Radio Advertising in Turnerwood

Get in touch

Radio Station Advertising in Turnerwood

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in S80 3?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Turnerwood?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Turnerwood, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in S80 3. 

We cover Turnerwood (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Haywood Banner Cross Fourlane Ends Little Common Noblethorpe Stone Lodge Moor Lidget Thurcroft Dean Head Birley Estate Shaftholme Armthorpe Ulley Norton Hammer Clayton Tilts Netherthorpe Philadelphia The Wheel Greystones Southey Green Low Valley Wickersley Lydgate Ravenfield Tivy Dale Bolehill Upper Cudworth Four Lane Ends Cudworth Common Millhouses Gawber Crookesmoor Firbeck Jordanthorpe Wilsic Stumperlowe Dalton Magna Abbeydale Holbrook Ecklands Lewden Wingfield Wood Seats Braithwell Church Field Worsbrough Common Wood Willows Elm Tree Hill Guilthwaite Upper Tankersley Sutton North Anston Adwick upon Dearne Low Bradfield Shafton Grenoside Burngreave Parson Cross Meadow Head Stopes Woodland View Crosspool Barrow Shay House Lower Bradway Slay Pits Rivelin Glen Great Houghton Bawtry Wombwell Studfield Hill Platts Common West Green Royd Moor Hangsman Hill Holmes Jordon Herdings Holme Little Hay Nooking Wike Well End Coisley Hill Northfield Abbeydale Park Shiregreen Dodworth Green Conanby Greenside Stairfoot Waterthorpe Athersley North Eskholme Old Denaby Low Wincobank Highfield Handsworth Lower Walkley Attercliffe Thornseat Newfield Green Wormley Hill Bromley Thurgoland Thurnscoe Halfway Stubbin Arksey Under Tofts Middlewood Netherthorpe Owlerton Trumfleet Dalton Boulder Hill New York Norton Lees High Wincobank Micklebring Loversall Meadow Hall Bow Broom East Whitwell Treeton Upper Hoyland Lane End Low Holdworth Moorhole West Melton Broomhill Spink Hall Shaw Lands Sharrow Head Birley Edge Park Side Monk Bretton Endcliffe Crescent Green Moor Instoneville Midhopestones Deepcar Totley Frecheville Hermit Hill Moorgate Rotherham Thorne Dinnington Orchard Square Gleadless Townend Scholes Gildingwells Knoll Top Gleadless Honeywell High Hoyland Lea Brook Liberty Hill Scawsby Lowfield Manvers Wadworth Plumbley Townhead Pismire Hill Worsbrough Bridge Highfields Charltonbrook Higher Stubbin Newton Snowden Hill Upper Crabtree Ardsley Cusworth Denaby Main Hickleton Hooton Roberts Swinton Walkley Bank Spring Vale New Village Handsworth Hill New Rossington Catcliffe Ryecroft Brecks Manor Estate Woodside Turnerwood Birdwell Ecclesall Warren Thorpe Salvin Whiston Goldthorpe Cricket Houses Campsall Cawthorne Thrybergh Morthen Finningley Nether Haugh Parkgate Wentworth Stocksbridge Carbrook Royston The Manor Sheffield Lane Top Sykehouse Kirk Sandall Carcroft Crow Edge Mapplewell Brodsworth Parkwood Springs Haigh Scout Dike Goole Green Oxspring Dungworth Firth Park Broom Shirecliffe Endcliffe Edge Gateway Plaza Meersbrook Bank East Dene Letwell Skelbrooke Lindrick Dale Low Stubbin Barugh Green Cubley Carr Head Darnall Woodhouse Mill Bradgate Bracken Moor Skellow Load Brook Bridge End Shafton Two Gates Pilley Far Bank Ravenfield Common Carlecotes Almholme Woodthorpe Estate Worsbrough Dolcliffe Common Gleadless Valley Crookes Hemingfield Kimberworth Park Brincliffe New Lodge Hatfield Woodhouse Dunsville Fall Bank Den Bank Norton Lakeside Village High Melton New Totley Cotterhill Woods Hood Green Hall Broom Harthill Swaithe Carr Jump Tinsley Cantley Storrs Loxley Bottom Meersbrook Topham Hayfield Green Mexborough Broomfield Woodhouse Howbrook Stannington Wincobank Edenthorpe Abdy Beighton Warmsworth Highgate Nutwell Little Norton Penistone Hemsworth Owston Upper Haugh Sim Hill Stacey Bank Auckley Lundwood Hampole Hollin Busk Rossington Smithley Windhill Sandhill Howard Hill Blacker Hill Sprotbrough Edge Mount Pinfold Hill Lower