Social Media Advertising in Gawsworth

Get in touch

Social Media Marketing Agency

If you need help promoting your brand, service, or company through social media advertising, look no further than our specialist teams. They connect businesses with their target audiences through various social media channels.

In this day and age, most people use social media on a daily basis, and we believe that communicating through these diverse channels is a great way to reveal the “personality” of a business whilst also, importantly, driving sales. For this reason, social media advertising is one of the fastest-growing areas of the marketing mix, with new apps and new platforms appearing almost daily.

Here at PromoMEDIA, we believe social media advertising is a great way to communicate with both new and existing customers. Our specialist teams can manage your current accounts, advise on new ones, and produce creative adverts to reach out to new customers while keeping you in the minds of your existing friends or followers.

We are able to offer support and information on advertising through a variety of different platforms, which are the most suitable to your target market, whether this is Facebook, Instagram, Twitter, Snapchat or another.

If you require more details on the services we are able to provide contact us today.

Most campaigns require a minimum cost of £1500 to have a successful impact.

Contact Us

What is Social Media Advertising?

Social media advertising is a way of increasing a company's brand awareness, sales and orders by using adverts on popular social media platforms or by communicating with current followers through regular and interesting postings.

The great thing about this type of marketing is that you are able to target a specific audience by location, age and interests – meaning wastage is minimal. With this form of marketing, you really can be highly targeted and specific.

Popular channels to advertise on include Facebook, Twitter, Instagram, Youtube and LinkedIn, but there are many different options depending on who you are looking to target.

What Are Paid For Adverts?

Paid-for adverts will appear on a target market's newsfeed in the form of posts, videos and photos - you basically pay a set amount to gain more exposure.

You can also look at promoted or boosted posts. Furthermore, there are the options of capturing new “likes” and “followers”, driving clicks to your website, creating email lists and more, through targeted campaigns. All these options mean you can build new and also manage ongoing consumer relationships.

Retargeting also works very well, meaning that people near you (or who know of you) and have already looked at your products (or similar ones) can be tracked; this means that your advert will appear in the feeds of people who will have a strongly likely interest in what you are offering. 

This high level of targeting means that this form of online marketing is extremely cost-effective. 

Do Social Media Ads Work?

The simple answer is yes, providing you put the right product or service in front of the right people, at the right time.

Obviously, there is no point in trying to advertise something unsuitable, so it is important to do your research and get a clear understanding of your target market. If you are uncertain about who these may be, contact us and we can help carry out research or offer some professional advice.

The second most important thing when creating social campaigns is making sure your advert looks both professional and engaging, it needs to stand out from all the other information, comments and news appearing in newsfeeds – you don’t want to get lost or fade into the background. You need to be relevant, engaging and interesting. 

Can You Design Adverts?

Our designers at PromoMedia are able to create content for ad campaigns that draw an audience's attention and encourage interaction. Competitions or blogs also work well in driving engagement and interaction - after all social media to many is a fun outlet and not a sales platform.   

If you would like more information on this popular and growing form of marketing, please fill in our contact box today. 

Enquire Today

Social Media Advertising Cost

The costs for advertising on social media varies depending on a number of different factors but the true beauty is that budgets can be easily set and managed. 

Facebook, Twitter, Instagram, and the main other platforms, are not all owned by the same company. They also have different “reaches” and types of users, so the cost of their ads varies greatly. The main contributing factors to costs include: 

  • The social media platform you want to use

  • The Length of the campaign - basically how long you want it to run

  • The number of people you are trying to reach - whether you are trying to reach people in a small geographical location, or on a national or even international level. 

What Are The Main Benefits of Social Media Ads

There are many benefits to this form of marketing. One of the great things is that you can set "spend limits" on a daily, weekly or monthly basis, so there are never any nasty surprises. 

Another great benefit is that campaigns are continually optimised, so the longer they run often the more successful they become. This is obviously unlike most forms of advertising, for example, you can't change a static billboard when it is in place, or amend a radio or TV when it is being broadcast. 

Another benefit of social media advertising (and general online marketing including SEO and online search) is that most budgets can be catered for. This is why this form of advertising is carried out by most companies to some extent or other. 

Finally, with this form of marketing, if the campaign isn't working, you can pause or reduce spending, likewise, if it is, you can up the spending and target even more people. It's totally flexible. 

