Social Media Advertising in Sunset

Get in touch

Social Media Marketing Agency

If you need help promoting your brand, service, or company through social media advertising, look no further than our specialist teams. They connect businesses with their target audiences through various social media channels.

In this day and age, most people use social media on a daily basis, and we believe that communicating through these diverse channels is a great way to reveal the “personality” of a business whilst also, importantly, driving sales. For this reason, social media advertising is one of the fastest-growing areas of the marketing mix, with new apps and new platforms appearing almost daily.

Here at PromoMEDIA, we believe social media advertising is a great way to communicate with both new and existing customers. Our specialist teams can manage your current accounts, advise on new ones, and produce creative adverts to reach out to new customers while keeping you in the minds of your existing friends or followers.

We are able to offer support and information on advertising through a variety of different platforms, which are the most suitable to your target market, whether this is Facebook, Instagram, Twitter, Snapchat or another.

If you require more details on the services we are able to provide contact us today.

Most campaigns require a minimum cost of £1500 to have a successful impact.

Contact Us

What is Social Media Advertising?

Social media advertising is a way of increasing a company's brand awareness, sales and orders by using adverts on popular social media platforms or by communicating with current followers through regular and interesting postings.

The great thing about this type of marketing is that you are able to target a specific audience by location, age and interests – meaning wastage is minimal. With this form of marketing, you really can be highly targeted and specific.

Popular channels to advertise on include Facebook, Twitter, Instagram, Youtube and LinkedIn, but there are many different options depending on who you are looking to target.

What Are Paid For Adverts?

Paid-for adverts will appear on a target market's newsfeed in the form of posts, videos and photos - you basically pay a set amount to gain more exposure.

You can also look at promoted or boosted posts. Furthermore, there are the options of capturing new “likes” and “followers”, driving clicks to your website, creating email lists and more, through targeted campaigns. All these options mean you can build new and also manage ongoing consumer relationships.

Retargeting also works very well, meaning that people near you (or who know of you) and have already looked at your products (or similar ones) can be tracked; this means that your advert will appear in the feeds of people who will have a strongly likely interest in what you are offering. 

This high level of targeting means that this form of online marketing is extremely cost-effective. 

Do Social Media Ads Work?

The simple answer is yes, providing you put the right product or service in front of the right people, at the right time.

Obviously, there is no point in trying to advertise something unsuitable, so it is important to do your research and get a clear understanding of your target market. If you are uncertain about who these may be, contact us and we can help carry out research or offer some professional advice.

The second most important thing when creating social campaigns is making sure your advert looks both professional and engaging, it needs to stand out from all the other information, comments and news appearing in newsfeeds – you don’t want to get lost or fade into the background. You need to be relevant, engaging and interesting. 

Can You Design Adverts?

Our designers at PromoMedia are able to create content for ad campaigns that draw an audience's attention and encourage interaction. Competitions or blogs also work well in driving engagement and interaction - after all social media to many is a fun outlet and not a sales platform.   

If you would like more information on this popular and growing form of marketing, please fill in our contact box today. 

Enquire Today

Social Media Advertising Cost

The costs for advertising on social media varies depending on a number of different factors but the true beauty is that budgets can be easily set and managed. 

Facebook, Twitter, Instagram, and the main other platforms, are not all owned by the same company. They also have different “reaches” and types of users, so the cost of their ads varies greatly. The main contributing factors to costs include: 

  • The social media platform you want to use

  • The Length of the campaign - basically how long you want it to run

  • The number of people you are trying to reach - whether you are trying to reach people in a small geographical location, or on a national or even international level. 

What Are The Main Benefits of Social Media Ads

There are many benefits to this form of marketing. One of the great things is that you can set "spend limits" on a daily, weekly or monthly basis, so there are never any nasty surprises. 

Another great benefit is that campaigns are continually optimised, so the longer they run often the more successful they become. This is obviously unlike most forms of advertising, for example, you can't change a static billboard when it is in place, or amend a radio or TV when it is being broadcast. 

Another benefit of social media advertising (and general online marketing including SEO and online search) is that most budgets can be catered for. This is why this form of advertising is carried out by most companies to some extent or other. 

