Radio Advertising in Sweffling

Get in touch

Radio Station Advertising in Sweffling

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in IP17 2?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Sweffling?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Sweffling, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in IP17 2. 

We cover Sweffling (Suffolk)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Finningham Gipping St Cross South Elmham Mendlesham Burgate Lower Holbrook Hengrave Wherstead Thorpe Street Hitcham Little Bradley Santon Downham Barningham Middleton Chelsworth Brockford Green Saxtead Bacon's Green Castling's Heath Raydon White Horse Corner Lattinford Hill Frostenden Corner Long Thurlow Stowlangtoft Weybread Street Battlies Green Wordwell Kirton Charsfield Owl's Green Moulton Bell's Cross Mildenhall Mill Green North Warren Hibb's Green Babel Green Acton Place Denham Green William's Green Easton Bavents Waldringfield Heath Capel St Andrew Wingfield Green Frizzeler's Green Nedging Undley Warren Heath Hawstead Green Gazeley Combs Yaxley Capon's Green Earl's Green Great Glemham Dalham Ilketshall St Margaret Boardy Green Crown Corner Rendham Heveningham Little Thurlow Stradishall Worlingham Grundisburgh Monewden Assington Bicker's Heath Great Green Bury St Edmunds Purple Hill Dunstall Green Ash Corner Grinstead Hill Shottisham Whitestreet Green Cross Street Town Street Creeting Hills Spexhall Upper Street Haughley New Street Shelley Farley Green Wattisham Stone Upthorpe Brackenham Syleham Bungay Hestley Green Creeting St Peter Fornham All Saints Henstead Linstead Parva Mendham Willingham Thornham Parva Culfordheath Old Newton Lackford Pound Green Great Bealings Longfield Green Linstead Green Tannington Place Witnesham Bradfield St Clare Cornard Tye Thelnetham Melon Green Chilton Leys Sudbury Calais Street Kettlebaston Whelp Street Lower Raydon Chilton Rattlesden Dagworth Spratt's Street Cavendish Buxhall Fen Street Sherbourne Street Butley High Corner Tattingstone White Horse Somerleyton Freston Cransford Broad Green Wenhaston Thorpeness Rickinghall Elveden Lindsey Tye Mount Pleasant Wickham Street Laxfield Scotland Street Trimley St Mary Newtown Stonecross Green Smithwood Green Thurston Planche Cuckoo Tye Tuddenham St Martin Darsham Hopton Brockley Green Drakestone Green Little Green Kenny Hill Wissington Cock & End Wilby High Street Green Timworth Green Offton St Nicholas South Elmham Upper Town Little Bealings Ringshall Brockley Corner Clopton Green The Downs Bredfield Mill Hole Chillesford Chediston All Saints' South Elmham Holbrook Bobby Hill Westleton Mickfield Boyton End Thurston Swilland Birds End Upsher Green Daisy Green Pea Porridge Green Hobbles Green Botesdale Green Coddenham Coddenham Green Barrow Westhall Battisford Little Finborough Dennington Corner Easton Green Timworth Ingham Boulge Canham's Green Sapiston Larks' Hill West Street Ringshall Stocks Friston Calford Green Ramsholt Glemsford Bedfield Long Green Homersfield Saxtead Green East Bergholt Lowestoft Toad Row Brightwell Heath Shotley Gate Church End Horner's Green Westbourne Stradbroke Normanston Blacksmith's Green Flempton Sternfield Candle Street Washmere Green Chilton Street Ward Green Thorpe Green Knaves Green Stock Hill Denham Sudbourne Walton Four Ashes Tan Office Green Benacre Bucklesham Rougham Green Drinkstone Green Henley Wrentham Gainsborough Roman Hill Forward Green Blackthorpe Polstead Back Street Lower Layham Alderton Baylham Fressingfield Holywell Row Saxtead Little Green Capel St Mary Chantry Holton Methersgate Felixstowe Ferry Bush Green Chippenhall Green Park Gate Denham Corner Ixworth Little Welnetham Newbourne Dennington Hall Eye Mole Hill Clare Blundeston Hagmore Green Saxtead Bottom Sotherton Corner Wyverstone Green Cobblers Corner Little Stonham Earl Stonham Great Barton Mace Green Walberswick Dunwich North Green Pettaugh Rushmere Street Pinford End Braiseworth Nayland Barnby Shop Corner Poslingford Broke Hall Wortham Kingshall Street Hacheston Harrow Green Creeting St Mary Metfield Common Hemp Green Helmingham Fingal Street Newman's Green