Which Social Channels are The Best For Marketing?

There is no set answer for this - as with any marketing medium it depends on what you are selling, however, we always advise that when selecting which social platforms to advertise on, put yourself in the mind of your customer. Think about what social media channels they are using, for example, LinkedIn appeals to professionals in their 30s and 40s, Twitter has a massive following with those in the 20 and 30s, Facebook is great for almost anyone. 

Don’t just think about the one that you personally use, that may not always be the most suitable and is a common mistake. 

Online Advertising Agency in Gawsworth

In recent years there has been a huge rise in the use of social sites.

With this growing year on year and users based all over the world, it is important for businesses to consider advertising online (or at least having a strong online presence) and through these popular channels. Social is a great way of revealing "the personality" of a business. A website is great but it only really gives off factual information about what you have to offer. Social can incorporate a range of messages; some fun, some information as well as up to date to news and comments. 

At PromoMedia we keep up to date with all the latest trends in online and social marketing and we do this by working with online specialists based across the world; this we believe keeps our clients up to date and ahead of the game. Social and online is the fastest developing form of marketing - when you think about it, it didn't even exist 15 years ago!

Our specialists provide bespoke services to help you create engaging content, competitions, promotional offers and increase likes and followers from people both nationally, internationally and in your surrounding area - whatever you are looking, we can cater for. 

To find out what options would best suit you and your company get in touch.

Combination Marketing - Teaming Up With Other Forms of Advertising to Maximise Return

As with most form of advertising combination marketing works wonders; no effective advertising campaign can be run through one marketing medium. The beauty of social media is that it can complement any other kind of promotional platforms, speak to our media planning teams.

Recommended Platforms to Team With

if you want more info but we find that social works well with: 

  • Outdoor Advertising - highly-visible, outdoor ads reach a huge amount of people but they often don't have time to take in all the information if driving past a billboard on sitting on a train, but with interest stimulated they often look up a company or product later on - often finding these brands and companies via their social or website. 

  • TV ads - similar to outdoor, these ads can hit millions of people, however, a 30-second ad only carries a certain amount of information, so a potential customer will undoubtedly come looking for more information online - make sure you are there. 

  • Radio - often listened to when driving, at work or generally busy, consumers again come back when they more time to absorb information. 

Contact us for more information on any traditional form of advertising.

How to Advertise on Social Media

As with any forms of marketing, we take a few simple steps before moving forward with your campaign:  

  1. Identify your target audience - Who are they? Where do they live? How old are they? What are their hobbies? Put yourself in their shoes. 

  2. Research which social media platforms your audience uses the most - this will be determined when you have identified a strong target audience. 

  3. Decide which is the best way to reach them – posts, adverts, “Likes”, competitions, offers etc. What do they like? How do they typically interact with social posts etc?

  4. Suggest a budget - you can set one or we can suggest. This will all boil down to how many people you are looking to reach, the time scale and your general aims and ambitions. 

  5. We launch the campaign - off we go! We will launch and continually review to make sure that it is performing, keeping in contact with you, let you know how it is going, and tweaking aspects if necessary. 

Our experts are always happy to help, so if you have any questions or queries please get in contact, one of our friendly team will provide more information on the services we offer to and how to make this work for your company.

Frequently Asked Questions

  1. "How social media is used in advertising?" It is used as a stand-alone marketing option but more often than not, in conjunction with more traditional advertising options, such as outdoor, radio and TV. It is a great way to talk to new and existing customers as well as revealing the personality behind a brand, company or product. 

  2. "What type of advertising is social media?" It would technically fall under online advertising, however, with so many platforms to choose from it has now become its own stand-alone form of advertising. 

  3. "How effective is social media advertising?" Very, as it can be incredibly targetted - you can target gender, age, location and interests. This works for both advertiser and consumer; it means the consumer is being served ads that are relevant and of interest, this, in turn, means that the brand or product is also more likely to see a return on their investment, 

  4. "How much does it cost to advertise on social media?" There is no set price. The beauty of this form of marketing is that costs can be set and capped easily, for this reason, you will find it used by most companies, as either a primary marketing tool or in support of other forms of advertising.

