Advertising in Shopping Centres in Scraptoft

Get in touch

Shopping Centre Advertising in Scraptoft

The British public loves nothing more than shopping and finding a good bargain. Thousands flock to shopping centres and malls every day to browse, shop, and socialise. The rise in shopping centres has subsequently made them a brilliant place to advertise a range of products and services.

Busy most of the time, but very popular on weekends, during lunch breaks and in holiday times, customers in these shopping malls are often relaxed, open to new experiences and have money to spend. This makes it the perfect time to get your brand name in front of them, preferably with an actionable request, to get them to recognise, trust, and ultimately buy from your business.

Shopping centres are much more than their primary purpose; they have become destinations themselves with food halls, cinemas and entertainment spaces alongside retail stores, so advertising in shopping centres and retail outlets in Scraptoft is now a common way to promote products to shoppers.

If you are interested in advertising in shopping centres, drop us a message, and we will get back to you with more information and free quotes. 

Most marketing campaigns require a minimum of £2000 to have a successful impact. 

Contact Us

What is Shopping Centre Advertising?

Shopping centre advertising uses a shopping centre’s indoor, outdoor and surrounding facilities as a marketing channel for a brand, service or product.

Most of this advertising is managed or placed by a third-party company, be that the management company for the shopping centre itself or an advertising firm. Here at PromoMedia, we have strategic partnerships with such companies around the UK so we can get you great rates and positions. 

There are lots of options to consider when advertising to shoppers, including outdoor advertising and digital advertising options, and as these centres are used by a large number of people (and a broad demographic) it means that it is often an option that works for a whole range of industries.  

What Are The Options for Shopping Centre Advertising in Scraptoft?

The great thing about shopping centre advertising in Scraptoft is that there’s a great variety of options to target customers as they enjoy their shopping experience; they are in a relaxed frame of mind. There is typically something to suit businesses of all shapes, sizes and types.

Even a small local firm can benefit from advertising in a shopping centre, so it needn’t just be the domain of household names and big brands, it is accessible to all.

The main mall advertising include: 

  • Posters - you’ll have no doubt seen posters in numerous places around shopping malls - these make for a basic but effective advert. They work well for a range of brands and if designed cleverly enough can stand out from existing marketing and competitors. 

  • Car park ads, 48-sheet or 96-sheets - a large number of shoppers choose to drive to and from shopping centres and park within them. Large billboards placed strategically within shopping mall car parks can encourage consumers to take action on the way in and out of their trips.

  • Digital advertising mall options - LED screens are an easily updated advertising space that can be placed strategically inside and outside of retailers. These may be at the entrance or exit points, or in food courts or other such themed areas to target specific demographics and consumers.

  • Lifts and lift panels, escalator ads - most shopping centres are split across more than one floor, and consumers are normally bored and waiting for their next shopping fix while travelling between them. This allows them to be open to new messaging and ads can be placed within lifts, across lift panels and doors, and even on the sides or moving steps of escalators to catch the eye and draw attention in.

  • Billboards outside - consumer’s advertising experience can begin before they even enter the shopping mall or car park, and brands can place marketing billboards on routes into the mall itself. Doing this strategically can spark a desired course of action or act as a reminder for those about to arrive at your chosen destination. See more on billboard adverts here, if you are interested in this service.

  • Toilet and restroom ads, including mirror marketing - any shoppers spending a decent amount of time within a shopping mall will, at some point, need to stop and see to the call to nature. No doubt eager to get back to their shopping and normally sitting in need of a distraction, posters on the back of toilet doors and printed ads on mirrors can be extremely effective at influencing their next destination post-loo.

  • Branded prints and shopping bags, events and experiences - everyone loves a freebie, and if your brand’s name, logo, product or message can make it onto the side of a shopping bag, you’ll see it pop up all over the place – in the confines of the shopping mall and further afield! Combine with a full promotional giveaway or product launch to venture into the world of experiential marketing and really give the public something to remember.

  • Phone Boxes - phone boxes in and around the shopping centre areas are an increasingly popular form of shopping mall advertising, for more information on the various formats and options, read here.

