Lorry and Truck Advertising in Millfield

Get in touch

Advertising on Trucks in Millfield

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

Contact Us

What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

Enquire Now

Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Millfield, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Millfield?

The costs for truck advertising in PE1 2 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Millfield for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

Other locations available for lorry and truck advertising
Badlingham Stirtloe Catworth Leighton Bromswold Guyhirn Gull Haddenham End Field Toseland Great Raveley Little Green New Fletton Cottenham Thorney Chesterton Hampton Vale Roman Hill Sutton Hinxton Ridgeway Village Girton Bartlow Castor Fen Drayton Isleham Southorpe Eynesbury Westley Bottom Lolworth Whittlesey Orton Waterville Dennis Green Wothorpe Swingbrow Tholomas Drove Stanground Mile End Abbotsley Murrow Great Wilbraham Coldham Wardy Hill Shepreth Oldeamere Stretham Witcham Prickwillow Bluntisham East Fen Common Great Paxton Four Gotes Huntingdon Newton Great Stukeley Orton Brimbles Caldecote Needingworth Fordham Woodston Hail Weston Ramsey Sutton Eddington Badgeney Earith Over Diddington Knapwell Buckden Eldernell Old Weston Colnefields Leverington Great Staughton Great Green North Brook End Old Fletton Alwalton Little Heath Barcham Corner Lolham Ely Alconbury Paston Brampton Church Field Newark Saxon Street Shingay New England Wennington Carlton Green Ramsey Hollow Dullingham Ley Duxford Ashley Hemingford Abbots South Bridge Field Broad Hill Tetworth Westwood Denton Broad Green Alconbury Weston Coton Pondersbridge Norwoodside Walton Thriplow Tilbrook Barnack Fen Ditton Ravensthorpe Freestones Corner Lode Guyhirn Orton Wistow Turves Northstowe Six Mile Bottom Horningsea West Perry Kingston Keyston Claypit Hill Newtown Bassingbourn Snailwell East End Cambridge St Neots Water Newton Fulbourn Begdale Wood Walton Elford Closes Washingley Ramsey Mereside Croxton Denny End Way Head Caldecote Kennett Mill End Fenton Foul Anchor Childerley Gate Flint Cross Eaton Ford Norman Cross Molesworth Romsey Town Holywell Milking Nook Westlands Childerley Camps End Green End Nene Terrace Christchurch Friday Bridge Peterborough Orton Malborne Litlington Pidley Cambourne Little Wilbraham Lark Hall Corner Upton Little Gransden Nosterfield End Lower Cambourne Dullingham Great Eversden Hardwick Little Abington Upware Alconbury Weald Westley Waterless Wendy Conington Broughton Wittering River Bank Ramsey End Conington Briggate Church End Kimbolton Wyton Helpston Highfields Caldecote Histon Sapley Stow cum Quy Gunthorpe Grafham Great Gidding March Sawtry Chesterton Hartford Ramsey Forty Foot Melbourn Rampton Stow Longa Caldecote Little Ouse Willingham Green Offord D'Arcy Burrough End Linton Northborough Grantchester Upper Cambourne Woodhurst Staughton Highway Sutton Gault Little End Great Chishill Hauxton Swaffham Prior Oxlode Bunker's Hill Coldham's Common Haddenham Gatley End Whaddon Gap West Wratting Tipps End Hook Maxey Harston Spaldwick Burwell Elm Little Thetford Wisbech Peakirk Glinton Padney Commercial End Gorefield North End Crow End Stonely Walsoken Toft Godmanchester White Cross Hill Old Hurst Little Ditton West End Westry Wistow Trumpington Winwick Great Abington Waresley Madingley Lynch Wood Millfield Eye Wilburton Widgham Green Chippenham Eye Green Weston Colville Covington East Perry Little Chishill Little Gidding Coveney Flood's Ferry Reach Heathfield Morborne Ditton Green Belle Isle Stapleford Soham Newnham Croft Barrington Whaddon Hardwick Fengate Stibbington Buckworth Leverington Common Weston Green Chapel End Barton Downham Hythe Yaxley Fowlmere Papworth Everard Great Boleness Field Elton Cherry Hinton Fenstanton Foxton Newnham Ickleton Bottisham Black Horse Drove Hampton Hargate Haslingfield Inham's End Warboys Thornhaugh Houghton Little Raveley Rogues Alley Little London Pymoor Abington Pigotts Orton Goldhay Sibson Fitton End Mill Green Little Stukeley Pilsgate Kirtling Green Black Bank Longstanton Shudy Camps Offord Cluny Steeple Gidding Meldreth Reach Bridgefoot Milton Eastfield Heydon Wentworth Over End Coppingford Stonea Wood End Horseway Elsworth Wansford Little London Westwick Bassenhally Field Barham High Cross Bythorn Stetchworth Carlton Kneesworth Barway Kirtling Farcet Tadlow Holme Stuntney Impington Red Barns Ashton Doddington Werrington Balsham Gamlingay Great Heath Chiswick End Chainbridge Brampton Park Eastrea Ring's End Tydd St Giles Upwood Boxworth End Longthorpe Little Catworth Harlton Town End Littleport Bourn Cardinal's Green East End Second Drove Longstowe Castle End Cheveley Morden Green Peas Hill Burrough Green Chapel Head Newtown Swaffham Bulbeck Stilton Folksworth Arrington Upton Upend The Thrift Clayhithe Bainton Gamlingay Little Eversden East Hatley Queen Adelaide Abbots Ripton Wisbech St Mary Little Downham Ufford Boxworth Purls Bridge Chettisham Parson Drove Stukeley Hildersham Yelling Brington London End Eaton Socon Wimpole Upthorpe Newton-in-the-Isle Staughton Green Long Meadow Ailsworth Dry Drayton Waterside Ramsey St Mary's Waterbeach Dogsthorpe Redmere Welches Dam Babraham West Wickham Whittlesford Arbury Wenny Severals Frog End Kings Ripton Haddon Orton Longueville Bar Hill Hemingford Grey Great Shelford Benwick Hatley St George Ellington Thorpe Streetly End Church End Landbeach Great Gransden Castle Camps Guilden Morden Hilton St Ives Old Wimpole Swavesey Newnham Ramsey Heights Green End Owl End Chittering Horseheath Eastwood End North Field Colne The Lipneas Sawston Teversham Little Shelford Papworth St Agnes Dunkirk Old Pembroke Farm Eltisley Marholm Witchford Glatton Steeple Morden Haroldsbridge Brinkley Odsey Southoe Soham Cotes Hinchingbrooke Ellington Dyer's Green Weald Woodditton Quy Waters Eastgate Newborough Orchard Park Thorney Toll Bretton Stanground South Graveley Aldreth Caxton Chatteris Orwell Easton Coates Croydon Comberton Woolley Knight's End North Side Gold Hill Kings Hedges Manea Dillington Islands Common Wintringham Oakington Little Paxton Dutter End Willingham Hamerton Orton Northgate Pampisford Gamlingay Cinques Etton Deeping Gate Somersham Mepal Wimblington Bury Down Field Wicken Cross Green Orton Southgate King's Dyke Newtown Green End