Train Station Advertising in Lower Maes-coed

Get in touch

Advertising in Train Station in Lower Maes-coed

Over 1.68 billion passenger journeys are made on UK railways every year between cities, towns, and villages, so it is no surprise that advertising at train stations is a hugely popular and effective form of advertising.

As you would imagine there are lots of options to target people on their respective journeys; these can include standard railway poster advertising, to more bespoke options.

Often forming the key transport hub in a locale, railways (and therefore railway advertising) offer unique opportunities to convey sales messages to consumers who are both regular commuters or leisure passengers, meaning that this form of marketing is wide-reaching and has broad appeal; you can see almost any company or product using train station advertising to promote themselves.   

If railway station advertising interests your company, please contact us, and we will discuss the options with you.

Contact Us

What is Train Station Advertising?

Put simply, it is advertising in railway stations. Options are varied and typically include various large poster formats, ranging from 4 sheets to a massive 96 sheets. 

Due to its ability to reach a mass amount of people, and also a wide cross-section of society, it is easy to see why it is so popular with a range of industries promoting various products, services and goods. Costs obviously vary, depending on which type of format you want and also how busy the station is that you wish to target.  

For more information and a free quote, get in touch today. 

Types of Train Station Adverts in Lower Maes-coed

The main types of railway poster adverts include:

  • Advertising on billboards opposite railway station entrances and on station platforms (typically 48 sheets or 96 sheets) - these are very effective, particularly as they are often positioned at the side of departure and arrival boards which passengers are looking at every few minutes.

  • On platform posters ads (typically 4 sheet, 6 sheet, and 12 sheets) - these give the opportunity to present large, colourful, eye-catching imagery and text on a poster; these options are available at nearly every station in the UK.

  • London Underground station advertising - is also highly effective when coupled with national rail ads, as passengers in London often use the tube to get to the main overground rail stations.

These various forms of train station posters (both large and small) are seen by those:

  • Within the rail station

  • People waiting outside

  • Those standing on the platform awaiting a train

  • Those simply passing through on a moving train travelling elsewhere

Train station advertising, therefore, allows you to target passengers at various stages of their journeys; your marketing can literally follow passengers through the station, on their journey and then at their destination as they leave! 

Network rail station posters can often be chosen by exact location within a station and you can, of course, choose which stations you want to advertise in as well.

Get a Free Quote

1. Train Station Escalator and Lift Advertising

Many major stations have escalators and lifts for passengers to get between floors and platforms. These are normally grey and boring places, so advertising directly on these can really draw the eye; there’s basically not a lot of competition. Also, when you are in a lift or escalator you literally can’t escape and are therefore forced to stare at the posters. 

Taking advantage of the blank canvas that is the grey expanse of escalators and dreary lifts can be done creatively. Brilliantly creative examples have included household name Doritos, who printed an open packet of the Mexican chips at the top of escalators and scattered crisps on each step, cascading down into a happy customer’s open both at the bottom!

Lift advertising has seen success for the like of the Superman movies, featuring Clark Kent’s suit ripping open as the doors slide apart, and British Athletics, having a baton handed from runner to runner as the doors close. 

Basically, station escalator ads and lift advertising in Lower Maes-coed gives you a great chance to get clever and creative. 

2. On Train Posters

Despite rail commuters often using online channels and being on their smartphones or laptops when travelling, on train poster advertising is still very effective.

Travelling by rail often leaves passengers without functional mobile devices (the horror!); there is limited or poor Wi-Fi, whilst as we all know 3G, 4G and 5G reception can be patchy. This, therefore, leaves train passengers with times on their journeys with little to focus on. This, therefore, opens the possibilities and effectiveness of on train posters ads. Often these types of adverts are also more affordable than major billboard advertising, London underground ads and train platform adverts. Targeting travellers with on-board posters and cove advertising (the small thin posters underneath the head-racks) is, therefore, quite an affordable way to hit commuters. An advert on these is often strong and impactful so they have an instant effect before a phone signal comes back to life!

Also, did you know that rail passengers are one of the demographics who prefer purchasing online? So, a call to action online works fantastically well, grab their interest and you can often see immediate results. 

3. In-Station Events

Many brands choose to host sampling and promotional events in network rail and underground stations to engage with consumers directly during a period where they have ‘time to kill’ while waiting for transport. Events can include:

  1. Giving out free samples.

  2. Recruiting sign-ups.

  3. Handing out leaflets and promotional material.

  4. Or getting creative with the likes of flash mobs or endorser/influencer appearances.

Whatever approach works best for you, it’s important to attract two major passenger types: those rushing through and those who have time to engage. This could mean having staff available to simply hand something over to the ones in a hurry, as well as other staff who can engage more. 