Crabtree Hollow Meadows Keppel's Column Finkle Street Backmoor Balby Brinsworth Hackenthorpe Blackburn Wheatley Burncross Kilnhurst South Bramwith Dore Whirlow Intake Orgreave High Green Staincross Upper Midhope Hoylandswaine Nether Green Holdworth Woodlands Old Haywoods Longley Ings Waleswood Millhouse Green Middlecliffe Waverley Sandygate Woodlands East Bullhouse Bolsterstone Smithy Moor Cat Hill Park Hill Grimesthorpe Bentley Barnburgh Fir Vale Thorpe in Balne Hillsborough Beauchief Rollestone Bolton upon Dearne Normandale Parkhead Kendray Doncaster Causeway Head Little Houghton Eastwood Carsick Eastfield Tickhill Worrall Soughley Newhill Loxley Whirlow Brook Harley Hoyland Common Birkendale Walkley Worsbrough Dale Brampton en le Morthen Attercliffe Hill Top Hill Top Clifton Low Laithes Sprotbrough Park Stainborough Brightholmlee Scawthorpe Hill Top Barnsley Kexbrough Hood Hill Kirkhouse Green Little Sheffield Bradway Bank Heeley Branton Harden Belle Green Thurnscoe East Silkstone Askern Laughton en le Morthen Base Green Wharncliffe Side Aughton Knowle Top Broomhill Hatfield Highlane Intake Manor Park Darton Swinton Bridge Wybourn Kine Moor Littleworth Castle Green Doncaster Common Sunnyside Highwoods Richmond Hill Norton Listerdale Ringinglow Brick Houses Ward Green Horner House Ewden Village Silkstone Common Upper Whiston South Lane Toll Bar Drakehouse Sothall The Green Austerfield Sharrow Milton Four Lane End Lowedges Belle Vue Whinney Hill Hill Top Stephen Hill Carcroft Common Hardwick Townhead Port Mahon Old Town Worsbrough Village Wheatley Hills Woodsetts Hillfoot Wales Bar Langsett Brierley Herringthorpe Crane Moor Fulwood Athersley South Neepsend High Bradfield Higham Sunnyfields Cundy Hos Richmond Park Arbourthorne Estate Totley Brook Barnby Dun Hill Top Town End Jordan Thurlstone Aldwarke Hazlehead Bentley Rise New Edlington Fishlake Pincheon Green Rostholme Barugh Fenwick Masbrough Carsick Hill Hooton Levitt Pickburn Hill Top Waldershaigh Wortley Hallowmoor Bramley Lings Lings Common Darfield Stainton Bradway Foldrings Upper Bradway Normanton Spring Royd Dodworth Bottom Brookhouse Brampton Tankersley Berry Moor Charnock Hall Piccadilly Kelham Island Pitsmoor Higham Common Canal Side Upperthorpe Braithwaite Nethergate Cundy Cross East Herringthorpe Hallam Head Arbourthorne Grange Lane Pot House Low Harley Nether Edge Hoyland Fosterhouses Hollins End Dalton Parva Cortworth Kimberworth Whitley Dropping Well Westfield Wath upon Dearne Ecclesfield Ingbirchworth Norton Woodseats Rawmarsh Malinbridge Keresforth Hill Thorpe Hesley Tapton Hill Wadsley Bridge Hoober Burghwallis Mawson Green Harlington Templeborough Cudworth Brightside Chapeltown Conisbrough St Ann's Steel Bank Catshaw Richmond Throapham Hellaby Park Head Kiveton Park South Anston Potter Hill Redbrook Wigtwizzle Slade Hooton Thorpe Common Greenhill Bessacarr Hatfield Chase Wisewood Onesacre Coldwell Stainforth Sheffield Park The Lings Wood Royd Stockbridge Hexthorpe Fairleigh Roughbirchworth Elsecar Dodworth Pogmoor Fullshaw Dunscroft Adwick le Street Greasbrough Street Garden Village Kirk Bramwith Hooton Pagnell Pudding Hill Blaxton Hoyle Mill Old Cantley Frickley Swallownest Longley Estate Cadeby Long Line Carlton Low Barugh Ickles Wilthorpe Sheffield Edderthorpe Moss Hurl Field Clifton Maythorn Greystones Cliffe Highfield Hyde Park Laughton Common Dunford Bridge Grimethorpe Common Side Measborough Dike Oughtibridge Westfield Marr Ranmoor Maltby Canklow Barnes Hall Greenland Woodall Wheatley Park Sharrow Vale King Edwards Smithies Wadsley Thorn Hill Moorends Todwick Hill Top Carter Knowle Billingley Spittal Houses Brierholme Carr Mosborough Totley Rise Deep Pit Summerfield West End Mortomley Ughill Birley Carr Gilroyd Wales Long Sandall Bramley Flanderwell Victoria Bents Green Old Edlington Batemoor Owlthorpe Hanging Water Aston Netherthorpe