Radio Advertising in Shatterford

Get in touch

Radio Station Advertising in Shatterford

Radio advertising is a fantastic and cost-effective way to promote most brands, services and businesses on commercial radio stations.

Our experienced marketing teams work with major stations every day and can arrange advertising across the whole country. As well as large well-known stations we can also arrange adverts on smaller more local stations, which are well known and highly effective in their regions.

Popular stations reach millions of listeners daily. So, if you're looking for radio advertising for your company, look no further than us. We'll have your brand broadcasting on the airwaves in no time at all!

If you are interested in this popular form of marketing, please contact us today. We look forward to hearing from you and creating a radio advertising campaign to suit your needs. 

Most radio campaigns have a recommended minimum spend of £2000 to have a successful impact. 

Contact Us

What is Radio Station Advertising?

Put simply, radio advertising is a way to promote your product or service on commercial radio stations through the medium of short audio adverts (typically 30 seconds long). These radio adverts typically run in between songs, chat and news bulletins and are used by a range of companies due to their ability to reach a huge cross-section of society.

Radio ads are used for a variety of messages; from commercial selling through to public service messaging.

Radio costs are reasonable when compared to other forms of marketing, meaning that it subsequently achieves a great return on investment; this is one of its main advantages and why it is used time after time, week after week.  

If you would like free quotes contact us today.

Get a Quote

What is the Cost of Radio Advertising?

The factors which broadly determine the cost are outlined below:

  • Reach/Number of Listeners/Listenership – the more people who tune in to a radio station on a daily basis (and therefore the more likely to hear your radio advert) the more expensive it will be. Heart advertising costs and Hits/Capital radio advertising costs are obviously more expensive (as large commercial stations) than smaller local stations - but you would expect this because they have more listeners (so potentially more customers for you). So the option when choosing a station to advertise on is; do you want to hit lots of people in a wide area or a smaller but more select audience more locally?

  • Number of Slots – the more slots (number of radio adverts) you choose to have, the more expensive it will be. You may choose to do a couple of ads each day or want to go more “heavyweight” and do between 10-15 slots so that you are covering the majority of the day. If you are uncertain of which approach to take our media planners will advise. Think about when in the day your target market and target audience will be listening and tailor your slots to their life and listening patterns.

  • Length of Campaign – most adverts are the same length – 30 seconds – and a typical campaign would be over one week. Sometimes however you may want to do a shorter period, a weekend promotion or a “winning weekend” are popular in raising awareness. If you have a larger budget, you may look to do a few weeks with your radio ad to really get your message and brand out there on the airwaves. For the best results, we tend to suggest a minimum of a week, however, a two-week campaign is ideal for a good amount of coverage.

  • Time of Slots - depending on what you are promoting, certain times of day may work better. Slots are broadly broken down into breakfast, day, evening (rush hour) and night. The most sought-after tend to be breakfast and evening as they have higher listeners. Again, have a think about when your target audience may be listening, or equally spread them throughout the day to hit a variety and cross-section of people. A spread tends to be the most typical approach by most advertisers but your product will guide you to the most suitable timings.

  • Radio Talk Ups and Radio Co-Promotions – as well as doing straight “air-time” you can also do what is called “talk-up” or “co-promotions”, this is where the DJs/presenters talk about a product. Often this can be a more creative approach. They are given a script and bullet points to mention so that they talk about the right things and are “on message”. Radio co-promos are often an informal way of getting your key information across. Sometimes stations can be picky about what services and products they do co-promotions with. Examples of co-promotions are when presenters talk about how “great” a film or theatre show is - when they may not have actually seen it! 

Simply drop us a message today and we will send over more specific information about radio advertising costs. 

Does Radio Advertising Work?

The simple answer is yes!

When you think about it, most people listen to the radio on a daily basis; in their homes, at work and also when driving, therefore it is a great way to reach a mass amount of people quickly. This mass reach is one of the main benefits; it can hit millions of people all at once. Most forms of marketing media (apart from TV advertising) cannot claim to achieve this, whilst radio adverts manage to do this at a fraction of the price of TV advertising.

However, even though a radio ad hits a huge number of listeners this isn’t untargeted as stations have different demographics e.g. younger people tend to listen to Hits/Capital FM, older listeners tend to tune into Smooth. Our teams will help match your product and message to the most suitable stations.

This targeting is the main reason radio advertising achieves brilliant results time after time and why radio advertising effectiveness is high; radio has high reach but wastage is reduced as these people are targetted. 

The value for money is another reason radio is popular with many advertisers and companies. 

Which Companies Typically Advertise on The Radio in DY12 1?

As radio listeners represent a great cross-section of society, advertising on radio works for most businesses and is a popular form of marketing employed by a range of companies from diverse industries. The most popular types of companies who advertise on radio through our teams include: 

If you would like to book a radio campaign or for us to propose a radio advertising campaign for you, contact us today for more information. 

