Lorry and Truck Advertising in Holywell

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Advertising on Trucks in Holywell

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Holywell, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Holywell?

The costs for truck advertising in LU6 2 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Holywell for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Holywell (Bedfordshire)

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Other locations available for lorry and truck advertising
Church End North End Battlesden Green End Woodmer End Holwellbury Woodbury East End Cliton Manor Green End Hall End Bury End Pegsdon Ridgmont Houghton Conquest Holywell Deadman's Cross Duck's Cross Lower End Bromham Sheeplane Churchend Upper Shelton Box End Stanbridgeford Marston Moretaine Warden Hill Goldington Roxton Green End Snow Hill Shortstown Pulloxhill Cople Keysoe Row Mill End Yelden Broad Green Chalton Tingrith High Town California Top End Sharpenhoe Staughton Moor Bourne End Husborne Crawley Hollington Pertenhall Gibraltar Langford Cardington Chiltern Green Upper Caldecote Putnoe Kempston West End Farleygreen New Town Great Barford Moor End Little Wymington Wingfield Mount Pleasant Houghton Regis Sharnbrook Maulden Stopsley Common Ampthill Round Green Someries Eversholt Hinwick Upper Gravenhurst Honeydon Speedwell Leighton Buzzard Cotton End Millow Stipers Hill Stanford Broom Clapham Green Wood End Keysoe Tartlett End Wootton Green Thurleigh Sandy Caulcott Upton End Chalk Hill Chawston Chellington Church End Northill Swineshead Stotfold Duloe Thorn Ireland Upper Stondon Dunstable Campton Wigmore Great Denham Eyeworth Little Staughton Kempston Chapel End Biscot Church End Silsoe Flitwick Church End Upper Dean Newton Bromswold Haynes West End South End Heath and Reach Beecroft Hockliffe Riseley Willington Clophill Brickhill Odell Chaul End Ravensden Wharley End Barton-le-Clay South End Hart Hill Hulcote Everton Leagrave Meppershall Bedford Woodside Eastcotts Kensworth Lynch Wymington Studham New Mill End Slip End Pilgrims Rest Fancott Winsdon Hill Radwell Littleworth Flitton Colworth Ho Fox Corner Channel's End Upper Sundon Kempston Hardwick Oakley Bougton End Billington West End Green End Blunham Pepperstock Tebworth Haynes Church End West End Stratford Houghton Park Leedon Brogborough Milton Ernest Lower Stondon Knotting Green Old Warden Wootton Broadmead Bletsoe Stagsden Shelton Girtford Wrestlingworth Cross End Tyrells End West End Chadwell End Newton Wood End Felmersham Stewartby Eaton Bray Tempsford Woburn Salph End Wood End Park Town Oldhill Wood Bury End Wixams Wood End Emmaus Village Carlton Hanscombe End Lower End Coffle End Herring's Green Warden Street Water End Stopsley Tilsworth Kensworth Thrales End Middle End Queen's Park How End Beeston Elms Farm Clifton Fenlake Parkside Chicksands Lower Gravenhurst Linslade Astwick Bury Park Well Head Ickwell Old Linslade Ickwell Green Wick End Renhold West Hyde Backnoe End Keeley Green Farley Hill Pinfoldpond Wilden Harrowden Rootham's Green Westoning Wardhedges Edworth Dunton Apsley End Cleat Hill Haynes Duck End East Hyde Kempston Church End Colesden Lewsey Farm Farndish Colmworth Holme Higham Gobion Upper Staploe Lower Caldecote Church End Eggington Stanbridge Little Barford Scald End Shillington Henlow Little Odell Marsh Farm Cockayne Hatley Aley Green Sutton Harlington Wootton Wootton Bourne End Birchmoor Green Church End Chalton Arlesey Knotting Chalgrave Lidlington Streatley Downside Millbrook Little Billington Caddington Limbury Potton Bott End Sundon Park Greenfield Souldrop Higher Berry End Melchbourne Turvey Seddington Aspley Heath Church End Aspley Guise Stevington Salford Ford Rushmere Milton Bryan Bolnhurst Totternhoe Cranfield Stagsden West End Biggleswade Clapham Steppingley Wilstead Salford Appley Corner Tithe Farm Lower Shelton Workhouse End Luton Lower Sundon Chapel End Stotfold Common Elstow Water End Southill Sevick End Beadlow Hall End Brook End Gossard's Green Church End Thorncote Green Bourne End Higher Rads End North End Bramingham Park Hillfoot End Water End Bushmead Chapel End Moggerhanger Lower Dean Bidwell Pavenham Toddington Shefford Potsgrove Honeywick Biddenham East End Whipsnade Carlton Sewell Hatch Harrold Staploe Podington West End Woodside Wyboston