Lorry and Truck Advertising in Cotton End

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Advertising on Trucks in Cotton End

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Cotton End, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Cotton End?

The costs for truck advertising in MK45 3 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Cotton End for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Cotton End (Bedfordshire)

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Other locations available for lorry and truck advertising
Colesden Fox Corner Henlow Langford Shillington Newton Pertenhall Top End Kensworth Lynch Water End Roxton Ickwell Haynes West End Beeston Woodside Sewell Aspley Guise New Town Middle End Thorn Billington Northill Hart Hill Upper Dean Ridgmont Houghton Conquest Biddenham Round Green Hillfoot End Chicksands Brickhill Girtford Harrold Maulden New Mill End Yelden Church End Sutton Speedwell Winsdon Hill Cranfield Parkside Wootton Wharley End Hall End Marsh Farm Church End Flitwick Swineshead Edworth Water End Queen's Park Great Denham Lower End Mount Pleasant Astwick Bolnhurst Farndish Chiltern Green Hockliffe Backnoe End Bletsoe Wymington Hulcote Wood End Holywell Wingfield Holwellbury Pilgrims Rest Ickwell Green Biggleswade Oldhill Wood How End Westoning Wood End Silsoe Upper Caldecote Stopsley Common Beadlow Moor End Stanbridge Bury End Wilden Elms Farm Slip End Bury End Honeywick Workhouse End Little Billington Wigmore Chawston Holme Stotfold Woodside Shortstown Little Barford Wrestlingworth Stopsley Houghton Regis Lower Sundon East Hyde Wilstead Harrowden Staploe South End Channel's End Duck End Studham Church End Shelton Bidwell Keysoe Littleworth Wootton Green Marston Moretaine Little Staughton Totternhoe Moggerhanger Putnoe Tyrells End Tempsford Kempston Church End East End Salford Husborne Crawley Woodmer End South End Wardhedges Tithe Farm Oakley Bougton End Warden Hill Cross End Linslade Sheeplane Stratford Hollington Stagsden Honeydon Cockayne Hatley Keysoe Row Bushmead Stipers Hill Beecroft Pavenham Greenfield Seddington Dunstable Tartlett End Deadman's Cross Southill Willington West End Eaton Bray Thorncote Green Harlington Barton-le-Clay Little Odell Leagrave Bury Park Chalk Hill Everton Great Barford Sharpenhoe Coffle End Heath and Reach Church End Campton Sevick End Odell Ravensden Cleat Hill Turvey Lower End Arlesey Stagsden West End Farleygreen Rootham's Green Pulloxhill Shefford Hall End Chalgrave Chaul End Battlesden Hinwick Wood End Green End Millow Tebworth Clapham Elstow Snow Hill Haynes Churchend Green End Box End Eggington Hatch Woburn Meppershall Little Wymington Leighton Buzzard Bott End Knotting Green Sandy Upper Sundon Melchbourne Goldington Caddington Green End Wyboston Thurleigh Bedford Upper Shelton Toddington Millbrook Old Warden Chalton Upton End Kensworth Water End Eyeworth Pegsdon Stotfold Common Stevington Gibraltar Gossard's Green Old Linslade Broom Broad Green Chadwell End Well Head Felmersham Wick End Lower Shelton Cardington Salph End Potton Church End North End Kempston West End Tingrith Chapel End Keeley Green Tilsworth Duloe Houghton Park Podington Chapel End Duck's Cross Biscot Stanbridgeford Farley Hill Upper Staploe Staughton Moor Cotton End Blunham Riseley Apsley End Upper Stondon Park Town Aley Green Appley Corner Wootton Broadmead Thrales End Steppingley Chellington Bromham East End West End Lower Dean North End Upper Gravenhurst Fenlake Colmworth Milton Ernest Radwell Herring's Green Souldrop Birchmoor Green Luton Sundon Park Clophill Clapham Green Dunton Eversholt Lower Gravenhurst Scald End Church End Limbury Chalton Wootton Bourne End Newton Bromswold Woodbury Eastcotts Colworth Ho California Clifton Lower Stondon Higham Gobion Cople Stewartby West End Milton Bryan Ireland Pinfoldpond Aspley Heath Someries Mill End Cliton Manor Fancott Streatley Emmaus Village Carlton Warden Street Kempston Stanford Rushmere Renhold Lower Caldecote Downside Flitton Bourne End Higher Berry End Chapel End Church End Sharnbrook Haynes Church End Lidlington Caulcott Lewsey Farm Salford Ford Kempston Hardwick Knotting Wood End Bramingham Park Higher Rads End Brogborough Church End West Hyde Leedon Potsgrove Hanscombe End Wixams Pepperstock High Town Bourne End Carlton West End Brook End Green End Ampthill Whipsnade