  5. We have been running our social media advertising strategy in-house for a few years but we would like to work with a new company to advise us on which social networks we should be on and a new and fresh overall social media advertising approach, can you help?” Yes, we can, we are happy to offer advice on which social networks may be appropriate for you as well as looking at an overall advertising strategy to include social ads. Get in contact and leave your email address and phone number and we’ll be in touch.

  6. We have the odd Facebook ad running from time to time but we are looking to do a major social push as we launch a new product, we are doing outdoor ads and some radio, but are thinking of social ads to back this up social ads, is there a minimum spend. Can you also run video ads through Facebook ads?” If you are doing other forms of ads it is definitely worthwhile backing these up with social ads, this makes it easier for potential customers to find you. Also, you can promote video ads through Facebook, you can do these as boost or web-clicks, but we can discuss these options with you.

Summary

If you are looking for help with your social media advertising strategy contact us today, we can manage all kinds of social media ads and paid social, ranging from Facebook ads, Snapchat ads, stand-out Twitter ads, video ads for more. We will put together bespoke and targeted advertising campaigns on any social network you require that so that paid for ad campaign delivers both increased awareness and a fantastic return on investment.

Contact Us

If social media marketing and advertising are of interest to you contact us today via the enquiry form and we will get back as soon as possible with more information and FREE quotes.

We look forward to hearing from you!

Topics covered: social media advertising in Gawsworth, social advertising in SK11 9.

