Advertising in Shopping Centres in Horndon on the Hill

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Shopping Centre Advertising in Horndon on the Hill

The British public loves nothing more than shopping and finding a good bargain. Thousands flock to shopping centres and malls every day to browse, shop, and socialise. The rise in shopping centres has subsequently made them a brilliant place to advertise a range of products and services.

Busy most of the time, but very popular on weekends, during lunch breaks and in holiday times, customers in these shopping malls are often relaxed, open to new experiences and have money to spend. This makes it the perfect time to get your brand name in front of them, preferably with an actionable request, to get them to recognise, trust, and ultimately buy from your business.

Shopping centres are much more than their primary purpose; they have become destinations themselves with food halls, cinemas and entertainment spaces alongside retail stores, so advertising in shopping centres and retail outlets in Horndon on the Hill is now a common way to promote products to shoppers.

If you are interested in advertising in shopping centres, drop us a message, and we will get back to you with more information and free quotes. 

Most marketing campaigns require a minimum of £2000 to have a successful impact. 

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What is Shopping Centre Advertising?

Shopping centre advertising uses a shopping centre’s indoor, outdoor and surrounding facilities as a marketing channel for a brand, service or product.

Most of this advertising is managed or placed by a third-party company, be that the management company for the shopping centre itself or an advertising firm. Here at PromoMedia, we have strategic partnerships with such companies around the UK so we can get you great rates and positions. 

There are lots of options to consider when advertising to shoppers, including outdoor advertising and digital advertising options, and as these centres are used by a large number of people (and a broad demographic) it means that it is often an option that works for a whole range of industries.  

What Are The Options for Shopping Centre Advertising in Horndon on the Hill?

The great thing about shopping centre advertising in Horndon on the Hill is that there’s a great variety of options to target customers as they enjoy their shopping experience; they are in a relaxed frame of mind. There is typically something to suit businesses of all shapes, sizes and types.

Even a small local firm can benefit from advertising in a shopping centre, so it needn’t just be the domain of household names and big brands, it is accessible to all.

The main mall advertising include: 

  • Posters - you’ll have no doubt seen posters in numerous places around shopping malls - these make for a basic but effective advert. They work well for a range of brands and if designed cleverly enough can stand out from existing marketing and competitors. 

  • Car park ads, 48-sheet or 96-sheets - a large number of shoppers choose to drive to and from shopping centres and park within them. Large billboards placed strategically within shopping mall car parks can encourage consumers to take action on the way in and out of their trips.

  • Digital advertising mall options - LED screens are an easily updated advertising space that can be placed strategically inside and outside of retailers. These may be at the entrance or exit points, or in food courts or other such themed areas to target specific demographics and consumers.

  • Lifts and lift panels, escalator ads - most shopping centres are split across more than one floor, and consumers are normally bored and waiting for their next shopping fix while travelling between them. This allows them to be open to new messaging and ads can be placed within lifts, across lift panels and doors, and even on the sides or moving steps of escalators to catch the eye and draw attention in.

  • Billboards outside - consumer’s advertising experience can begin before they even enter the shopping mall or car park, and brands can place marketing billboards on routes into the mall itself. Doing this strategically can spark a desired course of action or act as a reminder for those about to arrive at your chosen destination. See more on billboard adverts here, if you are interested in this service.

  • Toilet and restroom ads, including mirror marketing - any shoppers spending a decent amount of time within a shopping mall will, at some point, need to stop and see to the call to nature. No doubt eager to get back to their shopping and normally sitting in need of a distraction, posters on the back of toilet doors and printed ads on mirrors can be extremely effective at influencing their next destination post-loo.

  • Branded prints and shopping bags, events and experiences - everyone loves a freebie, and if your brand’s name, logo, product or message can make it onto the side of a shopping bag, you’ll see it pop up all over the place – in the confines of the shopping mall and further afield! Combine with a full promotional giveaway or product launch to venture into the world of experiential marketing and really give the public something to remember.

  • Phone Boxes - phone boxes in and around the shopping centre areas are an increasingly popular form of shopping mall advertising, for more information on the various formats and options, read here.

