Lorry and Truck Advertising in Thorncote Green

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Advertising on Trucks in Thorncote Green

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Thorncote Green, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Thorncote Green?

The costs for truck advertising in SG19 1 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Thorncote Green for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

Other locations available for lorry and truck advertising
Chaul End Old Linslade Gossard's Green Broom Mount Pleasant Warden Street Potton Littleworth West End Little Barford Everton Haynes Wick End Pinfoldpond Hall End Lower Gravenhurst Wharley End Stanford Souldrop Woodmer End Holme Eggington Old Warden Upper Sundon Wood End Goldington Chalton Salford Ford Woodside Wood End West Hyde Kensworth Bramingham Park Tartlett End Cleat Hill Girtford Winsdon Hill Herring's Green Snow Hill Church End Willington Sewell Salford Water End Bushmead Yelden Flitton Gibraltar Steppingley Beadlow Chalk Hill Hall End Clapham Green Green End Linslade Coffle End Astwick Upper Caldecote Holywell Newton Bromswold Keysoe Rushmere Queen's Park Biggleswade Fox Corner Stratford Stanbridgeford Wilden Woodside Duck's Cross Clapham Potsgrove Marston Moretaine Oakley Parkside Fenlake Leedon Northill Staughton Moor Roxton Elstow Limbury Thorn Stewartby Mill End Rootham's Green Cockayne Hatley Chadwell End Churchend Wigmore Holwellbury Luton Thurleigh Stanbridge Studham Arlesey Little Wymington Leighton Buzzard Broad Green Water End Leagrave Aspley Heath Eaton Bray Kempston West End Church End Workhouse End Houghton Regis California North End Lower Caldecote Birchmoor Green Apsley End Totternhoe How End Putnoe Kempston Church End Odell Bourne End Caddington Little Odell Heath and Reach New Mill End Ireland Bougton End Shillington Harrold Melchbourne Scald End Haynes Church End Great Denham Honeywick Shortstown Eyeworth Stopsley Farndish Billington East End Brook End Keysoe Row Chalgrave Farley Hill Knotting Dunton Well Head Water End Stagsden West End Church End Bletsoe Husborne Crawley Houghton Park Colworth Ho Hockliffe Bury Park Upper Stondon Stipers Hill Biddenham Aspley Guise Aley Green Appley Corner Upper Gravenhurst Lower Sundon Chicksands Lower End Hinwick Renhold Kempston Hardwick Shelton Duck End Someries Sheeplane Biscot Colmworth Kensworth Lynch Pulloxhill Chapel End Chalton Sundon Park Bidwell Pilgrims Rest Brickhill Moggerhanger Duloe Millbrook Wrestlingworth Farleygreen Green End Pepperstock Emmaus Village Carlton Campton Greenfield Milton Ernest Harrowden Stopsley Common Wootton Broadmead Chawston Church End Blunham Higher Rads End Cople Cross End Swineshead Woodbury West End Wixams Tingrith Turvey Higham Gobion Hatch Wymington Church End Little Staughton Tebworth Bromham Wingfield Sutton Box End Church End Hillfoot End Green End Henlow Caulcott Wyboston Whipsnade Stotfold Common Newton Hart Hill Bury End Hollington East End Ickwell Green Sandy Stotfold Podington Felmersham Wardhedges Top End Toddington Lidlington Woburn Staploe Bedford Higher Berry End Slip End Hulcote Bourne End Green End Tilsworth Bott End Haynes West End Little Billington Bolnhurst Speedwell Deadman's Cross Millow Wootton Clophill Cotton End Lewsey Farm Pavenham Cardington Downside Kempston Thorncote Green Chiltern Green Fancott Langford Milton Bryan Harlington Lower End Cranfield Lower Dean Cliton Manor Church End Riseley Keeley Green Silsoe Church End Wood End West End Middle End Meppershall Hanscombe End North End Knotting Green Upper Dean Edworth Sharpenhoe Seddington South End Warden Hill Channel's End Chapel End Ravensden Tempsford Pertenhall Lower Shelton Ridgmont Sharnbrook West End Chellington Chapel End New Town Southill South End Westoning Radwell Park Town Upper Shelton High Town Beeston Backnoe End Elms Farm Great Barford East Hyde Thrales End Tithe Farm Brogborough Stagsden Houghton Conquest Sevick End Wood End Flitwick Moor End Eversholt Barton-le-Clay Stevington Pegsdon Wootton Bourne End Bury End Ampthill Carlton Streatley Eastcotts Honeydon Salph End Ickwell Shefford Beecroft Battlesden Lower Stondon Dunstable Colesden Tyrells End Wilstead Upton End Maulden Round Green Oldhill Wood Wootton Green Clifton Marsh Farm Upper Staploe