Lorry and Truck Advertising in Rannerdale

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Advertising on Trucks in Rannerdale

Truck advertising (also known as trailer or lorry advertising) is an often overlooked form of outdoor advertising. 

It simply involves using commercial Heavy goods vehicles (HGVs) owned by independent haulage companies across the country to effectively brand and promote products, goods, or services. This is effectively a mobile billboard that can be seen by thousands daily across a wide geographical area.

Our teams can arrange local campaigns along certain routes and national and even international campaigns. Contact us today for more information.

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What is Truck Advertising?

Basically, a truck advertising campaign is the branding of trucks and lorries to carry promotional artwork, logos and messaging, in order to promote brands, services and products. 

These vehicles often drive long distances and are, in essence, a form of moving billboard, meaning that these adverts are potentially seen over a wide geographical range, on a national and sometimes even international level. They are a form of marketing that isn't particularly targeted but the amount of people they are exposed to, who are both socially diverse and wide-reaching, makes it a good option for any marketing campaign. There are also stand-alone and static options.  

What Are the Best Truck and Lorry Advertising Options?

The various formats offered are outlined below but for more information get in touch:

  • Full Wraps - we believe nothing beats a fully wrapped truck at getting your company or brand noticed across the UK or regionally, as over 55,000 highly receptive people can see them on a daily basis. A wrap encompasses using both sides of the truck and the rear doors. They are essentially an eye-catching moving billboard on roads and motorways and when fully wrapped the messages can't be ignored. 

  • Truck Sides - our advertisers love the huge branding potential of truck sides, its impressive size is equivalent to a 96 sheet billboard in many cases. 3D graphics can make your artwork pop out of the truck and attract attention to your brand. Truck side adverts are seen by drivers, passengers and people at the side of a road. 

  • Truck Rears - it’s hard to beat the dwell time offered by a truck rear advertising campaign - it is 48 seconds on average! Imagine a busy main road, following a truck with your advert on, that’s the power of truck advertising; the inability of the audience to look away as they have to look ahead to drive! It's an ad you can't escape. 

For more information about these mobile billboards and a free quote, contact our team today.

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Truck Advertising Benefits

The main benefits are: 

  1. Wide-reaching - truck advertising is popular with a wide range of advertisers across various industries. This is due to the wide demographic who have the opportunity to see it in action; it has mass-market appeal. It is ideal for getting brands noticed - find out more on this here - as well as being popular with general business marketing, retail and fashion, and the finance sector.   

  2. Captive audience - one of this form of marketing's main benefit is that it reaches an audience in a space currently unreachable with conventional mediums (apart from radio). Also, research shows that drivers are highly responsive and aware of the ads - due to the repetitive and boring nature of driving. They are especially ineffective in traffic jams or when stuck behind lorries as there is nothing else to look at. 

  3. Value for money - as an advertiser, you can get fantastic value for money on all formats of truck and lorry advertising, including full wraps, sides or rear only campaigns. It should be noted that currently truck and van advertising is one of the most cost-effective advertising platforms across the UK, costing less than £0.75 per thousand people who see it.

We have carefully selected media buyers in our outdoor marketing teams who work with specialists in this area, enabling you to relax safe in the knowledge that our teams are crafting your campaign to maximise the results and effectiveness. Also with truck advertising campaigns in Rannerdale, they can GPS tracked for accountability, giving you instant access to live GPS data and a monthly GPS report detailing where your campaign has been. Full design is included as standard to ensure you benefit from our expertise.

What Are The Costs for Truck Advertising in Rannerdale?

The costs for truck advertising in CA13 9 varies depending on several factors, these are mainly: 

  • Size of the vehicle (which therefore affects the size of the advert) - a bigger advert is more expensive to design, print and install, obviously a large lorry is going to be more expensive than a smaller truck. 

  • Length of the cycle - how long you want the advert to be on the side of the trick for? Are you looking for a few weeks or something more long-term?

  • Mileage and coverage that the vehicle will cover. The wider the area the truck will cover can increase the cost. 

For more information drop us a message today. We will talk through what you are looking for, budget and target market. 

Truck Advert Facts - Did You Know?

Some interesting facts about these brilliant mobile billboards and carrying out a truck advertising campaign ...:

  • 91% of vehicle occupants actively notice truck adverts at the time of exposure. Over 35% of these then study these messages at a later date online.

  • 97% of vehicle occupants can recall specific campaign weeks after seeing it.

These are striking facts, so could this form of marketing for you? Either as a stand-alone advertising option or part of a wider marketing campaign?

Contact Us

If you are interested in a truck advertising campaign or lorry advertising in Rannerdale for your company, business or product, fill in the contact form on this page, and one of the team will be in touch to take you through the various options and set the wheels in motion!

We look forward to hearing from you.