  • Leaflet stands - should you have brochures or small promotional leaflets, having them placed in leaflet stands around shopping malls allows customers to pick them up when in a hurry and read them later. This is usually a cheap marketing option. Our print advertising services are available for many different types of businesses, more here

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The Benefits of Shopping Centre Adverts in Horndon on the Hill

The main benefits are, that when people are in shopping malls and shopping centres, consumers are normally looking to make purchasing decisions and are open-minded to new things. This makes these sites the ideal place to present new brands, products and services to them; and when you utilise PromoMedia’s skills and strategic business partnerships in the industry, you’ll receive value like no other!

The other main benefits are the wide variety of options, listed above, and finally that this form of advertising is achievable on all budgets. 

In summary, a receptive audience, lots of options and a great return on investment. 

Which Companies use Shopping Centres For Advertising in SS17 8?

The variety of options that shopping centre adverts offered allows businesses of all types and sizes to use it. It's a common strategy for retail marketing as people are already in a buying state of mind with clothes shops and other stores. Other popular industries include sports marketing, finance advertising and healthcare promotions

Next time you visit your local mall, keep an eye out: you’ll see household names alongside local businesses and service providers, those based within the centre and outside of it. 

Frequently Asked Questions About Shopping Centre Advertising Options

  1. "Are there digital advertising options in shopping centres?" Yes, shopping centres present a whole range of advertising options, the most popular types tend to fall under the banner of outdoor advertising, such as posters in and around the centre, in lifts, the walkways, car parks and roundabouts but digital advertising include digi-screen in the malls and in the eating areas, use of their social media channels and text messaging. Digital advertising in shopping malls is also a growing area, so contact us for more information. 

  2. "Advertising in shopping centres and mall advertising is something that we have never done, we are launching a new product would you recommend it?" Shopping centres work for almost any industry as they have a mass reach and broad demographic, give us a call to discuss your product in more detail, but generally, shopping centres and mall advertising could certainly be a good starting point. 

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PromoMedia has the people, experience and expertise to help you deliver shopping centre advertising in Horndon on the Hill  as part of your marketing mix, delivering effective advertising for you and your consumer.

If you would like more information and a quote get in contact today.