We cover Gawsworth (Cheshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for social media advertising
Pot Bank Bruche Lane Ends Ashton Hayes Greenlooms Danes Moss Sankey Bridges Haymoor Green Park View Clive Green Hooton Hale Malpas Wood Head Beechwood Mossley Darnhall Shavington Stoneley Green Midway Walgherton Fearnhead New Mills Hoofield Stowford Grappenhall Cuckoo's Nest Langley Lostock Gralam Buglawton Thelwall Wornish Nook Wettenhall Green Martin's Moss Whitley Reed Keckwick Capenhurst Paddockhill Pickmere Boots Green Gauntons Bank Rodeheath Deansgreen Clark Green Morley Outlet Village Hampton Heath Dodleston West Bank Dock Estate Edge Green Manor Park Hankelow Barthomley Gorstage Anderton Crewe Lower Pexhill Beeston-brook Whisterfield Caldecott Green Blacon Kingswood Stanthorne Aston juxta Mondrum Hulme Walfield Slaughter Hill Little Warford Wirswall Great Sankey Croxton Green Wells Green Rushton Haslington Stud Green Tilstone Fearnall Brown's Bank Marston Brownedge Paddington Frandley Whiteley Green Hough Radmore Green Willaston Marthall Gleadsmoss Ollerton Ince Threapwood Abbot's Meads Penketh Sandiway Brownlow Heath Oughtrington Arley Green Hallwood Park Gemini Kingsway Lowcross Hill Pinsley Green Crow Wood Wilmslow Park Withington Green Piper's Ash Woodbank Marsh Green Cholmondeston Risley Stoke Bank Cross o' th' Hill Waverton Moss Side Walker Barn Upper Threapwood Crewe Green Lach Dennis Snelson Wincle Highlane Hinderton Bunbury Heath Ledsham Huntington Allostock Higher Disley Goostrey Alvanley Daresbury Bunbury Larden Green Whitehouse Sandymoor Smallwood Kelsall Moorside Plumley Fuller's Moor Day Green Halton Lea Barrows Green Shell Green Minshull Vernon Kingsmead Ackers Crossing Upton Heath Alderley Edge Dunham-on-the-Hill Higher Carden Beeston Handley Bottom-of-the-Oven Wrenbury Heath Fanshawe Davenport Green Ness Holt Siddington Heath Birchwood Glazebrook Winnington Higherfence Cranage Bickley Eaton Hall Wheelock Heath Lower Walton Onston Ginclough Ness Buerton Moss Quoisley Shaw Heath Booth Bank Hack Green Hermitage Green Budworth Heath Bunsley Bank Mossend Grange Dallam Windmill Hill Brownlow Wigshaw Cuddington Heath Hollyhurst Lower Heath Mobberley Wilmslow Hood Manor Cross Town Burwardsley Hurdsfield Lugsdale Marbury Dukesfield Broken Cross Scholar Green Moss Houses Mickle Trafford Gatesheath Dutton Little Leigh Hale Bank Martinscroft High Legh Guilden Sutton The Brow Manley Common Duddon Woolston Stretton Hassall Green Willaston Little Budworth Newsbank Brickhouses Astbury Marsh Shocklach Kermincham Heath Newton Rease Heath Kingsley Winterley Higher Burwardsley Sutton Lane Ends Dee Banks Mere Bewsey Sandlow Green Appleton Park Hassall Lane Ends Illidge Green Hoo Green Weston Whitby Barrow's Green Castlefields Birchwood Centre Swanley Salterswall Weston Point Harden Park Plemstall Dean Row The Valley Gibb Hill Davenham Lyme Green Warrington Monk's Heath Wimbolds Trafford North Rode Byley Fowley Common Horton Green Tiverton Weetwood Common Higher Shurlach Winwick Duddon Common Bate Heath Sutton Green Prestbury Windle Hill Chester Brereton Green Rainow Tatton Dale Whirley Grove Styal Nether Alderley Cotebrook Fourlanes End Brassey Green Duckington Sandbach Tabley Hill Murdishaw Callands Hockley Somerford Marton Pulford Gravel Snow Hill Rixton Delamere Chowley Lower Bunbury Wardle Whitbyheath Thurlwood Basford Bradley Mount Dudlow's Green Upton Bruera Middlewood Heath Burton Swanwick Green Lacey Green Mow Cop Chapel End Pott Shrigley Statham Norbury Common Hallowsgate Stretton Lymm Buerton Lea Green West Heath Winsford Locking Stumps Stenhills Warmingham Neston Swan Green Wettenhall Comberbach Tytherington Moston Bell o' th' Hill Gurnett Allgreave Siddington Adlington Noonsun Westminster Park Weston Lunts Heath Mouldsworth Wervin Clive Blakenhall Arclid Green Glazebury Holtridge Tattenhall Rocksavage Kerridge-end Hatton Occlestone Green Collins Green Childer Thornton Chelford Palace Fields Higher Bunbury Halton View Sandbach Heath Kidnal Over Knutsford Lostock Green Norton Saughall Chorley Bulkeley Manley Over Peover Gawsworth Parkgate Booth Green Saltney No Man's Heath Bradeley Green Wrenbury-cum-Frith Ridley The Bank Butley Town Lower Kinnerton Church Lawton Castletown Pewterspear Lower Carden Broken Cross Lawton Heath Over Tabley Gleadmoss Styal Cross Moss Bank Twiss Green Aldersey Park Higher Wincham Northwich Twemlow Green Manor Park Lower Peover Arclid Sutton Weaver Woolfall Bradley Farnworth Birchall Moss Bridgemere Little Neston Hough Green Warren