Finally, with this form of marketing, if the campaign isn't working, you can pause or reduce spending, likewise, if it is, you can up the spending and target even more people. It's totally flexible. 

Which Social Channels are The Best For Marketing?

There is no set answer for this - as with any marketing medium it depends on what you are selling, however, we always advise that when selecting which social platforms to advertise on, put yourself in the mind of your customer. Think about what social media channels they are using, for example, LinkedIn appeals to professionals in their 30s and 40s, Twitter has a massive following with those in the 20 and 30s, Facebook is great for almost anyone. 

Don’t just think about the one that you personally use, that may not always be the most suitable and is a common mistake. 

Online Advertising Agency in Sunset

In recent years there has been a huge rise in the use of social sites.

With this growing year on year and users based all over the world, it is important for businesses to consider advertising online (or at least having a strong online presence) and through these popular channels. Social is a great way of revealing "the personality" of a business. A website is great but it only really gives off factual information about what you have to offer. Social can incorporate a range of messages; some fun, some information as well as up to date to news and comments. 

At PromoMedia we keep up to date with all the latest trends in online and social marketing and we do this by working with online specialists based across the world; this we believe keeps our clients up to date and ahead of the game. Social and online is the fastest developing form of marketing - when you think about it, it didn't even exist 15 years ago!

Our specialists provide bespoke services to help you create engaging content, competitions, promotional offers and increase likes and followers from people both nationally, internationally and in your surrounding area - whatever you are looking, we can cater for. 

To find out what options would best suit you and your company get in touch.

Combination Marketing - Teaming Up With Other Forms of Advertising to Maximise Return

As with most form of advertising combination marketing works wonders; no effective advertising campaign can be run through one marketing medium. The beauty of social media is that it can complement any other kind of promotional platforms, speak to our media planning teams.

Recommended Platforms to Team With

if you want more info but we find that social works well with: 

  • Outdoor Advertising - highly-visible, outdoor ads reach a huge amount of people but they often don't have time to take in all the information if driving past a billboard on sitting on a train, but with interest stimulated they often look up a company or product later on - often finding these brands and companies via their social or website. 

  • TV ads - similar to outdoor, these ads can hit millions of people, however, a 30-second ad only carries a certain amount of information, so a potential customer will undoubtedly come looking for more information online - make sure you are there. 

  • Radio - often listened to when driving, at work or generally busy, consumers again come back when they more time to absorb information. 

Contact us for more information on any traditional form of advertising.

How to Advertise on Social Media

As with any forms of marketing, we take a few simple steps before moving forward with your campaign:  

  1. Identify your target audience - Who are they? Where do they live? How old are they? What are their hobbies? Put yourself in their shoes. 

  2. Research which social media platforms your audience uses the most - this will be determined when you have identified a strong target audience. 

  3. Decide which is the best way to reach them – posts, adverts, “Likes”, competitions, offers etc. What do they like? How do they typically interact with social posts etc?

  4. Suggest a budget - you can set one or we can suggest. This will all boil down to how many people you are looking to reach, the time scale and your general aims and ambitions. 

  5. We launch the campaign - off we go! We will launch and continually review to make sure that it is performing, keeping in contact with you, let you know how it is going, and tweaking aspects if necessary. 

Our experts are always happy to help, so if you have any questions or queries please get in contact, one of our friendly team will provide more information on the services we offer to and how to make this work for your company.

Frequently Asked Questions

  1. "How social media is used in advertising?" It is used as a stand-alone marketing option but more often than not, in conjunction with more traditional advertising options, such as outdoor, radio and TV. It is a great way to talk to new and existing customers as well as revealing the personality behind a brand, company or product. 

  2. "What type of advertising is social media?" It would technically fall under online advertising, however, with so many platforms to choose from it has now become its own stand-alone form of advertising. 

  3. "How effective is social media advertising?" Very, as it can be incredibly targetted - you can target gender, age, location and interests. This works for both advertiser and consumer; it means the consumer is being served ads that are relevant and of interest, this, in turn, means that the brand or product is also more likely to see a return on their investment, 

  4. "How much does it cost to advertise on social media?" There is no set price. The beauty of this form of marketing is that costs can be set and capped easily, for this reason, you will find it used by most companies, as either a primary marketing tool or in support of other forms of advertising.

