Social Media Advertising in West Cliff

Get in touch

Social Media Marketing Agency

If you need help promoting your brand, service, or company through social media advertising, look no further than our specialist teams. They connect businesses with their target audiences through various social media channels.

In this day and age, most people use social media on a daily basis, and we believe that communicating through these diverse channels is a great way to reveal the “personality” of a business whilst also, importantly, driving sales. For this reason, social media advertising is one of the fastest-growing areas of the marketing mix, with new apps and new platforms appearing almost daily.

Here at PromoMEDIA, we believe social media advertising is a great way to communicate with both new and existing customers. Our specialist teams can manage your current accounts, advise on new ones, and produce creative adverts to reach out to new customers while keeping you in the minds of your existing friends or followers.

We are able to offer support and information on advertising through a variety of different platforms, which are the most suitable to your target market, whether this is Facebook, Instagram, Twitter, Snapchat or another.

If you require more details on the services we are able to provide contact us today.

Most campaigns require a minimum cost of £1500 to have a successful impact.

Contact Us

What is Social Media Advertising?

Social media advertising is a way of increasing a company's brand awareness, sales and orders by using adverts on popular social media platforms or by communicating with current followers through regular and interesting postings.

The great thing about this type of marketing is that you are able to target a specific audience by location, age and interests – meaning wastage is minimal. With this form of marketing, you really can be highly targeted and specific.

Popular channels to advertise on include Facebook, Twitter, Instagram, Youtube and LinkedIn, but there are many different options depending on who you are looking to target.

What Are Paid For Adverts?

Paid-for adverts will appear on a target market's newsfeed in the form of posts, videos and photos - you basically pay a set amount to gain more exposure.

You can also look at promoted or boosted posts. Furthermore, there are the options of capturing new “likes” and “followers”, driving clicks to your website, creating email lists and more, through targeted campaigns. All these options mean you can build new and also manage ongoing consumer relationships.

Retargeting also works very well, meaning that people near you (or who know of you) and have already looked at your products (or similar ones) can be tracked; this means that your advert will appear in the feeds of people who will have a strongly likely interest in what you are offering. 

This high level of targeting means that this form of online marketing is extremely cost-effective. 

Do Social Media Ads Work?

The simple answer is yes, providing you put the right product or service in front of the right people, at the right time.

Obviously, there is no point in trying to advertise something unsuitable, so it is important to do your research and get a clear understanding of your target market. If you are uncertain about who these may be, contact us and we can help carry out research or offer some professional advice.

The second most important thing when creating social campaigns is making sure your advert looks both professional and engaging, it needs to stand out from all the other information, comments and news appearing in newsfeeds – you don’t want to get lost or fade into the background. You need to be relevant, engaging and interesting. 

Can You Design Adverts?

Our designers at PromoMedia are able to create content for ad campaigns that draw an audience's attention and encourage interaction. Competitions or blogs also work well in driving engagement and interaction - after all social media to many is a fun outlet and not a sales platform.   

If you would like more information on this popular and growing form of marketing, please fill in our contact box today. 

Enquire Today

Social Media Advertising Cost

The costs for advertising on social media varies depending on a number of different factors but the true beauty is that budgets can be easily set and managed. 

Facebook, Twitter, Instagram, and the main other platforms, are not all owned by the same company. They also have different “reaches” and types of users, so the cost of their ads varies greatly. The main contributing factors to costs include: 

  • The social media platform you want to use

  • The Length of the campaign - basically how long you want it to run

  • The number of people you are trying to reach - whether you are trying to reach people in a small geographical location, or on a national or even international level. 

What Are The Main Benefits of Social Media Ads

There are many benefits to this form of marketing. One of the great things is that you can set "spend limits" on a daily, weekly or monthly basis, so there are never any nasty surprises. 

Another great benefit is that campaigns are continually optimised, so the longer they run often the more successful they become. This is obviously unlike most forms of advertising, for example, you can't change a static billboard when it is in place, or amend a radio or TV when it is being broadcast. 

Another benefit of social media advertising (and general online marketing including SEO and online search) is that most budgets can be catered for. This is why this form of advertising is carried out by most companies to some extent or other. 

Finally, with this form of marketing, if the campaign isn't working, you can pause or reduce spending, likewise, if it is, you can up the spending and target even more people. It's totally flexible. 

Which Social Channels are The Best For Marketing?

