Lorry and Truck Advertising in Lower Dean

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Advertising on Trucks in Lower Dean

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Lower Dean, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Lower Dean?

The costs for truck advertising in PE28 0 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Lower Dean for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Lower Dean (Bedfordshire)

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Other locations available for lorry and truck advertising
High Town Lewsey Farm Astwick Pulloxhill North End Elms Farm Chapel End Hockliffe Eyeworth Great Barford Hollington Channel's End Backnoe End Eggington West End Woburn Shefford Felmersham Tempsford Hatch Church End Pinfoldpond Ickwell Green Houghton Regis Carlton Workhouse End Riseley Mount Pleasant Pilgrims Rest Deadman's Cross Stanbridgeford Lower Gravenhurst Biggleswade Sharpenhoe Stotfold Common Woodside Willington Hulcote Millow Silsoe Wood End Hillfoot End Holme Lower Dean Greenfield Chalgrave Higher Berry End Westoning Thorn Beeston Pertenhall Wood End Middle End Church End Honeywick Marsh Farm Limbury Putnoe Chellington Harrold Aley Green Wigmore Toddington Snow Hill Brook End Barton-le-Clay Melchbourne Kensworth Leedon Milton Ernest Apsley End Eaton Bray Colworth Ho Stewartby Houghton Park Oldhill Wood Lower Shelton Ridgmont Hall End Stopsley Common Ampthill Streatley Green End Water End Northill Stipers Hill Little Staughton Green End Bramingham Park Upper Shelton Parkside Little Barford Bougton End Chalk Hill Hart Hill Haynes Church End Everton Lower Sundon Salford Upton End Chicksands Higher Rads End Clifton Bott End Fenlake Duloe Speedwell Fancott Sundon Park Cople Upper Sundon Shortstown West End Langford Rushmere Arlesey Pavenham Flitton Wick End Clapham Green Houghton Conquest Upper Caldecote Woodside South End Bourne End Billington Coffle End Newton Bury Park Henlow Seddington Stotfold Mill End West End Lower End Salph End Water End Harlington Chaul End Totternhoe Wharley End Bushmead Bidwell Birchmoor Green Farley Hill Water End Odell Bourne End Church End Knotting Keysoe Lidlington Little Odell Green End Holywell Dunton Salford Ford Eversholt Lower End West Hyde Bromham Wootton Bourne End Box End Warden Hill Warden Street West End Farleygreen Thrales End Church End Souldrop California Chadwell End Duck End Haynes Kempston Hardwick Goldington Green End Keeley Green Honeydon Whipsnade Gossard's Green Upper Staploe Moggerhanger Milton Bryan Stratford Leighton Buzzard Staploe Clophill Bury End Tilsworth Sandy Duck's Cross Linslade Newton Bromswold Old Warden East End Wootton Chapel End Holwellbury Sharnbrook Wootton Green Millbrook Appley Corner Thorncote Green Cardington Thurleigh Wootton Broadmead Shelton Gibraltar Stopsley Beecroft Scald End Heath and Reach Studham Eastcotts Campton Stevington Church End Clapham Park Town Broom Oakley Wingfield Potton Husborne Crawley Well Head Little Billington Radwell Tyrells End Emmaus Village Carlton Church End Girtford Woodbury Farndish Wyboston How End Churchend Broad Green Great Denham Wood End East End Yelden Renhold Kempston Hinwick Brogborough Staughton Moor Beadlow Tebworth Potsgrove Wood End Hall End Slip End Ravensden Stagsden West End New Mill End Cranfield Kempston West End New Town Edworth Bolnhurst Keysoe Row Sutton Winsdon Hill Maulden Flitwick Meppershall Chalton Caulcott Bletsoe Harrowden Upper Stondon Fox Corner Pegsdon Lower Caldecote Roxton East Hyde Lower Stondon Bury End Ickwell Upper Dean Colesden Wrestlingworth Wilstead Blunham Kensworth Lynch Someries Higham Gobion Swineshead Shillington Tartlett End Rootham's Green Leagrave Queen's Park Old Linslade Marston Moretaine Round Green North End Wixams Battlesden Stanbridge Cleat Hill Cross End Chawston Southill Woodmer End Dunstable Sheeplane Cliton Manor Haynes West End Brickhill Pepperstock Chiltern Green Kempston Church End Church End Hanscombe End Chalton Sewell Little Wymington Colmworth Tingrith Knotting Green Wardhedges Upper Gravenhurst Moor End Stagsden Littleworth Wymington Cotton End Caddington Ireland Chapel End Wilden Elstow Bedford Steppingley South End Turvey Downside Stanford Biddenham Church End Herring's Green Podington Cockayne Hatley Tithe Farm Top End Aspley Guise Biscot Sevick End Luton Aspley Heath