  • Leaflet stands - should you have brochures or small promotional leaflets, having them placed in leaflet stands around shopping malls allows customers to pick them up when in a hurry and read them later. This is usually a cheap marketing option. Our print advertising services are available for many different types of businesses, more here

Get a Quote

The Benefits of Shopping Centre Adverts in Scraptoft

The main benefits are, that when people are in shopping malls and shopping centres, consumers are normally looking to make purchasing decisions and are open-minded to new things. This makes these sites the ideal place to present new brands, products and services to them; and when you utilise PromoMedia’s skills and strategic business partnerships in the industry, you’ll receive value like no other!

The other main benefits are the wide variety of options, listed above, and finally that this form of advertising is achievable on all budgets. 

In summary, a receptive audience, lots of options and a great return on investment. 

Which Companies use Shopping Centres For Advertising in LE7 9?

The variety of options that shopping centre adverts offered allows businesses of all types and sizes to use it. It's a common strategy for retail marketing as people are already in a buying state of mind with clothes shops and other stores. Other popular industries include sports marketing, finance advertising and healthcare promotions

Next time you visit your local mall, keep an eye out: you’ll see household names alongside local businesses and service providers, those based within the centre and outside of it. 

Frequently Asked Questions About Shopping Centre Advertising Options

  1. "Are there digital advertising options in shopping centres?" Yes, shopping centres present a whole range of advertising options, the most popular types tend to fall under the banner of outdoor advertising, such as posters in and around the centre, in lifts, the walkways, car parks and roundabouts but digital advertising include digi-screen in the malls and in the eating areas, use of their social media channels and text messaging. Digital advertising in shopping malls is also a growing area, so contact us for more information. 

  2. "Advertising in shopping centres and mall advertising is something that we have never done, we are launching a new product would you recommend it?" Shopping centres work for almost any industry as they have a mass reach and broad demographic, give us a call to discuss your product in more detail, but generally, shopping centres and mall advertising could certainly be a good starting point. 

Contact Us

PromoMedia has the people, experience and expertise to help you deliver shopping centre advertising in Scraptoft  as part of your marketing mix, delivering effective advertising for you and your consumer.

If you would like more information and a quote get in contact today.