Woodside View Cuckoo Green Meeting Green Chelsworth Common Coney Weston Smallwood Green Cove Bottom Cranmer Green Racecourse Coldfair Green Stanstead Honey Tye Brook Green Sackers Green Cattawade Thorington Barham Maypole Green Sutton Common Gosbeck Gipsy Row Wrentham West End Aldham Hadleigh Heath Ubbeston Friday Street Boyton Base Green Clopton Corner Athelington South Cove Pakefield Whitton Button Haugh Green Cherrytree Green Audley End Capel Green Halesworth Nether Street Thornham Magna Cole's Green Baylham Stone Southolt Nowton Bromeswell Hanningfield Green East Barton Hoo Easton Stoke Windsor Green Harkstead Little Wratting Broadgrass Green Claydon Newthorpe Chattisham Dandy Corner Hargrave Hartest High Street Wicker Street Green Hunston Green Willisham Clopton Green Bures Green Kenton Tattingstone Mells Oldhall Green Gosland Green Wilsey Button's Green Norton Little Green Colchester Green Hinderclay Winston Withermarsh Green St Margaret South Elmham Martlesham Duke Street Allwood Green Burthorpe Almshouse Green Mettingham Sproughton Goddard's Corner Stratford St Mary Lady's Green Fakenham Magna Framsden Otley Little Green Brandon East End Flixton Cook's Green Great Ashfield Cow Green Hanchett Village Ashfield Green Withersdale Street Cowlinge Hollybush Corner Clopton Rushmere Little Saxham High Rougham Bowbeck Battlesea Green Cockfield Maypole Green Onehouse Cattishall Shimpling Kersey Tye Cuckold's Green Stanningfield Hazel Stub Framlingham Uggeshall Great Bradley Bacton Sotterley Brent Eleigh Slough Hill Hadleigh Wenhaston Black Heath Worlington Kersey Eyke Wickham Street Nedging Tye Blaxhall Bedfield Sowley Green Wattisham Bird Street Cavenham Ousden West Stow Parham Farnham Bower House Tye Bleach Green Hightown Green Mill Street Badwell Green Hoxne Friday Street Hemley Pixey Green Haverhill Fen Street Foals Green Monk Soham Stoke-by-Clare Little Wenham Walpole Ellough Mill Hills Crowfield Green Groton Wissett Brantham Priory Green East Green Euston Felsham Belstead Long Melford Hanningfields Green Knettishall Pitcher's Green Ilketshall St Andrew Mellis Bildeston Curlew Green Earl Soham Letheringham Risby Combs Ford Willisham Tye Melton Gisleham Woodbridge Blyford Apsey Green Ford's Green Rushmere St Andrew Carlton California Lampardbrook Kelsale Ringsfield Common Norton Little Blakenham Lower Falkenham Weston Ditch Barking Lidgate Thorns Weston Stansfield Mill Green Nacton Brown Street Chalkstone Oaks Tye Gedgrave Hall Stackyard Green Thorney Green Ashbocking Market Weston Playford Wales End Daisy Green Bradfield St George Kingshall Green Cotton Brockford Street Cookley Green Swingleton Green Depden Kessingland Little Livermere Cargate Lindsey Ringsfield Corner Gislingham Lower Common Denham Street Tostock Oak Hill Stoke Park Boxted Little Whittingham Green Barley Green Brockley Grimstone End Lavenham East Green Theberton Woodbridge Walk Hundon Poslingford Corner Cross Green Wickham Market Denham End Shotley Little Thurlow Green Thorpe Morieux Gedding Cocks Green Brampton Kesgrave Mellis Green Peasenhall Dennington Iken Little Cornard Waldringfield North Green Reydon Old Felixstowe Reydon Smear Stanway Green Wetheringsett Black Street High Street Scotia Drift Cock Street Bell's Corner Pitmans Corner Swan Green Gibraltar North Cove Stow's Hill Little London Hollesley Humble Green Stoke-by-Nayland Little Waldingfield Shadingfield Studlands Park Church Common Mutford Washbrook Little Glemham Otley Green Shipmeadow Maidenhall Polstead Heath Temple End Copdock Duck Corner Brome Street Tuddenham Woolpit Heath Little Knowles Green Stockhold Green Brettenham Lakenheath Hawstead Somerton Wortham Ling Charles Tye Troston Pettistree Denham Debenham Barking Tye Mile End Baxter's Green Fenstead End Wingfield Haughley Sotherton Monks Eleigh Camps Heath Aldeburgh Upper Street California Clay Common Genesis Green Campsea Ashe Lawshall Green Blackheath Shimpling Street Hintlesham Falkenham The Street Great Wenham Redgrave Frostenden Broad Green Newmarket Workhouse Green Poystreet Green Ampton Gunton Gedgrave Fornham St Martin Palgrave Beck Row Darmsden Whatfield Thrandeston