Which Are The Top UK Radio Stations To Advertise On?

When thinking about which station to go for, put yourself in the mind of your potential customer and think “what station would they listen to”? Selecting the right station is the key to all successful campaigns.

The most popular campaigns we run are with: 

  • Capital/Hits FM advertising

  • Heart FM advertising

  • Smooth FM advertising

  • Classic FM advertising

  • Magic FM advertising

  • Absolute FM advertising

  • Local radio advertising

Contact us today for more information and advice about the above commercial radio stations and use radio to reach your target audience. 

Combination Marketing - Teaming Your Radio Adverts With Other Suitable Advertising Options

If you are looking to combine commercial radio with other options the below typically work well:  

  • Online - as people will hear your radio advert they are then likely to go online to find out more information. A strong online presence is, therefore, a good idea to supplement your campaign.

  • Social media marketing - similar to the benefits of online support, social media is often a good idea to use to back up your radio ads. 

  • Bus ads - bus ads or other forms of outdoor promotions are a great way to support radio, meaning that people get to see and hear what you have to offer. 

  • TV - the cherry on top of any marketing campaign - the power of TV is superb and can be targeted to regions making it more affordable than people often realise.

What Makes the Best Commerical Radio Adverts in Shatterford?

With your radio advertising, you must remember that the audience can only listen to your product or service being described by words - they obviously can't see it -  this means you need to create an innovative advert which will catch their attention. Also, you don't have much time - 30 seconds is not a lot of time to describe what you are offering - so you must get to the point and be clear and concise. Sometimes catchy phrases and slogans work and a good sound bed can attract attention further - but also just being clear and direct is important; don't try and cram too much in.

To summarise we would say; try not to be too clever, as most listeners are doing other things - so get to the point and don't be too confusing. You just need to grab their attention and encourage them to seek more information at a later time.  

Can You Help Me Make a Radio Advert Or Do I Need to Supply One Direct?

Yes! 

Get in touch today and we can help you make your advert with our radio ad production team at a brilliant rate. When producing this for you we, of course, take into account best practices as outlined by the Radio Advertising Bureau (RAB). We will also help with script-writing, bed creation and finding a suitable voice-over artist to match with your individual needs.  Our top tip would be to get an “ear-catching” advert so that it stands out; something clear, catchy and to the point works best.  

Frequently Asked Questions about Advertising on the Radio

Here are the most popular questions we get asked:  

What does it cost to advertise on the radio? 

As we explore in the guide, the cost depends on a few factors including which stations you choose, the length of the campaign and the time of year. Many advertisers use radio as it offers great value for money. 

What does radio advertising mean? 

It's basically advertising on the radio using short pre-recorded adverts that are broadcast to a set pre-approved schedule. It's used by a wide range of businesses and brands due to it's proven success.  

How much is a 30-second radio ad? 

It depends on the station and the listenership, larger more commercial stations with more listeners cost more than smaller more local ones. 

Is radio advertising still effective? 

Very, its reasonable price tag and ability to reach a large number of people make it both highly effective and a firm favourite with a broad range of companies who are looking to increase profits or raise awareness. It's probably an under-used advertising medium, considering its great results. 

Contact Us

So, if you are looking for radio adverts in Shatterford, look no further than us.

You can either let us know which commercial radio station you are interested or we will put together a proposal based on your budgets, aims and target audience. We can also supply you with more information on the advantages of radio advertising any other advice or information that you may need.

We look forward to hearing from you and working to get your product, brand or service on the airwaves!

Contact Us

Topics covered - radio advertising in DY12 1. 