4. Toilet Door Posters

Going to the toilet whilst travelling on a train isn’t one of life’s most pleasant experiences in the world and so promotional posters on the back of toilet doors often come as a welcome distraction! Posters on toilet doors talk to a captive audience who are unlikely to want to touch a mobile device and have nothing to do but to wait and look around. These can be used to complement existing channels and other forms of poster adverts, they can be tailored to contain (light, humorous) toilet content. After all, your service, product and brand are anything but ‘bog standard’ – it’s time to flush away the competition (sorry we couldn’t resist the pun!)

Cost of Railway Advertising in Lower Maes-coed

The cost of railway adverts in HR2 0 will be dependent on a number of different factors, these are mainly: 

  • The type of advert you want to use - typically larger adverts and those in more prominent positions cost more than smaller options.  

  • Length of time/length of cycle - typically minimum cycles are two weeks but most campaigns last longer so that adverts have a chance to be properly seen and taken on board by travellers. 

  • Particular stations - major network rail stations such as Manchester Piccadilly, London terminals and Cardiff Central, will cost more than smaller and more rural stations. 

For more information contact us today. 

Will Railway Advertising Suit My Business?

Railway advertising works for most companies as those who commute by rail on a daily basis are shown to have high levels of disposable income – identified as the AB demographic - after all, year-on-year fare increases have ensured that rail travel is not cheap. Their “wealth” demographic also allows them to have access to state-of-the-art mobile devices meaning they often make fast purchase decisions – even whilst on their train journeys, WiFi permitting of course!

Rail passengers are also shown to be lighter viewers of TV advertising, meaning that train passengers most receptive form of marketing is often found at train stations. 

Both global and local businesses advertise successfully to network rail passengers and we manage campaigns that are country-wide as well as more specific location-based options. International companies can blanket train adverts across the country with national rail network advertising packages, whilst local businesses can target particular stations. 

Targetted Audiences

Ticket purchases and tracked Oyster Card journeys help to give even more intelligence on travellers’ behaviour including their destinations, times of travel, dates; which can all be used to segment audiences and tailor relevant messaging to them. This means that although train station ads in Lower Maes-coed reach a huge amount of people there is also a large degree of targeting, meaning return on investment is very strong.

Studies show that 20% of all train journeys are not on time or don’t happen at all in the UK. This may be a positive thing for you if you’re a brand looking to advertise at train stations, as passengers have to stand and wait. It is, therefore, a type of outdoor advert which has an increased “dwell time” when compared to standard 48 sheet roadside billboards.

Contact Us

If any of the above rail network and rail advertising options are of interest to you, please contact us today.

As with all our quotes, they are free and our experienced and friendly media planners will talk you through lots of options, so full steam ahead (sorry we couldn’t resist again), contact PromoMedia today!

Contact Us

topics covered - call us. 