Other locations available for lorry and truck advertising
Mirehouse West Brandlingill Low Whinnow Broad Oak Kiskin Winder Parsonby Appleby-in-Westmorland Cautley Deanscales Soulby Homewood Waitby Helmside Beaumont Millthrop Raisbeck Beacon Hill Knipe Fold Moorthwaite Cleator Kentrigg Kearstwick Newland Oxen Park Southerfield Loweswater Mains Woodland Hyton Woodend Raise Water Garth Nook Longpark Nether Row Crosscanonby Winster Brackenlands New Mill Grange-over-Sands Whitbarrow Village Santon Scales Thurstonfield Mintsfeet Ousby Stank Newtown of Rockcliffe Mosedale Arrad Foot Aspatria Broadwath West Silloth Carleton Irton Etterby Knock Sleagill Seascale Underbarrow Mosser Rosthwaite Carwinley Gilsland Holmrook Plumpton Head Eamont Bridge Maulds Meaburn Clifton Storrs Blagill High Side Low Braithwaite Hale Johnby Croglin Bow Rockcliffe Little Arrow Lakeside Dockray Unthank Cardewlees Low Newton Little Clifton Beckfoot Great Musgrave Edenhall Beckhouse Roose Gate Bowland Bridge Kingside Hill Barrow Island High Scales Ellenborough Wetheral Moat The Common Plumpton Grisdale North Dykes North Row Water Yeat Stainton Wetheral Plain Highlaws High Cunsey Garth Row Eaglesfield Helbeck Towcett Beckbottom Townhead Edentown Wasdale Head Lessonhall Middleton Place Silloth Beck Wythop Rampside Langrigg Great Broughton Hartsop Gilcrux Broughton Cross Branthwaite Edge Hall Santon Flitholme Kershopefoot Middleshaw Haltcliff Bridge Scaws Winscales Pategill Bank End Coniston Woodhouse Penton Little Orton Yottenfews Stanwix Great Ormside Arlecdon Isel Newton Arlosh Thornthwaite Bonning Gate Wath Brow Stone House Ferney Green Church Brough Mockerkin Kirkcambeck Bridgend Warnell Aughertree Summerlands High Braithwaite Sadgill Scales Boltongate Kirkandrews-on-Eden Coulderton Briar Rigg Row Heathwaite Eskdale Green Lowgill Hutton Roof Wellgill Deepthwaite Western Bank Glasson Gosforth Cark Rosebank Camerton Hopebeck Saltcoats Fletchertown King's Meaburn Glasson Edderside Head Crag Ruckcroft Roose Fell End North Scale Sandwith Milton Roadhead High 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Watermillock Seatle Harras Carleton Hall Plantation Bridge Arnside Skelsmergh Frizington Morton Dowbiggin Kirkby Stephen Motherby Ravenglass Outgate Haverigg Roachburn Parkside Patton Bridge Milton Cleator Moor Oak Bank Morton Parton High Water Head Three Bridges Casterton Catterlen Little Urswick Rosley Longtown Nenthall Laversdale Lane Drybeck Bardsea Ayside Little Corby Lamonby How Gamblesby Blencarn Parton The Sands Seaton Stainton Dent Bampton Biglands Winton Branthwaite Bewcastle Rosewain Spark Bridge High Longthwaite High Walton Lindale Cotehill Holme St Cuthbert Mill Side High Cark Blackbank Cockermouth Ludderburn Swarthmoor The Flatt Hutton Roof Salta Papcastle Mungrisdale Shap Micklethwaite Vickerstown Cumdivock Leadgate Highmoor Little Loughrigg Beck Side Town Head Row Brow Buttermere Beckermet Beck Houses Gaisgill Lowick Bridge Garden Village Whitehaven Tottlebank Ravenstonedale Matterdale End Meathop Caldbeck Wood Broughton Hall Finsthwaite Hincaster Aiketgate Harrington 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Fingland Kirklinton Stainton with Adgarley Wetheral Pasture Thomas Close Wordsworth Terrace Brackenber Port Carlisle Aikhead Longdales Newton Rigg Mealsgate Ings Bampton Grange Egremont Kelsick Brigham Kirkland Winskill Seathwaite Barclose Dale Bottom Whale Warwicksland Orthwaite Bleatarn Dufton Longsowerby Soutergate Greengarth Hall Newton Reigny Blackwell Holker Salterbeck Thickholme Bullgill Moss Side Millom Murton Howbeck Torver Ulpha Wheyrigg Barugh Houghton Ambleside Raby Garrigill Clickem Low Seaton Sprunston Unthank End Oddendale Broughton Moor Crosthwaite Haws Bank Kendal Staffield Great Strickland Wharton Hallgarth Cardurnock Askam in Furness Newtown Bothel Station Hill Hallbankgate Drigg Rosside Burgh by Sands South Ulverston Outcast Catholes Crackenthorpe Westfield Strawberry Bank Kirkby Thore Brownrigg Beck Head Burton-in-Kendal Burneside Upper Denton Fothergill Hensingham Low Biggins Wilton Bowness-on-Windermere Little Broughton Tarnside West Curthwaite Whasset Gawthwaite New Rent Plumbland Burnbanks Moresby Parks Whelpo Rooking Moorclose Brampton Barras Martindale Slack Head Brigflatts Middlesceugh High Waverbridge Cotes Kentmere Skirsgill Bolton Rowell Bleatarn Salt Coates Haile Hunsonby Old Town Abbeytown Langrigg Great Asby Hewer Hill Patterdale Bleachgreen Thwaite Flat Armathwaite Mansriggs Swathwaite Head Ireby Low Nibthwaite Stonethwaite Plasketlands Brackenthwaite Hackthorpe Bolton New Houses Newby Head Millness Roosebeck Kirkbride Sampool Little Strickland Sandylands Great Crosthwaite Nepgill Renwick Dacre Unthank Bardsea Green Millhouse Brisco Blencogo Blindcrake East Causewayhead Parkgate Satterthwaite Newbarns Bowmanstead