Advertising in Shopping Centres in Blackbrook

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Shopping Centre Advertising in Blackbrook

The British public loves nothing more than shopping and finding a good bargain. Thousands flock to shopping centres and malls every day to browse, shop, and socialise. The rise in shopping centres has subsequently made them a brilliant place to advertise a range of products and services.

Busy most of the time, but very popular on weekends, during lunch breaks and in holiday times, customers in these shopping malls are often relaxed, open to new experiences and have money to spend. This makes it the perfect time to get your brand name in front of them, preferably with an actionable request, to get them to recognise, trust, and ultimately buy from your business.

Shopping centres are much more than their primary purpose; they have become destinations themselves with food halls, cinemas and entertainment spaces alongside retail stores, so advertising in shopping centres and retail outlets in Blackbrook is now a common way to promote products to shoppers.

If you are interested in advertising in shopping centres, drop us a message, and we will get back to you with more information and free quotes. 

Most marketing campaigns require a minimum of £2000 to have a successful impact. 

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What is Shopping Centre Advertising?

Shopping centre advertising uses a shopping centre’s indoor, outdoor and surrounding facilities as a marketing channel for a brand, service or product.

Most of this advertising is managed or placed by a third-party company, be that the management company for the shopping centre itself or an advertising firm. Here at PromoMedia, we have strategic partnerships with such companies around the UK so we can get you great rates and positions. 

There are lots of options to consider when advertising to shoppers, including outdoor advertising and digital advertising options, and as these centres are used by a large number of people (and a broad demographic) it means that it is often an option that works for a whole range of industries.  

What Are The Options for Shopping Centre Advertising in Blackbrook?

The great thing about shopping centre advertising in Blackbrook is that there’s a great variety of options to target customers as they enjoy their shopping experience; they are in a relaxed frame of mind. There is typically something to suit businesses of all shapes, sizes and types.

Even a small local firm can benefit from advertising in a shopping centre, so it needn’t just be the domain of household names and big brands, it is accessible to all.

The main mall advertising include: 

  • Posters - you’ll have no doubt seen posters in numerous places around shopping malls - these make for a basic but effective advert. They work well for a range of brands and if designed cleverly enough can stand out from existing marketing and competitors. 

  • Car park ads, 48-sheet or 96-sheets - a large number of shoppers choose to drive to and from shopping centres and park within them. Large billboards placed strategically within shopping mall car parks can encourage consumers to take action on the way in and out of their trips.

  • Digital advertising mall options - LED screens are an easily updated advertising space that can be placed strategically inside and outside of retailers. These may be at the entrance or exit points, or in food courts or other such themed areas to target specific demographics and consumers.

  • Lifts and lift panels, escalator ads - most shopping centres are split across more than one floor, and consumers are normally bored and waiting for their next shopping fix while travelling between them. This allows them to be open to new messaging and ads can be placed within lifts, across lift panels and doors, and even on the sides or moving steps of escalators to catch the eye and draw attention in.

  • Billboards outside - consumer’s advertising experience can begin before they even enter the shopping mall or car park, and brands can place marketing billboards on routes into the mall itself. Doing this strategically can spark a desired course of action or act as a reminder for those about to arrive at your chosen destination. See more on billboard adverts here, if you are interested in this service.

  • Toilet and restroom ads, including mirror marketing - any shoppers spending a decent amount of time within a shopping mall will, at some point, need to stop and see to the call to nature. No doubt eager to get back to their shopping and normally sitting in need of a distraction, posters on the back of toilet doors and printed ads on mirrors can be extremely effective at influencing their next destination post-loo.

  • Branded prints and shopping bags, events and experiences - everyone loves a freebie, and if your brand’s name, logo, product or message can make it onto the side of a shopping bag, you’ll see it pop up all over the place – in the confines of the shopping mall and further afield! Combine with a full promotional giveaway or product launch to venture into the world of experiential marketing and really give the public something to remember.

  • Phone Boxes - phone boxes in and around the shopping centre areas are an increasingly popular form of shopping mall advertising, for more information on the various formats and options, read here.

  • Leaflet stands - should you have brochures or small promotional leaflets, having them placed in leaflet stands around shopping malls allows customers to pick them up when in a hurry and read them later. This is usually a cheap marketing option. Our print advertising services are available for many different types of businesses, more here

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The Benefits of Shopping Centre Adverts in Blackbrook

The main benefits are, that when people are in shopping malls and shopping centres, consumers are normally looking to make purchasing decisions and are open-minded to new things. This makes these sites the ideal place to present new brands, products and services to them; and when you utilise PromoMedia’s skills and strategic business partnerships in the industry, you’ll receive value like no other!