We cover Shatterford (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for radio advertising
Henbrook Upper Wyche Major's Green Hadzor Lower Clent Church Lench Upper Ham Eldersfield Elmbridge Finstall Frogsmarsh Cross Bank Whiteleaved Oak Alfrick Guarlford Charlton Bliss Gate Rous Lench Shurnock Blakedown Edgiock Park End Elmley Castle The Vines Little Comberton Rushwick Dordale Peopleton Belbroughton Shoulton Castlemorton Menithwood Foley Park Pirton Crown East Stoneybridge Conderton High Green Newland Offenham Cross Stoke Pound Chapman's Hill Stanklyn Slideslow Abberton Brickfields Dunhampton Bushley Sneads Green Lime Street Diglis Warndon Barnettbrook Copyholt Throckmorton Bretforton Hadley Worcester Little Welland Woodrow Brayswick Webheath Huntsbridge Wadborough Stoke Wharf Bewdley Hanley Child Brownheath Common Red Cross Bradley Green Comberton Malvern Link Buckridge Charlton Elmley Lovett Cherry Orchard Primsland Hopwood Chawson Valley Headless Cross Woodgates Green Coles Green Evesham Dunstall Common Wants Green Leapgate Longdon Hill End Broad Heath Lower Sapey Gallows Green Oakenshaw Bockleton Monkwood Green North Malvern Norton North Piddle Naunton Beauchamp Trimpley Hallow Heath South Littleton Brook End Chadwick Little Beckford The Lakes Berrington Green Stoulton Winyates Dodford Hollywood Corse Lawn Ladywood Greenlands Holt Upton upon Severn Berrow Bayton Common Sneachill Upper Haselor Bell Green The Hook Aston Fields Chawson Stanford Bridge Newland Common Smith End Green Poolbrook Wychbold Green Street Birch Green Sandford King's End King's Green Beckford Cross Trotshill Twyford Witton Hill Hallow Tutnall Branson's Cross Town's End Hunnington Broughton Hackett North Littleton Defford Arrowfield Top Lodge Park Ham Green Caunsall Birch Berrow Stitchin's Hill Burlish Park Shernal Green Bickley Crabbs Cross Low Hill Beoley Franche Gilbert's End Pershore Abbotswood Shrawley Tanwood Yarhampton Cross Neight Hill The Walshes Winyates Green Crowcroft Childswickham Four Pools Astwood Bank Hatfield Barnard's Green Blackmore End Upper Arley Hoden Frankley Green Crossway Green Lower Town Cooksey Green Little Inkberrow Dunhampstead Upper Rochford Smite Hill Wilden Ripple St John's Long Green Lenchwick Little London West Hagley Kitwell Bateman's Green Low Habberley Perryfields Holt Fleet Aggborough Park Farm Briar Hill Offenham Kyre Park Bredon Earl's Croome Eastham Hinton Cross Upper Gambolds Hurcott Village Owlhill Britannia Square Linkend Leigh Sinton Ashton under Hill Holt Heath Mount Pleasant Ombersley Mamble Hampton Lovett The Rampings Park Gate Chaddesley Corbett Yieldingtree Cookley Bransford Heightington Stratford Rhydd Clifton Ullington Tenbury Wells Longdon Castle Hill Catchems End Norchard Hawbridge Deblin's Green Clifton upon Teme Lineholt Hurcott Snead Common Rumbow Cottages Northwick Madeley Heath Cutnall Green Marl Bank Welland Stone Good's Green West End Phepson Brotheridge Green Hinton on the Green Aston Bank Pound Bank Hawthorn Bush Sherrard's Green Elcock's Brook Bury End Lickey Hills Kyre Martley Enfield Hanley William Kendal End Broome Queenhill Broadheath Common Holt End Baughton Westlands Morton under Hill Hill Croome Spetchley Podmoor Vigo Berry Hill Broad Marston Broombank Spennells Summerfield Salwarpe Churchill Earl's Common Lower Illey Willow Green Berrow Green Blackwell Baynhall Uckinghall Mill End Great Witley Buckbury Bank Street Cowsden Egdon New End Himbleton Sidemoor Kingswood Walton Pool Duckswich Clows Top Windmill Hill Worles Common Kington Bushley Green Bredon's Norton Lower Broadheath Baylis Green Drakes Cross Ryall White End Mere Green Bouts Doverdale Churchill Brockencote Bastonford Nineveh Wick Hill Side Huddington Hoobrook Blakebrook Oldfield Catshill Upton Snodsbury Green Street Sutton Farm Crowle Uphampton Broadway Oddingley Lower Wolverton Bevere Callow Hill White Ladies Aston Lower Howsell Stonehall Walcot Bugle Gate Woodmancote Witton Kersoe Stanbrook Westacre Lower Westmancote Inkberrow Stonebow Hartlebury Common Lakeside Crowle Green Inkford Sale Green Fladbury Cross Sinton Green Clent Kemerton Ipsley Comhampton Southcrest Bromsgrove Red Hill Gorst Hill Areley Kings Honeybourne Suckley Link Top Drakes Broughton Knighton Mustow Green Lower Marlbrook Fladbury Waresley Droitwich Spa Trueman's Heath Stoke