There is no set answer for this - as with any marketing medium it depends on what you are selling, however, we always advise that when selecting which social platforms to advertise on, put yourself in the mind of your customer. Think about what social media channels they are using, for example, LinkedIn appeals to professionals in their 30s and 40s, Twitter has a massive following with those in the 20 and 30s, Facebook is great for almost anyone. 

Don’t just think about the one that you personally use, that may not always be the most suitable and is a common mistake. 

Online Advertising Agency in West Cliff

In recent years there has been a huge rise in the use of social sites.

With this growing year on year and users based all over the world, it is important for businesses to consider advertising online (or at least having a strong online presence) and through these popular channels. Social is a great way of revealing "the personality" of a business. A website is great but it only really gives off factual information about what you have to offer. Social can incorporate a range of messages; some fun, some information as well as up to date to news and comments. 

At PromoMedia we keep up to date with all the latest trends in online and social marketing and we do this by working with online specialists based across the world; this we believe keeps our clients up to date and ahead of the game. Social and online is the fastest developing form of marketing - when you think about it, it didn't even exist 15 years ago!

Our specialists provide bespoke services to help you create engaging content, competitions, promotional offers and increase likes and followers from people both nationally, internationally and in your surrounding area - whatever you are looking, we can cater for. 

To find out what options would best suit you and your company get in touch.

Combination Marketing - Teaming Up With Other Forms of Advertising to Maximise Return

As with most form of advertising combination marketing works wonders; no effective advertising campaign can be run through one marketing medium. The beauty of social media is that it can complement any other kind of promotional platforms, speak to our media planning teams.

Recommended Platforms to Team With

if you want more info but we find that social works well with: 

  • Outdoor Advertising - highly-visible, outdoor ads reach a huge amount of people but they often don't have time to take in all the information if driving past a billboard on sitting on a train, but with interest stimulated they often look up a company or product later on - often finding these brands and companies via their social or website. 

  • TV ads - similar to outdoor, these ads can hit millions of people, however, a 30-second ad only carries a certain amount of information, so a potential customer will undoubtedly come looking for more information online - make sure you are there. 

  • Radio - often listened to when driving, at work or generally busy, consumers again come back when they more time to absorb information. 

Contact us for more information on any traditional form of advertising.

How to Advertise on Social Media

As with any forms of marketing, we take a few simple steps before moving forward with your campaign:  

  1. Identify your target audience - Who are they? Where do they live? How old are they? What are their hobbies? Put yourself in their shoes. 

  2. Research which social media platforms your audience uses the most - this will be determined when you have identified a strong target audience. 

  3. Decide which is the best way to reach them – posts, adverts, “Likes”, competitions, offers etc. What do they like? How do they typically interact with social posts etc?

  4. Suggest a budget - you can set one or we can suggest. This will all boil down to how many people you are looking to reach, the time scale and your general aims and ambitions. 

  5. We launch the campaign - off we go! We will launch and continually review to make sure that it is performing, keeping in contact with you, let you know how it is going, and tweaking aspects if necessary. 

Our experts are always happy to help, so if you have any questions or queries please get in contact, one of our friendly team will provide more information on the services we offer to and how to make this work for your company.

Frequently Asked Questions

  1. "How social media is used in advertising?" It is used as a stand-alone marketing option but more often than not, in conjunction with more traditional advertising options, such as outdoor, radio and TV. It is a great way to talk to new and existing customers as well as revealing the personality behind a brand, company or product. 

  2. "What type of advertising is social media?" It would technically fall under online advertising, however, with so many platforms to choose from it has now become its own stand-alone form of advertising. 

  3. "How effective is social media advertising?" Very, as it can be incredibly targetted - you can target gender, age, location and interests. This works for both advertiser and consumer; it means the consumer is being served ads that are relevant and of interest, this, in turn, means that the brand or product is also more likely to see a return on their investment, 

  4. "How much does it cost to advertise on social media?" There is no set price. The beauty of this form of marketing is that costs can be set and capped easily, for this reason, you will find it used by most companies, as either a primary marketing tool or in support of other forms of advertising.

  5. We have been running our social media advertising strategy in-house for a few years but we would like to work with a new company to advise us on which social networks we should be on and a new and fresh overall social media advertising approach, can you help?” Yes, we can, we are happy to offer advice on which social networks may be appropriate for you as well as looking at an overall advertising strategy to include social ads. Get in contact and leave your email address and phone number and we’ll be in touch.

