Lorry and Truck Advertising in Broughton

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Advertising on Trucks in Broughton

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Broughton, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Broughton?

The costs for truck advertising in MK10 7 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Broughton for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

We cover Broughton (Buckinghamshire)

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Chalfont Fort End Shalstone Crownhill Chicheley Cold Brayfield Oxley Park Botolph Claydon Baker's Wood Nash Filgrave Shabbington Towerage Marsh Gibbon Wroughton Park Smokey Row Parmoor Hambleden Springfield West Wycombe Bishopstone Beachampton Walnut Tree Tatling End New Bradwell Linford Wood Mount Pleasant Latimer Aston Abbotts Southend Beacon's Bottom Wavendon Gate Summer Heath Walton Court Denham Fishermead Stoke Hammond Little Kimble Nearton End Newlands Brinklow Westcroft Downhead Park Rush Green Sheepridge Great Horwood Barton Hartshorn Chalkshire Bradwell Lower Hartwell Hitchambury Netherfield Caldecote Beanhill Colstrope Granborough Winchmore Hill Bierton Kingston Wendover Dean Peartree Bridge Grendon Underwood Ivinghoe Aston Eaglestone Weston Underwood Monks Risborough Buckland Clanking Water Eaton Lane End Verney Junction Saunderton Lee Ickford Wooburn Green Codmore Calvert Fulwell Ashley Green Westlington Milton Keynes Victoria Park Little Wood Corner Bovingdon Green Great 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Bye Green Great Brickhill Halton Iver Heath Tingewick Ashland Fulmer Redland End Hilltop Steeple Claydon Tyringham Ballinger Common Stone Griffitts Yard Widmoor Studley Green Taplow Hollybush Hill Mundaydean Bottom Littlecote Downs Barn Wolverton Mill East Lower Cadsden Chenies Iver Little Missenden Woughton on the Green Westbury Bradville Waterend Dadford Chesham Beamond End Startop's End Church End Ham Green Singleborough Broughton Monkston Park The Bowl Lower Pollicott World's End Middleton Bolter End Skirmett Swan Bottom Cublington Hughenden Valley Southcourt Wymbush Terriers Marsworth Stoke Mandeville Ludgershall Pennyland Nash Lee Rockwell End South Heath Emerson Valley Lye Green Bucklandwharf Bradwell Abbey Langley Corner Farnham Common Whelpley Hill The Lee Bottrells Close Alscot Central Milton Keynes Newtown Radnage Turville Hardmead Danesfield Wooburn Chessmount Burcott Fawley Northend Sands Moor Common Walton Lent Holtspur Leckhampstead Woodham Walton Hall Stratford Fields Rooksley Coffee Hall Pond Park Dunsmore Booker Love Green Cryers Hill Dorney Bedgrove George Green Wavendon Pitstone Hill Sills Yard Fawley Bottom Shenley Brook End Dinton Waddesdon North Lee Dunton Fern Creslow Egypt Church End Ford Grove St Leonards Barley End The City Chalfont Grove Gibraltar Knotty Green Lower North Dean Cheddington Amersham on the Hill Diggs Far Bletchley Asheridge Little Horwood Hunt's Green Ley Hill Hazlemere Lower Weald Wood Green Ilmer Monkston Dorton Haddenham Upton Buckland Common Slapton Bennett End Simpson Amersham Common Old Farm Park Hunt's Hill Stantonbury Lee Gate Nup End High Wycombe Hodge Lea Emberton Addington Forty Green Dorney Reach Thorney Spurlands End Bockmer End Prestwood Crownfield Burroughs Grove Frieth Lower Woodend Heath End Watermead Ledburn Green Hailey Boarstall Ivinghoe Pitch Green Littleworth Corner Tilbrook Leadenhall Fox Milne Little Boys Heath Buckmoorend Rowsham Tyler's Hill Little Hampden Edgcott Brill Sedrup Clayhill Amersham Old Town Heath End Naphill Westcott North End Stoke Poges Lacey Green Hardwick Widmer End Rotten Row Redmoor Padbury Stewkley Elfield Park Little Linford Great Kingshill Caldecotte Hollingdon Sherington Edlesborough Darvillshill Turville Heath Woburn Sands Hoggeston Wardrobes Chetwode Hawridge Shreding Green Hedgerley Hill Penn Street Atterbury Penn Bottom West End Quarrendon Newton Leyes Newton Longville Walton Ballinger Bottom Lee Clump Pednormead End Wolverton Mill Pitstone Wheeler End Wooburn Common Rout's Green Olney Coombe Pitstone Green Whaddon Brook End Stoke Green Kiln Farm Tinkers End Bragenham Soulbury Lee Common Preston Bissett Farnham Park Mop End Cuddington Long Crendon Wolverton Forty Green Thornton Ravenstone Terrick Haydon Hill Hazeley Woodrow Mursley Pheasant's Hill Salden Boveney Manor Park Saunderton Chivery Hulcott Church End Giffard Park Micklefield Bow Brickhill Hedsor Mobwell Buckingham Orchard Leigh Kimble Wick Amersham Ibstone Little Kingshill Thornborough Tattenhoe Seer Green Shipton Great Kimble Middle Green Loosley Row Wendover Chearsley Wooburn Moor Great Hivings Greenleys Clifton Reynes Mantles Green Lake End Aston Clinton Bledlow Medmenham Willen Park Ellesborough Ashendon Littleworth Common Middle Weald Charndon Astwood Warrington Hotley Bottom Kingsash Tongwell Woodhill Oving Long Street Pitchcott Lenborough Aston Sandford Chartridge Water Stratford Knowlhill Coleshill Fingest Stoke Goldington Heelands Bancroft Church End Blue Bridge Wing New Denham Parslow's Hillock East End Buffler's Holt Stony Stratford Marlow Little Crawley Stacey Bushes Honeyburge Kingsey Akeley Pheasants Calverton Foscote Shenley Wood Holmer Green Northfield Nether Winchendon Quainton Burcott Ascott Lathbury Furzton Crafton Flowers Bottom The Badgers Lower Ascott Lavendon Owlswick Radclive Chalfont St Giles Lillingstone Dayrell Loudwater Bletchley East Claydon Askett Haversham Campbell Park Wolverton Mill South Bryant's Bottom Mill End Lillingstone Lovell Townsend Swanbourne Waterside East Burnham Horton Wharf Dagnall Princes Risborough Chesham Bois Shenley Lodge