Radio Advertising in Efflinch

Get in touch

Radio Station Advertising in Efflinch

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in DE13 8?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Efflinch?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Efflinch, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in DE13 8. 

We cover Efflinch (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Silverdale Milford Weston-under-Lizard Anslow Common Dunstal Holmcroft Cranberry Longnor Millmeece Sidway Hookgate Cauldon Lowe Acres Nook Acton Trussell Ramshorn Smallthorne Tillington Blakelow Cheddleton Sideway Godleybrook Newtown Stubwood Upper Hulme The Raikes Flash Upper Mayfield Stockwell Heath Handsacre Shutt Green Weaverslake Warslow Seisdon Rakeway Miles Green Balterley Green Ellenhall Madeley Heath Hilltop Barnfields Knighton Fulford Chestall Weston Coyney Thorncliffe Onecote Southlow Rakes Dale Ravenhill Prospect Village Horton Fradley South Coton Hanbury Woodend Bradley Woodgate Leadendale Gratton Coven Lawn Grindley Coton Cornhill Marchington Woodlands Burton Manor Amington Cliff Vale Brinsford Stonywell Scounslow Green Madeley Cheadle Moreton Rake End Westbeech Great Chell Brookhay Ingestre Endon Bank Brereton Pipehill Brocton Shirleywich Ounsdale Offleyhay Coltstone Yoxall Knotbury Packmoor Hanley Mavesyn Ridware Outwoods Boney Hay Whitecross Ilam Dilhorne Lowe Hill Longdon Green Lower Loxley Threapwood Middle Hill Butter Bank Nurton Stockton Brook Stanton Stretton Four Ashes Hartshill Cauldon Adbaston Blount's Green Oakamoor Radmore Wood Barlaston Cannock Wood The Heath Marchington Newpool Coton Farm Winshill Fairoak Needwood Lower Tean Moneystone Whitmore Ipstones Blore Colwich Sandyford Bednall Lane Green West Chadsmoor Slitting Mill Hollins Knowle Style King's Bromley Hyde Lea Gospel Ash Blythe Marsh Cold Norton Upper Leigh Abbey Hulton Sandfields Cheddleton Heath Whittington Bishops Wood Cold Well Roche Grange Weston Meir Heath Pitts Hill Mitton Turnhurst Landywood Great Moor Bishops Offley Coton Clanford Cotonwood Summerhill Hazles Cross Aspley Longdon Newtown Balterley Red Hill Offleymarsh Ashmore Brook Gailey Featherstone Wheatlow Brooks Poolend Curborough Great Haywood Bentilee Brown Lees Swinscoe Leacroft Brereton Cross Coppenhall Laney Green Morrey Bilbrook Great Chatwell Newtown Woodhouse Green Beamhurst Lane Brockton Church Fields Windy Harbour Baldwin's Gate Codsall Eccleshall Shenstone Muckley Corner Gnosall Heath Willslock Springhill West Hill Blakeley Lane Elford Dimsdale Littleworth Napley Heath Middleton Green Hill Top Oldfurnace Painleyhill Armshead Outlands Highfields Lightwood Gospel End Village High Town Crakemarsh Hazelslade Hopton Hanbury Bishton Balance Hill Wildwood Wombourne Hints Chesterfield Somerford Ball Green Elmhurst Creighton Hartley Green Betley Common Dagdale Overley New Wood Bromley Wood Great Saredon Milwich Abbots Bromley Highwood Lower Nobut Hilliard's Cross Washerwall Stafford Hardings Wood Clough Hall Hilton Walton Loggerheads Ecton Brund Commonside The Bodnets Plardiwick Burnhill Green Stallington Whiston Church Eaton Combridge Hanford Garshall Green Lawns Wood Freehay Trescott Upper Landywood Great Bridgeford Broad Meadow Rickerscote Hixon Coxgreen Brewood Hopedale Stoke-upon-Trent Longton Whittington Leese Hill Colshaw Himley Hopwas Jack Hayes Woodcroft Stretton Dove Bank Upper Ellastone Blore Chadsmoor Burntwood Swynnerton Warstone Kingsley Moor Hardings Booth Alstonefield Fegg Hayes Gipsy Green Draycott in the Moors The Bratch Stanley Windmill Bank Fradswell Kingsley Doxey Blackfords Forebridge Burslem Blymhill Lawns Ryecroft Gate Blakeley Ridgeway Robin Hill Winnothdale Hazles Glascote Heath Porthill Aston Leyfields Elford Heath Croxden Stonehouses Stanfield Gospel End Little Stoke Comberford