  6. We have the odd Facebook ad running from time to time but we are looking to do a major social push as we launch a new product, we are doing outdoor ads and some radio, but are thinking of social ads to back this up social ads, is there a minimum spend. Can you also run video ads through Facebook ads?” If you are doing other forms of ads it is definitely worthwhile backing these up with social ads, this makes it easier for potential customers to find you. Also, you can promote video ads through Facebook, you can do these as boost or web-clicks, but we can discuss these options with you.

Summary

If you are looking for help with your social media advertising strategy contact us today, we can manage all kinds of social media ads and paid social, ranging from Facebook ads, Snapchat ads, stand-out Twitter ads, video ads for more. We will put together bespoke and targeted advertising campaigns on any social network you require that so that paid for ad campaign delivers both increased awareness and a fantastic return on investment.

Contact Us

If social media marketing and advertising are of interest to you contact us today via the enquiry form and we will get back as soon as possible with more information and FREE quotes.

We look forward to hearing from you!

Topics covered: social media advertising in West Cliff, social advertising in BH2 5.

We cover West Cliff (Dorset)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for social media advertising
Askerswell Coombe Dudsbury Creech Bottom Coneygar Woodrow Compton Valence Pleck Whitchurch Canonicorum Fairmile Canford Heath Kingsland Chaldon Herring Compton Abbas West Shilvinghampton Melbury Osmond Quarr Grange Estate Boscombe East Creech Madjeston Winterborne Whitechurch Glebeland Estate White Post Stallen Wimborne Minster Dewlish Minterne Parva Holton Heath Tarrant Rushton Higher Chalmington Deanland Wonston Beer Hackett Weston Hopsfield Sutton Waldron Birdsmoorgate Cranborne Dean Lytchett Minster Monkton Wyld Upton Trent Kimmeridge Lower Strode West Southbourne Fortuneswell Shaftesbury Ilsington Sterte West Melbury Pilford Motcombe Southlands Symondsbury Marshalsea Sockety Parkstone Shitterton Bittles Green South Perrott Nettlecombe Caundle Wake Haddon Hill Chilcombe Winterbourne Steepleton Sharnhill Green Lydlinch Holway Higher Whatcombe Winterborne Herringston Clifton Maybank Sandbanks Gussage St Andrew Hammoon Cripplestyle Shave Cross Tarrant Hinton Blackney Tarrant Keyneston Stour Meadows Lyme Regis Kinson Lulworth Cove Shapwick Sandford Alum Chine Court Orchard Seaborough Worth Matravers Talbot Woods Ferndown Blandford Forum Ryall Atrim Toller Porcorum Bingham's Melcombe Sturminster Newton Hewood Hillbutts Stoke Water East Burton St Ives Tarrant Gunville Bridport Pillwell Chetnole Dewlands Common Whetley Cross West Chelborough Sutton Holms Purse Caundle Stourton Caundle Chedington Ranston West Parley Tarrant Rawston Thornicombe Mapperton Poyntington Ansty Old Town Pokesdown Coryates Crooked Withies Higher Eype Halstock Newton Friar Waddon Stafford's Green Up Sydling Bovington Camp Milton on Stour Hincknowle Acton Southbourne Bearwood Worgret Charminster Kingston West Woodsford Stanpit Longburton Portway Loscombe Lower Holditch Blandford Camp Tarrant Launceston Hayes Beaminster Melcombe Bingham Canford Cliffs Binnegar Glue Hill Cerne Abbas Godmanstone Durlston Castletown Fifehead St Quintin Higher Bockhampton Eype's Mouth Todber Sandpit Avon Castle Manswood Little Canford Fiddleford Huish West Stafford Gillingham Woodlands Common Duntish Sherborne West Milton Cruxton West End Netherstoke Rew Sandford Orcas Winterborne Tomson Grange Colehill Newtown Lyon's Gate Woodbridge Sixpenny Handley West Hurn Worbarrow Ivy Cross Southill Hound Hill Muscliff Holway Colesbrook Wynford Eagle Bishop's Down Stokeford