Cross Lane Hartfordbeach Higher Marston Longhill Overton Hargrave Lindow End Balderton Greenbank Dones Green Brookhouse Green Gorse Covert Barton Halton Brook Hebden Green Westfield Englesea-brook Elton Stapeley Bickleywood Higher Wych Ebnal Hollinfare Blakelow Danebank Hoole Moulton Tilston Oscroft Hatchmere Knolls Green Mottram St Andrew Yatehouse Green Lower Whitley Henbury Bunbury Commons Tilstone Bank Havannah Puddington Thorns Green Howley Butt Green Crowton Longford Weaverham Marshfield Bank Astmoor Kenyon Broomhall Green Hollowmoor Heath Wilderspool Checkley Great Warford Booths Hill Barnton Egerton Green Sound Hough Haughton Upton Rowton Moor Bollington Bradfield Green Sowcar Worleston Stamford Bridge Swanbach Daleford Woodhey Green Row-of-trees Kettleshulme Brookhouse Lawton-gate Boothsdale Bosley Aston Heath Bradwall Wardle Bank Tarporley Bollington Cross Hulseheath Meadowbank Milton Green Christleton Netherton Cooksongreen Newton Knutsford Feldy Howbeck Bank Whitegate Broomedge Alsager Hartford Bath Vale Stonyford Tarvin Sands Wistaston Green Bank Quay Calrofold Nova Scotia Lower House Buckoak Halton Village Oldcastle Heath Checkley Green Little Bollington Blackden Heath Curzon Park Oakmere Peckforton Alpraham Marton Green Burtonwood Shotwick Clotton Common Bridge Trafford Foxwist Green Brindley Aston Hilltop Churton Little Heath Higher Poynton Arthill Hetherson Green Moore Newtown Higher Hurdsfield Middlewich Key Green Audlem Lawton Heath End Holmes Chapel Davenport Ellesmere Port Backford Cross Higher Runcorn Spurstow Barnhill Ball o' Ditton Newtown Sound Heath Astbury Town Park Burleydam Wildboarclough Hillcliffe Rowton Nantwich Brereton Heath Lache Crewe-by-Farndon Westy Hand Green Little Town Blackbrook Mollington Bickley Moss Jodrell Bank Appleton Thorn Leftwich Arley Acton Coppenhall Moss Moblake Littler Lingley Mere Coppenhall Kinsey Heath Elton Green Crabtree Green Cuerdley Cross Hapsford Frodsham Smethwick Green Balterley Heath Bickley Town Boughton Brown Knowl Hoole Bank Wright's green Clifton Saighton Oakgrove Harthill Handforth Willington Corner Clotton Belgrave Red Bull Rhuddall Heath Little Sutton Hunsterson Rudheath Preston on the Hill Norbury Morley Green Somerford Booths Norley Newtonia Rostherne Coddington Doe Green Eaton Culcheth Westbrook Burford Bartington Skellorn Green New Lane End Swettenham Heath Marton Longbarn Grange Sydney Wharton Green Cinnamon Brow Thornton-le-Moors Coxbank Moston Green Oakhanger Disley Roughhill Ruloe Faddiley Macclesfield Forest Great Sutton Mere Heath Congleton Peover Heath Chorlton Lane Newtown Lea by Backford Littleton Walley's Green Bradley Green Hatton Heath Gallantry Bank Moston Pownall Park Ashley Norcott Brook Puddinglake Hampton Green Wilkesley Prince Hill Norton Cross Sworton Heath Old Hall Bostock Green Rainowlow Croft Great Barrow Barrowmore Estate Higher Walton Acton Bridge Way's Green Moss End Church Minshull Gorstella Hatherton Abbot's Mead Helsby Houghton Green Huxley Stoak Kemincham Winwick Quay Aldersey Green Chorlton Latchford Smithy Green Bradwall Green Four Lane Ends Brookvale Bickerton Farndon Grange Antrobus Wardsend Wincham Runcorn Whatcroft Hollins Green Lingley Green Church Green Woodworth Green Orchard Park Aston Malkin's Bank Picton Clannor Heath Oakwood Broxton Lane End Cuddington Ettiley Heath Ditton Croughton Radnor Kerridge West Bank Hope Green Marley Green New Pale Hunsterson Four Lane End Fulshaw Park Widnes Tarvin Lowerhouse Simm's Cross Duddon Heath Hollinsgreen Dale Brow Sproston Green Royal's Green Lower Stretton Eaton Maw Green Barnett Brook Great Budworth Newton Brown Moss Hightown Barrets Green Newhall Backford Shocklach Green Danebridge Greendale Daresbury Delph Newtown Betchton Heath Longmoss Lightwood Green Upton Rocks Merelake Padgate Wolverham Rushgreen Boughton Heath Wood Lanes Elworth Stockton Heath Cobbs Over Hodgehill Milners Heath Birchwood Park Eccleston Cold Moss Heath Fivecrosses Spen Green Timbersbrook Heatley Spenmoss Poynton Wybunbury Utkinton Ravensmoor Town Fields Weston Little Barrow Lea Forge Dane in Shaw Finney Green Hulme Barbridge Birch Heath Whitecross Wheelock Broomhill Wimboldsley Bucklow Hill Preston Brook Burton Vicarscross Woolstanwood Little Stanney Appleton Stanlow Clutton Bache Adder's Moss Moss Lane Cloud Side Overpool Wharton Wistaston Newtown Lower Withington Two Mills Wades Green Aldford Hob Hill Calveley Diggle Green Burland Higher Whitley Rode Heath Swettenham Handbridge Kingswood Rudheath Woods Macclesfield Poulton Radway Green Smith's Green