Heath Astley Cross Wichenford Summerhill Lickey Stock Green Lower Wyche Woodcote Green Riverside Upper Wolverton Stanford on Teme Naunton Lower Lightwood Tolladine Offmore Farm Grafton Flyford Stock Wood Romsley Ravenhills Green Upper Wick Leigh Alfrick Pound Guller's End Elms Green Greenhill Hartle Brockamin Broadwaters Cleeve Prior Shelsley Beauchamp Rednal Sharpway Gate Saleway Dawshill Greenhill Hollybush Lower Wick Priestfield Eckington Draycott Hales Park The Grove Outwood Upton Warren Sledge Green Old Storridge Common Drugger's End Little Malvern Cotheridge Ramsden Ashfield Hampton Long Bank Chatley Grafton Chase End Street Pin's Green Oakall Green Footrid Kerswell Green Kidderminster Ribbesford Hill End Slades Green Rushock Little Acton Rock Greenway Noutard's Green Horsham Oldwood Weatheroak Hill Birts Street Abbeydale Pendock Stockton on Teme Linthurst Bricklehampton Hall Green Matchborough Moon's Moat Wick Episcopi Holdfast Yarhampton Wolverley Malvern Common Wythall Knowle Fields Far Forest Northampton Battenton Green Callow End Camer's Green Littleworth Bournes Green Bluntington Broughton Green Moor End Drayton Charford Bredon's Hardwick Headley Heath Howsen Lineholt Common Powick Timberhonger Noah's Green Lindridge Eachway Birlingham Pole Elm Sweet Green Cofton Hackett St Michaels Bayton Bell End Bournheath Darbys Green Lower Bentley Little Eastbury Stoney Hill Clifton upton Teme Pink Green Ronkswood St Peter the Great Alvechurch Rowney Green Holy Cross Badger's Hill Dunley Broom Hill Withybed Green Lower Berrington Hook Bank Knighton on Teme Severn Stoke Rainbow Hill Upper Marlbrook Shelsley Walsh Lulsley Hindlip Habberley Drakelow Shell Orleton Holbeache Upper Strensham Witnells End Newnham Bridge Smallwood Collett's Green Netherton Saxon's Lode Wribbenhall Pebworth Whittington Besford Stakenbridge Dormston Martin Hussingtree Ab Lench Bark Hill Gilvers Lane Hagley Birtsmorton Newtown Tardebigge Cobley Hill Newtown Lea End Astley Hillhampton Upper Welland Shatterford Bank's Green Grimes Hill Welland Malvern Wells Aldington Astley Burf Woodgate Halfkey Marsh End Frith Common Barnt Green Holberrow Green Worlds End Hunt End Feckenham Apes Dale Clevelode Badsey Ankerdine Hill Cladswell Hanbury Pound Bank Claines Birchen Coppice Cakebole Copcut Hardwick Green Broadwas Birch Acre Broadmore Green Barbourne Astwood Worms Ash Suckley Knowl Pound Green Broad Green Frankley Foxlydiate Tibberton Little Witley Chadbury Lower Heath Madresfield Shenstone Dayhouse Bank Kyrewood Overbury Forhill Great Malvern Lydiate Ash Blackminster Ross Green Low Hill Upper Catshill Grafton Abbots Morton Blakeshall Norton Netherwich Church Hill Longdon Heath Tanner's Green Hartlebury Stoke Bliss Nash End Blackpole Wickhamford Laughern Hill Littleworth Lem Hill Bridge End Lickhill Wildmoor Kinnersley Rochford Gadfield Elm Cooksey Corner Hackman's Gate Stourport-on-Severn St Georges Wyre Piddle Grimley Alfred's Well Boreley Dines Green Carpenter's Hill Woodsfield Fernhill Heath Heath Green Suckley Green Hipplecote Romsley Hill Rashwood Sankyns Green Hawford Bordesley Libbery Napleton Upper Lode St Peter The Great Kyre Green Upper Moor Stoke Prior Eardiston Callow Hill Harvington Winterfold Structon's Heath Moseley Hanley Castle Westmancote Great Comberton Murcot Upper Howsell Atch Lench Goosehill Green Acton Aston Somerville Hollybed Street Astwood Stonepits Longley Green Teddington Hands Golden Valley Woodrow Titton Baughton Hill Frankley Hill Flyford Flavell Beach Hay Hill Furze Cookhill Cruise Hill Powick Village Eight Oaks Bell Heath The Burf Kent's Green Rhydd Green Batchley Chandler's Cross Burcot Bredicot Hillpool Upper Berrington Sheriff's Lench Pie Corner Middle Littleton Lower Moor Dagtail End Bishampton Woolmere Green Broad Common Upper Bentley Sinton Cropthorne Lower Strensham Knightwick Hanley Swan Doddenham Rye Street Abberley Tunnel Hill St Godwalds Bryan's Green Lye Head Purshull Green Pinvin Radford Kinsham Walkwood Sytchampton Torton Broad Alley Kempsey Stone Sedgeberrow Strensham Newtown Redditch Hall Flat Pensax Harbours Hill Newbridge Green Lower Hook Harvington Harpley Goom's Hill Shawbrook Lickey End Ockeridge Washford Beckford Interfield Portway Piper's Hill Cobbler's Corner Picken End Swinesherd Nineveh Lincomb Bengeworth Pensham West Malvern Dowles