Mill Throop Lower Mannington Henley Stoborough Green Catherston Leweston Ashley Heath West Cliff Charmouth Ensbury Matchams Walkford Beaumont Village Newtown Tollard Farnham Hummer Piddletrenthide Rowlands Hengistbury Head Newton Peveril Up Cerne Forston Frome St Quintin Enmore Green Melcombe Regis Dunbury North Bockhampton Rampisham Silkhay Herston Cold Harbour Stinsford Yetminster Littleton Christchurch Furleigh Cross Hartgrove Muscliffe Higher Ansty Mudeford Bluntshay Seatown Poundbury Durweston Wyke Regis West Morden Evershot Higher Row Langton Long Blandford Chiswell Gussage All Saints Hinton Martell Verwood Sutton Poyntz Lodbourne Powerstock Wick Uphall Talbot Heath Braytown Holworth Wootton Fitzpaine Northport Affpuddle Trickett's Cross Purewell Leigh Lodge Copse Estate Osmington Laymore North Poorton Higher Totnell Cobb Chideock Glanvilles Wootton Broadoak Bagber Witchampton Okeford Fitzpaine East Brook Rodden Lower Hamworthy Stanbridge Kittwhistle South Bowood Longfleet Woolford's Water Lake Steepleton Iwerne Knackers Hole Charminster Cobley Bryanston Crouch Hill Stubhampton Holywell Stour Row East Holton Tuckton Kingston Russell Melbury Abbas Post Green Swanage Iford Alton Pancras Chalmington Clift Weston Beacon Hill Buckham Synderford Warren Stoke Wake Cold Harbour East Stoke Holdenhurst South Poorton Charlestown Turnworth Milton Abbas Waterloo Bookham West Bourton Chilfrome Wool Bere Regis Knighton Hazelbury Bryan Pilsdon Sandhills East Holme Lower Whatcombe Bramblecombe Cross Lanes Moorside Alweston Sturminster Common Middlemarsh Redlands Caundle Marsh Oxbridge Fifehead Neville Hermitage Pig Oak St Johns Silton Ensbury Park Moreton Alderholt Alderney Strouden Frampton Mount Pleasant Notton Higher Woodsford St Leonard's Farm Park North End Melbury Bubb Twyford East Lulworth East Cliff Stoborough Heath Bradpole Athelhampton Monkton Up Wimborne Salway Ash Three Legged Cross Blacknoll Kit Hill Deanend Mount Pleasant Stockwood Stone Rushcombe Bottom Fontmell Magna Burton Bradstock West Chaldon Stapehill Ridge East Pulham Lilliput Yondover Lulworth Camp Sturminster Marshall Shaggs Mosterton Littlemoor Throop Lillington Puncknowle West Holme Crab Orchard Turners Puddle East Compton Belchalwell Street Hamworthy West Knighton Portland Port Columbia Farm Church Knowle New Swanage Holt Friars Cliff Sleight Hurst Gribb Tarrant Crawford Lower Halstock Leigh Over Compton Hartmoor Pimperne Studland Woolsbridge Oborne Rushton Westford Peacemarsh Holt Heath Tiley Burngate Maudlin Cross Crossways East Parley West Bay Springbourne Ebblake Woodville Pamphill Birch Close East Fleet Boys Hill Morcombelake Merriott Greenham Meyrick Park Hurn Woodsford Foxholes Winyard's Gap Upper Parkstone Weymouth Lower Nyland Belchalwell Child Okeford Northbourne Winterborne Clenston West Howe Tarrant Monkton Waddon Arne Moor Crichel Horton Common Winterborne Zelston Pimperne Stour Provost Burton Lower Kingcombe Winterbourne Abbas Broadmayne Tincleton Nether Cerne Holmebridge Steeple Beaulieu Wood Parley Green Uppington Adber Ashmore Wareham East Stour North Wootton Hampreston Milborne St Andrew Horton Almer East Chelborough Bedchester St Andrew's Well Guy's Marsh Stratton Clapgate Leigh Ibberton Three Gates Gussage St Michael Creekmoor Hemsworth Farnham Folke New Town Minterne Magna Gore Avon Common Whitcombe Red Hill Norden Edmondsham Corscombe East Howe Langton Herring Miles Cross Tadden Chalbury Common Whitefield Bettiscombe Ansty Cross Rossmore Bradford Peverell North Chideock Fifehead Magdalen Litton Cheney Westham Southwell Canford Bottom Kingston Branksome Canford Magna Camesworth Poxwell Toller Whelme Somerford Nuffield Minchington Haydon East Melbury Coker's Frome Burstock Chilbridge Hursey Charlton Marshall Totnell Packers Hill Swyre Harman's Cross Leweston Rolls Mill