  5. We have been running our social media advertising strategy in-house for a few years but we would like to work with a new company to advise us on which social networks we should be on and a new and fresh overall social media advertising approach, can you help?” Yes, we can, we are happy to offer advice on which social networks may be appropriate for you as well as looking at an overall advertising strategy to include social ads. Get in contact and leave your email address and phone number and we’ll be in touch.

  6. We have the odd Facebook ad running from time to time but we are looking to do a major social push as we launch a new product, we are doing outdoor ads and some radio, but are thinking of social ads to back this up social ads, is there a minimum spend. Can you also run video ads through Facebook ads?” If you are doing other forms of ads it is definitely worthwhile backing these up with social ads, this makes it easier for potential customers to find you. Also, you can promote video ads through Facebook, you can do these as boost or web-clicks, but we can discuss these options with you.

Summary

If you are looking for help with your social media advertising strategy contact us today, we can manage all kinds of social media ads and paid social, ranging from Facebook ads, Snapchat ads, stand-out Twitter ads, video ads for more. We will put together bespoke and targeted advertising campaigns on any social network you require that so that paid for ad campaign delivers both increased awareness and a fantastic return on investment.

Contact Us

If social media marketing and advertising are of interest to you contact us today via the enquiry form and we will get back as soon as possible with more information and FREE quotes.

We look forward to hearing from you!

Topics covered: social media advertising in Sunset, social advertising in HR5 3.

