkley Bank High Melton Philadelphia Shiregreen Four Lane Ends Townhead Longley Ings Hill Top Dodworth Green Kirk Bramwith Highgate Neepsend Hill Top Wincobank Dungworth Eskholme Marr Campsall Beauchief Brightside Old Edlington Maltby Pincheon Green Little Common Hooton Roberts Grimethorpe Causeway Head Dinnington New Totley Swinton Norton Oxspring Waverley Lidget Arbourthorne Estate Heeley Hoylandswaine Barugh Rostholme Belle Vue Brick Houses Bolsterstone Cudworth Common Loxley Richmond Hill Shafton Two Gates Canklow Edenthorpe Carcroft Meersbrook Nethergate Townhead Kendray Spittal Houses Pudding Hill Halfway Pickburn Rawmarsh Herdings Broomhill Whinney Hill Northfield Worsbrough Wadworth Arbourthorne Wood Royd Fall Bank Manor Estate Upper Tankersley Sheffield Keresforth Hill West End Midhopestones Bow Broom Ardsley Langsett Blackburn Crosspool Drakehouse Hill Top Lower Walkley Smithy Moor Eastfield Middlewood Orgreave East Dene Horner House Stopes Skelbrooke Tickhill Far Bank Swallownest Stubbin Hyde Park Woodhouse Doncaster Common Bramley Deep Pit Hermit Hill Crookes Stainborough Hemsworth Netherthorpe Netherthorpe Dunscroft Hackenthorpe Brierholme Carr Street Endcliffe Edge Castle Green Cundy Cross Loversall Hatfield Chase Lewden Parkwood Springs Parkgate Woodhouse Mill Richmond Park Barnburgh Under Tofts Nether Edge Goole Green Brampton Wadsley Lower Bradway High Hoyland Almholme Tinsley Hickleton Blaxton Hollins End New Rossington Fir Vale Wigtwizzle Hood Hill Hoyland Higher Stubbin Wales Bar Upperthorpe Sharrow Head High Green Clayton West Melton Noblethorpe Silkstone Ickles Catcliffe Guilthwaite Catshaw Royd Howbrook Bradway Woodall Pismire Hill Berry Moor Steel Bank Harlington Rollestone Toll Bar Soughley Keppel's Column Bridge End Long Line Measborough Dike Hatfield Woodhouse Silkstone Common Sharrow Vale Shay House Brierley Scawthorpe North Anston Hatfield Garden Village Royd Moor Park Head Clifton Hemingfield Woodland View Norton Woodseats Worrall Dodworth Bottom Greystones Storrs New York Haigh Scholes Low Holdworth Port Mahon Darnall Newton Honeywell Hangsman Hill Birdwell Crow Edge Old Town Cubley Wadsley Bridge Thurnscoe East Lower Crabtree Elsecar Upper Crabtree Dropping Well Oughtibridge Carcroft Common Summerfield Carsick Hill Wath upon Dearne Kimberworth Park Dolcliffe Common Millhouse Green Bentley Rise Wheatley Park Moss Sunnyside Roughbirchworth Chapeltown Studfield Hill Owlerton Stainforth Norton Lees Aldwarke Long Sandall Little Norton Moorhole Spink Hall Finkle Street Town End Gawber Dunford Bridge Lundwood Birley Carr Hooton Levitt Snowden Hill Sprotbrough Conisbrough Thorne Finningley Low Stubbin Scawsby Ulley Shaftholme Carsick East Herringthorpe The Manor Thorn Hill Normandale Hill Top Warmsworth Carbrook Hardwick Maythorn Platts Common Hooton Pagnell Common Side Ranmoor Gateway Plaza The Lings Brecks Hill Top Hanging Water Bracken Moor Woodthorpe Estate Woodside Wentworth Ryecroft Abdy South Anston Denaby Main Birkendale Abbeydale Brampton en le Morthen Sunnyfields