Hobble End Tatenhill Common Gunstone Congleton Edge Iverley Seabridge Newlands Newton Hurst Haregate Bridge End Stonydelph Mossgate Water Eaton Leomansley Sneyd Green Cracow Moss Acton Gate Rudyard Lower Elkstone Cheslyn Hay Springhill Scot Hay Basford Green Forsbrook Kinver Joiner's Square Mill Green Wootton Gayton Cheadle Common Dosthill Heighley Sturbridge Sandford Hill Stourton Prestwood Whitehill Woottons Huntington Armitage Orslow Crossgate Froghall Wolstanton Littlewood Kidsgrove Croxton Sandon Cotton Whiston Westcroft Lichfield Ford Green Oulton Florence Perton Woodend Dunsley Walton-on-the-Hill Butterton Lightwood Whitemoor Shutlanehead Cotwalton Blackbrook Latherford Church Mayfield The Leys Mosslane Highfields Leycett Hem Heath Walford Lupin Newchurch Bednall Head Tutbury Rowley Park Moreton The Potteries Oulton Heath Hoften's Cross Pershall Huddlesford Seighford Coton Rolleston on Dove Ashley Dale Stanley Moss Boundary Rocester The Laches Oxford Chase Terrace Lower Leigh Giggetty Middleport Brazenhill Wimblebury Hawthorns Morrilow Heath Meretown Walton Meir Hay Oakley Derrington Bromstead Upper Tean Creswell Green Callingwood Sandborough Adderley Green Whitfield Tuppenhurst Blackwood Hill Rock End Oldfallow Bromstead Common Chebsey Gillow Heath Apeton Poolfields Newton Baddeley Edge Coton in the Clay Cats Edge Ashley Lapley Middle Madeley Fauld Common Side Stanley Moor Cross Heath Blurton Armsdale Crateford Loynton Western Downs Winnington Knightley Dale The Blythe Threelows Alton Greensforge Wain Lee Pasturefields Hadley End Barlaston Common High Onn Pipe Ridware Stapenhill Talke Aldershawe Bradshaw Smestow Hollybush Doley Coalpit Hill Newchapel Offleyrock Newborough Audley Cat's Hill Cross Knutton Whitehurst Darnford Edingale Amerton Fazeley Meerbrook Cheadle Park Standeford Church Hill Overton Lower Hatton Drayton Bassett Norbury Nether Stowe Newfield Dam Mill Lower Ellastone Pasford Cross Green Upper Nobut Swindon Enville Coton End Heaton Broomyshaw Hilderstone Stonefield Townhead Dunston Heath Bickford Tunstall Hillsdale Keele Kingston Hill Etruria Chapel Chorlton Birches Head Trentham Knypersley Woollaston Shebdon Birch Cross Woodseaves Betley Stramshall Borough Park Norton-in-the-Moors Lower Stonnall Newton Anslow Gate Kingsford Newtown Efflinch The Wharf Compton Bucknall Stowe Saverley Green Westlands Long Compton Browns Lane Dunwood Mayfield Chell Heath The Hollies Orton Breretonhill Rue Hill Aston Enson Burybank Burton upon Trent Upper Cotton Far Hoarcross Blundies Wall Newstead Westwood Little Chell Wereton Bradeley Broomhill Ranton Green Ball Haye Green Cannock Mount Pleasant Calton Goosemoor Green Blithbury Longshaw Stone Heath Two Gates Totmonslow Foxley Slindon Braddocks Hay Lordsley Copmere End Shelton Longridge Castletown Basford Little Haywood Wallbridge Park Tittensor Morridge Side Alders Ravenshall Uttoxeter Heatley Boon Hill Burston Wychnor Sharpley Heath Wilnecote Lutley Woodmill Godstone Moorend Blymhill Butt Lane Birchall Belgrave Nethertown Mobberley Hinksford Cowall Moor Yarnfield Dapple Heath Blythe Bridge Wetwood Apedale Ash Bank Bradley in the Moors The Rookery Woodwall Green Whitley Heath Townsend Redhill Holt Hill Tamworth Hoar Cross Bonehill Gailey Wharf Blymhill Common Gnosall Footherley Beech Brickbridge Garmelow Shut Heath Burntwood Green Spath Bramshall Horsebrook Glascote Newborough End Stowe-by-Chartley Draycott in the Clay Thornes Millend Sheen Shobnall Stadmorslow Tatenhill Dales Green Wardlow Withington Sugnall Moorside Allimore Green Pillaton Bolehall Edial Hanchurch Stableford Waggersley Townend Chasetown Goosemoor Queensville Dayhills Little Hay Dods Leigh Boscomoor Woodhouses Normacot Little Bridgeford Ubberley Branston Stone Milton Boothen Dresden Shawfield Salt Hamstall Ridware Fradley Junction