Nettlestead Chedburgh Annis Hill St Peter South Elmham Cretingham Denston Great Cornard Lawshall Hemingstone Stutton Boot Street Wetherden Needham Street Fen Street Bardwell Harleston Depden Green Chapel Hill Water Run Ufford Herringfleet Sibton Green Dorley's Corner Great Waldingfield Magpie Green Stowupland Bradfield Combust Whepstead Freckenham Rose Green Monk Soham Green Southwold Stuston Wick's Green Wattisfield Benhall Green Hasketon Wentford Sutton Street Priory Heath Oulton Ilketshall St Lawrence Wilde Street Bucks Horn Place Chimney Street Knodishall Metfield Dallinghoo Oulton Broad Trimley St Martin Mickley Green Blythburgh Bedingfield Wetherup Street Wetherden Upper Town Oakley Creeting Bottoms Winston Green Moats Tye Woolpit Stonham Aspal Stratford St Andrew Walsham le Willows Orford Lound Redlingfield Thorington Street Woolverstone Great Welnetham Horham Rougham Dorking Tye Stowmarket Occold Drinkstone Bridge Street Badwell Ash Gromford Hillside Thorndon Rede Crowfield Great Blakenham Butley Low Corner Stubbing's Green Mendlesham Green Stanton Chare Badingham Otley Bottom Middlewood Green Acton Woolpit Green Rendlesham Hog's Corner Rodbridge Corner Bramfield Broad Street Alpheton Culpho Naughton Kersey Upland Silverley's Green Cranley Shelland Cay Hill Wickham Skeith Ipswich Burstall The Woodlands Wyverstone Street Collipy's Green Kirkley Huntingfield Rose Hill Corton High Street Chevington Icklingham Borley Green Little Eriswell Parliament Heath Kettleburgh Sweffling Sibton Barton Mills Cock and End Hulver Street Barnardiston Benhall Street Boyden End Hepworth Trimley Lower Street The Port of Felixstowe Hessett Washbrook Street Brundon Stoven Erwarton Great Finborough Somersham Edwardstone Cox Common Leiston Rotten End Great Bricett Horringer Upper Layham Debach Wickhambrook Blacksmith's Corner Aspall Russel's Green Aldringham Great Common Brandeston Great Green Earsham Street Cratfield Weybread Rushbrooke Little London Wyverstone Crackthorn Corner Bull Green Newton Honington Rishangles Colton Ashfield Cum Thorpe Eriswell Wootten Green Buxhall Great Green Clopton Green Red Lodge Leavenheath Covehithe Kedington Bentley St Michael South Elmham Attleton Green Broadway Bromswell Heath Milden Hoggard's Green Malting End Withersfield Stone Street Stone Street Monks Eleigh Tye Lambfair Green Elmsett Kittle's Corner Dublin Mill Green Barsham Chimswell Cookley Great Livermere Rooksey Green Hanchett End Great Thurlow Preston St Mary Broom's Barn Tannington Brome Snape Higham Brightwell Greenwich Barnaby Green Carlton Colville Page's Green Chediston Green Bruisyard Lower Green Clements Shingle Street Cross Green Landwade Stoke Ash Gosling Green Chickering Great Saxham Brampton Street Heckfield Green Parkway Kenton Corner Botesdale Sharpstone Street Beyton Martlesham Heath Saxham Street Wainford Assington Green Worlingworth Drybridge Hill Culford Felixstowe Tan Office Mill Green Annesons Corner Bloodman's Corner Lower Street Ixworth Thorpe Coltsfoot Green Crownland Thistley Green Rumburgh Pakenham Round Maple West End Brabling Green The Heath Bruisyard Street Stanton Flowton Brundish Street Redisham Beccles East End Thwaite Maidensgrave Bures Oakley Park Kennett End Exning Upper Weybread Sutton Wangford Burstallhill Thurston End Lower Hacheston Castle Hill Chelmondiston Brundish Sizewell Bedingfield Street Kessingland Beach Mill Common Bawdsey Stanwell Green Conyer's Green Westhorpe Elmswell Silverlace Green Saxmundham Akenham Yoxford Tunstall Hartest Hill Potash Coopers Corner Stone Common Great Wratting Snape Watering Beyton Green Burgh Middleton Moor Herringswell Barnham The City Stanton Street Kentford Bramford Wixoe Cross Green Gulling Green Boxford Friday Street Butley Upper Street Shotley Common Langham Ringsfield Marlesford Fornham St Genevieve Ashfield Green Haughley Green West Row Needham Market Westerfield Upper Holton Holton St Mary Stores Corner Sicklesmere Hawkedon Levington Battisford Tye Cookley Street Falkenham Sink St James South Elmham Eastbridge Bacton Green Ash Street Ballingdon Wickham Green Higham Flixton Hunston Westley Wangford Semer