The other main benefits are the wide variety of options, listed above, and finally that this form of advertising is achievable on all budgets. 

In summary, a receptive audience, lots of options and a great return on investment. 

Which Companies use Shopping Centres For Advertising in RH5 4?

The variety of options that shopping centre adverts offered allows businesses of all types and sizes to use it. It's a common strategy for retail marketing as people are already in a buying state of mind with clothes shops and other stores. Other popular industries include sports marketing, finance advertising and healthcare promotions

Next time you visit your local mall, keep an eye out: you’ll see household names alongside local businesses and service providers, those based within the centre and outside of it. 

Frequently Asked Questions About Shopping Centre Advertising Options

  1. "Are there digital advertising options in shopping centres?" Yes, shopping centres present a whole range of advertising options, the most popular types tend to fall under the banner of outdoor advertising, such as posters in and around the centre, in lifts, the walkways, car parks and roundabouts but digital advertising include digi-screen in the malls and in the eating areas, use of their social media channels and text messaging. Digital advertising in shopping malls is also a growing area, so contact us for more information. 

  2. "Advertising in shopping centres and mall advertising is something that we have never done, we are launching a new product would you recommend it?" Shopping centres work for almost any industry as they have a mass reach and broad demographic, give us a call to discuss your product in more detail, but generally, shopping centres and mall advertising could certainly be a good starting point. 

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PromoMedia has the people, experience and expertise to help you deliver shopping centre advertising in Blackbrook  as part of your marketing mix, delivering effective advertising for you and your consumer.

If you would like more information and a quote get in contact today.