Harden Westfield Littleworth Stumperlowe Meadow Head Jordan Wales Ward Green Great Houghton New Village Lodge Moor Smithies Sheffield Park Thrybergh Monk Bretton Green Moor Fullshaw Hellaby Normanton Spring Holme New Edlington Gleadless Valley Stephen Hill Auckley Templeborough Smithley Little Sheffield Tivy Dale Charnock Hall Cricket Houses Millhouses Dore Crookesmoor Broomfield Conanby Goldthorpe Deepcar Highlane Liberty Hill Attercliffe Hampole King Edwards Spring Vale Highwoods Bolehill Hoyland Common Nutwell Stone Worsbrough Village Turnerwood Penistone Carlecotes Letwell Hall Broom Fenwick Stocksbridge Lea Brook Holdworth Thurnscoe Hollin Busk Brincliffe Rossington Adwick le Street Treeton Hoober Sprotbrough Park Ravenfield Common Hurl Field Knoll Top South Bramwith Low Bradfield Milton Windhill Clifton Attercliffe Hill Top Greenside Coldwell Grenoside Sutton Adwick upon Dearne Carr Stairfoot Broom Manor Park Eastwood Cadeby Edderthorpe Cortworth Totley Brook Hill Top Darfield Arksey Beighton Wheatley Skellow Hallowmoor Dalton Intake Parson Cross Hollow Meadows Low Valley Wheatley Hills Barugh Green Carr Head Balby Piccadilly Ecclesfield Trumfleet Netherthorpe Carter Knowle Whirlow Canal Side Jordanthorpe Wybourn Mosborough Higham Common South Lane Shafton Herringthorpe New Lodge Southey Green Birley Estate Thurcroft Flanderwell Ecklands Longley Estate Fosterhouses Jump Sothall Shirecliffe Instoneville Woodlands Hillfoot Kimberworth Thorpe Hesley Barnes Hall Topham Slade Hooton Upper Haugh Slay Pits Old Haywoods Burngreave Sharrow Grange Lane Nether Haugh Gleadless Townend Cawthorne Highfields Manvers Armthorpe High Wincobank Totley Whiston Bentley Brinsworth Athersley South Haywood Kilnhurst Loxley Bottom Athersley North Newhill Stainton Lings Common Cantley Howard Hill Knowle Top Park Hill Meadow Hall Fulwood Dalton Magna Bradway Bank Grimesthorpe Holmes Branton Moorgate Four Lane End Thorpe in Balne Birley Edge East Whitwell Waldershaigh Wombwell Onesacre Potter Hill Stacey Bank Upper Hoyland Hallam Head Kirkhouse Green Staincross Sykehouse Kiveton Park Owston Malinbridge Burghwallis Billingley Sim Hill Holbrook Laughton en le Morthen Cat Hill Ewden Village Gildingwells Stockbridge Kirk Sandall Frecheville Banner Cross Askern Harthill Cudworth Wickersley Boulder Hill Richmond Kelham Island Morthen Shaw Lands Mapplewell Meersbrook Bank Backmoor Hexthorpe High Bradfield Firth Park Crane Moor Thorpe Salvin Cusworth Moorends Pitsmoor Warren Laughton Common Plumbley Listerdale Edge Mount Carlton Worsbrough Bridge Fourlane Ends Doncaster Mexborough Wortley West Green Sandhill Woodlands East Aughton Austerfield Barnby Dun Higham Little Houghton Dean Head Royston Wharncliffe Side Wormley Hill Highfield Mawson Green Low Laithes Wood Seats Scout Dike Fishlake Gilroyd Bents Green Thurlstone Park Side Upper Midhope Orchard Square Ecclesall Micklebring Lowfield Brookhouse Pilley Greenhill Ingbirchworth Cundy Hos Den Bank Wisewood Norton Pinfold Hill Fairleigh Worsbrough Common Coisley Hill