We cover Sunset (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for social media advertising
Burmarsh Hildersley Bridge Sollers Wootton Ailscroft Tedstone Wafer Newlands Batchfields Bobblestock Ridge Hill Perton Lucton Woonton Trelough Newton Little Common Dinedor Cross Meadow Green Shobdon Little London The Broad Brockhampton Welsh Newton Common Jug's Green White Stone Flintsham Bagwyllydiart Wormsley Little Hereford Buckcastle Hill Byton Hand Monnington on Wye Crossway Bodenham Bank Holme Lacy Clehonger Munsley Green Holmer Lyde Cross Eaton Bishop Norbridge Kingsfield Easthampton Snodhill Eaton Munderfield Row Common Bach Bradlow Clouds Donnington Whitton Lyne Down Shirl Heath Winnal Common Monmarsh Lawton Altbough Pool Head Priory Wood Hillhampton Colwall Stone Ashley Moor Eau Withington Letton Hurstley Biddlestone Stoke Cross Overross Vowchurch Common Orcop Humber Staplow Ullingswick Westhope Goodrich Cross New Street Grafton Brampton Bryan Rowland's Green Acton Beauchamp Woodbrook Coddington Stretton Sugwas Clencher's Mill Foy Red Rail Brierley The Weaven Newtown Hill Gate Sutton St Michael Lower Lye Stoke Edith Dulas Lewis Wych Arrow Green Putley Common Tillington Little Merthyr Broad Green Westbrook Stretford Court Durlow Common Lea Byford Stretford Field's Place Pentre-Jack Leintwardine Pen-allt Hales Bank West Lydiatt Nupton Strangford Aylton Pontshill Thruxton King's Pyon Aymestrey Tedstone Delamere Lower Grove Common Beggars Ash Walford Upton Crews Dukes Preston Marsh Symonds Yat West Newton Urdimarsh Canon Bridge Upper Wootton Dinedor Waterloo Lyonshall Llanveynoe Lower Egleton Veldo White Rocks Ashton Almeley Luntley Burrington Wellington Brobury Lower Breinton Coughton Allensmore Longtown Steen's Bridge Pen-pwll-sond Bringewood Forge Pikestye Cophill Wacton Hampton Bishop Coldharbour Cabal Panks Bridge Winforton Wynds Point Brick End Beavan's Hill Lower Harpton Ebnall Broomy Hill Meer Common Weobley Kingstone Old Forge Michaelchurch Stapleton Poolmill Little Birch Huntington Bradnor Green Clodock The Wymm Upperton Merrivale Hagley Fawley Chapel Todding Putley Green Knapton Green Tarrington Common Old Gore Newtown Brinkley Hill Treaddow Evesbatch Prior's Frome Grendon Green Green Lane Moorhampton Wetmore Evendine Alder's End Parkway Leinthall Starkes Baron's Cross Bull's Hill Yazor Shelwick Brilley Ballingham Kingsland Kingstone Stanley Hill Ham Green Breinton Common Carey The Parks Wellington Marsh Upper Town Crowmoor Eardisland Bailey Lane End White Cross Bishops Frome Three Ashes Withington Ashfield Eyton Upper Sapey The Cleaver Craswall Cock Gate Bacton Winter's Cross Wharton Upper Grove Common Crocker's Ash Ladyridge Golder Field Combe Moor Lower Southfield Crozen Isle of Rhea Red Hill Fromes Hill Hyde Ash Lower Wootton Walterstone Common Middle Maes-coed Eastnor Upper Lyde Howle Hill Stony Cross Ludstock Almeley Wootton Little Dewchurch Harewood End Five Bridges Urishay Common Pencoyd Lower Green Aconbury Stockingfield Crizeley Floodgates Grittlesend Winnal Bicton Sellack Boat Tarrington Bowley Town Fine Street Linton Hill Pencombe Middleton Lower Bearwood Huntington Stoke Lacy Amberley Willersley Birchall Becknell Cornett Sarnesfield The Fording Catley Southfield Llangrove Stowe The Leys Claytons Westfields Hom Green Upper Lye Trumpet Trereece Leinthall Earls Mathon Great Doward Upper Buckenhill Kenchester Checkley Docklow Marston Lulham Totnor Calver Hill Orleton Common Pixley Llangarron Larport Michaelchurch Escley Kymin Welshman's Lane Kinnersley Whyle Even Pits Eastwood Swainshill Stoke Lane Westmoor Upper Marston High Lane Clifford Hatfield Sellack Upper Dormington The Knapp Byford Common Bleak Acre Chickward Stockton Upcott Nash Falcon Knill Upper Welson Saffron's Cross Newman's Place Aston Goose Pool Phocle Green Bridstow Hegdon Hill Castle Frome Preston on Wye Halmond's Frome Lea Line Bredwardine Welsh Bicknor Sunset Much Dewchurch Broadmoor Common Edwyn Ralph Litmarsh Walterstone Shawl Acton Green New Town The Heath Tillington Common Headbrook Ballingham Hill Wylde St Margarets Mansell Gamage Pipe and Lyde Kington Moor Park Nokelane Head Stoneyard Green Symonds Yat Much Birch Aulden Elms Green Much Marcle Ashperton Portway Cross Llyde Wormbridge Common Bosbury College Hill Brinsop Sollers Hope Staunton on Wye Walker's Green Tumpy Lakes Chance's Pitch Deerfold Crossway Glewstone