Get a Quote

We cover Scraptoft (Leicestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for advertising in shopping centres
Claybrooke Parva Rowley Fields South Kilworth Osgathorpe Normanton le Heath Stoney Stanton Eaton Odstone East Norton Asfordby Groby Wymeswold Slawston Little Twycross Walton Shellbrook West Langton Quorndon Somerby Stoughton Great Glen Old Ingarsby Congerstone Wigston Harcourt Gaddesby Stockerston Cropston Anstey Bruntingthorpe Barkby Sharnford Goadby Loughborough Norris Hill Allexton Thurnby Lodge Foston Appleby Magna Boothorpe Stathern Copt Oak High Cross Western Park Field Head Elmesthorpe Belgrave Albert Village Barkby Thorpe Newbold Verdon Frisby Osbaston Hollow Newbold Heath North Evington Harby Skeffington King Street Buildings Desford Thorpe Satchville Mowmacre Hill Launde Abbey Woodhouse Beeby Newton Harcourt Woolrooms Rothley Plain Agar Nook South Wigston Rotherby Frolesworth Keythorpe Queensway Old Dalby Pinwall Huncote Lockington Redmile Ratcliffe Culey Coleorton Woodthorpe Shearsby New Found Pool Stapleford Botcheston Wanlip Ashby Woulds Southfields Brascote Ratcliffe on the Wreake Cranoe John O'Gaunt Welham Thrussington Worthington Wilson Burrough on the Hill Tonge Acresford Newtown Unthank Kirby Bellars Stonesby Ratby Great Easton Appleby Parva Knaptoft Mountsorrel Cadeby Potters Marston Ashby Magna Brentingby Husbands Bosworth The Brand Fleckney Barrow upon Soar Market Bosworth Upper End Thurcaston Smockington West Knighton Asfordby Hill Cold Newton Bushby Witherley Donington le Heath Marefield Ashby-de-la-Zouch Kegworth Bringhurst Rolleston Pickwell Crown Hills Croxton Kerrial Aylestone Park Little Stretton Hunt's Lane Belcher's Bar Melton Mowbray Cosby Breedon on the Hill Glooston Ab Kettleby Nether End Stapleton Knighton Freeby Merry Lees Ibstock Blaston Shelthorpe Croft Cossington Swithland Owston Barkestone-le-Vale Hemington Carlton Sketchley Humberstone Garden Branston Whetstone Buckminster Ashby Parva Lowesby Ullesthorpe Drayton Gaulby Cold Overton Welby Goadby Marwood Orton-on-the-Hill Halstead Kibworth Beauchamp Bardon Stonton Wyville Clarendon Park Bondman Hays Normanton Turville Care Village Glenfield Markfield Sketchley Old Village Fenny Drayton Greenhill North Kilworth South Knighton Scalford Swannington Market Harborough Leicester Forest East Potter Hill Donisthorpe Sewstern Claybrooke Magna Bilstone Harston Long Clawson Walton on the Wolds Thorpe Arnold Ravenstone Leire Staunton Harold Barlestone Church Langton Wyfordby Atterton Oakthorpe Blackfordby Burbage Wistow Beaumont Leys Upper Bruntingthorpe Peckleton Wykin Kilby Walcote Cavendish Bridge Spinney Hills Oadby Tilton on the Hill Nevill Holt Newbold Queniborough Sproxton Great Stretton Glen Parva Foxton New Swannington Muston Eyres Monsell Billesdon Gilmorton Sutton in the Elms Rushey Mead Newtown Linford Narborough Normanton Kibworth Harcourt Stanton under Bardon Stoneygate Seagrave Hinckley Leicester Forest West Humberstone Noseley Shangton Carlton Curlieu Sibson Countesthorpe Tur Langton Wigston Magna Shenton Shackerstone Frog Island Swepstone Frisby on the Wreake Nether Broughton Isley Walton Wartnaby Enderby Edmondthorpe Thurmaston Belton Dadlington Three Gates Thringstone Cotes Peatling Magna Griffydam Horninghold Broughton Astley Old Dalby New Parks Swinford Ashby Folville Wycomb Kirkby Mallory Dunton Bassett Shoby The Valley Little Bowden Tugby Far Coton Coalville Nailstone Church Town Kimcote Wymondham Bagworth Hollycroft South Croxton Evington Birstall Leesthorpe Ragdale Outwoods Saddington Farm Town Chadwell Thurlaston Shawell Burton Lazars Barton in the Beans Laughton Moira Bottesford Brooksby Nanpantan The Crescent Hoton Thorpe Langton Burton Overy Belvoir Rearsby Great Dalby Holwell Wigston Parva Coleorton Moor Knipton Lutterworth Lount Castle Donington Coston Bufton Snarestone Kirby Fields Sulby Bescaby Packington Misterton Newton Burgoland Withcote Gelsmoor Medbourne Sutton Cheney Westcotes Gartree Theddingworth Burton on the Wolds Black Friars Battram Barwell East Langton Peggs Green Ringing Hill Hungarton Knossington Six Hills Saltby Grimston Scraptoft Norton-Juxta-Twycross Primethorpe Lubenham Garthorpe Great Bowden Hoton Hills Braunstone Town Oaks in Charnwood Loddington Newbold Measham Saxelbye Keyham Gumley Whitwick Aston Flamville Hugglescote Eastwell Twyford King's Norton Kilby Bridge Sapcote Houghton on the Hill Higham on the Hill Peckleton Common Snibston Little Dalby Upton Syston Saxby Hoby Peatling Parva Osbaston Thorpe Acre Smeeton Westerby Hathern Shepshed Willoughby Waterleys Braunstone Frith Church Yard Wellsborough Blaby Cotesbach Diseworth Stoke Golding Leicester Long Whatton Boundary Barsby Wigston Nether Hall Chilcote Waltham on the Wolds Sheepy Magna Prestwold Sinope Twycross Hose Illston on the Hill Sileby Rothley Woodhouse Eaves Catthorpe Easthorpe Knighton Fields Aylestone Sheepy Parva Arnesby Thornton Kirby Muxloe Hallaton Highfields East Goscote Stretton en le Field Earl Shilton Fosse Park Bitteswell Thurnby Broughton Lodges Ellistown Dishley Littlethorpe Mowsley Plungar Heather Spring Cottage