Lorry and Truck Advertising in Lower End

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Advertising on Trucks in Lower End

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Lower End, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Lower End?

The costs for truck advertising in MK17 8 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Lower End for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Lower End (Bedfordshire)

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Other locations available for lorry and truck advertising
Lower Gravenhurst Stevington Woodside Haynes Church End Wick End Hollington Biddenham Luton Chadwell End Sundon Park Lidlington Old Warden Keysoe Row Hockliffe Silsoe Wootton Bourne End Farndish Tilsworth Hinwick Wixams Church End Lower Stondon Deadman's Cross Stopsley Bougton End Sharpenhoe Chicksands Downside Leagrave Staploe Fenlake Tingrith Green End Ickwell Green Leighton Buzzard Emmaus Village Carlton Little Wymington Toddington Hanscombe End East Hyde Green End Old Linslade Chellington Upper Staploe Clapham Bourne End Flitwick Someries Cople Salph End Clophill Limbury Bedford Marsh Farm Beecroft Broad Green Hatch Upper Dean Aspley Heath Potsgrove Northill Round Green Warden Street Shefford Wharley End Chawston Appley Corner Houghton Regis Dunstable Duck End Bolnhurst Bidwell Bushmead Henlow Stewartby Church End Caddington Bromham Farley Hill Brook End Carlton Moggerhanger Church End Lower Shelton Fox Corner Goldington High Town Eversholt Totternhoe Biscot East End Salford Staughton Moor Bury Park Meppershall Hall End Upper Sundon Winsdon Hill Millow Yelden Leedon Podington Eastcotts Pepperstock Lower End Sheeplane Tithe Farm Tyrells End Speedwell Aspley Guise Shortstown Backnoe End Bramingham Park Church End Workhouse End Beeston Church End Kensworth Lynch Chalgrave Cleat Hill Clifton Church End Ireland Fancott Stotfold Common Sharnbrook Higher Berry End Slip End North End Eyeworth Honeydon Cardington Dunton East End Honeywick Upper Shelton Langford New Town Bury End South End Woodmer End Stotfold New Mill End Hall End Wood End Woodbury Thurleigh Stanford Broom Keeley Green Upper Caldecote Chalton Knotting Arlesey Hart Hill California Higham Gobion Westoning Hulcote Chapel End Shillington Higher Rads End Milton Bryan Chalk Hill Holywell Bourne End Putnoe Eaton Bray Sevick End Moor End Flitton Bletsoe Pulloxhill Haynes Gossard's Green Whipsnade Kempston West End West End Woburn Stopsley Common Scald End Studham Kempston Hardwick Oldhill Wood Milton Ernest Beadlow Upper Stondon Campton Rushmere Barton-le-Clay Tempsford West End Lower Dean Pegsdon Wigmore Cranfield Greenfield Wootton Broadmead Birchmoor Green Sutton Sewell Haynes West End Wootton Upper Gravenhurst Ridgmont Salford Ford Church End Wood End Wyboston Stratford Chaul End Eggington Keysoe Green End South End Apsley End Wootton Green Newton Herring's Green Little Billington Brickhill Harrold Seddington Great Denham Cliton Manor Chalton Stanbridgeford Wood End Churchend Linslade West End Renhold West End Lower Sundon Snow Hill Warden Hill North End Farleygreen Harrowden Felmersham Chapel End Holwellbury Lewsey Farm Colesden West Hyde Bury End Green End Duck's Cross Wilden Upton End Thorn Marston Moretaine Well Head Kempston Church End Houghton Park Wrestlingworth Little Barford Swineshead Ickwell Gibraltar Top End Middle End Little Staughton Water End Pertenhall Pinfoldpond Bott End Blunham Cross End Wingfield Clapham Green Wood End Hillfoot End Souldrop Houghton Conquest Ampthill Elstow Mount Pleasant Willington Pilgrims Rest Heath and Reach Lower End Colmworth Parkside Harlington How End Wymington Roxton Husborne Crawley Thorncote Green Everton Southill Pavenham Wilstead Millbrook Tartlett End Odell Great Barford Battlesden Newton Bromswold Park Town Melchbourne Billington Duloe Coffle End Littleworth Streatley Cockayne Hatley Channel's End Queen's Park Ravensden Oakley Water End Wardhedges Girtford Aley Green Biggleswade Radwell Colworth Ho Stanbridge Elms Farm Little Odell Chapel End Knotting Green Woodside Caulcott Stipers Hill Brogborough Box End Holme Riseley Mill End Steppingley Astwick Stagsden West End Stagsden Thrales End Kensworth Chiltern Green Water End Church End Lower Caldecote Kempston Maulden Sandy Shelton Turvey Cotton End Potton Edworth Rootham's Green Tebworth