Hogstock Haydon Cattistock The Mount Westfields Long Bredy God's Blessing Green Hamlet Chalbury Holnest Bourton The Common Eccliffe Pidney Toller Fratrum Hill Street Rockley Sands Waytown Langton Matravers Dottery East Stour Common Woodlands Netherhay Walton Elm Loders Longham Abbotsbury Ameysford Buckland Newton New Town West Orchard Ulwell Ham Margaret Marsh Organford Higher Coombe Winterborne St Martin Nether Compton Leigh Huntingford Bloxworth Yewstock Plush Woodlake Southover Lower Bockhampton Winterborne Monkton Blackdown Pulham Whitecross Filford Holt Wood Bowleaze Poole Netherbury Hains Tollerford Bishop's Caundle Putton Pentridge Rivers' Corner Uploders Primrose Hill Knighton West Pulham Shillingstone Hanford Higher Halstock Leigh Tolpuddle Hollow Oak Champernhayes Marsh Ashington Saddle Street Combe Almer Lower Eype Bourne Valley Merritown West Lulworth The Folly Sandford Woods Muckleford Oathill Gibbs Marsh Furzehill Holwell Pleck Green Wyke Pleck Radipole Highcliffe Portesham Cann Common Rodwell Fontmell Parva East End Lower Wraxall St Leonards School House Broadwey Portland Bill Cocknowle Whitcombe Bear Cross Lytchett Matravers East Morden Goathill Horn Ash Newland Jumpers Common Melplash Charlton Down West Stour Buckhorn Weston East Shilvinghampton St James Dragon's Hill Watton White Moor Winton Wych Mangerton Cowgrove Wooth Bugley Benville Crendell Queen Oak Stourpaine Farrington Walditch Oakdale Grove Stanley Green Owermoigne Bincombe Meerhay Lake West Moors Broom Hill West Compton Wigbeth Dibberford St Catherine's Hill Templeman's Ash Quarleston Newtown Ham Common Middle Bockhampton Camel Green Wimborne St Giles South Bockhampton Moordown Westbourne Allington The Borough Newtown Dorchester Adam's Green Galton Charlton on the Hill Winterborne Muston Warmwell Fishpond Bottom Frome Whitfield Lower Holwell Marnhull Aller Turbary Common Tadnoll Mappowder Broadwindsor Hilton Ringstead Burton Rew Nottington Preston Winterborne Houghton Hooke Branksome Park Knob's Crook Skilling Redford Winterborne Kingston Upton Shipton Gorge Bradford Abbas Kington Magna Drimpton East Bloxworth Higher Wraxall Higher Sandford Shothole North Bowood Manning's Heath Folly East Knighton Penn Creech Pleck Winterborne Came Coldharbour Redbridge Brockhampton Green Higher Nyland Grimstone Lambs' Green Easton Dean Park Melbury Sampford Osehill Green Winfrith Newburgh Ash Lower Blandford St Mary Piddlehinton Spetisbury Lewcombe Gannetts Ashley Giddy Green Alcester West Bexington Langham Batcombe Little Ansty Cashmoor Lower Ansty New Town Pallington Chettle Wallisdown Stalbridge Woodcutts Whitmore Overcombe Iwerne Minster Well Bottom Gaunt's Common Winkton Little Woolgarston Stony Knaps Romford Marshwood Drive End Woolland Woolcombe Lane End Hilfield Blackwater Hinton St Mary Gaunts Long Crichel Mannington Stoborough Cosmore Cheselbourne Sandhills Woodbridge Slepe White Lackington Furzebrook Cann Bowridge Hill Lower Row Lanehouse Stoke Abbott Corfe Mullen New Town Park Gate Merry Field Hill Hardy Country Park Daggons Mounters Stalbridge Weston Mapperton Spyway Rixon King's Stag Buckland Ripers Broadstone Moorbath Littlewindsor Droop Hedge End Puddletown Kitford Bournemouth Poolestown Hinton Parva Merley Upwey Shroton Pleck Burleston Holditch Lower Street Littlebredy Pymore Hillbourne Horton Heath Knowlton Osmington Mills Kingston Maurward Maiden Newton Haythorne Higher Melcombe Thorncombe Throop Manston Townsend Turlin Moor Sydling St Nicholas Woolgarston Broad Oak Tyneham Woodyates Gotham Chickerell Blandford St Mary Henbury Corfe Castle Talbot Village Fleet Happy Bottom Elm Hill Ryme Intrinseca Ham Hill Puxey Littledown Briantspuddle Oakley Boveridge Higher Kingcombe Bothenhampton Long Cross Anderson Wraxall East Orchard Coombe Keynes Winterborne Stickland Thornford Higher Holnest