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Other locations available for advertising in shopping centres
Paynes Green Hogden Bottom West Horsley White Post Livingstone Park Knowle Hill South Earlswood May's Green Abinger Common Woodbridge Hill South Holmwood Catteshall Elmbridge Village Coldharbour Westborough Laleham Boundstone Norley Common Smallfield Nalderswood Mount Hermon Mead Vale Woodhatch Lingfield Common Downside Tadworth Hamsey Green Brook Blackbrook Burgh Heath Haxted Chattern Hill Worplesdon Bagshot Heath Hydestile Felbridge Pyrford Irons Bottom Tilford Reeds Trumps Green Knowle Grove Epsom Downs Givons Grove Mytchett Hurtmore Claremont Park Pirbright North Looe Coles Meads Pitland Street Brook Place Ewell Sunbury Common Ashtead Peasmarsh Whitmoor Vale Dormans Park Whitewood Redhill Povey Cross Hog Hatch Pyrford Green Gatwick Brookwood Mayes Green Charlwood Brooklands Knowle Green Brockham Park Bunce Common Sutton Green Shortfield Common Spreakley Meath Green Shottermill Woodham Frensham York Town Cudworth Runnymede Littlewick Upper Eashing Greatpark Burpham Tyler's Green Walton-on-Thames Culmer Isle of Wight Shellwood Cross Ridge Green Egham Holmbury St Mary Fetcham Grove North Holmwood Warwick Wold Moorhouse Bank Heath End Crownpits Charlton Shrubs Hill Chaldon Holmethorpe Hamhaugh Island Upper Halliford Normandy South Godstone Westfield Brockham Hawk's Hill Tongham Lower Bourne Stoneleigh Buckland Burrowhill Brewer Street Artington Dormansland Stoke D'Abernon Gomshall Lyne Fetcham Reigate Ash Dogkennel Green Woodcote Felcourt Little London Epsom Pray Heath Nutcombe St Ann's Heath Skimmington Russ Hill Dunsfold Green Long Ditton Capel Send Grove Hatchford Wasp Green Polesden Lacey Weybridge Cranleigh Horsell Birch Farleigh Court Compton Manor Park Almshouse Common Bagshot South Nutfield Bushy Hill Tuesley Wonersh Smoky Hole Fickleshole Ripley Kingfield Worcester Park Salfords Byfleet Henley Park Abbotswood Peaslake Ansteadbrook Crowhurst Hascombe Hoe Lower Kingswood Loxhill Willey Green Ewhurst Green Whiteley Village Buckland Alfold Crossways Oxshott Mogador Beasley's Ait Pharaoh's Island Bowlhead Green Birtley Green Horsell Pitch Place Rowledge Hatton Hill Broadham Green Whitmoor Bottom Wrecclesham Stanford Common Walliswood Broadford Hurlands Wey Meadows Chilworth Churt Rowly Abbey Mead Sheet's Heath Beacon Hill Sunbury Leigh Farnham Towpath Highstreet Green Wotton Abinger Bottom Batt's Corner Donkey Town Castle Green Fisher's Hill Hale West Bedfont Pyrford Village Westhumble Great Burgh Flexford Newlands Corner Langley Vale Lower Halliford Hindhead Shere West End Chiddingfold Dawesgreen Limpsfield Chart Clark's Green Burwood Park Green Cross Stonehill Hamm Court Estate Park Barn Domewood Tyrrell's Wood Anglefield Corner Upper Ifold Leatherhead Common Sandy Cross Cartbridge East Shalford The Chart Badshot Lea Sunbury-on-Thames Alfold Rowhill Combe Common Holmwood Corner Deepdene Wanborough Burstow Englefield Green Stanners Hill Hamm Moor Peartree Green The Ridge Rydens Horne Shamley Green South Merstham Egham Hythe Ellen's Green Great Enton Woldingham Garden Village Chertsey Shepperton Smart's Heath Newdigate East Molesey Crawley Hill St George's Hill Titsey Littleton Effingham Common Godstone Hockering Estate Frimley Ridge Great Bookham Hinchley Wood Ash Estates Kingswood Warren Pixham Banstead Frimley Shortheath Elstead Send Marsh Pirbright Camp Ewhurst Virginia Water Whyteleafe Nutfield Knaphill Rydeshill Whitfield Court Hermitage Woods Estate Upper Hale Old Woking Munstead Heath Deepcut Stroud Common Lingfield Ridgebridge Hill Box Hill Sheerwater Bletchingley Limpsfield Common Chipstead Slyfield Chertsey Meads Weston Green Millbridge The Wells Bellfields Sidlow Albury Subrosa Seale The Bourne Gatton Little Bookham Dunsfold Grove Heath Lock Island Ramsnest Common Holland Netherne on-the-Hill Shalford Holloway Hill Ashtead Common Lightwater Dockenfield Mousehill Send Tower Hill Farncombe Martyr's Green Frimley Green Wood Street Village Hook Heath Critchmere Cramhurst Stonebridge Crowhurst Lane End Strood Green Burrows Cross Rose Hill Camberley Crosswater Lucas Green Albury Heath Caterham Wyke Merle Common Ashford Common Ash Vale Nork Broadmoor Ashley Park Dennisville Penny Pot St John's Jacobs Well Esher Cobham Kingswood Dorking Headley Milford Thorpe Mayford Grafham Middle Bourne Beare Green Frith Hill Margery West Ewell Woldingham Guildford Ottershaw Guildford Park Lane End Wray Common East Clandon Busbridge Binscombe Grayswood Lower Eashing Pagewood Chobham Ash Green Elm Corner Addlestone Stanwell Waterloo Enton Green Ockley Hookwood West Byfleet Merrow Woodmansterne Addlestonemoor Palmers Cross Godalming Pyle Hill Staines-upon-Thames Witley Effingham Bramley Egham Wick Ranmore Common Pains-Hill Thorpe Green Bisley Camp Pot Common Claygate Keeper's Corner New Haw Row Town West End Walton on the Hill Lower Ashtead Tandridge Hersham Littlefield Common Longcross Shepherd's Hill Dunsfold Common Hurst Park Brick Hill Mimbridge Merstham Laker's Green West Clandon East Ewell Thames Ditton Mickleham Forest Green Farleigh Woolmer Hill Hatchford End Weatherhill Shackleford Haslemere Ashford Limpsfield Stroude Tatsfield Hooley Peper Harow St Johns New England Thorpe Lea Westcott Aaron's Hill Littleton Newchapel Field Common Reigate Heath Parkgate Whitebushes Stoughton Brook Onslow Village Royal Holloway Sandhills Mytchett Place Mugswell Burntcommon Hambledon Doversgreen Thorncombe Street Outwood Farley Green Betchworth Birch Green Thursley Harpesford Giggshill Sutton Abinger Eashing St Ann's Hill Ockham Church Town Ripley Springs Puttenham Oatlands Park Lower Green Dippenhall Norwood Hill Logmore Green Warlingham Lordshill Common Ockford Ridge Compton Fredley Leatherhead Littleton Common Kempton Park Gadbrook Tilford Pachesham Park Stanwell Moor Chelsham Wisley Blindley Heath Okewood Hill Blackheath Mid Holmwood Rushmoor Runfold Bisley West Molesey Fan Grove Abinger Hammer Penton Hook Westbrook Charleshill Norney Shepperton Green Windlesham Tilford Common Hurst Green Wentworth Oxted Fairmile Heatherside Fairlands Tyrell's Wood Wheelerstreet East Horsley Bishopsgate Wormley The Sands Felthamhill Maybury Woking Weybourne Friday Street Horley South Park