Harriseahead Bitterscote Stanshope Otherton Beffcote Checkley Hill Top Middle Cliff Codsall Wood Dunston Bottom House Ashley Heath Oulton Newcastle-under-Lyme Blackbrook Sandyford Bank Top Parkside Lawnhead Old Perton Horninglow Hales Teanford Gratwich Kettlebrook Great Wyrley Dogingtree Estate Rising Brook Broadeye Penkhull Coton Hayes Foxt Harper's Gate Tixall Hammerwich Hatherton Beamhurst Little Burton Fenton Low Rownall Hansley Cross Park End The Lymes Cresswell Rileyhill Four Crosses Ashwood Whittington Lower Drayton Hodgefield Beasley Wetley Rocks Mile Oak Poolfold Beaconside Cobridge Newtown Rugeley Wrinehill Little Onn Tithebarn Tompkin Croxall Streethay Shallowford Hockley Outwoods Rodbaston Orgreave Above Church Rawnsley Knightley Brown Edge Lask Edge Fole Werrington Wychnor Bridges Fradley Bowers Bent Sandonbank Green Heath Almington Knenhall Woodhouses Roughcote Northwood Brookhouses Shareshill Hillcroft Park Bank Top Wightwick Manor Standon Deadman's Green Trent Vale Blackshaw Moor Gorstyhill Butterton Willoughbridge Colton Hills Greenhead Blithfield Bowsey Wood Little Wyrley Fawfieldhead Lynn Bridgtown Podmore Hednesford Haunton Beam Hill Church Eaton Green Onneley Waterhouses Back o'th' Brook Wootton Boley Park Upper Elkstone Hazlecross Rushton Bank Drointon Sutton Rough Close Charnes Pye Green Field Abbey Green Hollinsclough The Brampton Barton Gate Berry Hill Caverswall Bobbington Churchbridge Heath Hayes Quarry Heath Alder Moor Coven Mill Green Wood Lane Butters Green Quixhill Talke Pits Cowley Clayton Carroway Head Longnor Lea Heath Bradwell High Offley Maer Woodlane Oultoncross Admaston Billington Crackley Birchendale Pattingham Olive Green Marston Prestwood Farley Weeford Forton Hollies Common Carmountside Meaford Kingsley Holt Etchinghill Hartwell Coldmeece Norbury Junction Weston Jones Springfields Norton Bridge Hollins Overmoor Cotes Hulme Woodshutts Haselour Huntley Hill Ridware Lower Penn Anslow Calf Heath Knighton Ford Norton Green Alrewas The Quarry Croxtonbank Longbridge Hayes Barton-under-Needwood Kerry Hill Wigginstall Little Aston Withystakes Trysull Broughton Stonnall Tadgedale Hill Chorlton Barton Green Springwood Baddeley Green Denford Longsdon Oaken Little Sugnall Bradnop Wigginton Finney Green Kingstone Littleworth Essington Stoke-on-Trent Gerrard's Bromley The Shruggs Bromstead Heath Knowl Bank Perry Crofts Nurton Hill Great Gate Smallrice Brineton Levedale Spring Hill Norton Canes Acton Upper Longdon Aston-by-Stone Kiddemore Green Red Street Barton Turn Leek Clifton Campville Hademore Goldenhill Blackbrook Bromley Hall Gorstey Ley Biddulph Light Oaks Coven Heath Norton East Grindon Coombesdale Little Saredon Shraleybrook Beechcliff Fenton Jugbank Slade Heath Colton Ranton Heron Cross Creswell Gillway Chesterton Little Madeley Trinity Fields Hollington Shenstone Woodend Christ Church Fisherwick High Onn Wharf Rushton Spencer Milldale Cellarhead Chorley Harlaston Little Heath Biddulph Moor Spot Acre Halmer End The Rowe Wheaton Aston Dunstall Blackwaters Napley Endon Moss Pit Little Ingestre Dunkirk Baswich Hawks Green Middle Mayfield Waterfall Wetton Loxley Green Bagnall May Bank Parkgate Alsagers Bank Hill Top Upper Hatton Netherland Green Buddileigh Shaffalong Red Bull Yarlet Oulton Grange Knowl Wall Hulme End Mucklestone Haughton Farewell Cookshill Church Leigh Okeover Whitgreave Kingswood Common Meir Bloreheath Woodcock Heath Gentleshaw Owen's Bank Shelton under Harley Ribden Lower Knightley Moddershall Cotes Heath Leekbrook The Handfords Six Ashes Madeley Park Bemersley Green Penkridge Consall Congreve Tunstall Bowers Winkhill Bond End Churnet Grange Rumer Hill Ellastone Bignall End Thorpe Constantine Rangemore Halfpenny Green Denstone Oak Hill Mixon Four Ashes Coton Green Chatcull Marston Longport Weeping Cross