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Other locations available for advertising in shopping centres
Little Clacton Rotten End Newtown Messing Lanham Green Dewes Green Rochford Borley Cherry Green Cressing Stanway North Benfleet Fobbing Dedham Woodham Ferrers Wethersfield Waltham's Cross Blackheath High Ongar Ulting Wivenhoe Kingsmoor Tyler's Green Bran End Roxwell Ardley End Great Bardfield Boxted Runsell Green Lucking Street Shalford Paglesham Eastend Upper Pond Street Tilekiln Green Cooksmill Green Carter's Green Bulphan Chalvedon Tilbury Pannel's Ash Broad Green Little Maplestead Belchamp Walter Rotchfords Toppesfield Rushley Green West Thurrock Abbess Roding Needham Green Galleywood Epping Upland Goose Green Heckfordbridge Mark Hall North Maggots End Aimes Green Killem's Green Hawkwell Southfields Sabine's Green Great Oxney Green Henham Hare Street Bartholomew Green Eastwood Water End Manuden Duckend Green High Roding Willows Green Lee Chapel Gransmore Green Piercing Hill Rose Green Hook End Woodend Green Great Canfield Lower Sheering Green Street Little Easton Lane End Upper Dovercourt Pinnacles Cranes Farmbridge End Colne Engaine Beazley End St Osyth Heath Linford Brays Grove Boxted Cross Elmdon Gallows Green Mill Green Temple Fields Gilwell Park Tye Green Workhouse Hill Langdon Hills Chadwell St Mary High Beach Black Horse Corner Navestock Heath Little Bentley Potter Street Crow Green Rawreth Shot Dobb's Weir Little Bardfield Great Wigborough Netteswell Thornwood Common Horsleycross Street Braiswick Rettendon Thorpe Bay Roydon Hamlet Newman's End Young's End Lower Green Aveley Clay Hills Ardleigh Heath Bradwell Waterside Rawreth Curling Tye Green Countess Cross Bocking Churchstreet Stewards Takeley Wickham St Paul Bulmer Mill End Green Rank's Green Mill End Saffron Walden Hamperden End Barnston Wakes Colne Stapleford Tawney Canvey Village Lambourne Passmores Miller's Green Steventon End Chafford Hundred Mountnessing Reader's Corner Brock Hill Stockstreet Greenstead Green Layer Marney Osea Island Richmond's Green Mark Hall South Latchingdon Fiddlers 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Ash Wix Great Waltham Pilgrims' Hatch Brookend Paglesham Churchend Goose Green Blake End Little Yeldham Navestock Side Pattiswick Gore Pit Stanford Rivers Pigstye Green Temple End Southey Green South Weald Bacon End Ingatestone Birdbrook Great Hallingbury Rivenhall End Manningtree Hullbridge Silver End Perry Green Tendring Green The Birches Hallsford Bridge Radwinter End Ramsden Heath Fuller Street Mount End Lower Green Chappel Danbury Common East Mersea Padham's Green Great Burstead Margaretting Green Street Baddow Park Church End Sheering Stones Green Frenches Green Bannister Green Alphamstone High Beech Hockley Oak Corner Four Wantz Building End Great Malgraves Hardy's Green Mucking Long Green Gestingthorpe Broomfield Great Braxted Sewardstonebury Norton Mandeville North End Catmere End Handley Green Gernon Bushes Theydon Bois Courtsend Tiptree Tye Common Abbess End North Fambridge Buckhurst Hill Grange Hill Swallows Cross Foxearth Wormingford Little Dunmow Jaywick Great Canney Clapdog Green Bicknacre Fox Hatch Wyatt's Green Purfleet-on-Thames Church End Lee-over-Sands Little Henham Sucksted Green Butt's Green Forrey Green Marks Tey Great Stambridge Stanbrook Buttsbury Bridge End Stow Maries Winter Gardens Crow's Green Woodham Walter West Tilbury Fordham Newney Green Ost End Cowey Green Mallows Green Hickford Hill Horseman Side Little Burstead Noak Bridge Monkey Street Battlesbridge Outer Part of Town Westward West Hanningfield Broad Street Green Armigers Toot Hill East Gores Little Bromley Easthorpe Great Oakley High Easter Windmill Hill Church Langley Nazeing Gate Campions Mashbury Harknett's Gate Bardfield Saling Norwood End Row Green Monk Street Mount Bovers Brick House End Chalkwell Gosfield Coggeshall Navestock Common Barstable Fuller's End Claverhambury Abberton Hyde Chase Hope's Green Wickford Pepper's Green Hartford End Leigh Beck Hawkspur Green Brandy Hole Takeley Street Tye Green Bowers Gifford Bentfield Green Gubbion's Green Suttons Little Warley 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Heath Shrub End Wrabness Springfield Hare Street Dyer's End Horne Row Broad Green Coopersale Street Downham Epping Green Tendring Orsett Heath Cutlers Green Woodhill South Hanningfield Robinhood End Churchgate Street Shotgate Causeway End Oxley Green Watton's Green Creeksea Tye Green Hornestreet Puttock's End Paslow Wood Common Dovercourt Little Parndon South Fambridge North End Lee Chapel North Bromley Cross Great Wakering Radwinter Gay Bowers Lee Chapel South Gaunt's End Cupid's Corner Horsley Cross Stambourne Sand Hill Tilbury Juxta Clare Stambourne Green Onslow Green Crockleford Hill Tiptree Heath Holder's Green Radley Green Parson's Heath Littley Green Lamb Corner Netteswell Cross Little Baddow Theydon Mount Craig's End Mile End High Park Corner Low Street Biggin Shellow Bowells Little Canfield Eight Ash Green Ingrave Balstonia Chapel End Faulkbourne High Street Green Thorpe Green Bustard Green Wellstye Green Woodend Brook Street Stapleford Abbotts Beaumont Hastingwood Great 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