We cover Lower Maes-coed (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for train station advertising
Brockhampton Ledgemoor Evesbatch Upper Marston Dorstone Stoke Prior Upper Wellington Madley Garway Preston Marsh Llanrothal Little Birch Brilley Linton Lewis Wych The Riddle Ross-on-Wye Trereece Monmarsh Hawkersland Cross New Street Sugwas Pool Ladyridge Lower Todding Kingswood Lea Kenchester Kingsfield Ullingswick Broadmoor Common Rudhall Brilley Mountain Goose Pool Little Tarrington Loxter Titley Tyberton Leysters Byford Common Veldo Stagbatch Shelwick Cabal Marlas Lower Town Foxley Sarnesfield Bartestree Nutfield Lyde Cross Haven Lower Hergest Bredward Pentre-Jack Ridge Hill Weston under Penyard Upcott Ashley Moor Ryeford Canon Frome Upper Welson Kimbolton Shutton Newton Buckcastle Hill Lower Burton Clodock Hoarwithy Credenhill Isle of Rhea Leintwardine Much Marcle King's Caple Lucton Dodmarsh Overross Cornett Wormsley Stowe Preston on Wye Haven Walker's Green Lugwardine Ruckhall Netherton Wacton Luston Huntington Pict's Cross Wootton Blackmarstone Lower Broxwood Lower Harpton Bycross Ledicot The Leys Woolhope Cockshoot Marstow / Llanmartin Newton Hegdon Hill Bishopstone Walford Winnal Common Welsh Newton Common Urishay Common Penrhos Clehonger The Marsh Checkley Willersley Hatfield Norbridge Trolway Durlow Common Norton Wood Hendre Brobury King's Thorn The Knapp Wellington Marsh Barrelhill Green Munstone Cockyard Ocle Pychard Callowside Aymestrey Rotherwas Munsley Winter's Cross Bridstow Grafton Brimfield Auberrow Luntley Ryelands Meadow Green Newtown Kingstone Little Garway Hunderton Carey Sollers Hope Upton Crews Harewood End Lower Egleton White Stone Treaddow Stapleton Birchall Scotland Bank Monnington on Wye Upper Buckenhill Blakemere Lower Welson Llangarron Crick's Green Bartonsham Alder's End Stoke Lane Ganarew White Rocks Bosbury Deerfold Lugg Green Covender Fine Street Horseway Head The Parks Moorhampton Broomy Hill Old Forge Yarpole Kinton Bredenbury Brick End Red Hill Almeley Mansell Gamage Even Pits Biddlestone Cusop Sandyway Rodd Lower Buckenhill Shenmore Marlow Merbach Uphampton Clifford Dinedor Sutton St Nicholas Stocking Ongar Street Red Rail St Owen's Cross Arrow Green Poolpardon Field's Place Broadway Lands Mansel Lacy Woolhope Great Doward Flintsham Greytree Upper Egleton How Caple Peterstow Comberton Marston Middle Maes-coed Yarsop Edvin Loach Hopley's Green Birchend Sollers Dilwyn Altbough Hill of Eaton Nokelane Head Pen-allt Wofferwood Common Gorsley Common Tarrington Whitney-on-Wye Wilton Upper Hamnish Whyle Ashton Westhope Marlbrook Common Hill Wharton Five Bridges Linley Green Merrivale Bringsty Common Orleton Common Steen's Bridge Bicton Walford Ludstock Linton Hill Bobblestock Holmer Vowchurch Hungerstone High Lane Saffron's Cross The Broad Ashperton Little Cowarne Batchfields Ballingham Hill Kilpeck Upper Lye Eardisley Llancloudy Hole-in-the Wall Cock Gate The Moors Callow Holme Lacy Upperton Stony Cross Waterloo Winforton Goodrich Cross Becknell Crow Hill Pow Green Upper Wootton Howton Wilson Rodd Hurst Hyde Ash Amberley Marden Newton Leinthall Starkes Upper Hardwick Newton Farm Hereford Munderfield Stocks Bishon Common Brampton Abbotts Eardisland Bowley Lane Downton on the Rock Stretton Sugwas Hill-field Portway Clock Mills Aylton Putley Common Bridge Sollers Ashfield Allensmore Knapton Green Netherton Woods Eaves Bradnor Green Moorend Cross Staunton on Arrow The Forge Dancing Green Aston Ingham Clouds Hinton Lower Bearwood Parkway Beavan's Hill Sapey Common Cold Green Staplow Weobley Llanveynoe Litmarsh Westfields Bowley Little Marcle Ham Green Withington Upper Maes-coed Yazor Nupton Upper Lyde Cross Llyde The Heath Enmore Field Catley Southfield Twyford Common Upper Dormington Little Gorsley Ewyas Harold Hill Gate Woodbrook Bull's Hill Breinton Common Storridge Belmont Swinmore Common St Weonards Preston Wynne Tedstone Delamere Leominster St Margarets Old Gore Donnington Callow Marsh West Town Llandinabo Ivington Pontshill Marsh Dinedor Cross Leys Hill Monkhide Upton Bishop Hardwicke Newlands Acton Green Great Brampton New Town Lower Breinton Stony Cross Ebnall Upper Hill Shirl Heath Dulas Hildersley Burrington Newtown Pudleston Lower Grove Common Moorfields Lingen Gilfach King's Acre Calver Hill Longtown Kinnersley Eaton Little Hill Aston The Fording Stretford Adley Moor