Newton Pict's Cross Cold Green Withington Marsh Wormbridge Wyson Lugg Green Upper Egleton Mansel Lacy Upper Colwall Lower Todding Hawkersland Cross Munstone Bartonsham Woonton Ash Aylestone Hill Leysters Woonton Birley Baysham Hopley's Green Tudorville Logaston Lower Kinsham Woolhope Cockshoot Wilson Upton Bishop Sollers Dilwyn Ballsgate Common Old Wharf Woolhope Yarsop Credenhill Foxley Burcher Buckton Bolstone Birchend Netherton Stony Cross Bowley Lane Bearwood Kinton Rotherwas Wilton The Hundred Moreton Jeffries Netherton Bringsty Common Hunderton Archenfield Elmdale Shutton Bartestree Yatton Orcop Hill Westhide Ford Bullinghope Much Cowarne Hope's Rough Leys Hill The Marsh Kivernoll Lugwardine Bredenbury Hungerstone Moccas Green Crize Loxter Ivington Stowfield Weston Callowside Cusop Bromyard Downs Newton Brockmanton Pudleston Pencraig Cobhall Common Adley Moor Garway Dorstone Ocle Pychard Howton Flaggoners Green Enmore Field Old Country Aston Crews The Bage Ruckhall Llanrosser Mordiford Storridge Rhydspence Orleton Canon Frome Wynn's Green Hoarwithy Sapey Common Bircher Canon Pyon King's Acre Marlas Maund Bryan Coxall Whitney-on-Wye Lower Town Madley Cradley West Town Bredward Little Marcle Risbury Yarkhill Horseway Head Welsh Newton Lower Welson Upper Wellington Kilpeck Hope under Dinmore Kingswood How Caple Ledgemoor Byton Bromyard Limebrook Sandyway Colwall Bellamore Lower Rabber Ruxton Green Pontrilas Wofferwood Common Barrelhill Green Letton Little Tarrington Elton Crow Hill Hartleton Blakemere Birtley Mahollam Moreton Clock Mills Yarpole Haven Perrystone Hill Kynaston Pontshill Marsh Holywell Crumpton Hill Woods Eaves Garway Hill Upper Hergest Preston Wynne Tidnor Marlow Lower Buckenhill Luston Kimbolton Brinsop Common Moreton on Lugg Marlbrook Gilfach Vowchurch Upper Kinsham Whitechurch Maund Lower Hardwick Bodenham Moor Rudhall Swinmore Common Whitbourne Fromington Hope Mansell Little Brampton Dorstone Ridgeway Cross Bycross Wigmore Marstow / Llanmartin Stocking Westfield Staunton on Arrow Sutton St Nicholas Walford Hill of Eaton Weston Beggard Linton Monkland Dormington Aston Ingham Shenmore Lingen Great Brampton Stanford Bishop Pipe Aston West Hill Ryeford Fiddler's Green Headland Ganarew Archenfield Bishopstone Moorend Cross Pembridge Nextend Pow Green Park Gate Newton Farm Upper Hill The Vauld Trolway Ryelands Little Gorsley Hinton Richards Castle Rowlestone Sugwas Pool Marston Stannett Eign Hill Putley Hole-in-the Wall Widemarsh Sallys Upper Broxwood Crick's Green Whitchurch Tretire Thornbury Comberton Ledbury Brimfieldcross Grendon Bishop Kentchurch Putson Greenhill The Moors Bowley Nutfield Norton Canon Llanwarne Grantsfield Linley Green Marden Munderfield Stocks Colwall Green Middleton on the Hill Greytree Rushall Ryelands Edvin Loach Bodenham Pen-y-Park St Weonards Cobnash Wolferlow Uphampton Collington Little Hill Hill-field Lower Hergest Trewen Lower Burton Holme Marsh Newtown Covender Portfields Kerry's Gate Leysters Pole Dodmarsh Stagbatch Barton Court Venn's Green Kerne Bridge Ruxton Fownhope Upper Breinton Lower Broxwood Abbey Dore Sutton Lakes Callow Marsh Bush Bank Dancing Green Rushock Broad Oak Hendre Llandinabo Ledicot Belmont Bishon Common Portway Common Hill Norton Wood Downton on the Rock Gorsley Common Little Cowarne Tupsley Peterstow Bromsash Didley Callow Ross-on-Wye Felton Leominster Wayend Street Stretton Grandison Munsley Scotland Bank Portway Wormelow Tump Poolpardon Portway Parkway Combe Stretford Upper Maes-coed Dinedor Camp Monkhide Shelwick Green The Forge Streamford Moorfields Newton Burghill Stony Cross The Riddle Turkey Tump Sapey Bridge Upper Hardwick Titley Cholstrey Brimfield Elton's Marsh Franklands Gate King's Thorn Mortimer's Cross Shucknall Ongar Street Stoke Prior Sutton Marsh St Owen's Cross Brilley Mountain Penrhos Turnastone Little Garway Auberrow Burley Gate Weobley Marsh Nunnington Broadway Lands Brampton Abbotts Wellington Heath Upper Hamnish Hales Wood Rodd Hurst Dilwyn Twyford Common Merbach Eardisley Weirend Llancloudy Moorcot Rodd Weston under Penyard Haven Waller's Green Hardwicke Little Doward Peterchurch King's Caple Hill Hole Adforton Lower Bullingham Three Crosses Cockyard Blackmarstone Hereford Goodrich Hamnish Clifford Penguithal Wood End Brookfield Stansbatch Tyberton Brelston Green Ewyas Harold Lower Maes-coed Millhalf Llanrothal