Bodenham Moor Withington Marsh Whitechurch Maund Burley Gate Collington West Lydiatt Lower Hardwick Stoneyard Green Old Wharf Whitchurch Stansbatch Garway Hill Franklands Gate Grendon Green Trelough Mordiford Wood End Beggars Ash Broad Green Westbrook Stretford Holywell Hales Wood Munderfield Row Pen-pwll-sond Rhydspence Urdimarsh Lawton Ailscroft Old Country Middleton Hartleton Bolstone Larport Easthampton Hurstley Weobley Marsh Sutton Lakes Rushock Leinthall Earls Perrystone Hill Crozen Hales Bank Foy Little Hereford Pencraig Orcop Hill Upper Kinsham Peterchurch Burghill Ryelands Kynaston Brinkley Hill The Vauld Ridgeway Cross Nash Wormelow Tump Aston Crews Stoke Edith Crumpton Hill Shucknall Bleak Acre Phocle Green Wayend Street Marston Stannett Bowley Town Tedstone Wafer Claytons Newton Risbury Panks Bridge Llanrosser Shobdon Cobhall Common Yarkhill Cophill Pontrilas Todding Fownhope Upper Colwall Brockmanton Lower Green Bellamore Kivernoll King's Pyon Waller's Green Coldharbour Archenfield Putson Common Bach Sapey Bridge The Bage Kentchurch Howle Hill Symonds Yat Eaton Bishop Wellington Heath Brimfieldcross Lea Line Tretire Pool Head Moor Park Park Gate Llangrove Yatton Bringewood Forge West Hill Byton Hill Hole Pipe Aston Brookfield Westmoor Crizeley Little Merthyr Weston Beggard Wormbridge Crossway Wellington Orcop Brampton Bryan Holme Marsh Rowland's Green Mahollam Golder Field Eau Withington Chickward Bromyard Downs Crocker's Ash Strangford Monkland Hampton Bishop Aulden Chance's Pitch Whitbourne Limebrook Wynds Point Abbey Dore Broad Oak The Cleaver Docklow Staunton on Wye Canon Pyon Evendine Greenhill Hope under Dinmore Walterstone Common Bacton Trumpet Grittlesend Tidnor The Weaven Coughton Walterstone Newtown Brierley Dukes Snodhill Pixley Eastnor Streamford Portfields Moreton Sellack Combe Crowmoor Hom Green Lower Southfield Weston Bircher Nextend Hope's Rough Stockton Lower Wootton Kington Munsley Green Hagley Bredwardine Stony Cross Floodgates Ruxton Green Tupsley Eign Hill Acton Beauchamp Welsh Newton Lower Bullingham Pencombe Moreton on Lugg Michaelchurch Craswall Aconbury Grendon Bishop Burcher Elms Green Ballsgate Common Green Lane Lower Lye Bailey Lane End Newton Coddington Little London Bullinghope Elton's Marsh Falcon Upper Broxwood Dilwyn Bodenham Sutton St Michael Stanley Hill Priory Wood Stretton Grandison Castle Frome Moorcot Wigmore Burmarsh The Wymm Orleton Totnor Stanford Bishop Wylde Tillington Little Doward Vowchurch Common Buckton Shawl Lyonshall Prior's Frome Elton Glewstone Rowlestone Whitton Portway Cobnash Bradlow Headland Flaggoners Green Swainshill Winnal Poolmill Symonds Yat West Sallys Kerry's Gate Birley Dinedor Camp Lower Maes-coed Pipe and Lyde Mortimer's Cross Llanwarne Penguithal Pikestye Moccas Bishops Frome Perton Humber Letton Dormington Lower Rabber Wolferlow Pontshill Turkey Tump Fawley Chapel Tarrington Common Stretford Court Brinsop Common Bearwood Woonton Pembridge Thornbury Little Common College Hill Mathon Welsh Bicknor Goodrich Welshman's Lane Jug's Green The Hundred Newman's Place Ruxton Upper Sapey Weirend Didley Aylestone Hill Combe Moor Stowfield Sutton Marsh Barton Court Colwall Portway Byford Shelwick Green Green Crize Much Birch Stockingfield Colwall Stone Baron's Cross Tillington Common Upper Breinton Thruxton Cradley Brelston Green Lulham Bush Bank Venn's Green Bromyard Upper Hergest Three Ashes Coxall Canon Bridge Edwyn Ralph Fromes Hill Middleton on the Hill Wormbridge Common Michaelchurch Escley Colwall Green Brinsop Woonton Felton Dorstone Millhalf Letton Kymin Wyson Norton Canon Wetmore Cholstrey Three Crosses Eastwood Kingstone Ballingham Widemarsh Archenfield Clencher's Mill Much Cowarne Richards Castle Sunset White Cross Kerne Bridge Bromsash Putley Green Rushall Meer Common Little Dewchurch Stoke Cross Putley Kingsland Maund Bryan Tumpy Lakes Pen-y-Park Baysham Pencoyd Westhide Adforton Bodenham Bank Ford Portway Nunnington Bagwyllydiart Birtley Woonton Ash Crossway Leysters Pole Hope Mansell Hamnish Clifford Hillhampton Much Dewchurch Moreton Jeffries Ledbury Stoke Lacy Almeley Wootton Fromington Grantsfield Sellack Boat Turnastone Headbrook Wynn's Green Little Brampton Westfield Fiddler's Green Logaston Byton Hand Halmond's Frome Lower Kinsham Parkway Elmdale Knill Upper Town Eyton Upper Grove Common Tudorville Huntington Trewen Lyne Down